logicalapps sales playbook - oracle · product and sales playbook for partners. april 2009....

Application Configuration Management Solutions Product and Sales Playbook for Partners

April 2009

Application Configuration Console: Expanded Opportunities with mValent

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Welcome to the Application Configuration Console Playbook for PartnersOracle completed Legal Entity Combination with mValent on April 1, 2009.

The mValent capabilities have been renamed Application Configuration Console and will be included as a feature set within the Oracle Enterprise Manager Configuration Management Packs.

This playbook is to help you understand:

Market opportunity, targets, and sales playsHow mValent extends Oracle’s existing configuration management capabilities How to engage with mValent technology (Application Configuration Console)Where to access resources for business enablementHow to position other products into your deal and sell more

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DisclaimerThe following is intended to outline our general product direction. It is

intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

Confidential InformationThe information contained in these slides is intended for Oracle

PartnerNetwork member use only. The information contained herein is considered Oracle confidential and can be used only in connection with the potential licensing, distribution, or implementation of Oracle programs to end users by Oracle or an authorized Oracle partner.

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Contents• Overview

• Market Opportunity

• Value Proposition

• Product & Pricing

• Target Market

• Partner Value Proposition & Resources

• Drill Down

• Application Configuration Console

• Support

• Reference Cases

• Next Steps

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Overview Application Configuration Console (mValent)

• mValent technologies address a large and growing market

• Most Fortune 2000 companies have major configuration management challenges that can be alleviated with mValent technology

• mValent technologies “fill a gap” in Oracle’s configuration management story by providing capabilities for Applications

• mValent technology is synergistic with Oracle’s existing configuration management capabilities including the Configuration Change Console, thereby providing a unified solution to the market

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Leading Causes of Downtime Applications a Leading Contributor

Source: Gartner VP Ronni Colville, “Conquering Complexity with Configuration Management”

Unplanned Downtime Planned Downtime

ApplicationFailure 40%

OperatorError 40%

Environmental Factors 20%

Application & Database 65%

Batch Application Processing 13%

Hardware, Systems Software 10%

Backup & Recovery 10% Environmental

2 %

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• Change and configuration management market is large with high growth rate• Key factor driving investment in automation tools for application infrastructure

• Need to enforce configuration consistency across multiple environments (e.g. development, staging, QA, production)1

• 50% of Fortune 1000 companies employ more than 10 people to manage configuration changes to application infrastructure assets1

• Installing and configuring application servers and databases is deemed one of the most complex tasks for IT teams1

• Configuration management ROI of 124% can be realized with Oracle’s configuration management solutions2

Why Should Partners Care?

One of Largest, Fastest Growing Enterprise Management Markets

(1) mValent 2008 Market Survey (2) Forrester’s Consulting Total Economic Impact of Configuration Management and Provisioning Pack

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Configuration Management Market Drivers

Compliance• SOX, Basel II, HIPAA, PCI and other regulations are being aggressively implemented• Automated configuration management required to ensure governance and support audits

Production Efficiency and Operational Cost Reduction• 60-70% of IT budgets is operations (i.e. admin, maintenance, etc.)• IT needs automated solutions to deal with increasing complexity, increasing requests for change and flat or decreasing staffing resources (i.e. do more with less)

24x7 Service Availability• Configuration change is one of the biggest factors in decreasing service availability• Configuration management needed to reduce planned and unplanned downtime and improve mean-time-to-repair

Adoption of Process Methodologies• IT organizations are standardizing processes to gain efficiencies and eliminate cost• ITIL, CMMI, PMI, Prince II and others all drive the need for control, auditability and reporting of configurations

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

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A Perfect Storm in IT Operations Four Colliding Pressures

