liverpool hotels update · an alternative bdo hotel performance benchmark covering a smaller sample...

LIVERPOOL HOTELS UPDATE March 2014

Foreword Welcome to the latest edition of the Liverpool Hotels Update. Since 2004 this document has been published jointly between Liverpool City Council and the Liverpool Enterprise Partnership around twice a year. It contains detailed information about the range and location of hotels which have been completed, are currently under construction, or are in the pipeline both within the City Centre and outside it. It also looks at hotel performance in the City Centre. We hope that the data included in the schedules will be useful to individuals and organisations involved in hotel provision. Should you have any queries, require further information, or have comments on the content of the schedules, please contact: (Inward investment queries): Jenny Douglas, Head Investment, Liverpool Vision, 10th Floor, The Capital, Old Hall Street, Liverpool L3 9PP Tel: 0151 600 2926 Email: [email protected] Website: www.liverpoolvision.co.uk (Planning & Development queries): Mark Kitts, Assistant Director Regeneration Development Planning and Housing, Liverpool City Council, Municipal Buildings, Dale Street, Liverpool l2 2DH Tel: 0151 233 4202 Email: [email protected] Website: www.liverpool.gov.uk (Hotel sector performance queries): Pam Wilsher, Head of Visitor Economy Development, Liverpool City Region LEP, 12 Princes Parade, Liverpool L3 1BG Tel: 0151 237 3916 Email: [email protected] Website: www.Visitliverpool.biz

02 Photo opposite: “Aloft Hotel” under construction during January 2014.

mailto:[email protected]

http://www.liverpoolvision.co.uk/


http://www.liverpool.gov.uk/


http://www.visitliverpool.biz/

SIX NEW HOTELS OPEN TO GREET CONTINUING RISE IN VISITOR NUMBERS

Once again, as in previous years, Liverpool’s hotel sector has much to celebrate. Between January and December 2013, six new hotels opened in the City Centre at a combined cost of around £40 million, bringing an additional 404 rooms to the market. Refurbishment works to two other hotels saw an additional 10 rooms created, with a further 17 being refurbished. According to figures supplied by Liverpool LEP based on occupancy figures provided by STR Global, despite this additional capacity, the 1.326 million rooms sold exceeded 2012’s record 1.19 million. Although January 2013 was disappointing, all subsequent months broke previous totals, whilst December 2013 saw the greatest rise of 22.7% compared to December 2012. Liverpool has traditionally struggled with its weekday occupancy. However, during 2013 the City Centre has seen some welcome progress in reversing this trend with April, June, August, October and December all seeing modest increases, now taking the average from 67.9% to 70.9%. Weekend occupancy continues to perform well, maintaining a healthy average between April and December of 88.5%, also slightly above 2012’s 87.8%. Neverthless, the overall figures indicate that even with more hotels opening, the underlying number of visitors to the city – and rooms sold – both continue to grow.

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More importantly for hoteliers, room yield also saw a healthy increase, rising almost 4% from £43.72 in 2012 to £45.45 in 2013. However, we are not complacent. We recognise that our overall performance is not necessarily as high as most other Core Cities, and that we have more budget hotels than average. The City aspires to have a more healthy mix of hotel types, and for room rates and corresponding yields to be higher, particularly if we are to realise our ambition to see a 5 star hotel open here. More detailed information can be found at www.VisitLiverpool.biz. An alternative BDO Hotel Performance Benchmark covering a smaller sample of the city’s upper tier hotels shows overall occupancy of 68.6% against a UK average of 74.33% (placing Liverpool in 8th place, just ahead of Birmingham). However, average room yield was £46.72 against the UK average of £45.83 (with Liverpool placed 5th out of the 9 cities sampled).

73,277

80,907

86,837

98,623

90,017

92,214

107,398

98,588

99,874

105,021

101,362

88,939

78,730

87,285

97,487

99,785

102,679

102,437

105,563

103,688

105,507

114,362

109,803

84,085

75,392

95,308

107,807

114,041

119,594

116,969

120,391

120,231

114,812

124,053

115,120

103,217

- 20,000 40,000 60,000 80,000 100,000 120,000 140,000

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2011 2012 2013

2013 at a glance:

£ £40 million invested in hotels

6 new hotels opened

2013 has been a turning point for weekday occupancy in the city. This has traditionally been a tough market for Liverpool, but 70.9% is a modest increase on the previous year’s average.

