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2015

L O YA LT Y S U M M I T

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It’s Buzz-Worthy: 100% of 2014 Summit participants recommend their colleagues attend.

Posh Networking: A select group of global leaders will assemble at the Lansdowne Resort, a world-class luxury destination near Washington, D.C.

Sneak Peeks: Grocery expert Phil Lempert will debut his 2016 Food and Retail Trend Forecast.

The Winners’ Circle: The 2015 COLLOQUY Recognizes winners will receive their honors and share their winning strategies.

Brand Bombshells: Pepsi, Shell and Marriott will tell how they improve customer experiences.

Retail Rock Stars: Leading retailers and brands, including Walgreens, Caribou Coffee and others, will share insider tips on engaging customers on the go.

Smarter Selling: Best-selling author Dan Pink will reveal the new ABCs of selling.

Showcased Solutions: COLLOQUY’s Solution Showcase will allow attendees to mix it up with the latest technologies and strategies to grow customer value.

Dirty Hands: Resolve real-world challenges in our MasterClasses and roundtable discussions.

See the Future: Learn of loyalty-marketing developments that could alter the bottom line.

Shoulders? Rubbed: Swap stories and compare challenges with some of the best marketers in the business.

Buyer Education: Learn from educational sessions that offer innovative ways to deliver what your customers desire most.

Know What COLLOQUY Knows: COLLOQUY will reveal its latest ground-breaking research.

L O YA L T Y S U M M I T

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8:30 a.m. Golf (preregister for one golf outing only; additional fees apply) 9 holes: Greg Norman Sharkbite Course 18 holes: Lansdowne’s Robert Trent Jones Course

4:00-6:00 p.m. Registration

6:00 p.m. Opening Night Reception Sponsored by Epsilon

Lansdowne’s Robert Trent Jones Course

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2

Like it or not, we’re all in sales now. One in nine American workers now earns a living by trying to get someone else to make a purchase. But as Daniel Pink shows in his latest book, “To Sell Is Human: The New ABCs of Moving Others,” the other eight in nine are spending huge portions of their days in “non-sales selling” – convincing, persuading and influ-encing others. A cluster of economic forces has changed sales more in the last 10 years than it changed in the previous 100, and when buyers have access to as much information as sellers – along with ample choices and the means to talk back – the rules have changed.

At the COLLOQUY Loyalty Summit, Pink will draw on leading social science and best practices from organizations around the world to reveal the new ABCs of selling: attunement, buoyancy and clarity.

He'll show you how “buyer beware” is quickly giving way to “seller beware” and what to do about it, why problem-finding has become more important than problem-solving, why the most effective sales-people are not primarily extroverts and five ways to frame messagesto increase clarity and lead to profitable results.

In this keynote session, COLLOQUY Summit attendees will get an exclusive first look at “the Supermarket Guru” Phil Lempert’s 2016 Food and Retail Trend Forecast and the five must-haves to achieve consumer confidence.

The impact of the global economy, environment, corporate transpar-ency and personal heath and wellness are all changing the rules for every brand's engagement regardless of the products and services they offer. Discover the seismic shifts forcing all businesses to rethink the models of how they acquire, manage and form relationships with customers. Phil will pinpoint the areas of concern as brands, retailers and consumers converge at a crossroads and new technologies make it more difficult to compete for attention and dollars.

KEYNOTESPEAKERS

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7:30-8:30 a.m. Registration & Breakfast Please stop by the registration desk if you haven’t received your attendee packet as it contains your name badge and other important information. Sponsored by Epsilon

8:45-9:00 a.m. Opening Remarks Bryan Pearson, President and CEO, LoyaltyOne

9:00-10:15 a.m. Keynote Phil Lempert, The Supermarket Guru Trending in the Aisles: 5 Must-Haves for Retail Success

In this keynote session, COLLOQUY Summit attendees will get an exclusive first look at “the Supermarket Guru” Phil Lempert’s 2016 Food and Retail Trend Forecast and the five must-haves to achieve consumer confidence.

