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Key Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor and Director Functional Intensity Training Lab Department of Kinesiology College of Human Ecology

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Page 1: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Key Factors Motivating Continued Participation in High-Intensity

Exercise at K-State CrossFit

Katie M. Heinrich, PhDAssociate Professor and DirectorFunctional Intensity Training Lab

Department of KinesiologyCollege of Human Ecology

Page 2: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

CO-AUTHORS

Katelyn Gilmore, BS

Cheyenne Becker

Ainslie Kehler, MS, CSCS

Sarah J. Stevenson, PhD http://bit.ly/fitlab

Page 3: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Kansans’ Physical Activity

• 2013 BRFSS data

• % of adults not participating in any physical activity = 42%– Females = 43.6%

– Males = 40.3%

• % of adults not meeting guidelines– 82.1%

– Females = 83.4%

– Males = 30.7%Image: photos.gograph.com

Page 4: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Most common exercise barrier

(CDC, 2011 http://www.cdc.gov/physicalactivity/basics/adding-pa/barriers.html)

Page 5: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

High-Intensity Training (HIT, HIE, HIIT)

• “Short-to-long bouts of rather high-intensity exercise interspersed with recovery periods.” (p. 314)

• Often running or cycling intervals

• Less time = higher response

• Post-exercise fat metabolism

• Athletes cardiac rehab

(Buchheit & Laursen, 2013)

Page 6: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

What if you could…

• Make exercise time efficient by

– Increasing intensity

– Combining aerobic and muscle-strengthening exercises

– Having infinite variety

– Getting support from a group and a leader

(Haddock, Poston, Heinrich, Jahnke, & Jitnarin, under review)

Page 7: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Growth of CrossFit

• 2005 – 13 affiliates

– 1 in Prairie Village, CrossFit Kansas City

• 2015 – over 12,000 affiliates worldwide

– 55 in Kansas

• More on their business model here: http://library.crossfit.com/free/pdf/CFJ_Cej_BusinessOfCrossFit091016.pdf

Page 8: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Internet Searches

(http://www.channelsignal.com/fresh-signals/by-the-numbers-the-growth-of-crossfit)

Page 9: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

What is CrossFit?

• Fitness Community

• 60 minute classes

• CV FM HI

• Focus on teaching proper movement

Page 10: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

• Established in 2010• Department of Kinesiology• Open to students, staff, and the public• www.k-state.edu/crossfit

Page 11: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Previous CrossFit Research

• Fitness and body composition improvements

– CrossFit-based training improves aerobic fitness and body composition (Smith et al., 2013), functional movement and body composition (Heinrich et al., 2015)

• Exercise enjoyment and intentions

– CrossFit participants exercised less per week yet maintained exercise enjoyment and intentions (Heinrich et al., 2014)

Page 12: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Previous CrossFit Research

• Exercise adherence (Nielsen et al., 2014)– Group sport activities that were intrinsically

motivating to older men facilitated positive social interaction and play, versus activities that were extrinsically motivating.

– Stronger effects were found for football (soccer) than CrossFit

• GAP No previous research has examined key motivational factors for 12-month adherers to CrossFit

Page 13: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Purpose

• This study investigated factors influencing CrossFit adherence.

Page 14: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Methods

• Design– Program Evaluation with assessments at baseline,

2 months, 6 months, 12 months • (Feb. 2013-Feb. 2014)

– 57 enrolled at baseline• 14 changed to another CrossFit gym during the study

• 3 were lost to follow-up

• 12 stopped doing CrossFit, but most maintained other activities

• 6 did not complete the 12-month assessment

Page 15: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Participants

• n = 22

• Ages 18-66

• 50% female

• 91% white

• 23% Hispanic or Latino

• 100% some college or more

• CrossFit experience 11.4±7.9 months (range 0-25 months)

• Attended 4±1 days per week of CrossFit classes

Page 16: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Measures• Questionnaires

– Baseline and 12-months• On a scale from 1 (not at all confident) to 10 (extremely

confident), what is your confidence level in your ability to continue exercising with CrossFit? _____

– 12-months• What are the top three things that motivate you today to do

CrossFit?