IT

Better Quality of Service

LowerOperational Cost

Better A

gility

Lower R

isk

• 87 hours/year of downtime, costing $42K/hour1

• 70% applications are deployed without testing2

• 60%–70% of IT budget is spent on operations and maintenance3

• 40% of CIOs cite lack of automation tools4

(1) Gartner in Network World 2004

(2) Gartner Research

(3) CIO Magazine, 2007

(4) Enterprise Management Associates, 2007

Presenter

Presentation Notes

The first trend to explore is the change that is being forced upon IT departments today. Why is this market growing? As we all know, IT has become increasingly more complex. The industry has grown from a few mainframes in the glass house to thousands of Windows and Unix servers distributed throughout the enterprise. Customers can no longer use manual approaches to maintain their inventory and services available. In over simplistic terms, the scale of IT has become so large that it needs to automate itself. Second, If you compare IT to any other major industry in the last 100 years, a consistent theme appears. At about 40 years of age, a wave of standardization, process improvement, and consolidation occurs. This is occurring in IT today and is why ITIL, COBIT, Six Sigma, and other terms you have heard will continue to entrench themselves. Just as no one builds their own database or billing application anymore, hardly anyone much longer will be able to justify proprietary processes. The third wave and the one that is getting the most attention these days is the compliance. The big 3 forcing this are SOX, Basil II, and HIPAA. In public sector HSPD-12 and REAL ID are driving this change. Governments are mandating consistency and enforcement. The wild wooly west days in IT are being forced out. Behavior is changing when significant fines or jail time are possibilities. These three forces are feeding off of each other as well. As an example, architects are implementing ITIL to inventory the thousands of devices in an IT shop while the CFO is promoting ITIL because it meets 7 of the 12 key compliance areas for SOX. Normally, a conservative IT shop can fend off or delay 1 or 2 of these forces at any time, but when the 3 come at the same time and work in concert, they cannot be ignored. IT Shops are changing and this creates your opportunity. When something goes from so-so to strategic, typically the owner will buy tools and solutions to ensure success. What does this mean to you? It is a pull market instead of a push.

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Oracle’s Complete Enterprise Software Stack Built-in & Integrated Manageability

• Leader in the complete enterprise application stack

• Built-in manageability in every tier

• Integrated manageability across the entire stack

Presenter

Presentation Notes

TALKING POINTS Oracle provides unparalleled management of “The Red Stack”, starting with the DB – the heart of where all your critical data is stored – and extending to all the layers of the application stack [Example – in EBS, if you encounter an error on a screen within your business flow, you can automatically send all diagnostics information pertaining to that part of the flow to Oracle for faster resolution] Because you invested in the Oracle stack, you should expect the best (and integrated) solution for managing it from Oracle

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• Manage applications top- down, from the business perspective by understanding user experiences and business impact of IT issues

• Manage entire application lifecycle to increase business agility with comprehensive application quality management and compliance solutions

• Reduce operational costs through intelligent diagnostics and automated IT processes

Oracle Enterprise Manager Increases Business Efficiency

Presenter

Presentation Notes

TALKING POINTS Enterprise Manager allows customers to manage the entire software stack Highest priority issues are ones that impact business user experience Proactively identify and resolve business issues with a unique top-down approach – by Oracle, for Oracle Manage the entire lifecycle of applications and reduce compliance risks with quality management solutions Reduce operational costs with intelligent diagnostics and automation solutions Ongoing connection with Oracle Support ensures your investment in Oracle software is protected over time� NOTE: This lifecycle represents customer challenges. Enterprise Manager’s solution starts with Fuctional Testing, which should be positioned in the “Devlop” part of the lifecycle, and has products that can address the remaining parts of the lifecycle.

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Enhances Current Configuration Management Pack By Providing Four Key Sources Of Business Value:

1. Improves IT productivity for applications• Automates high-cost, labor-intensive methods• Reduces errors produced by manual processes

2. Accelerates time to value• Eliminate delays caused by configuration errors• Improves trouble-shooting

3. Automates IT audit & compliance reporting

4. Improves uptime & quality• Enforce configuration consistency across life cycle – Development to

Production

Application Configuration Console Value Proposition

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Provides capabilities that help reduce the number one cause of enterprise application outages – configuration errors.