The impact of the global economy, environment, corporate transparency and personal heath and wellness are all changing the rules for every brand's engagement regardless of the products and services they offer. Seismic shifts force all busi-nesses to rethink the models of how they acquire, manage and form relationships with customers. Phil will pinpoint the areas of concern as brands, retailers and consumers converge at a cross-roads and new technologies make it more difficult to compete for attention and dollars.

Each fall Lempert's Trend Forecast for the coming year is published and released to the press. Last year, the Trend Forecast generated more than 293 million impressions on television, radio, print and the web. We are proud to announce that COLLOQUY Loyalty Summit attendees will be the first to hear Lempert’s 2016 forecast.


10:15-11:00 a.m. General Session COLLOQUY Research: Customer Loyalty in 2015 and Beyond Jeff Berry, Research Director, COLLOQUY

11:00-11:15 a.m. Break

With nine out of ten of the top U.S. retailers using data to recognize and reward best customers, the loyalty landscape is undergoing a period of rapid change fueled by emerging technologies, savvier consumers and multi-sponsor coalition programs. Join COLLOQUY Research Director Jeff Berry for an information-packed session where he’ll share the results of brand new research that explores the effects of these trends on consumers and brands. You’ll walk away with actionable insights and a peek at the future of customer- engagement strategies.


11:15-11:55 a.m. Breakout Sessions (preregister for one session only) Marriott Rewards: Finding the Suite Spot With Gen Y Anna Miriam Lorch, Senior Director of Marriott and Ritz-Carlton Rewards

Brewing up Loyalty With Caribou Coffee Caroline Larson, Director of Customer Engagement and Loyalty

Gen Y, ages 18 to 34, will make up half of the U.S. working popula-tion over the next five years. So Marriott considers it imperative to capture the loyalty of this lucrative market segment right now. That’s a challenge for the ages, because Gen Y might as well be Gen Why when it comes to travel loyalty. The biggest question: Can Gen Y even be loyal?

Learn what Marriott discovered about Gen Y travelers’ perspectives on loyalty programs, and how Marriott created new offerings of value and relevance to this mercurial generation.

While traditional points-and-prizes loyalty programs have enjoyed success, the ferociously competitive coffee market is still a place where every brand must set itself apart. Caribou Coffee cuts though the clutter by engaging on-the-go customers with its Caribou Perks program – including a jolt of excitement.

Using an omnichannel approach; real-time, flexible promotions; lots of segmentation testing; and clever offer geotargeting, Cari-bou continues to improve its Perks experience to the delight of customers. Caroline Larson, Caribou director of loyalty, will share the challenges of communicating a nontraditional program and tally the not-so-surprising successes that have followed. Prepare to be delighted.

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8

12:00-12:30 p.m. COLLOQUY Recognizes Awards Dennis Armbruster, Editor-at-Large, COLLOQUY Join us as we honor the 2015 COLLOQUY Recognizes winners. They are the best of the best – with the programs and initiatives that exemplify the most forward-looking strategies in loyalty today.

Recognizes

2015


Presenting the Consumer/Loyalty market with a Value Chain of services that provide multiple components

– Consulting Services

– Technology

– Data Analytics & Reporting

– Promotional Campaign Tools

– Marketing Services

– Rewards Fulfillment

Visit www.hinda.com to learn more!

