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B ERT G REEN PLAN OF ACTION PLAN OF ACTION PLAN OF ACTION PLAN OF ACTION

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Page 1: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

B E R T G R E E N

PLAN OF ACTIONPLAN OF ACTIONPLAN OF ACTIONPLAN OF ACTION

Page 2: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

For 30 years, a leader in both real estate and the community. Award winning performance, as a Broker and owner of a real estate firm. Consistently producing in the top 1% of Realtors in the nation, earning highest possible level recognition for sales volume. Real Estate Experience

• Sold over 2,000 homes in virtually all of New Castle County and Southern Chester County

• President New Castle County Board of Realtors, as well as other officer positions

• Board of Directors for both NCCBOR and Delaware Association of Realtors

• Director, chair or member of numerous committees and task forces, state and county

• National Advisory Board Member (22 Brokers appointed from 1200 companies)

• Author of NCCBOR Initial Strategic Plan

Education

• B.A., M.B.A. University of Delaware

• Broker in Delaware, Pennsylvania and Maryland

• G.R.I. (Graduate REALTORS Institute)

• C.R.B. (Certified Residential Broker - professional designation of NAR)

Service

• Real estate expert, speaker, and representative of business community, serving on radio and television, in court,

and in public relations

• Instructor, training director for various real estate and licensing programs

• Member of numerous business/community organizations

• Board member for several community organizations

• Local school district, strategic planning and various committees

• Consultant for inner-city housing rehabilitation project

• Appointee to Housing Mortgage Assistance Program Advisory Committee

• Founder and President of non-profit corporation for revitalization of distressed property

Awards

• NCCBOR Hall of Fame

• RE/MAX Platinum

• Realtor of the year (the only person to receive this award twice)

• RE/MAX International Hall of Fame

• Lifetime Charter Member NCCBOR Million Dollar Club

• National Recognition Award for Community Revitalization

• RE/MAX Lifetime Achievement Award

RÉSUMÉ

Page 3: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

“ Bert Green is recognized and appreciated for his unselfish service and his outstanding contributions to this industry over his distinguished career.” -Hall of Fame Award Presentation

• Grievance Committee

• Community Revitalization Committee

• Forms Committee

• Showcase Committee

• Finance & Budget Committee

• Political Action Committee

• REALTOR of the Year 1989

• NCCBOR President 1989

• REALTOR of the Year 1995

• DAR Strategic Planning Committee

• National Education Committee

• Executive Committee

New Castle County Board of REALTORS Presents their 2007

Hall of Fame Award to Bert Green of RE/MAX Sunvest Realty

With over 30 years of experience and over 2,000 home sales, Bert has been the epitome of a

leader in the greater community as well as the Real Estate community. Not only did Bert serve

as NCCBOR President, he has spent 20 of his 36 years in real estate serving on the Board of

Directors. He received the coveted Realtor of the Year award in both 1989 and 1995 - a stellar

achievement! Bert owned the Greenville Company, and is now a member of the nationally

recognized RE/MAX team.

Page 4: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

The key to my marketing plan is the daily contacts I make to prospective buyers and to top agents in town who have buyers for

your home. Traditional methods of waiting for buyers to come to us (“Passive” marketing like open houses or advertising) are

not nearly as effective as physically contacting potential buyers or their agents and convincing them to look at your home.

“Active” marketing makes the difference and 6 days a week you can count on me to promote your home to buyers!

Once your home is sold, Connie Pratzner is your point of contact. She will coordinate everything with the buyer’s agent and

their attorney. (Arrange termite, physical and appraisal inspections, walk-through, settlement, and all paperwork, etc.) All you

need to do is tell us how and where you want the proceeds delivered!