• Features such as asset level and whole environment “compare,” “mass configuration change,” and “real-time change alerting” deliver hard business value:

Productivity gains and lowered support costsImproved application availabilityFaster application time-to-marketHigher end-user satisfactionBetter corporate and regulatory compliance

• Functionality is especially powerful as a part of Oracle’s existing Configuration Management solution because it:

Adds broader support for Oracle applications and non-Oracle productsProvides finer configuration setting trackingAdds further mass configuration automation Provides additional change alerting

Application Configuration ConsoleElevator Pitch

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Oracle Is the Only Vendor That Delivers AcrossAll Application Configuration Console Categories *

Agentless Collection

Auto-discovery of Application Dependencies

Rich Set of Out-of-the-Box Application Configuration Blueprints

Application Configuration Roll Back

Practice templates for application server platforms

Automatic configuration verifications

Application server replication

Automation of Application Configuration Through the Entire Life-Cycle – from Development to Deployment

Configuration Change Tracking

Out-of-the-box discovery of Middleware and Database

Deep Discovery of J2EE and .NET Applications

Configuration Management Database (CMDB)

Out-of-the-box best practices for Middleware and Database Configurations

Real-time Change Detection

Compliance Dashboard

A Complete Solution

* Application Configuration Console only, not entire Configuration Management Pack

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

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Application Configuration Console (mValent) Enhance Original Configuration Management Packs

• Find thousands of configuration items• Fix configuration problems immediately• Release changes programmatically• Report changes for compliance• Enforce consistency across the life-cycle• View the infrastructure from an application-

centric perspective

Automates Manual Application Configuration & Change Processes In IT Infrastructure

REPORT

RELEASE

FIX

FIND

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Application Configuration Console Enhancing the Original Configuration Management Pack

Configuration Management Pack

ConfigurationChange Console

Real-time Change Detection

Compliance Frameworks • Sox, PCI, CIS, …..

Compliance Reporting

Compliance Dashboard

Change Reconciliation• Authorized• Unauthorized

Application Configuration Console

App System ComparisonOut-of-box App BlueprintsEasily ExtensibilityConfiguration Roll-backAgentless collection

ConfigurationManagement

Discovery & Asset Tracking

Deep Configuration Collection

1: 1 / 1: Many Comparisons

Change History

Compliance and Policies

NEW

= Original Capabilities

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• Agentless Discovery• Centralized repository• Configuration Modeling• Asset-centric Views

• Change Monitoring• Complex Comparisons• Versioning and rollback• Compliance Verification

• Configuration Provision• Change Validation• Application Instantiation• Template based

Dynamic Configuration Model

ConfigurationCapture

ChangeMonitoring

ConfigurationProvisioning

Application Configuration ConsoleAsset Reports Change Audits Compliance Reports

App Server Web Server Middleware Database OS/StorageApp Server Web Server Middleware Database OS/Storage Mainframe

Signatures (Templates, Best Practices)

Application Configuration Console Overview Enhancing the Original Configuration Management Pack

Agents

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Application Configuration Console Expanding Supported Products (Blueprints)

Application Configuration Console

OperatingOperatingSystemsSystems

DatabasesDatabases MiddlewareMiddleware ApplicationApplicationss

LinuxLinux

SolarisWindows

AIXVMWare

Oracle 9i and 10gOracle 9i and 10g

My SQLSQL ServerIBM DB2

Oracle ASOracle ASBEA Weblogic 7BEA Weblogic 7--99

BEA TuxedoBEA TuxedoWebsphere 5 and 6

Microsoft IISSun JavaBorlandJboss

Apache TomcatIBM MQTIBCO

CA Autosys

PeopleSoftPeopleSoftSiebelSiebel

EMC DocumentumCognos

Blue MartiniMicrosoft ADS

CA EtrustWily

30 Oracle Blueprints - Over 100 Available

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Application Configuration Console Translation

• April release English only

• Next release translated

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Configuration Management Packs Original and New Packs

• Original Packs will remain on the price list until June 1st

• New Packs placed on the price list as of April 2nd

• All non-Oracle systems and applications fall under the new Configuration Management Packs for Applications

