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Let an Automotive SEO Company Show You How

Your Dealership Can Generate More Sales

Image 1 What Your Dealership Should Do, According to an Automotive SEO Company

Running a successful automotive dealership requires a lot of resources and financial assets, which can make it difficult to market online sometimes. The importance of having a solid online presence, however, cannot be overlooked, given the fact that most car shoppers conduct online searches first before visiting a physical showroom.

January 23, 2017

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Dealerships can have a chance to experience higher traffic and sales through SEO. Despite being on a tight budget, you can win with SEO with these helpful tips. Write Relevant Content for Car Shoppers In order for search engines to give your dealership’s website a high ranking, it needs to have good content that provides users with valuable information. This is one of the most important SEO tactics and one of the most difficult to pull off. Since your target audience is people interested in vehicles, write content that lets them know how they can save money when purchasing a vehicle. Consumers see value in this, and it makes your company appear trustworthy. Users are then more likely to come back to your website to learn more, or perhaps make a purchase. The number of words you write in each article also matters, because search engines lower rankings for articles that are too short or too long. Try to stay around 300-500 words, but make sure that every word counts. Focus on Keyword Usage Every aspect of your dealership’s website needs to have the right keywords, including the titles, content, image and video names, and the URLs. There are many keyword tools you can use to help you decide what keywords to use and where to put them. Some tools display how many times a certain keyword was searched for in a given month. You can then put the most popular keywords on your website. There are also tools that let you assess your own keywords, so you can remove words that are falling short of your expectations. This saves you time and money during these marketing campaigns. If you want to master SEO in an affordable way, consider implementing these helpful tactics. When done correctly and with the help of an automotive SEO company, your dealership can attract more car shoppers into your virtual and physical showrooms.

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About Maximized Marketing: Whether it’s a small or large auto dealership, SEO should be something you pay particular attention to. Based in Covington, LA, Maximized Marketing is a digital marketing agency that provides a complete suite of online marketing solutions that are specially crafted for auto dealerships. Its team of experienced and knowledgeable professionals ensures that you are not wasting any time or money to build your dealership by using proven SEO strategies. Sources: These 9 SEO Tips Are All You'll Ever Need to Rank in Google, entrepreneur.com Keywords and Where to Put Them To Rank in Search Engines, lifewire.com