made in china 2025-csa0306 short version

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PROFESSOR NEALE O'CONNOR Speaker’s Background PhD; FCPA; CPA Australia; Expert on the management practices of Chinese firms Founder and Director of the China Supplier 1000 Project Founder and Director of Ricebox Limited (Hong Kong) Interviewed by Financial Times, Global Sources, Chief Executive China and In the Black -- PROFESSOR NEALE O'CONNOR Neale O’Connor www.nealeoconnor.com The China 2025 plan and the China Factory Landscape www.Chinasourcingacademy

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Page 1: Made in China 2025-CSA0306 Short Version

PROFESSOR NEALE O'CONNOR

Speaker’s Background PhD; FCPA; CPA Australia; Expert

on the management practices of Chinese firms

Founder and Director of the China Supplier 1000 Project

Founder and Director of Ricebox Limited (Hong Kong)

Interviewed by Financial Times, Global Sources, Chief Executive China and In the Black

-- PROFESSOR NEALE O'CONNOR

Neale O’Connorwww.nealeoconnor.comThe China 2025 plan and the China Factory Landscape

www.Chinasourcingacademy.com

Page 2: Made in China 2025-CSA0306 Short Version

Full 75 Slide Deck & 8 Videos – Go to CSA

Page 3: Made in China 2025-CSA0306 Short Version

Neale O’Connorwww.nealeoconnor.com

CONTENT1. Made in China 20252. Challenges – Mind of the

Supplier3. Challenges – Factory

Management4. Top Eight Mega Trends

for Suppliers and Buyers

The China 2025 plan and the China Factory Landscape

www.Chinasourcingacademy.com

Page 4: Made in China 2025-CSA0306 Short Version

Made in China 20251. Summary

www.Chinasourcingacademy.com

Page 5: Made in China 2025-CSA0306 Short Version

Made in China 2025-Main Contents• "One" - a target: China will develop to a manufacturing

power.

• "Two" - integrating information technology and industry to achieve the goal.

• "Three" - achieving the goal through a "three step" strategy, and each step will require about ten years.

– In the 1st step, by 2025 China will be ranked among the manufacturing powers;

– In the 2nd step, by 2035 China's manufacturing sector will reach a generally moderate level among the manufacturing powers;

– The 3rd step will mean transforming China into a leading manufacturing power by 2049, which will be the 100th anniversary of the founding of the People's Republic of China.

• "Four" - four principles:– market -oriented and government guided; – based on the present and having a long term perspective;– comprehensively pressing forward and making breakthroughs in

key areas; – independent development and win -win cooperation

www.Chinasourcingacademy.com

Page 6: Made in China 2025-CSA0306 Short Version

• The first "Five" - five guidelines: – innovation -driven, – giving priority to quality, – green development, – optimizing structure, and – talent oriented

• The second "Five" - five projects: – Construction of manufacturing innovation centers– Intelligent manufacturing– Strengthening industrial infrastructure– Green manufacturing business– High-end equipment innovation

• "Ten" - 10 key sectors

Source: 'Made in China 2025' to focus on ten key sectors (People's Daily Online) 08: 32 May 22, 2015

Made in China 2025-Main Contents

www.Chinasourcingacademy.com

Page 7: Made in China 2025-CSA0306 Short Version

SEIs vs “ Made in China 2025” Ten Key Industries vs Circular Economy

SEI (Strategic Emerging Industries)

Made in China 2025 Circular Economy

1 Energy Saving & Environmental Protection

Energy Saving & New Energy Vehicles

Coal

2 New Energy Power Equipment Power

3 Bio-technology Biological & High Performance Medical Devices

Steel

4 New Materials New Materials Textile

5 Next Generation IT Next Generation IT Nonferrous Metals

6 Clean-Energy Vehicles Advanced Rail TransportationEquipment

Petroleum & Petrochemicals

7 High End Manufacturing Advanced CNC Machine Tools & Robots

Chemicals

8 Agricultural Machinery Food

9 Aerospace Equipment Building Materials

10 Marine Engineering Equipment & High -tech Ships

Paper

Source: State Council www.Chinasourcingacademy.com

Page 8: Made in China 2025-CSA0306 Short Version

Made in China 2025-Mission• Gives manufacturing a makeover

• From “world’s factory” to “planet’s leading manufacturing power” by 2025

• Elevate the perception of Chinese goods from “made in China” to “innovated in China”

• Raising domestic content of core components and materials to 40% by 2020 and 70% by 2025

• Set a target of SEI-related industries to account for 8% of the economy by 2015 and 15% by 2020

• Establish a 40 billion yuan (US$6.45 billion) innovation fund to sponsor new business, supporting the creation of manufacturing innovation centers 15 by 2020 and 40 by 2025

www.Chinasourcingacademy.com

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Manufacturing MalaiseManufacturing PMI shows that in China

the sector is struggling.