Original Packs Features

Configuration Management Pack

Configuration Management Pack for Oracle Middleware

Configuration Management Pack for Non-Oracle Systems

• Discovery and topology viewer• Configuration Search• Basic Comparison• Out-of-box policies• User defined policies & groups• Real-time change detection - who, what, when (C3)*• Configuration change correlation (C3)

New Packs Features

Configuration Management Pack for Oracle Database

Configuration Management Pack for Oracle Fusion Middleware

Configuration Management Pack for Applications

• Discovery and topology viewer• Configuration Search• Basic Comparison• Out-of-box policies• User defined policies & groups• Real-time change detection - who, what, when (C3)• Configuration change correlation (C3)• Application comparison (mValent)• Configuration update & snapshot rollback

(mValent)

* Configuration Change Console

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Configuration Management Pack Pricing Products Available on the Oracle Global Technology Price List

Configuration Management Pack PricingOracle Enterprise Manager Configuration Management Pack

Named User Plus($/NUP)

SW Update & Support($/NUP)

Process License

($/Processor)

SW Update & Support

($/Processor)

Configuration Management Pack $70.00 $15.40 $3,500.00 $770.00Configuration Management Pack for Oracle Middleware

$70.00 $15.40 $3,500.00 $770.00

Configuration Management Pack for Non-Oracle Systems $70.00 $15.40 $3,500.00 $770.00

Configuration Management Pack for Oracle Database $100.00 $22.00 $5,000.00 $1,100.00Configuration Management Pack for Oracle Fusion Middleware $100.00 $22.00 $5,000.00 $1,100.00

Configuration Management Pack for Applications $100.00 $22.00 $5,000.00 $1,100.00

• Original Packs will remain on the price list until June 1st

• New Packs placed on the price list as of April 2nd

• All non-Oracle systems and applications fall under the new Configuration Management Packs for Applications

Orig

inal

New

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

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Project or Driver… Specifics to Look For…

Composite Application/SOA Implementations • Lots of complexity that is difficult to track• SOA facilitates change which must be controlled

Global 2000 Companies • Too many apps to track (1,000+ on average)• Need automation; a lot of configuration management is

done manually

Oracle Packaged Enterprise Application Customers

• Looking for viable configuration management for Oracle packaged apps which hasn’t been available until now

Companies with large migration initiatives • Large migration efforts that require configuration management of the life cycle (Development – Production)

Original Enterprise Manager Configuration Management Pack Customers

• Will have interest in packaged enterprise app support• Will have interest in agentless, more granular discovery

for applications

Companies With High Rates of Change • Online retail/E-commerce, financial services, insurance, health care

• Changes include adding new business logic, patches, upgrades, new web services and new apps/databases

Compliance Initiatives • Companies dealing with SOX, HIPAA, Basel II, PCI, FERPA, GLBA, CALEA and other regulations

Who’s Buying Configuration Management?

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IT ExecutivesCONTROL AUTOMATION

IT OperationsEFFICIENCY COMPLIANCE

Enterprise Architect

Application Owner

IT Director

CIO

Operations CenterHelp Desk

Middleware Admin

Apps Manager

DBAs

Line of BusinessQUALITY SERVICE AGILITY

Project Manager

Application Exec. Owner

CFO

CEO

Who You Should Sell To

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• Staff struggle with complexity and volume of resources

• Difficulty understanding relationships between systems, applications and business services

• No way to manually track config changes to systems, applications, code and components

• Administration and maintenance such as making configuration changes is too time consuming

CHALLENGES

• Automatic discovery of IT assets and applications with 100+ built-in application Blueprints

• Change monitoring and ability to roll-back to a prior know good configuration settings

• Configuration compare and management of the configuration life cycle

• Mass configuration update

• Improve overall change and configuration management administration productivity

• Gain a more accurate view of how IT resources and applications are configured and interact with one another

• Understand, manage and control a broad variety of targets, especially Oracle and non-Oracle enterprise applications

CAPABILITIES VALUE

SAMPLE

QUESTIONS

• Do you have a firm understanding of all the systems, components and entities that comprise your enterprise applications?