**My staff is available 9am to 5pm, Monday - Friday, to help with your transaction.

MARKETING PLAN

Our Objectives are the following: 1. To assist in getting as many qualified buyers as possible into your home until it is sold. 2. To communicate to you weekly the results of our activities. 3. To assist you in negotiating the highest dollar value… between you and the buyer. The Following are the steps WE take to get your home SOLD… “The Pro-Active Approach” 1. Submit your home to our TREND Multiple Listing Service immediately marketing your home to over 32,000

Realtors.

2. Price your home competitively… to open the market vs. narrowing the market.

3. Develop a list of features of your home for the Brokers to use with their potential buyers.

4. Personally call the top 25 agents in your marketplace for their potential buyers.

5. Suggest and advise as to any changes you may want to make in your property to make it more saleable.

6. Constantly update you as to any changes in the marketplace.

7. Prospect 3 hours per day and talk to 30 people per day looking for potential buyers.

8. Contact over the next 7 days… my buyer leads, sphere of influence, and past clients, or their referrals and

prospective buyers to find a buyer for your home.

9. Add additional exposure through a professional sign and lock box.

10. We provide the latest technology to market your property...800 Info Home Line. A specific recorded message

about your property will be available 24 hours a day in the United States and Canada. Anywhere and anytime

potential buyers and agents can hear about your property. Immediately we receive a text message and an email

of the caller identification and phone number of your potential buyer.

11. Whenever possible, pre-qualify the prospective buyers.

12. Keep you aware of the various methods of financing that a buyer might want to use.

13. Aggressively pursue getting the cooperating brokers in the area to tour your home.

14. Personally follow-up on the salespeople who have shown your home… For their feedback and response.

15. Assist you in arranging interim financing...if necessary.

16. Represent you on all offer presentations...to assure you in negotiating the best possible price and terms.

17. Handle all the follow-up upon a contract being accepted...all mortgage, title and other closing procedures.

18. Deliver your check at closing!

Page 5: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

After 30 Years of Training, Coaching and Selling, I Have Learned

That These Are The Skills That I Need To Help You!

Top Skills of a Successful Salesperson:

1. Managing time and following a schedule.

2. Looking for and finding buyers and sellers daily.

3. Converting leads into highly prequalified appointments.

4. Making an enthusiastic and energetic presentation.

5. Pricing property properly.

6. Showing property in a manner that causes it to sell.

7. Dealing with buyers questions and objections.

8. Bringing buyers and sellers together.

9. Delegating to a well trained staff.

10. Doing “it” daily.

11. Asking good questions to determine motivation.

12. Listening intensely to clients and prospects.

13. Skill of getting people and agents in my market to work with me.

14. Providing services that cause people to come back again and again.

15. Developing motivation in myself.

I work on these daily!

PLAN OF ACTION

Page 6: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

BERT GREEN & ASSOCIATES

Sometimes people ask me when they work with me, do they get me? The answer is emphatically...yes! All the marketing, pricing strategy, networking, and ultimate sale of each home is my responsibility. With that said, over 30 years of selling Real Estate has convinced me that the public demands a high level of service that is impossible for a single agent to give. That’s why I have two other full-time licensed Realtors assisting me daily so that I can give my clients the best customer service the deserve.

Bert is a leader in both real estate and in the community. His award winning performance consistently lands Bert in the top 1% of Realtors in the nation earning him the highest possible level recognition for sales volume. Bert has sold over 2,000 homes in his 36 year career in real estate. He served as NCCBOR President, he has spent 20 years on the Board of Directors, and he received the coveted Realtor of the Year award in both 1989 and 1995. Bert was honored by being inducted into the New Castle County Hall of Fame in 2007.

Bert Green, Realtor

While being involved in Bert’s real estate business for over 30 years, Marilyn has been selling real estate full time for the last 9 years. Marilyn holds a master’s degree in Public Administration and worked on her PhD in Urban Development at the University of Delaware. She has also been actively involved in numerous community capacities.

Marilyn Green, Realtor

Connie has been a licensed Realtor for the past 18 years. She handles all of the aspects of running Bert Green & Associate’s successful organization, from tracking buyers to marketing our listings to assisting clients through each step of the transaction. Connie values every relationship, delivering outstanding customer service to all of Bert Green & Associate’s clients. Connie currently lives in Wilmington with her husband and children.