Pam Wilsher, Head of Visitor Economy Development, Liverpool Enterprise Partnership

170 hotel jobs created

404 new bedrooms created 1.326 million rooms sold (11.4% more than 2012)

% Average occupancy 71.4% (up from 69.5% in 2012)

FIGURE 1: Rooms Sold in Liverpool City Centre Hotels, Jan 2011 – Dec 2013

◙ Weekend occupancy* 88.5% (up from 87.8% in 2012)

Source: Based on figures supplied by Liverpool LEP based on occupancy figures provided by STR Global REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION IS STRICTLY PROHIBITED

◙ Weekday occupancy* 70.9% (up from 67.9% in 2012)

£ Average Room Rate £63.39 (up from £62.80 in 2012)

◙ “

”

Average RevPar £45.45 (up from £43.72 in 2012)

◙ Weekend Average RevPar* £69.84 (up from £68.09 in 2012)

* Based on Apr-Dec comparison data only (Jan-Mar data for 2012 not available) All hotel performance data © STR Global not to be re-used without written permission

2014 at a glance: £100 million currently being invested in 5 new hotels with 606 bedrooms

04

http://www.visitliverpool.biz/

CITY CENTRE HOTELS With the addition of 6 new hotels, the City Centre now has 6,181 bedrooms across a range of accommodation types. Of the 404 new bedrooms added to the stock in 2013, 339 of these were in 3 new budget hotels, bringing the total stock of budget bedrooms to 1,672 or 27.1%. The heat is now being taken off budget accommodation; 2014 currently has no new budget hotels under construction. The 5 new developments on site are a mix of 4 star, boutique and apart-hotels, providing 606 new bedrooms/suites between them. There are also fewer budget hotels being proposed, giving the city’s hotel market some breathing space to readjust and concentrate on developing more bedspace accommodation for business/conference users and other visitors seeking a higher quality experience or longer stays with added home-style comforts. Liverpool continues to develop its visitor economy. More cruise liner passengers are coming each year. Exhibition Centre Liverpool, sitting next to the Arena & Convention Centre, is now on site. Investment in the city’s theatre venues is continuing, as is the Liverpool’s growing ability to attract film makers to use our unique architecture and streetscapes for major productions.

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FIGURE 2:

1259 (20.4%)

443 (7.2%)

1005 (16.3%)

286 (4.6%)

1672 (27.1%)

167 (2.7%)

184 (3.0%)

584 (9.4%)

363 (5.9%)

218 (3.5%)

4 star Boutique 3 star Upper tier budget Budget

Budget boutique Guest houses Apart-hotels Serviced apartments Other accommodation types

Liverpool City Centre hotel rooms by type, as at March 2014 See Figs 3, 6 and 7 for breakdown by type. Note: this chart only shows existing hotels. New hotels will be added in upon completion at next issue

05

FIGURE 3: Hotel/Apart-Hotel Provision in the City Centre as at March 2014

EXISTING HOTELS

Hotel Standard Rooms

Crowne Plaza 4 star 159

Hard Days Night 4 star 110

Hilton, Canning Place 4 star 215

Marriott, Queen Square 4 star 146

Novotel 4 star 209

Radisson SAS 4 star 194

Thistle 4 star 226

TOTAL 4 STAR: 7 hotels 1,259

62 Castle Street Boutique 20

Hope Street Boutique 82

Hotel Indigo, Rumford Pl/Chapel St Boutique 151

Liverpool Racquet Club Boutique 8

Malmaison Boutique 131

Parr Street Boutique 12

Sir Thomas Boutique 39

TOTAL BOUTIQUE: 7 hotels 443

Britannia Adelphi 3 star 402

Holiday Inn, Lime Street 3 star 139

Jury’s Inn 3 star 310

Liner at Liverpool 3 star 154

TOTAL 3 STAR: 4 hotels 1,005

Express by Holiday Inn, Albert Dock Upper‐tier budget 135

Hampton by Hilton, Kings Dock Mill Upper‐tier budget 151

TOTAL UPPER TIER BUDGET: 2 hotels 286

Campanile Budget 100

Dolby Budget 65

Days Inn Liverpool, James Street Budget 155

Formule 1 Budget (Economy) 87

Ibis (Dale Street) Budget 122

Ibis (Wapping) Budget 127

The Podworks Budget 19

Premier Travel Inn Albert Dock Budget 186

Premier Inn City Centre (Vernon St) Budget 165

Premier Inn, Hanover Street Budget 183

Travelodge, Exchange Street East Budget 125

Travelodge Liverpool Central Budget 105

Travelodge, Strand St/Red Cross St Budget 141

Z Hotel, State House, Dale Street Budget 92

TOTAL BUDGET: 14 hotels 1,672

Printworks (former Bamboo) Budget (Boutique)

26

Base2Stay, Seel House Budget (Boutique)

106

Heywood House Hotel Budget (Boutique)

35

TOTAL BUDGET (BOUTIQUE): 3 hotels 167

EXISTING HOTELS (continued)


Feathers 4 star guest accomm 66

Roscoe House by Urban Chic 4 star guest accomm 15

Aachen 3 star guest accomm 17

Regent 3 star guest accomm 17

Lord Nelson 2 star guest accomm 27

Hanover 2 star guest accomm 27

Belvedere n/a 8

Blackburne Arms n/a 7

TOTAL GUEST HOUSES:

8 guest houses 184

Adagio, Central Village Apart‐Hotel 129

Epic Apart‐Hotel, Seel Street Apart‐Hotel 14

Posh Pads at the Casertelli Apart‐Hotel 31

The Richmond, Hatton Garden Apart‐Hotel 51

Signature Hotel, Stanley Street Apart‐Hotel 6

Staybridge Suites Apart‐Hotel 132

TOTAL APART‐HOTELS:

6 Apart‐Hotels 363

OVERALL CURRENT TOTAL: 51 Hotels/Guest Houses/Apart‐Hotels

6,181

HOTELS CURRENTLY ON SITE


“Titanic Hotel Liverpool”, North Warehouse, Stanley Dock

4 star 153

Pullman Hotel, Kings Waterfront

4 star 216

DoubleTree, Dale Street Boutique 86

“Aloft Liverpool”, 1 North John Street Boutique 116

“30 James Street” Apart‐hotel 35 *

TOTAL HOTELS ON SITE: 5 hotels 606 * plus an additional 30 mixed flexible ensuite bed spaces (not counted)

FIGURE 4: Liverpool City-wide Hotels – number of new bedrooms/bedspaces completed s2008 or under construction

ince

599

458

296

233

122

0

10

20

30

40

50

60

70

2008 2009 2010 2011 2012

City Centre completed Outside City Centre completedCity Centre ‐ under construction

306

2013 2015

406

Outside City Centre under construction

2014

200

468 404 51

NEW CITY CENTRE HOTELS COMPLETED DURING 2013:

SCHEME: “Travelodge”, 30-38 Exchange Street East

COST: £7.5 million

ROOMS: 125

STANDARD: Budget

OPERATOR: Travelodge

OPENED: March 2013

SCHEME: “Z Hotel” State House, 22 Dale Street

COST: £2.5 million

ROOMS: 92

STANDARD: Budget

OPERATOR: Z Hotels

OPENED: April 2013

SCHEME: “Adagio Liverpool City Centre”, 1 Fairclough Street

COST: £15 million

ROOMS: 126 suites

STANDARD: Apart-hotel

OPERATOR: Adagio

OPENED: April 2013

SCHEME: “The Richmond”, 24 Hatton Garden

COST: £3 million

ROOMS: 51 (+ bar and brasserie)


OPERATOR: Richmond Luxury Living Ltd

OPENED: August 2013

SCHEME: “Epic Apart-Hotel”,

COST: Not disclosed

ROOMS: 14 suites

STANDARD: Apart-Hotel

OPERATOR: Epic Liverpool Ltd

OPENED: September 2013

SCHEME: “Ibis Styles”, 57-67 Dale Street

COST: £10 million (included multi-storey car park to rear)

ROOMS: 122

STANDARD: Budget

OPERATOR: Ibis

OPENED: October 2013

07

NEW CITY CENTRE HOTELS CURRENTLY ON SITE (March 2014):

SCHEME: “DoubleTree by Hilton”, Dale Street/Sir Thomas Street

COST: £25 million

ROOMS: 86

STANDARD: Boutique

OPERATOR: DoubleTree by Hilton

ESTIMATED OPENING: Summer 2014

SCHEME: “Pullman Hotel”, Exhibition Centre Liverpool, Kings Waterfront

COST: £26 million

ROOMS: 216

STANDARD: 4 star

OPERATOR: Pullman


SCHEME: “Aloft Hotel”, 1 North John Street

COST: £18 million

ROOMS: 126 suites


OPERATOR: Adagio

ESTIMATED OPENING: September 2014

SCHEME: “Titanic Hotel Liverpool” & Conference Centre, Stanley Dock

COST: £25 million

ROOMS: 153

STANDARD: 4 star

OPERATOR: Harcourt

ESTIMATED OPENING: Spring 2014

SCHEME: “30 James Street”

COST: £5.5 million

ROOMS: 35 rooms with a gym, bar and restaurant (including 30 mixed flexible ensuite bed spaces)

STANDARD: Apart-Hotel

OPERATOR: Signature Living


08

SERVICED APARTMENTS FIGURE 5: Current City Centre Hotels Proposals.

HOTELS CURRENTLY PROPOSED (WITH NAMED OPERATOR)

Hotel Target Standard Rooms

Union House (J&M Hospitality) Boutique 30

George Henry Lee Bdg, Church Street Apart‐hotel 114

Britannia Buildings, 36 Fenwick Street Budget 21

Tune Hotel, 3‐19 Castle Street Guest hotel 99

HOTELS CURRENTLY PROPOSED (WITHOUT NAMED OPERATOR)

Hotel Target Standard Rooms

Martins Building 5 star 138

Land at Hurst Street/Wapping 4 star 185

Kings Dock Mill – Phase 2 3 or 4 star 180

Cains Brewery Village Boutique 100

5‐7 Bridgewater Street Apart‐hotel 58

Southern Warehouse, Stanley Dock Apart‐hotel 128

Southern Warehouse, Stanley Dock 4 star 128

1 Renshaw Street not stated 20

William Jessop Way, Princes Dock not stated 129

Gostins Building, Hanover Street Not stated 146

Former Trade Union & Employment Resource Centre, Hardman Street

Not stated Not stated

FIGURE 6: Serviced Apartments

EXISTING SERVICED APARTMENTS

Operator Units

Archers Serviced Apartments, Royal Quay Archers 4

Base Serviced Apartments – Duke Street (Hudson Gardens/ Manhattan Place)