12:30-1:30 p.m. Lunch Sponsored by Hinda

1:30-2:15 p.m. Breakout Sessions (preregister for one session only)

Marketing to ‘Rookies’ and ‘The Abyss’: How Smart Data Fueled Excentus’ Customer Engagement Across ChannelsLindsay St. Lawrence, VP, Global Products & Solutions, MasterCard AdvisorsGreg Phillips, SVP, Business Intelligence & CRM, Excentus

Join Alliance Data’s Sheryl McKenzie, vice president of products and capabilities, and west elm’s Emily Teele, manager of customer loyalty, as they explore the importance of putting customers first with every interaction – from shopping, to payment, rewards and messages – so that every moment is right for them. Sheryl will share proprietary insights and analytics around mobile and how it is transforming the shopping journey. Emily will share a case study of how west elm uses customer data and analytics to create an exten-sion of its brand within the mobile space. West elm’s brand is about giving customers choice, building community and focusing on consciousness. Learn how mobile is an important part of engaging with west elm's customers to help them create homes that truly tell their stories.

Not all customers are created equal—and they certainly don’t spend the same. MasterCard Advisors’ Lindsay St. Lawrence, VP, Global Products & Solutions, and Greg Phillips, SVP, Business Intelligence & CRM for Excentus, a loyalty marketing company well known for their Fuel Rewards program, will share how transaction-based smart data helped Excentus shift from a “mass” market to targeted loyalty marketing approach. Drawing from 43 billion transactions processed each year, MasterCard Advisors helped Excentus better understand their Fuel Rewards members’ journey through the loyalty lifecycle and develop an actionable segmentation program designed to foster optimal customer relationships and drive sales. Lindsay and Greg will dive into how they developed seven key customer segments—including ‘Rookies’ and ‘The Abyss’—the resulting strategies to better connect and drive engagement with each group, and how this new customer understanding has led to change throughout the organization.

Meaningful Mobile Moments – Building Lasting Loyalty with Customers in a Changing Digital Landscape Sheryl McKenzie, Vice President of Products and Capabilities, Alliance Data Emily Teele, Manager of Customer Loyalty, west elm


2:15-3:00 p.m. General Session Defining Engagement Loyalty With Pepsi Mike Scafidi, Director of Digital Marketing Operations

3:00-3:15 p.m. Break

Beverage industry icon Pepsi has given a whole new meaning of points when it comes to customer-loyalty programs. In 2013, it debuted Pepsi Experience Points or (PXP), a pop-culture rewards offering designed to quench the most loyal Pepsi drinker’s thirst for highly valued and relevant experiences. Taken out of Beta in 2015 as Pepsi Pass, it aims to reward consumers for hanging out with friends and engaging with Pepsi.

Digital Marketing Operations Director Mike Scafidi will explain Pepsi Pass's role in redefining loyalty and recognizing people for the role Pepsi plays in their lives offering attainable, desirable rewards through the use of a customized, multi-channel platform. See what's needed to launch and promote a successful multi-chan-nel rewards program, and learn Pepsi’s secrets for putting more fizz into your customer-experience strategies.

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ENGAGEMENT DRIVES LOYALTY.

CrowdTwist is an industry-leading provider of comprehensive multichannel loyalty and analytics solutions that drive engagement and incremental spend, leading to better customer data, stronger insight, and more personalized experiences. Loyalty. Engaged.

70.4% of consumers don’t receive points for engagement in loyalty programs, but more than half (54.6%) want to receive them.1

VISIT THE CROWDTWIST

LOUNGE

1 The CrowdTwist 2015 Loyalty Program Report

3:15-4:15 p.m. Masterclass Workshops 4:15-5:15 p.m. (preregister for one class from each time slot)

Using data from a nationwide study conducted with faculty from The Wharton School, join us as we uncover the most significant strategic and financial risk factors in today’s retail customer experi-ences. Discover how brands stand out and learn how to acutely assess what touchpoints affect your most valuable customer segments. Learn how to make more informed investment decisions to retain loyalty and market share.

Key Learnings: • See new U.S. market data on the biggest customer experience detractors and the corresponding financial risk for your brand.• Learn a unique approach for measuring customer experience pain points and the impact your loyalty strategy may or may not have on improving them.• Find out how to build a strategy that aligns experience investments with customer revenue, value and behaviors.