• PARTICIPATION – Please indicate the degree to which any of the following factors influenced your continued participation at K-State CrossFit over the past year.– Scored from -3 (Negative Influence) to 0 (No influence) to 3

(Positive Influence)

Page 17: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Analysis

• Data were analyzed with SPSS 20

• Current motivational factors were designated as follows:

– Intrinsic (influential)

– Extrinsic (limited influence)

• Descriptive statistics were computed for each of the surveyed influential factors

Page 18: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

RESULTS

Page 19: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Confidence to Continue CrossFit

• High and increased over time, although not significantly (t = 1.45, p = .162)

– Baseline = 8.9±0.8, range = 7-10

– 12 months = 9.2±1.0, range = 7-10

Page 20: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Top 3 things that motivate CrossFit participation today

Intrinsic (n = 65)

• Fitness (strength, endurance, staying fit)

• Skills (do pull-ups)

• Health (physical and mental)

• Improvements (PR after PR)

• Community (I like the people)

• Feeling better (makes me feel good)

• Challenge and variety

Extrinsic (n = 3)

• Friend or family member

• Looking good

• Competition

Page 21: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Ratings for Influential Factors (n = 22)

Factor Mean (SD) Range N rating as 3

Workout intensity 2.7 (0.5) 2 – 3 16

AtmosphereCoaches’ personalities

2.6 (0.7) 0 – 3 15-16

Coaches’ knowledge 2.6 (0.8) 0 – 3 16

Workout variety 2.6 (1.0) -1 – 3 17

Learning new skills 2.5 (0.5) 2 – 3 12

Ability to scale workoutsCoaches’ leadershipCoaches’ supportResults

2.5 (0.7) 0 – 3 13-14

Page 22: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Ratings for Influential Factors (N = 22)

Factor Mean±SD Range N rating as 3

Interactions with other membersSupport received from other members

2.4±0.8 0-3 12

Campus location 2.4±1.1 0-3 15

Value received for cost of classes 2.3±0.8 0-3 10

Getting to know other members 2.2±0.9 0-3 11

Diversity of membersPersonal goals

2.1±1.0 0-3 10

Gym environment 2.1±1.2 0-3 12

Page 23: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Ratings for Influential Factors (N = 22)Factor Mean (SD) Range N rating as 3

Affiliation with K-State 1.9 (1.4) 0 – 3 13

Length of workouts 1.6 (1.4) -1 – 3 8

Support received outside of CrossFit 1.5 (1.3) 0 – 3 8

Times classes were offered 1.5 (1.5) -2 – 3 7

Cost of classes 1.4 (1.4) -1 – 3 6

Equipment available 1.3 (1.2) -1 – 3 5

Flexibility of workout timesBirthday workouts

1.3 (1.4) -2 – 3 4-7

Team workouts 1.2 (1.1) -1 – 3 3

Challenges 1.2 (1.2) -1 – 3 4

Competition during workouts 1.0 (1.1) -1 – 3 2

Page 24: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Discussion

• Self-efficacy (high confidence in ability to continue CrossFit from the start)

• Intrinsically motivated• Key factors:

– Workout intensity– Coaches– Atmosphere– Variety– Learning new skills– Ability to scale– Results

Page 25: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

HIFT Participation Strategies

• Ensure they like high-intensity exercise– PRETIE-Q (Ekkekakis, Hall, Petruzzello, 2005)

• Good coaching is key– Teaching, Seeing, Correcting, & Demonstrating

Movement; Group Management; Presence and Attitude (Anonymous, 2012)

• Change it up and teach!– Variety avoids boredom and people like to learn

• Results– No gain, no continue

Page 26: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

Other Research

• Undergraduate Research Studies

– Identification of intensity levels for long and short duration high-intensity functional training

– Perception of functional improvement in older adults: a high-intensity functional training intervention

– Confidence improvement through the use of push-up modifications

http://bit.ly/[email protected]

Page 27: Key Factors Motivating Continued Participation in … Factors Motivating Continued Participation in High-Intensity Exercise at K-State CrossFit Katie M. Heinrich, PhD Associate Professor

References

• Anonymous. User guide: finding the right coach and affiliate. CrossFit J 2012, Sept; 1-4; available at http://library.crossfit.com/free/pdf/CFJ_Coaching_Cecil3.pdf

• Ekkekakis P, Hall EE, Petruzzello SJ. Some like it vigorous: measuring individual differences in the preference and tolerance of exercise intensity. J Sport ExercPsychol 2005;27:350-374.

• Heinrich KM, Becker C, Carlisle T, Gilmore K, Hauser J, Frye J, Harms CA. High-intensity functional training improves functional movement and body composition among cancer survivors: a pilot study. Eur J Cancer Care 2015;doi:10.111/ecc.12338

• Heinrich KM, Patel PM, O’Neal JL, Heinrich BS. High-intensity compared to moderate-intensity training for exercise initiation, enjoyment, adherence, and intentions: an intervention study. BMC Public Health 2014;14:789.

• Nielsen G, Wikman JM, Jensen CJ, Schmidt JF, Gliemann L, Andersen TR. Health promotion: the impact of belief of health benefits, social relations and enjoyment on exercise continuation. Scand J Med Sci Sports 2014;24(S1):66-75.

• Smith MM, Sommer AJ, Starkoff BE, Devor ST. Crossfit-based high-intensity power training improves maximal aerobic fitness and body composition. J Strength Cond Res 2013;27(11):3159-3172.