introduction to blue acorn

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A Brief Introduction

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Page 1: Introduction to Blue Acorn

A Brief Introduction

Page 2: Introduction to Blue Acorn

ABOUT US

→ Founded in 2008→ 35 full-time, in-house

employees→ Focused on data-

driven, intelligent eCommerce

→ Numerous eCommerce certifications

Page 3: Introduction to Blue Acorn

ABOUT US

Page 4: Introduction to Blue Acorn

OUR PHILOSOPHY

We’re not here to build anything under the sun. Our focus is on eCommerce, and it allows us to deliver the expertise and experience needed to drive

growth for our clients.

ECOMMERCE

COMPREHENSIVE

RELATIONSHIPS

It’s more than building a great site. Blue Acorn offers cross-functional and in-house teams to consistently execute through design, development, marketing and

optimization.

We don’t just build eCommerce sites, we build relationships. Our goal is to be a valuable partner and a key part of our client’s teams to support years of

continued success.

Page 5: Introduction to Blue Acorn

OUR APPROACH

Build Attract Optimize

Your site - it’s the foundation of

eCommerce. This will be the

backbone of your online business, and we take this

responsibility very seriously.

If you build it, will they come? Our team of strategic

eCommerce experts will deliver the perfect blend of marketing to drive traffic and traction for your

online store.

There is no silver bullet to

eCommerce success. We know it takes continuous care and attention

to stay relevant online, and that is exactly what we

deliver.

Page 6: Introduction to Blue Acorn

OUR APPROACH

Build Attract Optimize→ eCommerce

Development

→ eCommerce Design

→ Mobile Commerce

→ Information Architecture

→ Email Marketing

→ Affiliate Marketing

→ Data Feed Marketing

→ SEO

→ PPC

→ Social Commerce

→ Conversion Optimization

→ Performance Optimization

→ eCommerce Analytics

→ Experience Engineering

Page 7: Introduction to Blue Acorn

OUR CLIENTSAs a relationship focused eCommerce agency, we have over a 95% retention rate with our clients, including:

Page 8: Introduction to Blue Acorn

OUR MAGENTO EDGE

FAST FACTS

→ Winner of 2011 Most Innovative Magento site

→ 2011 Magento Top 10 Fast & Emerging Partner

→ Presenter at Magento Innovate and Imagine Conferences

→ Involved in over 50 Magento site implementations

Page 9: Introduction to Blue Acorn

CASE STUDY: REED AND BARTONOVERVIEWWith a brand nearly 200 years old, Reed and Barton needed a face lift. Blue Acorn created a B2C and B2B site that streamlined their organization and renovated the brand with sophistication and class.

→ Winner of Most Innovation Magento site of 2011 for B2C and B2B site success

→ Adobe Scene7 Product Customization

→ Extensive integration with SAP systems

→ 250% YOY increase in gross sales and 39% YOY increase in AOV after launch

HIGHLIGHTS

Page 10: Introduction to Blue Acorn

CASE STUDY: REED AND BARTON

Tim Riddle, President

We knew it was going to be a tough road ahead, and we wanted to team up with a group that we liked and felt we could do business with, not only in the initial development, but down the road as well. Blue Acorn brought this approach to the table. Pair this with their Magento expertise that we could not find from any other partner, and the choice was clear to us.

Page 11: Introduction to Blue Acorn

CASE STUDY: KELLY PAPEROVERVIEWKelly Paper came to Blue Acorn with a site that was difficult to navigate and find the right products. We set out to streamline their storefront and make products easy to find and purchase.

→Over 1% immediate lift in conversion rate→Streamlined navigation site-wide→Homepage video integration→Floating shopping cart → Site featured in Practical

eCommerce 10 Innovative eCommerce sites

HIGHLIGHTS

Page 12: Introduction to Blue Acorn

CASE STUDY: KELLY PAPER

Robert Foulger, Web & eCommerce Specialist

Blue Acorn delivered very professional design and development that really made the wireframes come to life! The site was intelligently designed and considerably improved the user experience. We saw an impressive increase in conversions with this new eCommerce layout and design.

Page 13: Introduction to Blue Acorn

CASE STUDY: APERA BAGSOVERVIEWApera is a start-up for social athletes. They came to us to build an engaging experience that goes beyond selling their products to build a community around the Apera brand and among their customers.

→ 100% custom site design → Highly customized product pages→ Netsuite ERP Integration→ Numerous social integrations

throughout

HIGHLIGHTS

Page 14: Introduction to Blue Acorn

CASE STUDY: APERA BAGS

Andy Youngs, Founder & CEO

Blue Acorn did a wonderful job of bringing it all together, starting from zero, and making sure that we had the right plan from the beginning. Everybody was on the same page as far as our goals, objectives, and – ultimately – the collective task of executing those goals and objectives.

Page 15: Introduction to Blue Acorn

THANK YOU!Blue Acorn is committed to drive consistent and continuous growth for our clients. We don’t see a finish line in our relationships (although thankfully there was for this race) and we will be continually working with you to build, attract and optimize towards eCommerce success.

We look forward to working with you towards developing a long-term relationship, one squirrel-suited step at a time… and yes, that’s our CEO in the squirrel suit!

Page 16: Introduction to Blue Acorn

Let’s Get StartedFor more information:

Contact Jake Phillips, Client Services ConsultantE: [email protected]

P: 843.641.0045 x217

Keep Up with Us:Follow @blueacorn Visit blueacorn.com