Connie Pratzner, Realtor

Simply stated, we meet daily to make sure our clients are getting the highest level of service,

and we are always striving to improve!

MEET MY TEAM

Page 7: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

INTERNET MARKETING

A s technology improves, it is of ever-increasing importance that I stay right along with it in terms of new ways

to get your home exposure. That is why I not only have a full-scale website with all my listings, along with access to

thousands of MLS’s across the nation, but also use a variety of other websites to generate exposure for your home.

With a little help from Realtor.com, Trulia.com, Yahoo Real estate our TREND MLS, and IDX technology, I can

insure that your home can be viewed from over 350 websites all across the world!

I n 2000, 28% of people said that they used the Internet as an important part of their home-buying and selection

process. In 2006, 70% said they did; In 2010, 84% start their home buying process on the internet. In these days

almost everyone uses the Internet during the home search process. 90% used the Internet at some point and 76%

said they did so frequently. Just seven years ago only 41% of buyers indicated any Internet use at all.

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

Page 8: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

TRACK RECORD

MORE THAN 2,000 HOMES SOLD BY BERT Providing Stellar Results for Over 30 Years!

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

342 Stonebridge Blvd. 2102 N. Washington St. 135 Whitburn Place 1004 E. Willow Run

1123 Webster Drive 6 E. Aldine Drive 1306 W. 13th Street 901 W. 13th Street

1202 Crestover Road 3114 W. 3rd Street 38 Ashkirk Place 900 N. Broom Street

318 Helen Drive 138 N. Hunter Forge Road 519 Mansion Road 1325 Maple Avenue

2416 McCawber Drive 12 Cognac Drive 125 Emery Court 4 Fols Crescent Avenue

125 Emery Court 25 S. Gabriel Drive 16 Guenever Drive 9 Malvina Lane

583 Old State Road 30 Osage Road 244 Weldin Road 224 Weldin Road

301 Rolling Green Avenue 1 Wollaston Road 6 Rexburg Court 401 Stanley Plaza Blvd.

1804 Dumas Place 147 Darling Street 5009 Diana Drive 35 Dale Court

2379 Riverview Drive 2010 Naamans Road 19 Reubens Circle 302 Rockmeade Drive

405 Shipley Road 7 St. Tropez Court 1410 Stapler Place 412 Winston Avenue

103 Woodhill Road 104 Timberline Drive 1201 Governor Circle 21 Forsythia Lane

8 Crompton Court 618 Old Harmony Road 851 Stockbridge Drive 205 Karins Blvd.

3 Osprey Lane 1326 Richards Alley 67 Helios Court 27 Barberry Court

1082 Old Lancaster Pike 2302 N. Franklin Street 3308 Golfview Drive 1904 Inglewood Road

6 Westmeadow Lane 43 Somerset Lane 2016 Naamans Road 47 Dale Court

1704 N. Park Drive 8 Heather Place 3230 Brookline Road 916 Naudain Avenue

1282 Newark Road 30 Barberry Court 173 S. Dupont Highway 2807 W. Oakland Avenue

18 Graybridge Drive 1021 N. Monroe Avenue 206 Megan Court 402 Suwannee Court

510 New Road 419 W. Hanna Drive 9 Malvina Lane 1115 Donovan Way

204 Pennsylvania Avenue 220 Christiana Road 813 Kirkwood Street 1306 N. Bancroft Pkwy

16 Bristlecone Court 254 E. 2nd Street 583 Old State Road 1 Sorrel Drive

6 Rexburge Court 210 N. Spring Valley Rd. 1804 Dumas Place 3 Gershwin Circle

442 Wynthorpe Road 193 Christiana Landing 5204 Wesley Avenue 134 Megan Drive

336 Amoroso Way 101 Beech Hill Drive 7 Gladstone Court 16 Beacon Lane

1516 Sycamore Street 6 Heather Place 209 S. Appoquin Drive 3206 Ruby Drive

37 Mowery Road 3230 Crist Avenue 333 Pennewill Drive 35 Dale Court

With a full-time staff of highly trained professionals to help the seller, and highly skilled agents ready to assist a buyer - we make selling your property our first priority!