Page 9: Made in China 2025-CSA0306 Short Version

Made in China 2025-Opportunities• Support for SMEs and strategic

emerging industries• Leaner and greener

manufacturing• Further ongoing anti-monopoly

efforts to eliminate access barriers across sectors

• More fairness and transparency• Promote innovation• Initiate tax reform to reduce the

overall corporate tax burden

www.Chinasourcingacademy.com

Page 10: Made in China 2025-CSA0306 Short Version

Expanded Details of the China 2025 Plan– Go to CSA

Page 11: Made in China 2025-CSA0306 Short Version

Key Challenges2. Mind of the Supplier

www.Chinasourcingacademy.com

Page 12: Made in China 2025-CSA0306 Short Version

Evidence from2014-2016 Trade Expo

Interviewswww.chinasupplier1000.com

www.Chinasourcingacademy.com

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Page 14: Made in China 2025-CSA0306 Short Version

2015 - 2016 Infographics of 1300 Suppliers - Go to CSA

Page 15: Made in China 2025-CSA0306 Short Version

Key Challenges3. Factory Management

www.Chinasourcingacademy.com

Page 16: Made in China 2025-CSA0306 Short Version

Full Profiles of 10 Factories & Videos – Go to CSA

Page 17: Made in China 2025-CSA0306 Short Version

Key Challenges4. Eight Mega Trends for Buyers and Suppliers

www.Chinasourcingacademy.com

Page 18: Made in China 2025-CSA0306 Short Version

Eight Mega TrendsChallenges for Suppliers

1. Size – small size enables suppliers to be under radar – but cannot manage economic shocks (e.g. garment supplier’s vs Topyea – consolidated table manufacturer)

2. Human Resources – Labour turnover, training, incentives, career development

3. Quality Mind Set – know what to do, but how? (incentives for lower rejects – Aoni)Chinese companies continue to outsource and care less about receiving inspection (Bluetooth speaker)

4. World Class - Chinese companies with EOM arrangements with international brands are likely to be the winners of the current manufacturing malaise (e.g. BYD)

5. Relationships and marketing – enabling new opportunities no matter what core competency, but keep from being the best (e.g. touch screen manufacturer).

6. Ecommerce - Chinese companies are looking for ways to bypass retailers and distributors in developed countries through E-commerce

7. Ancillary services - Chinese companies are increasingly taking on some of these ancillary services. For example, warehousing of products is increasingly being done in China, as is the transporting of products on Chinese made and owned vessels with Chinese crews.

8. Design - Chinese companies are increasingly investing in design (in China and Overseas) and looking to bypass their once traditional buyers

Page 19: Made in China 2025-CSA0306 Short Version

Eight Mega TrendsStrategies for Buyers

1. C - Compliance is the new norm – not only with developed countries standards, (+licensing) but with supply chain environmental standards policy initiatives (Water Ten) and NGO lobby groups.

2. C - Collaboration with suppliers will become increasingly important to (i) speed up the design to production sequence, whilst (ii) maintain quality and (iii) cost down.

3. L – Logistics and ecosystem will continue to drive factory location.

4. O - Speed to market will continue to be a challenge in where to locate design and manufacturing.

5. S - Skillset will continue to be emphasized over labour cost in determining factory and procurement location.

6. I – IP - Blackbox manufacturing will grow to protect designs and packaging, especially in the ecommerce world. DFM - Buyers need to focus on how to integrate design for manufacture (DFM) whilst at the same time monitoring quality and protecting IP.

7. I - IP - Equity joint ventures will continue to evolve as a mechanism to physically protect IP both home and abroad, especially for higher end brand names and products.

8. T - Trade agreement countries will continue to be a huge attraction and competitor for factory location and procurement direction – since China does not have trade agreements with developed economies.

Page 20: Made in China 2025-CSA0306 Short Version

PROFESSOR NEALE O'CONNOR

Speaker’s Background PhD; FCPA; CPA Australia; Expert

on the management practices of Chinese firms

Founder and Director of the China Supplier 1000 Project

Founder and Director of Ricebox Limited (Hong Kong)

Interviewed by Financial Times, Global Sources, Chief Executive China and In the Black

-- PROFESSOR NEALE O'CONNOR

Neale O’Connorwww.nealeoconnor.comThe China 2025 plan and the China Factory Landscape

www.Chinasourcingacademy.com

Page 21: Made in China 2025-CSA0306 Short Version

Learn China Sourcing with CSA