The retail landscape has changed dramatically. In this MasterClass, we’ll review how a solid foundation that starts with customer centricity and data can guide your brand’s path to profit. He’ll reveal the four best practices to satisfy customer needs and earn customer loyalty.

Key Learnings:• How curated data provides the foundation to grow the four pillars of retail (price, promotion, assortment and CPG supplier collaboration).• Best practices to use your data to support pricing decisions without suffering from information overload.• How to apply data to make assortment decisions, including which items to stock and which to discount or discontinue.• See how data can predict if a certain promotion will bring the results you’re after.• When and how to share your retail data reports with CPGs for best-in-class collaboration and mutual benefit.

Your Customer Experience May Be Killing Your Brand LoyaltyDennis Armbruster, VP Consulting, LoyaltyOne and Editor-at-Large, COLLOQUYPaula Courtney, CEO, Verde Group

Rethinking the Future of 4 Key Pillars of Retail: Customer-Centricity and DataGraeme McVie, Vice President of Business Development, Precima


Masterclass Workshops (continued)

In this MasterClass, you’ll learn how to use loyalty-program activa-tion and consumer-engagement strategies to create a higher ROI as and to encourage and cultivate loyal shoppers throughout the consumer lifecycle. Explore global best-in-class examples using a shopper’s lifecycle journey as a guide, share best practices and discuss how to measure results effectively.

Key Learnings: • Discover how engaged employees are the key to engaging shoppers.• How to optimize point-of-sale displays that command attention, connect emotionally, encourage trust, convey information and close the deal.• The benefits of going from static mass communication to targeted segmentation that evolves with the consumer. • How to use mobile engagement via apps and smart phones, and when to integrate social media in your mobile strategy.• Why to include CPG collaboration in your strategic plan.

Getting the Most Out of the Shopper Journey: The Big 5 Insights Derived From 3,000 Loyalty ProgramsKoen Van Dijck, Corporate Marketer at BrandLoyalty

In this MasterClass, Epsilon’s Diana Lewis and John Bartold will pres-ent an interactive workshop in which they’ll review techniques for understanding consumer behavior, marketing to consumers in the moments that matter, building lasting relationships and exceeding your brand’s objectives.

Join our storyboard journey as we discuss how to take your loyalty marketing to the next level.

Key Learnings:• Key performance indicators (KPIs) and their correlation to consumer behavior.• The process for evaluating KPIs and turning them into actionable consumer insights.• The methods to operationalize the process and automate your engagement with consumers.• Continued testing, learning and adaptation that is managed by technology, freeing you to focus on the evolving consumer relationships.

Marketing in the Moments That Matter, Are You Ready?John Bartold, Senior Vice President, Loyalty & Customer Experience, Epsilon Diana Lewis, Vice President Strategy & Insights, Retail & Loyalty, Epsilon


5:15-5:45 p.m. Solution Showcase Visit the Solution Showcase and discover the keys to growing customer value through interactive demonstrations from our sponsors. From consulting to technology, analytics and rewards, this is your chance to meet with companies that can help take your loyalty strategies to the next level. Sponsored by CrowdTwist

6:30-9:30 p.m. Dinner and Entertainment In colonial communities, the city tavern was the place to be. American leaders and business owners forged relationships and made important business deals there – all over pints and good meals. Join us at The Loyalist for fine food and drink, then try your hand at pub trivia or a variety of other games. Dress is casual (feel free to leave your powdered wig in your room). Sponsored by LoyaltyOne

PHOTO

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7:45-8:45 a.m. Breakfast Sponsored by Chirpify

8:45-9:00 a.m. Opening Remarks Jeff Berry, Research Director, COLLOQUY

9:00-10:15 a.m. Keynote Daniel Pink, New York Times Best Seller “To Sell Is Human: the New ABCs of Moving Others”

“A-B-C,” Alec Baldwin aggressively tells a group of salesmen in the classic movie “Glen- garry Glen Ross”: “A-B-C. A-Always, B-Be, C-Closing. Always be closing, always be closing!”