Base 19

Base Serviced Apartments – The Docks (Royal Quay)

Base 5

Base Serviced Apartments – Sir Thomas Street

Base 4

Base Serviced Apartments – Cumberland Street

Base 6

Base Serviced Apartments – Spectrum (Duke Street)

Base 27

The Block, Keel Wharf Not disclosed 96

Bridgestreet at Liverpool ONE Bridge Street 77

Bridpoint, Bridport Street YourCityBase 27

Epic Serviced Apartments, Duke Street Epic 4

Hilton Apartments, Hilton Hotel Venmores 47

L3 Living @ The Albany L3 Living 10

L3 Living @ Merchant Quarters L3 Living 40

StayCity ‐ Lever Court , Duke Street StayLiverpool 56

StayCity ‐ Mount Pleasant Apartments StayLiverpool 41

Premier Apartments, Eden Square Premier Apartments

61

The Printworks, Suffolk Street City Pads 15

The Printworks 2 (Dakota Building) City Pads 21

The Reach, Leeds Street Various 5

Signature Living, Victoria Street Signature Living 12

Signature Living, Button Street Signature Living 2

Trafalgar Warehouse Apartments, Lord Nelson Street

Trafalgar Warehouse Apartments

2

The Vault, Bold Street Signature Living 3

TOTAL SERVICED APARTMENTS: 23 complexes 584

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OTHER ACCOMMODATION TYPES Liverpool has a long reputataion not only for being a welcoming city, but also a fun and funky city that appeals to all tastes.

FIGURE 7: Other Accommodation Types in Liverpool City Centre Hotel

In addition to the various hostels that offer bedspaces at remarkably cheap rates, since 2012 the city’s Albert Dock has been home to two unique “hotels”, the “Yellow Submarine” (after the famous Beatles inspired vessel of the same name ), and the “Joker Boat” (themed on Batman’s arch-nemesis The Joker from the film series). In 2013, local entrepreneur Alfie Bubbles also somewhat controversially launched “The Titanic”, a third movie-inspired creation. Despite the initial controversy, the three venues remain a popular addition to the city’s hotel accommodation offer.

Rooms

EXISTING

The Joker Boat, Salthouse Dock 2

Yellow Submarine, Salthouse Dock 3

Titanic, Salthouse Dock 5

Embassie Hostel, Falkner Square (Hostel) 6

Hatters (Hostel), 56‐60 Mount Pleasant 72

International Inn, South Hunter Street (Hostel) 23

Royal Chambers Liverpool, 29 Prescot Street (Hostel) 28 Outside of the City Centre, it is recognised that the local visitor economy is supported by the Bed & Breakfast industry. Liverpool has several B&Bs, with planning permission recently having been submitted for a new one in Anfield, close to Liverpool’s football stadium where there is already a significant cluster according to TripAdvisor.com. In locations such as North Liverpool, Bed & Breakfasts have the opportunity to be the pioneers in supporting local tourism in neighbourhoods where traditional hotel operators may not yet be ready to commit to. As such, the City Council is keen to support the development of good quality Bed & Breakfast accommodation outside the City Centre.

Hoax Hostel, Stanley Street (Hostel) 52

YHA Hostel, Tabley Street (Hostel) 27

TOTAL NOVELTY, HOSTELS & SELF CATERING BEDROOMS

218

PROPOSED

“The Planet” Light Vessel

8

10

THE RISE OF LIVERPOOL’S APART-HOTELS In early 2013, BigHospitality1 commented on the growth of the serviced apartment market and the rise of apart-hotels carving themselves a new niche in the United Kingdom’s hotel and catering industry. Several operators – particularly young companies rather than well-known brands already established in the hotel industry – had begun to tap into the need for fully furnished apartments for short or long stays which also offer some of the benefits of using a hotel, such as a manned reception or restaurant/dining facilities. However, these facilties may be limited, as it is the reduced costs of staffing, housekeeping, bars and restaurants which keep room rates lower and make apart-hotels more attractive to cost-conscious accommodation-seekerss. Staybridge Suites was the first apart-hotel to open in Liverpool, arriving in time for the city’s year as European Capital of Culture in 2008. The venue clearly appealed to business travellers visiting the adjacent BT Convention Centre, but the magnificent waterfront location close to the historic Albert Dock and shopaholics’ favourite Liverpool ONE retail and leisure complex has also seen Staybridge prove popular with families who like the hotel’s home-like environment and self-catering facilties. The last 12 months has seen the concept evolve, with three of the six hotels which have opened since March 2013 calling themselves “apart-hotels”:-

• “Adagio Apart-hotel” opened its 129 suites as the first element of the £120 million Central Village development in March 2013. It is operator Accor’s third venue in the UK;

• “The Richmond” opened inside the former Merseytravel offices in Hatton Garden in April 2013. The £10million conversion saw 51 suites created above a stylish bar, brasserie and guests’ salon;

• “Epic Apart-hotel” was the most recent venue to open in Spetember, converting a former nightclub into 14 suites. Epic had already been established in the city for several years operating serviced apartments in a variety of buildings on Duke Street in the Ropewalks district.

