Lifestyle sports

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Lifestyle Sports presentation

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<ul><li> 1. Driving in-store sales</li></ul> <p> 2. About us Est. 2003, Eagle Eye coupon technology patented 2009 Team made up of retail and mobile experts Our board is chaired by Simon Burke, includes Sir Terry Leahy &amp; Bill Currie 3. Clients 4. Executive Summary Customer behaviour is changing... EES Integration with Life Style Sports delivers:Low cost mobile dataInstant campaign collection ability with real-time campaign tracking Intelligent Increased salesre-marketing andrevenueincremental sales Increase customerDeliver media spend engagement withaccountability brandEnable multi-channelpromotions= Competitive advantage 5. Consumer behaviour is on the moveCoupons61% of consumers use coupons up from 52% *1800% YOY increase in queries for coupons, vouchers &amp; offers*2MobileSmartphone growth 50% YOY &amp; ownership up to 50% *350% viewing retail business site on mobile *113% of all retail search queries are mobile and 29% of restaurantqueries *1Exponential growths from a relatively low base ARE significant;FACEBOOK, Music IndustryMobile + Coupons59% people want mobile coupons *422% of mobile media users have redeemed a mobile coupon*5Global mobile coupon market worth $5.4bn nowGrow to $43bn in 5 years *1 Valassis, May 2011 *2 Think Mobile Google 2011 *3 KANTAR Oct 2011 *4 Orange Exposure 2 2010 *5 IAB Oct 2011 6. Exponential growth Within another year to two, well be a mobile company Mark Zuckerberg The Post-PC EraSteve Jobs Total redemption value of mobile coupons will exceed$48bn by 2016 Juniper Research 7. Increasing customer engagement to the point of sale with mobile DaveSite EmailSMSKate 8. Increasing customer engagement to the point of sale with mobile DaveOne simpleupgrade to Site drive customerPoS engagement. SMS More customers in-store more often.Kate Live &amp; secure offer &amp; coupon redemption CLOSING THE LOOP 9. Dave &amp; Kates journeys 10. Daves journey adding time and locationTimed /Location Platform Issuance &amp; Live Redemption data 3 for 2 on RedemptionOutbound PumaSMS accessoriesSMS SMS PoSLifestyle SportsDaveBasketData Location APPOtherReply request for offer 11. Daves journey adding time and locationTimed /Location Platform Issuance &amp; Live Redemption data 3 for 2 on RedemptionOutbound PumaSMS accessoriesSMS SMSPoSLifestyle SportsDaveBasketData Location APPOther Reports Price on Re-marketing DataReply request for offer Nike BaselayerTargeted Offers / SMS 12. Kates journey and the social dimension Platform Buy 1 get 1half price Issuance &amp; Live Redemption data on all NikeRedemption hoodies SMSSMS PoSBasket APP KateFacebook Location APPOtherSMSReply request for offer 13. Kates journey and the social dimension Platform Buy 1 get 1half price Issuance &amp; Live Redemption data on all NikeRedemption hoodies SMSSMSPoSBasket APP KateFacebook Location APPOtherSMS ReportsReply request for offerRe-marketing Data10%discount on TargetedrunningOffers / SMS gear! 14. Knowledge Based MarketingEfficiency 15. Media accountability and re-marketingDave Platform Issuance &amp; Live Redemption dataRedemptionSMS SMSSMSPoS PressBasket PosterLocation APPEmail /CouponOther clubsApp Re-marketingFacebookKateReports OffersData Method Target Media By customer EfficientlyTel no 16. Can be integrated into CRMDave Young professional living in Belfast Platform Plays for a weekend 5 aside football team Issuance &amp;Live Redemption data Athletic and sporty Redemption Must have all the CRM INTERFACE latest gear SMS SMSPoSBasket Location APPOther Has a student card CRM /Loyalty Part of theuniversity running Platformclub Kate Shops mainly inhigh street sportsfashion stores Sophisticated Looks for the best Tailored LoyaltyDatadeals on branded ProgrammesManagementsportswear 17. What it delivers for your businessIncreased sales Targeted revenueMarketingIntelligent re-Effectivemarketing and mobile data incrementalcollection sales Increase Deliver mediacustomerspend engagement accountabilityReal-timeInstantcampaigncampaign = Competitive advantagetracking ability 18. How this protects your businessTime and location basedoffers handled with easeRemovesRemoves promotional fraud &amp; mis- hijacking redemption Staff can focus on Single POS process fulfilling orderfor all offers 19. How it offers a better customer experienceCustomer controlshandset &amp; redemption Works on allhandsetsNon-intrusiveConvenient &amp;Instantly touses familiar handdevicesQuick to use in-store 20. Thanks for listeningSteve Rothwell, CEOsteve@eagleeye.com 21. some of our success stories 22. T-Mobile with Blockbuster 2 million 400,00038% customers requested offer in-store redemptions increase in basket size 23. Harveys10x20x30% more successfulreturn on redemption rate than emailinvestment 24. Comet Electricals 25m50%90% 30% sales delivered reduction claims cost saving redemption rateannuallyprocessing processing</p>