Page 9: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

PHILOSOPHY

I feel I have a duty to my customers to provide the very best service possible. To this end I am constantly studying the business

both locally and nationally. This enables me to address virtually any real estate concern my customers may have. While I am a

residential agent, I have a strong connection to commercial real estate experts.

I am licensed in Delaware & Pennsylvania, but because I talk daily to top producing agents all across North America, I can

help my customers real estate needs anywhere by connecting them not just to someone on a list, but to the top agents in any

particular market.

ADMINISTRATION

Providing “first-rate” service to my clients has always been my top priority. The amount of disclosures and paperwork has

tripled since I began my career in Real Estate. This requires the staffing of a full-time agent dedicated to following up on and

responding to the many requests, calls and emails generated by clients, cooperating agents and ancillary service providers.

Connie Pratzner, my full-time office manager, is outstanding in this capacity. Together, her effort allows me to dedicate more

time to what I do best - prospecting for buyers and sellers, networking with other top agents, negotiating contracts and market-

ing your home.

COMMITMENT

There are many factors that go into the successful sale of a home for top dollar. The home must be priced competitively, re-

ceive maximum market exposure, and be presented in a way that highlights its character and features. There is also much the

homeowner can do to improve the home’s salability and to create an appealing atmosphere during showings. Lastly, there’s the

effective negotiation of the sale price, followed by an organized completion of the transaction.

I know how to handle every aspect of the sales process, from strategically marketing the home to ensuring that everything’s

signed, sealed and delivered by the closing date - and I keep my clients fully informed every step of the way.

I do so because I really enjoy helping people with their real estate needs, and take great satisfaction in doing everything I can

to get them through the major transition that accompanies buying, selling and moving.

When you list your home with me, I promise to provide you with first-class real estate service so you get top market value for

your home and the whole experience is as enjoyable and inconvenience-free for you as possible.

This is my commitment to you and I look forward to being of service.

WHY HIRE BERT GREEN?

Page 10: Listing Packet 2011 - Top Producer® Website · 2011. 4. 21. · 11. Whenever possible, pre-qualify the prospective buyers. 12. Keep you aware of the various methods of financing

BERT GREEN

TESTIMONIALS

Bert Green, Realtor RE/MAX Sunvest Realty (302) 479-7700 x113 1708 Marsh Road, Wilmington, DE 19810

PAST CLIENT TESTIMONIALS

“Our house search was the best that I’ve ever experienced in working with a Realtor. Bert and Marilyn

were very professional, never pushy, and listened to what we were saying. They were extremely proactive

and attentive to our needs. We would highly recommend Bert and Marilyn for all of your real estate

needs.”

-Pamela R. “Of all things endured in my life, this seemed to be the most painful, until I met you. You took my lemons

and made lemonade. Thank you for your time, your patience, your commitment and your honesty. You are

a prince among men.”

-Claudia B.

“We would like to thank you again for all of your help. You were there for us every step of the way and

always answered any questions we had. You made our experience of purchasing a home a wonderful one.”

-Richard & Tracy D.

“The whole process was a pleasant and good experience. You have fulfilled all of our dreams. We could

not be happier!”

-Michael B.

“We just love our new home. We’re so happy here. I wouldn’t change a thing.”

- Latosha A.

“Green & Associates went Above & Beyond.”

- Adam F.

“My Fiancée Allison and I were very pleased with the service we got from Bert and Marilyn Green. They

stayed on top of things and stayed in contact with us through our first –time home buying experience. We

are now enjoying our new home!”

- Shayne C. & Allison H.