Meanwhile, Signature Living is currently investing £5.5million refurbishing the former White Star Line headquarters overlooking The Strand as a 35 bedroomed apart-hotel with a gym, bar and restaurant (including an additional 30 mixed flexible ensuite bed spaces). Named “30 James Street”, it will complete during the summer of 2014 and bring this fabulous listed building back into use after many years of being vacant. In addition to the above, Gethar Ventures are seeking permission to convert the upper floors of the former George Henry Lee Building on Church Street to a £15million 114 bedroomed 4 star apart-hotel, and – more recently – Stanley Dock Properties has submitted an application for a 128 roomed apart-hotel in Stanley Dock’s Southern Warehouse.

1 www.bighospitality.co.uk

Ast“ ccor invests in key,

rategically-located cities. Liverpool is a fantastic city with lots on offer for business and leisure guests. Thomas Dubaere, Accor Managing Director for the UK & Ireland

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VISITOR ECONOMYBOOST

RIS ING HOTEL

t of Liverpool’s hotel industry success is hsince our highlys Europe

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the city. 35 cruise liners visited the city during 2013 bringing 44,478 passengers and 15,864 crew. They were joined by 18 Royal and foreign navy ships, the Christian Radich Tall Ship, the Tall Ships Youth Trust’s Sail Training Tall Ship Stavros Niarchos, and a further 20 working ships. The new £40 million Exhibition Centre Liverpool is now on site next to the existing Arena and Convention Centre. From 2015 this will significantly boost the number of visiting delegates to the city, creating yet more custom for the city’s eagerly waiting hotel sector. It will also have a new £26 million, 200 bedroom, 4 star Pullman brand hotel built above it.

Liverpool is still growing its hospitality industry, largely driven by the Echo Arena, the visitor economy and now the re-opening of the cruise ship terminal. These things make a massive difference. Paul Askew, Chef Director of London Carriageworks and the Hope Street Hotel, Liverpool

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SECTOR A key elemen ow the

city’s visitor economy has continued to thrive successful and ground-breaking year as 2008’Capital of Culture. Apart from the city’s architectural heritage, ittheatres, inte

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excellent shopping and leisure facilities, supconference venues, Liverpool’s ability to hoand international events continues to draw visitorsacross the globe. During 2013, some 800,000 people came to a seriecultural events such as the Battle of the Atlantic Anniversary Commemoration

o l

and the inaugural Liverpool International M(LIMF). Independent economic impact studies rethese three events alone were attended by 62which a third came from outside the North West of EnIt is estimated that £10.6 million was generatedspend from these three events alone. 2014 is set to be equall

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highlights, Liverpool will see the return of the Roygiants for “Memories of 1914”. the UK’s flagshipcommemorate World War One in late July. When first came in April 2012 for the “Sea Odyssey” eveattracted an estimated 800,000 people, generat

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inspiring businesses will take place over 61 dayJune and August, bringing £100 million of inward into the UK and 250,000 visitors to the city. The Liverpool Biennial, a ten-week-long contemfestival over the summer will see the city fillefrom around the world. Other events include RoMarathon Festival in May, the Jazz Festival, the OTournament, and Mondrian at Tate Liverpo In addition to all the above, the city’s cruise lincontinuing to build the numbers of cruise shipsvisitors to

Roll olf

Liverpool City Region’s visitor economy at a glance:

£ Worth £3.4 billion a year to the * local economy

Supports 46,000 jobs *

◙ 56 million visitorsCity region in 20

to the Liverpool 12 *

◙ In 2012, Liverpool most popular desinternationastaying visits up2011 (International Pass

was the 5th tination for

l visitors with 550,000 from 545,000 in

enger Survey)

◙ Liverpool in 2012 wapopular destindome

s the 8th most ation for all

stic visitors (1.47million It is 9th for pure

rips (646,000) and 9th for business tourism (202,000)

overnight visits).holiday t

◙ Liverpool namedworld to visit in 20bible Rough Guide.