Like it or not, we’re all in sales now. One in nine American workers now earns a living by trying to get someone else to make a purchase. But as Daniel Pink shows in his latest book, “To Sell Is Human,” the other eight in nine are spending huge portions of their days in “non-sales selling”– convincing, persuading and influencing others. A cluster of economic forces has changed sales more in the last 10 years than it changed in the previous 100, and made the skeezy, sleazy, used-car, steamroller style of motivating others to action a relic of the past. When buyers have access to as much information as sellers – along with ample choices and the means to talk back – the rules have changed.

At the COLLOQUY Loyalty Summit, Pink will draw on leading social science and best practices from organizations around the world to reveal the new ABCs of selling: attunement, buoyancy and clarity.

He'll show you how “buyer beware” is quickly giving way to “seller beware” and what to do about it, why problem-finding has become more important than problem-solving, why the most effective salespeople are not primarily extroverts, five ways to frame messages to increase clarity and lead to action and how to move your sales from transactions to transcendence.


10:15-11:00 a.m. General Session Walgreen’s Evolution, Revolution and Innovation Within Balance Rewards Dave Zychinski, Director of Loyalty Mindy Heintskill, Vice President of Loyalty and Personalized Marketing

11:00-11:15 a.m. Break

Walgreens Balance Rewards program is just over two years young and going strong. It boasts 85 million-plus active members who have earned more than 600 billion points.

Featuring multiple ways to redeem both in-store and online, fitness app integration, card–linked services and more ways to earn points everyday, Walgreens understands that it’s an ever-changing road that leads loyal customers to the corner of happy and healthy.Join the Walgreens team of Mindy Heintskill, vice president of loyalty and personalized marketing, and Dave Zychinski, director of loyalty, as they explain how a philosophy based on constant inno-vation guides the development of the Balance Rewards program. As a bonus feature, Kelly Smolinski, a key member of Walgreens agile IT team, will join Heintskill and Zychinski for a Q&A on the inner workings of Balance Rewards.


11:15 a.m.-12:00 p.m. General Session How Shell Uses Strategic Partnerships to Rev Up Loyalty Todd Gulbransen, Loyalty and CRM Manager, North America

12:00-12:15 p.m. Conclusion

12:15 p.m. Boxed Lunch (grab-and-go) Sponsored by CrowdTwist

In the fuel industry, a matter of cents can motivate consumers to purchase gas at one station over another. Marketers face the chal-lenge of leveraging a rewards program that trumps powerful bargain-hunting behavior. For Shell, this means examining customers’ data to decipher what makes them truly love Shell – whether that’s the affordable luxury of a premium gasoline or technology that makes the fill up a “get in and get back out on the road” experience.

After a successful partnership and solid performance with Canada’s AIR MILES Reward Program, Shell decided to partner with Excentus and put the pedal to the metal on the Fuel Rewards program. That revved up Shell customers’ excitement, not to mention their ability to shop where they want and earn fuel rewards at a pace that has them taking Shellfies, gas station selfies showing a low pump price.

Learn how Shell decides what partnerships to integrate and the challenges it has overcome in the U.S. market.

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ABOUTUS

LoyaltyOne is a global leader in the design and implementation of coalition loyalty programs, customer analytics and loyalty services for Fortune 1000 clients around the world. LoyaltyOne’s unparalleled track record delivering sustained business performance improvement for clients stems from its unique combination of hands-on practi-tioner experience and continuous thought leadership. LoyaltyOne has more than 20 years history leveraging data-driven insights to develop and operate some of the world's most effective loyalty programs and customer-centric solutions.

These include the AIR MILES Reward Program, a majority stake in European-based BrandLoyalty and a working partnership with Latin America's leading coalition program, dotz. LoyaltyOne is also the operator of COLLOQUY.