• Can you change IT resource and application configuration settings in a mass, automated fashion?

• Are you able to receive real-time alerts of any configuration changes and control what changes can be made?

CONTROL AUTOMATION

Selling to IT Operations

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• Costs too high for day-to-day administration and maintenance tasks

• Difficult controlling unplanned change

• Migration efforts taking to long

• Concerns about compliance and passing audits

CHALLENGES

• Automated discovery and configuration change monitoring

• Monitor changes across your applications, know if changes are taking place

• Ensure consistency across your development - production environments

• Rollback to prior configuration settings for performance or systems issues

• Decrease the cost of administering complex enterprise application environments

• Increase availability by managing configuration change

• Decrease migration efforts and time

• Ensure that corporate and regulatory standards are met

• Ensure the ability to perform and pass audits

CAPABILITIES VALUE

SAMPLE

QUESTIONS

• Does your organization have configuration management solutions that increase productivity through intelligent automation? Do you cover all of your applications?

• Do you have a way to control planned and unplanned changes that does not rely on manual efforts?

• Can you report on configuration changes including audit information in support of compliance and regulatory mandates?

EFFICIENCY COMPLIANCE

Selling to IT Executives

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• IT is slow in making changes that support shifting business objectives

• Enterprise applications are too slow or there is too much downtime

• We need a guarantee for quality of service, especially for mission critical applications

CHALLENGES

• Automated configuration management makes implementing changes easier and faster

• Policy-based change control limits unplanned changes that can affect performance and availability

• Configuration change tracking ensures that anything that can affect quality of service is understood and made known

• IT can respond to changing business needs much more quickly

• IT can offer better, more consistent performance

• Line of business leaders and IT can more confidently agree to service levels and meet them

CAPABILITIES VALUE

SAMPLE

QUESTIONS

• Is IT able to agree to formal service level agreements for critical applications?

• Is IT able to quickly make changes that support shifting business needs?

• Do business users and customers ever experience poor performance or availability due to upgrades, migrations, patches or other changes IT makes?

QUALITY SERVICE AGILITY

Selling to the Line of Business

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

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Value Proposition for All Partners• Profit from large and fast growing Enterprise Management market

• Partner with the market leader and offer your customers a complete Enterprise Software stack with built-in and integrated manageability

• Position a winning business value proposition to your customers: improved apps productivity, accelerated time to value, automated IT audit and compliance reporting, improved uptime and quality

• Compelling sales play for prospects dealing with with high rates of change (online retail/e-commerce, fin services, insurance, healthcare) and regulatory compliance

• Help customers respond to key market driver requirements: cost and risk reduction, efficiency, 24x7 availability, and regulatory compliance

• Offer your customers new Application Configuration Console capabilities: App System Comparison, Out-of- box App Blueprints, Easily Extensibility, Configuration Roll-back, Agent-less collection

Opportunities by Partner Type

Resellers• Increase resell revenue beyond core products by including

Management Packs in your deals

• Sell into Oracle & non-Oracle customers

• Upsell original Enterprise Manager Config Mgmt Pack customers

ISV, Hardware & Device Vendors• Sell a comprehensive solution comprised of

your platform/product and Oracle’s complete enterprise software stack w/manageabiliity in every tier

• Increase gross margin of total solution comprising hardware, software and services

• Maximize IT cost savings and performance with integrated, out-of-box, best-on-Oracle systems and application management

System Integrators• Service clients w/large migration initiatives requiring config mgmt

• Increase revenue potential by offering services around Oracle’s complete enterprise software stack

• Cross/upsell value of broad Oracle portfolio

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Access Oracle PartnerNetwork oracle.com/partners

1

3

2

Before OPN login:

1. Click OPN Program to discover OPN’s benefits and resources.

2. Enter a Knowledge Zone, ex: Enterprise Manager

Login to OPN to access:

3. Pricing, training, sales tools, and much more.

Presenter

Presentation Notes

Your first step to engage in these opportunities is to visit the Oracle PartnerNetwork portal @ oracle.com/partners. Again, OPN is our world-class global partner program, and the portal is available 24x7. To learn more about the OPN program and how it will support your business, click on OPN Program (in the top navigation of the home page) to discover education, development, support, sales, and marketing benefits and resources that will help you do - and grow - business. The information is tailored by partner type, to focus on what is relevant to your company's relationship with Oracle. From the home page you can access information and resources about Oracle’s applications or any of the other products in Oracle’s portfolio. Enter a Knowledge Zone to reach product info, and start to connect to and collaborate with peers, and participate in social networks. If you have questions, click on Contact OPN at the bottom of the page, and reach an OPN Interaction Center near you, via email or phone. Login in the upper right corner of the home page --- or sign up for portal access, if you do not already have it. (You’ll need information from your company’s OPN administrator to sign up.)

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OPN Knowledge Zones Enterprise Manager

• Enablement• Solution Resources• Events• Oracle Mix• Forums• Blogs• Wikis• Related Areas• Latest Updates

Get in the Zone

Product infoSocial networksCollaboration

Presenter

Presentation Notes

Here is the Oracle Enterprise Manager Knowledge Zone. Aside from product and enablement information, you will have direct access to social networking and collaboration tools including Oracle Mix and Forums which can provide powerful new ways for you to interact directly with customers, prospects, other partners, and Oracle. Knowledge Zones are available across Oracle’s product lines: Database, Middleware, Applications, and Industries.

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OPN’s Engage with Oracle page My Company Initiatives lists those a partner is approved to access

Product Focus Areas:

1. Enterprise Manager: Increase revenue through options, features, and associated solutions

News & InformationEducationProduct informationMarketingDevelopment & SupportSales

After OPN Login > Product Focus Areas Pricing, Education, Sales Tools & Much More

1

Presenter

Presentation Notes

Application Configuration Console (mValent) resources are available in OPN’s Oracle Enterprise Manager Product Focus Area.

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Snapshot

Product Info, Education, Sales

App Config Console to be added to resource portfolio

Presenter

Presentation Notes

Here’s a view into the different areas of content and resources: News & Information, Product Info, Development & Support, Education, Marketing, and Sales. Application Configuration Console (mValent) resources will be added to the resources portfolio. This snapshot shows some of what’s available in the areas of Sales, Education and Product Information. I mentioned earlier the Application Configuration Console Playbook for Partners – this is where you will find it, in the Oracle Enterprise Manager Focus Area. It contains the information we’ve talked about today, plus who you should sell to challenges, capabilities, value, and sample questions by target audience within prospects further solution details support information customer reference cases So we encourage you to check it out.

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Grow with OracleDevelop new sales plays

Extend footprint in your accounts

Better serve your customer needs

Contribute to increased customer ROI and satisfaction

Revenue Boosters1. Offer complementary

products: develop enablement through OPN Focus Areas and Initiatives

2. Check out the OPN Events Calendar: attend partner events to rapidly build competency

As an OPN partner, you have tremendous growth opportunityExplore how you can extend your offering and drive new revenue streamsJoin Focus Areas to get enabled on Oracle products and develop sales readiness

Next Steps How Can I Grow My Business?

1

2

Presenter

Presentation Notes

There are many other OPN focus areas and initiatives in place to help you expand your Oracle solution portfolio and potentially create new revenue streams. Depending on your current capabilities and where you want to grow, you may want to look at building capability in complementary products so as to be able to offer your customers a more complete solution. You may want to broaden your offerings around Oracle Enterprise Manager because Oracle provides an unrivaled blend of broad application management and quality assurance solutions with deep management solutions for Oracle technologies including Oracle packaged applications, Oracle Fusion Middleware, Oracle Database and Oracle VM. And thinking back to the Oracle complete enterprise software stack that we discussed earlier, you may want to investigate other Oracle Database edition, options, and solutions … or learn more about Oracle Middleware, Applications, or Industry solutions.