3rd city in the 14 by travel

* STEAM model which is used tourism industry

throughout the UK to gather visitor data

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© Crown copyright 2014. All rights reserved The City of Liverpool, reproduced under licence no. 10001835

City Centre Hotels January 2011 – March 2014

Other accommodation types

Completed

On site (as at March 2014)

Proposed with/without planning consent

City Centre Hotel Schemes

Completed



Serviced Apartments

Completed



N K A

P L C

R M E/G

15

PART 1: Hotels/Apart-Hotel Schemes Completed since January 2011

Map ref

Address Developer Description Cost Operator Hotel rating or type

Date completed

CITY CENTRE A1 Days Inn Liverpool, Moor

House, James StreL (Ba

LLP et OV nkfield) Conversion from vacant office

space to 155 bed el. 5m

hot£4. Day’s Inn 3 star Spring 2011

A2 Hotel Indigo, Rumford Place/Chapel Stre

onevelopments et, L2

VermD

t New build 151 bedroom hotel over 8 storeys

£14m Inter-Continental Hotel

4 star boutique

June 2011

s Group

A3 Travelodge, Strand Street/Red Cross Street

FT Patte(Holding

velodels Lt

n s) Ltd /

TraHot

ge d

New build 10 storey 141 bedroom hotel

£7.5m Trav e Budget elodg February 2012

A4 “The Podworks”, Dakota Building 30-

19 bedroom hotel to ground 34 Henry

Street

Betterview Ltd floor and basem cluent, in ding bar and restaurant.

£1m Private September ope

Budget rator 2012

A5 Premier Inn, (site of former multi-storey car park), Hanover Street

er Itels Lt

Liverpool Limited

PremiHo

nn d and PSDA

New five s £10m Ptorey g buildincontaining

rem Budget ier Inn December 183 bed hotel, 2012

three retail units and four restaurants

A6 Travelodge, 30-38 Exchange Street East

Aviva Investors Change of use from offices to 125 bedroom budget hotel

£8m Travelodge Budget March 2013

A7 Z Hotel, State House, 22 Dale Street

telsLiverpoZ Ho

ol Ltd Conversion from es on offic upper floors to 92 bedroom hotel

5m£2. Z Hote Budget ls April 2013

A8 Adagio Apart-hotel, former Lewis’s Building, Central Village

cMerepaCRLP ( /o

rk) 129 bedroom A apadagio rt-hotel on upper floors of refurbished/ remodelled mixed use former Lewi re

m

s’s sto

£15 Ada Apart-Hotel

gio April 2013

A9 “The Richmond”, 24 Hatton Garden

Middle Elop

Ltd

ngland Deve ments

To extend and conv iert ex sting building to form droo 51 be m apart-hotel with ancillary facilities.

£3m The Richmond Luxury Living Ltd

Apart-Hotel

Spring 2013

A10 Regent Hotel, 4 Mount Pleasant

Mr ThomKenned

as y

To carry out internal alterations & refurbishment, reduce rooms to 17 from 21, relocate bar and reception, insta t.

£0.3m

ll new lif

Private August Independent Operator

3 star Guest House

2013

erpool Conversion f

EpA11 Epic Apart-Hotel, Seel rom night club to 14 suite apart-hotel

Not disclosed

ic September Street

Epic LivLtd Liverpool Ltd

Apart-Hotel 2013

FourTwoFour Ltd DA12 Ibis Styles, Pioneer Buildings, 57-67 Dale Street, Dale Street

evelopment of site with 122 bedroomed hotel, ancillary restaurant and bar, 288 space multi-storey car park and 215 sqm retail unit, f g thollowin e demolition of 57-67 Dale Street with retention of building facade at 65-67 Dale Street

£10m Ibis Budget October 2013

A13 The Printworks Hotel, 13 Renshaw Street

Betterview Ltd Conversion of basement Printworks Budget boutique

November storage and plant rooms area in existing hotel to add 10 guest rooms with en-suite facilities with reduced storage and plant room

£0.75m 2013

OUTSIDE THE CITY CENTRE B1 The Penny Lane Hotel, 3-

5 Smithdown Place, L15

Edenshire Properties

To change use to 18 bedroom hotel and carry out external works

£0.5m Edenshire September Properties

Not stated 2013

16

PART 2: Hotels/Apart-Hotels - Schemes on Site

Map ref

Address Developer Description Cost Operator Hotel rating target

Status

CITY CENTRE C1 DoubleTree Hotel, former

Municipal Annexe and 6 Sir Thomas Street

ubleTrHilton Do ee by 86 bed hotel £25m DoubleTree Completion

by HiltBoutique

on expected Summer/ Autumn 2014

C2 Pullman Hotel Liverpool, ACC Liverpool, Kings Dock, Liverpool Waterfro

Liverpool City Council

nt

216 bedroom hotel to support Branded the conference market

£26m Hotel Management (BHM) Ltd will be operating hotel as a Pullman brand

4 star Completion expected Summer 2015

Ashall Property Ltd

ConversiC3 “Aloft Hotel”, Former Royal Insurance Building, 1-9 North John St

on to 116 bed hotel with restauran t t/bar aground level. Extension at roof level.

£18m Aloft Boutique Completion expected September 2014

C4 Stanley Dock Hotel, North Warehouse, Stanley Dock

ProStanley

perties Ltd Dock To change use to 153 Harcourt 4 star Completion

bedroom hotel with retail/ leisure (A3/A4) at ground floor and gym b t

£25m

asemen

expected May 2014

C5 “30 James Street” (White Star Line Building)

Signature Living Conversion of former offices to a 35 bedroomed apart-hotel with a gym, bar and restaurant (including 30 mixed flexible ensuite bed spaces).