Celebrating its 25th year, COLLOQUY has served as a leading publish-ing, education and research practice, bringing together loyalty practi-tioners from around the world. A pioneer in the industry, COLLOQUY is the first publication dedicated expressly to the art and science of loyalty marketing and has since become the go-to resource for loyalty intelligence. Today COLLOQUY engages and educates loyalty marketers with its magazine, weekly e-newsletter and timely and comprehensive loyalty-marketing website, colloquy.com. COLLOQUY also delivers industry-leading loyalty benchmarking reports and educational work-shops, webinars and speeches. The COLLOQUY Summit is the premiere annual loyalty event. Advertising, sponsorship and publishing opportu-nities are available via the COLLOQUY Network, a global partnership of loyalty service providers. COLLOQUY is an independently operated division of LoyaltyOne. Visit colloquy.com for a free subscription.


SPONSORINFORMATION

CrowdTwist provides the most comprehensive multichannel loyalty and analytics solutions for industry leading brands such as Pepsi, Purina, VIZIO, Zumiez and others. Its software helps marketers build more profitable and active relationships with customers, delivers a deeper understanding of how customers engage across channels, and drives a measurable increase in high-value behaviors and spend.

Founded in 2009, CrowdTwist is based in New York City's Silicon Alley.

Epsilon is the global leader in helping clients create customer connec-tions that build brand and business equity. A new breed of agency for a consumer-empowered world, our unique approach harnesses the power of rich data, world-leading technologies, engaging creativity and transformative ideas to ignite connections between brands and customers, delivering dramatic results.

Brands use Chirpify to extend and create loyalty programs, enabling consumers to use social media as a remote control to earn rewards. The result is increased customer acquisition, consumer engagement, participation and loyalty.

Through working with hundreds of brands we’ve learned a lot about the role of mobile and social media in marketing. Specifically, we’ve learned that brand’s use of mobile and social is best served to build brand loyalty.

We’re proud to be headquartered in Portland, OR.

With a well-established history, Chicago-based Hinda Incentives has forged a reputation as your rewards solutions partner with expertise in individual lifestyle awards for sales channels and customer loyalty incentive marketing programs, as well as the employee engagement segments of the corporate rewards and recognition industry.

At Hinda, we understand the important elements that go into a successful reward program and have all of the resources available to support your needs. With more than 40 years of experience in the industry, we are truly “Rooted in Rewards & Recognition.”

Our business is to make your business better.


SPONSORINFORMATION

MasterCard, is a technology company in the global payments industry. We operate the world's fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard's products and solutions make everyday commerce activities – such as shopping, travel-ing, running a business and managing finances – easier, more secure and more efficient for everyone.

Chase Merchant Services is the global payment processing, merchant acquiring and offers business of JPMorgan Chase & Co. Chase Mer-chant Services includes Chase Paymentech, a leading provider of payment, fraud and data security, capable of authorizing transactions in more than 130 currencies. The company's proprietary platforms enable integrated solutions for all payment types, including credit, debit, prepaid stored value and electronic check processing; as well as alternative and mobile payment options. Chase Paymentech has combined proven payment technology with a long legacy of mer-chant advocacy that creates quantifiable value for companies large and small. In 2013, Chase Paymentech processed 35.6 billion transac-tions with a value of $750.1 billion.

Sponsorships AvailableThe COLLOQUY Network Partner (CNP) program is a sponsorship opportunity for independent loyalty operators and service providers to leverage COLLOQUY's unique brand recognition and resources. Each partner company gets access to COLLOQUY's staff, services, tools, case studies and research. They also have exclusive reach to COLLOQUY's global audience of more than 50,000 subscribers. Some of the other benefits include:

• Sponsorship exposure at the annual COLLOQUY Loyalty Summit – an invitation-only event for marketing leaders of today and tomorrow. • Bylined article and report publishing opportunities via COLLOQUY.com, COLLOQUY magazine or the weekly e-newsletter. • Advertising opportunities through COLLOQUY's publishing and web products.

