lead scoring by lead simplified
TRANSCRIPT
www.leadsimplified.com
Improving Conversion Rates with Lead Scoring
Agenda
Current SituationSituation with Lead ScoringWhat is Lead ScoringLeadSimplified way of ScoringSummary
Current Situation
your set of leads
Current Situation
A normal lead - Gives No idea of its importance
Situation with Lead Score
A lead with score - Gives you clear idea of its importance
What is Lead Scoring?
It is a process to differentiate your prospective leads from non-prospective ones.
Lead Scoring using Lead Simplified
Factors
Budget 4 points
Necessity 3 points
Time 2 points
Authority 1 point
10
Budget - 4 points
Lead Scoring
What is the budget of the prospect?
Class I - 4 - Excellent (will buy my product)Class II - 3 - Good (Can buy my product)Class III - 2 - Fine (May buy my product)Class IV - 1 - Poor (Chances are less)
Necessity - 3 points
Lead Scoring
How much is he in need of the product?
Class I - 3 – Needs it badlyClass II - 2 – Does have some needClass III - 1 – No real necessity
Time - 2 points
Lead Scoring
How soon would he buy?
Class I - 2 – Very UrgentClass II - 1 – SoonClass III - 0.5 – No idea
Authority - 1 points
Lead Scoring
Is he the decision maker?
Class I - 1 – Yes, and only one.Class II - 0.5 – One of the many.Class III - 0.25 – No.
Improves conversion ratesBy targeting right prospects
Benefits
Speeds up the Sales Cycle
Benefits
Summary
Study your prospects
Summary
Convert more Clients
Solution
Contact Us
Summary
www.leadsimplified.com
Lead SimplifiedLead Management Simplified
[email protected]+91 (044) 42660666