£5.5m Signature Li

June 2014 ving

Apart-Hotel

OUTSIDE THE CITY CENTRE D1 Mountford Lodge, 52-54

Croxteth Road, L8

Beech Mount Executive Accommodation

To use former hostel as a 33 Beech Mount 4 star Guest House

Completion bed hotel

£0.5m expected Summer 2014 (work has been temporarily halted through summer/ autumn of 2013).

17

PART 3: Anticipated Hotel Schemes with Named Operators ANOTE: These are schemes where developers have sought planning permission for sites or buildin

nnounced gs (or announced schemes in the

local press). This is sometimes to enable them to market and sell sites or buildings with permission for a hotel even though they are not necessarily planning to build one. Proposed schemes with operators signed up are often more likely to proceed.

Map ref

Address Developer Description Cost Anticipated Operator

Hotel rating target

Status

CITY CENTRE Gethar Ventures Conversion oE1 Former George Henry

Lee Building, Church Street

f upper floors to 105 bedr

Gethar Ventur

4 star Apart-hotel

es Permission £15m

oomed 4 star apart-hotel

granted January 2014

J&M Honsult

spitality Co ants

ConverE2 Union House, 21 Victoria Street

sion of existing building to 30 roombed hotel including roof on at 4 extensi th

and 5th levels

£3m J&M Permission Hospit

Boutique ality granted

June 2012

E3 Britannia Buildings (Floors To convert vacant office 2-4), 36-54 Fenwick Street

Mr Martin Smith building to 21 bedroom hotel accommodation.

Not known

Private Permission independent operat

Budget granted

or August 2013

E4 Tune Hotel, 3-19 Castle To convert vacant office Tune H Guest Hotel

otels Planning Street

Hotel Land & Development building to 99 bed guest

hotel.

Not known application

13F/2682 awaiting signing of legal agreement since February 2014

OUTSIDE THE CITY CENTRE F1 Old Stanley Arms,

Prescot Road, L13 en Mr K Smith To alter and c oronvert f mer

public house to 8 bedroom hotel with associated parking to rear.

5m£0.2 Private independent opera

Not known Permission granted July

tor 2012

F2 Cabbage Hall Inn, 20 Breck Road, L6

Dales Management Company Ltd

To alter and extend public house including additional storey to existing building and 2 no. four storey extensions to sides in connection with use as 69 bedroom hotel with public house.

Not known

Private independent operator

Not known Permission granted September 2013

F3 “The Oakfield Project”, part of New Anfield

Local Solutions A new 100 bedroom hotel to be used as a training facility for people wanting to work in the hospitality industry

Not known

Not yet made Planning public

Not stated application expected Spring 2014

18

PART 4: Anticipated Hotel Schemes (with

These are schemes where developers have sought planning permission for sites or buildings (or announced schemes in the local s) ometimes them t nd sell sites o is r a hotel even though they are not

cessarily planning to build one. Therefore it is likely that some of these s s will not be progressed.

no Operators Identified or Named) presne

. This is s to enable o market a r buildings with permcheme

sion fo

Map ref

Address Developer Description Cost Hotel rating Status target

CITY CENTRE G1 5-7 Bridgewater Street BPUK To erect 58, two bed

apartments as an apart-hotel with basement parking following dem of olitionwarehouse.

ot knownN

Apart-hotel Planning application

13F/2306 awaiting signing of legal agreement since January 2014

roup New buG2 1 William Jessop Way, Princes Dock

The Peel G ild mix evelop-ed dment of 133 apartments with 129 bed hotel an ices

£80m

d off

No Permission renewed June t known 2011

G3 Land at Hurst Street, Baltic Triangle

une pm

NeptDevelo ents

Mixed use sch ith eme wserviced apartments, 170-bed four star h d otel an a building with u hich ses wcould include al, a hospitcasino, or offi

£45m overall schemcost

ces.

e

4 star plus Planning application serviced 12F/1181 subject to signing apartments of legal agreement since

July 2012

Castlewoo

Managem

d Property

ent Ltd

£40millin o

Martins Bank, Water Conversion of former office Permission granted April G4 5 star Street block to 138 b sted five ar

hotel 2011

G5 Kings Dock Mill Fountain THurst Stree

rustees & t Ltd

Mixed us – Phase 2: Land at Hurst Street, Sparling Street, Tabley Street, Wapping

e de envelopm t with 180 bedr otel, 100 oom hapartments, 2 HA 20 bed Ybuilding, 585 sqm retail space, and 95 bedr no. oom care home.

part o£50m wider scheme

f 4 star Awaiting signing of legal agreement since June 2011

sure Ltd Conversion of upper floors to 20 bedro

Permission granted July G6 1 Renshaw Street CP (UK) Lei Not known om

£0.75m hotel 2012

G7 Former Trade Union & Unemployment Resource Centre Building, Hardman Street/Hope Stre