For more information, contact Joan Deno at 513.977.2292 or [email protected].


Come join our storyboard journey with Diana Lewis and John Bartold of Epsilon as they disuss techniques on how to:

> Understand consumer behavior

> Market to consumers in the moments that matter

> Build lasting relationships

> Develop marketing efforts that will exceed your brand’s objectives

Thursday, October 153:15 - 4:15 pm

4:15 - 5:15 pm

Marketing in the moments that matter. Are you ready?

epsilon.com

MEDIASPONSORS

Loyalty360 is an unbiased, market driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices and networking opportunities, Loyalty360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them. For more information, visit loyalty360.org.

RetailWire is the retailing industry's premier online discussion forum. RetailWire, launched in February of 2002, goes beyond conventional headline news reporting. Each business morning, RetailWire editors pick news topics worthy of commentary by its "BrainTrust" panel of industry experts and the general RetailWire membership. The results are virtual round tables of industry opinion and advice covering key dynamics and issues affecting the retailing industry. For more infor-mation, visit retailwire.com


Abdallah, AngelaDunkin Donuts

Allen, KurtCOLLOQUY

Andrick, ShannonAlliance Data

Armbruster, DennisLoyaltyOne Consulting

Arnold, LauraForza Marketing

Baines, DerekQantas Airways

Barger, CateZoom.7

Barilleaux, CharlotteREI

Bartold, JohnEpsilon

Beach, StacyRoyal Bank of Canada

Bells, KarenCOLLOQUY

Berry, JeffreyLoyaltyOne, Inc.

Bianchi, GinaStrategic Meetings Solutions

Bock, GayleT-Mobile

Bowers, KathyAlliance Data

Bradford, JessicaFedEx

Brooks, ScottAmerican Express

Butterfass, SarahOrbitz

Cameron, BlairLoyaltyOne, Inc.

Campbell, TomHinda Loyalty Group

Chan, MarlinExpedia, Inc.

Charlton, Mary AnnEpsilon

Clemens, SamEpsilon

Collins, KevinShell

Courtney, PaulaVerde Group

Cramer, RichardAchievement Awards Group

Crerar, KellyIC Group LP

Cruz, TimothyDell Inc.

Dalton, KatieAudience Awards

Daly, BobU.S. Bank

Decklever, MichaelMcKesson Medical-Surgical

Deno, JoanCOLLOQUY

Dietz, Marcia

Bank of New York Mellon

Donnelly, MichaelHinda Loyalty Group

Eckhardt, JohnSally Beauty Holdings

Eichten, LindsaySally Beauty Holdings

Eliasson, MagnusCrowdTwist

Esmail, AzimRewardOps

Evans, RonaFuel Rewards

Fisher, JaradApple, Inc.

Fleck, GinaExpedia, Inc.

Fleiner, NicoleBrandLoyalty

Flynn, MeganFuel Rewards

Foster, FayelizabethThe Standard Bank of South Africa Limited

Fruend, MelissaLoyaltyOne Consulting

Fry, HowardAlliance Data

Fuss-Zip, KarenL’Oreal USA

Garcia, NathanAlamo Drafthouse Cinema

Gerola, JulieViggle Inc.

Goldstein, AlanKula

Grubb, LynnAmerican Express

Gulbransen, ToddShell

Harris, AmyComo

Heintskill, MindyWalgreens

Hilgemann, KatieChirpify

Hinds, SamZoom.7

Hise, PhaedraCOLLOQUY

Holmes-Coetzee, ElaineMasterCard

Hornsby, NeilBest Western International

Jiles, KarenWells Fargo Bank

Johnston, RobHeartland Payment Systems

Jurek, MeredithRegis Corporation

Kindle, Jeff Epsilon

Kovacsik, CharleneCITGO Petroleum

Krause, SileExpedia, Inc.