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Additional Resources

Oracle Configuration Management Reference Collateral

www.oracle.com/enterprise_manager/configuration -management.html

Customer Successes www.oracle.com/customers

Oracle University – mValent 2-Day Course: “Oracle Application Configuration Console Essentials” (targeted for August release) www.oracle.com/education

Presenter

Presentation Notes

There is collateral including brochure, data sheets, white papers, and podcasts that you can use in marketing and sales – as well as an inventory of customer successes.

http://www.oracle.com/customers

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

40

Application Configuration Console IT Application Change Rate

Cha

nge

Volu

me

Cha

nge

Volu

me

NetworkNetwork Server Server App/ConfigurationsApp/Configurations

UnplannedWork

Visible Ops, IT Process Institute

# of Unique Configurations

Change SuccessRate

Mastery of each Configuration

ApplicationApplicationConfigurationConfiguration

ConsoleConsole

According to Gartner, Forrester and Enterprise Management Associates, application configuration errors are the leading cause of quality and downtime

between 40% and 60% of occurrences

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Application Configuration Console Many Distributed Applications, Each With Many Environments to Keep in Sync

DevStaging

QA

UAT

App Server

Web Server

Middleware DB OSKey:

Pre-production ProductionDevelopment

Prod-1

Prod-2

DR

Mainframe

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Application Configuration Console Product Architecture

ClientEclipse

Web-basedReporting & Dashboard

Repository

ServerLinux, Windows, Solaris

Oracle

ssh, sftp, wmi

AuthenticationLDAP

API

App Server Web Server Middleware Database OS/StorageApp Server Web Server Middleware Database OS/Storage Mainframe

43

Application Configuration Console Multiple Role-Based Views Of Configuration Items

App Server Admin:View suited to role

ExampleSystems Architect:Tracks assets by location

Sample views:• Life-cycle• Data center• Technology

layers

44

Application Configuration Console Compare Key Differences Across Assets & Life Cycle

• Finds meaningful differences

• Works at level of configuration items (CI), not file level

• Compares tens of thousands of CI’s

• Prevents configuration “drift”

45

Application Configuration Console Find What’s Changed And Deploy Immediate Fixes

46

Application Configuration Console Roll-back To A Known Working Version

47

Application Configuration Console Automate Repetitive Tasks to Deploy Infrastructure

• Key productivity feature

• Build new application environments efficiently

• Provision changes completely

• Validate changes made correctly

48

Application Configuration Console Application Change Dashboard

• Change Volume• Change Compliance • “Change Ticker”• Alerts• Assets &

Applications Under Management

49

Application Configuration Console Understand Where You Are Making the Most Changes

• Change Volume by application

• In process vs. out of process changes

• Highlight high change apps on shared infrastructure

• Empower IT in SLA discussions with business owners

50

Application Configuration Console Blueprints Available

51

Application Configuration Console Summary

• Issues around complexity & compliance are ever-growing within IT

• Application Configuration Console automates manual IT processes for configuration, change & release management of application infrastructure

• Application Configuration Console delivers value by:• Improving IT productivity through automation• Accelerating time to value• Automating IT audit & compliance• Improving uptime & quality

52





• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

53

Product Version Premier Support

Extended Support

Sustaining Support

mValent integrity 5.0.x Not Offered Not Offered Dec-2011



mValent integrity 5.3.x Dec-2011 Dec-2013 Indefinite

Version Support Plan

Following is the desupport matrix for the current mValent integrity products. Apr ‘09 communications to mValent customers encourage them to migrate to the 5.3.x release

54





• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

55

Customer Proof of Concept

10%

12%36%

38%

12%

56%Savings

Insurance Company with 15 Application Support Staff

Configuration Capture

Change Monitoring

ConfigurationProvisioning

IT Process Current ManualApplication

Configuration Console

Potential Savings:

$1.18MAnnually

<4 Monthpayback

=

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Customer Success – Third Largest U.S. Department Store Retailer

Challenges

• Difficulty maintaining company’s mission-critical merchandising, marketing and sales applications with growing complexity & rising number of changes made to applications

• Spiraling IT complexity brought a rising tide in outages, productivity concerns and increasing IT labor costs. Some of the issues faced:

• Inconsistencies across dev, test, QA, stage and production environments caused implementation/deployment delays along with resources needed to troubleshoot

• Application upgrades would tie up an IT staff member for months as an upgrade would be rolled out to each life cycle environment

• It was determined that as much of 70% of all downtime was caused by configuration and change-related issues

Solution

• Oracle Enterprise Manager Configuration Management Pack, Application Configuration Console Managing:

• 225 IBM WebSphere Application Servers and HTTP assets• 2,500 configuration files• 645,000 unique configuration items

Business Results

• 100% increase in IT operations staff productivity; increased the number of applications managed by one IT operations team member from one to two

• Reduced application downtime from days to hours• Reduced time needed to perform upgrades from months to weeks• Reduction in time to build out new application environments• Configuration consistency across seven application lifecycle environments (dev – prod)• Detailed applications and infrastructure configuration settings maintained and monitored

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Customer Success – Global Package Delivery & Logistics

Challenges

• Migration of the Airline Operations Control System from Sun Solaris to Linux servers• Airline Operations Control System performs scheduling for 300 aircraft and crews

24/7/356• Migration behind due to pre-production hand-offs. Whenever the application was

transitioned from Development to QA or from QA to Staging, days would be lost, most often because of configuration inconsistencies between the environments

Solution

• Oracle Enterprise Manager Configuration Management Pack, Application Configuration Console

• Maintained complete version history of all the configuration changes made to systems for all phases of the Airline Operations Control application migration; this was also valuable for FAA compliance

Business Results

• 100% increase in staff productivity during implementation and migration• Reduced diagnosis of application configuration inconsistencies from hours/days to

around 15 minutes• 100% application availability during migration• Maintain configuration consistency for mission-critical application• Detailed application information and configuration settings maintained for in-depth

reporting and change history• Managing more than 6,000,000 configuration properties• More than 8,000 software assets and 600 hosts under configuration

management• Solaris, Linux, HP/UX, AIX, BEA WebLogic, IBM WebSphere Application

Servers and MQ messaging software

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Customer Success – 5th Largest U.S. Department Store Retailer

Challenges

• Two application environments have evolved into 30 and staff has grown from two to a team of eight; old ways of management based on ‘tribal knowledge’ have become untenable

• Instability and downtime increasing due to increased rate of Configuration change• Configurations inconsistence across application environments (Dev, Test, Stage, Prod)• Upgrades taking months to complete due to inconsistencies• No automated single source of truth for Configuration information

Solution

• Oracle Enterprise Manager Configuration Management Pack, Application Configuration Console

• Support for multi, platform and application environment• PeopleSoft CRM upgrade on 12 instances of BEA WebLogic servers• Company’s credit card Web site built on 30 instances of IBM WebSphere

application servers

Business Results

• 70% reduction in time-to-market to deliver key migration project • Reduced IT operations overhead, grew applications with no headcount increases• Automated deployment of Configuration Settings• Successful PeopleSoft, BEA WebLogic, WebSphere upgrades and implementations• Standardized Configurations across all environments• More IT time available for innovation and new projects

59

mValent Customers

Leaders in Financial, Retail, Insurance, Publishing, Defense

http://www.wellington.com/

http://alltel.com/

http://www.bcbsm.com/

http://www.dtcc.com/

http://www.lehman.com/

http://www.iso.com/

http://www.wellington.com/

http://alltel.com/

http://www.bcbsm.com/

https://www.smithbarney.com/

http://www.dtcc.com/

http://www.iso.com/

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• Target Market


• Drill Down


• Support

• Reference Cases

• Next Steps

61

Next Steps Capitalizing on the Opportunity

Grow your Oracle portfolio >Develop, sell, implement complementary offerings

3

Increase revenue beyond core products by including Management Packs in your deals

2

1

Drive contacts to prospects >Leverage Oracle collateral, live events, webcasts

4

Extend sales readiness and delivery capabilities > Drive your business with OPN > Enterprise Manager Focus Areas w/sales and enablement resources

logicalapps sales playbook - oracle · product and sales playbook for partners. april 2009....

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