DBL

et

To change us l, e to retairestaurants, b es, ars, offichotel, educati ning, on & traiand leisure fa

Part o£20m wider

hemcilities

f

sc e

Not known Permission granted December 2012

G8 Gostins Building, 32-26 Hanover Street

ETS Holdings To convert from offices to 146 bedroom hotel on 2nd to 7th floors, with retail on ground and fi

Not known

rst floor

Permission granted Not known September 2013

G9 Cains Brewery Village, Stanhope Street Brewery

The Robert Cain Conversion fro em brew ry to mixed use scheme including commercial, leisure, apartments and 100 bedroom boutique hotel.

rt om

wider scheme

pa£150

f

Boutique Planning application 13F/2178 subject to signing of legal agreement since November 2013

G10 “Liverpool Waters”, North Docks

ndProperty (Peel La &

Ports) Ltd Mixed use de envelopm t of 60 hectares with offices, apartments, retail, leisure, hotel and conference facilities, cafe uras, resta nts, and cruise line y

5.5bn

r facilit

£ Not known Outline permission granted June 2013

G11 Southern Warehouse, Stanley Dock

Stanley DoProperties

ck Conv Planning application ersion of warehouse to provide 128 no. room hotel; 128 no. room apart-hotel, restaurants and assembly/ leisure plus car parking.

Not known

1 x Apart-14F/0249 submitted Hotel and 1 February 2014 not known

OUTSIDE THE CITY CENTRE Former Littlewoods Conversion to mixed used Permission granted May H1 Building, 200 Edge Lane

Capital & Centric scheme including 100 bedroom hotel, offices and retail/café/ restaurant units

£16m Not known 2013

Former Tea Factory, New mixed use development Outline application H2 Speke Hall Road

Towerbeg Ltd comprising industrial/ warehouse units, offices, restaurants and hotel

Not known

Not known 12O/2431 submitted September 2012

19

PART 5: Ser d Apa nts Centre nvice rtme (City o ly)

Ref Address Developer Description Cost Operator

COMPLETED SINCE JANUARY 2011 Date Completed K6 9-11 Whitechapel Signature Living To use second and third

floors as 2 Signature

no. three bedroom serviced apartments accessed from Button Street.

£0.1m April 2013 Living

Signature Living RefurbishmSignature Hotel (former ent of the flood damaged Pr

K5 Signature April 2013 Print Hotel), Stanley Street

in l as a st Hote ix serviced apar

£1.5m

tments

Conversion of upper floors of Signature K4 “The Vault”, Bold Street Signature Living former bank t ceo 3 servi d apartments

£0.5m April 2012 Living

JD Estates ConversBase Serviced ion of upper floors to K3 Apartments, 1-3 Sir Thomas Street

4 serviced apartments £0.3m Base December 2012

K2 “Epic Serviced Apartments”, 25 Duke Street/7 Campbell Street

SAB ProInvestm nt Ltd

perty & e

Conversion of vacant Private building to 4 serviced apartments and refurbishment of ground floor shop

£0.25m November 2012 operator

K1 “ 96 apartments built around Private The Block”, Keel Wharf Artisan Autumn 2011 the new multi-storey car park

£7m operator

ON SITE Status None on site

PROPOSED Status M1 Land at Hurst Street,

Baltic Triangle NeptunDevelo

e pments

Mixed use scheme with Not known Planning application serviced apartments, 170-bed four star hotel and a building with uses which could include a hospital, casino, or offices.

£45m overall scheme cost

12F/1181 awaiting signing of legal agreement since July 2012

20

PART 6: Other Accommodation Types (City Centre)

Map ref

Address Developer Description Cost Operator Date Completed

COMPLETED SINCE JANUARY 2011 N1 Yellow Submarine

Hotel, Sa3 bedroomed ter self ca ing hotel boat

Private June 2012 lthouse

Alfie BuDock

bbles

Not known operator

N2 “The Joker Boat” Hotel, Salthouse Dock

ubbAlfie B les 2 bedroom Not owkn n

Pried se ilf cater ng hotel boat

vate ope

June 2011 rator

N3 “Titanic” Hotel, Salthouse Dock

Alfie Bubbles 3 bedroomed self catering Private January 2013 hotel boat

Not known operator

N4 "Hoax Hostel", Kansas Building, 50-54 Stanley Street

Quintain Estates To extend and convert building into 240 bedspace (52 room) hostel with bar and restaurant.

£3m Starboard July 2013 Hotels Ltd

Status ON SITE None

on site

Status PROPOSED R1 Former Light Vessel "The

Planet", Strand Street Mr Ala Roberts n To use former Mersey Bar Private

lightship "Planet" as a Heritage Centre with bed & breakfast accommodation for 8 rooms and café and bar open to residents and non-residents.

Not known operator

Permission granted September 2012

21

liverpool hotels update · an alternative bdo hotel performance benchmark covering a smaller sample...

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