Kryzanski, BrianEpsilon

Lambert, BrianRed Robin International

Larson, CarolineCaribou Coffee

Lee, SueBrooks Brothers Group, Inc.

Lempert, PhilSupermarket Guru

Leonard, ScottPhillips 66

Lewis, DianaEpsilon

Limberg, MikeRed Robin International

Linders, RyanSally Beauty Holdings

Longo, NatashaEpsilon

Low, JoeyCITGO Petroleum

Major, KateBMO

Marino, MichaelCaesars Entertainment

Martin, JaneGodiva Chocolatier

Martin, MitchLoyaltyOne Consulting

Massimo, RyanDell Inc.

Matthews, ScottCrowdTiwst

ATTENDEES

McAuliffe, NessaExpedia, Inc.

McBride, JillCOLLOQUY

26 colloquy.com/summit

McDermott, DanEpsilon

McIntyre, CarolL’Oreal USA

McKenzie, SherylAlliance Data

McVie, GraemePrecima

Merkel, JeffCrowdTwist

Metz, PeterZoom.7

Meyer, AndrewWalgreens

Mike, ChrisChirpify

Mindlin, StacyMarriott

Miriam Lorch, AnnaMarriott

Mobley, SusanAlamo Drafthouse Cinema

Mueller, ShambaEpsilon

Nelson, AmyAbercrombie & Fitch

Nix, KevinStellar Loyalty

O’Donnell, Mary Alliance Data

Ohmer, ToniGameStop

O’Neill, GreggHinda Loyalty Group

Ostrowski, AlineBuffalo Wild Wings

Owen, SarahHeartland Payment Systems

Pal, DamonEpsilon

Papadatos, CarolineLoyaltyOne, Inc.

Pearson, BryanLoyaltyOne, Inc.

Pen, KrischelExpedia, Inc.

Pereira, AnnaABB Inc.

Phommasack, AngieEpsilon

Pifani, NickMasterCard

Pink, DanSpeakers Spotlight

Reginaldi, JimKimberly Clark Corporation

Reynolds, KimStrategic Meetings Solutions

Robichaud, MelissaCVS Health

Sabia, Steve3Cinteractive

Scafidi, Mike

Pepsi

Sereno, AllisonDell Inc.

Shah, AnkitDopamine

Shewman, SherylStore Financial

Shey, AndreaAmerican Express

Singh, SuryaveerAl Tayer Group

Slubowski, JRLoyaltyOne Consulting

Smith, JenniferAmerican Express

Smith, GeoffCrowdTiwst

Smith, SherinaJC Penny

Smolinski, Kelly

Walgreens

Sommer, NancyBavarian Inn Perks Club

Speers, TedEntertainment Marketing Solutions

Steele, DonaldEpsilon

Stoermer, JeffCOLLOQUY

Strawn, JohnABB Inc.

Swain, BrianRegis Corporation

Techtman, JimEntertainment Marketing Solutions

Telle, EmilyWilliams Sonoma, Inc.

Teso, ChrisChirpify

Thomas, TheresaHinda Loyalty Group

Thompson, ScottLoyaltyOne Consulting

Van Auken, ErinFIS Global

Van Dijck, Koen BrandLoyalty

VanWiggeren, DavidDrop Tank, LLC

Walter, RenaeAlbertsons

Wegner, JessicaUlta Beauty

Weinert, TinaZoom.7

White, JanZoom.7

Zajac, KathrynEpsilon

Zubricki, DaveManitoba Liquor & Lotteries

Zychinski, DavidWalgreens

ATTENDEES

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Thank you for joining us.

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2015

L O YA L T Y S U M M I T

October 14–16, 2015Lansdowne Resort Near Washington, D.C.

loyalty summit - colloquy · at the colloquy loyalty summit, ... business intelligence & crm,...

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