introducing acquia content hub: take control of your content chaos
TRANSCRIPT
Acquia Content Hub Christian Yates VP Products, SaaS Kelly O’Neill Sr. Director, Product Marketing Matt Paladino Sr. Solutions Architect
November 18, 2015
Agenda → Today’s Market Landscape
→ Acquia Content Hub Overview
→ Customer Use Cases
→ Demo → Content Hub Business Benefits
→ Q&A
Everyone is a content creator and content publisher.
“Between the time the world was born and 2003, a total of 5 exabytes had been created. In 2013, 5 exabytes of content was created every day! Today, Google alone processes over 20 petabytes of information every day!” -Newstex, Digital Content in Real Time, January 2015
Big content comes with a big cost, mainly time spent searching for content.
“In 2013, content searches cost companies over $14,000 per worker and nearly 500 hours per worker.” -Newstex, The Data Explosion in 2014, July 2014
There is an unprecedented growth of new channels and markets. “Our survey reveals that, on average, enterprises manage 268 customer-facing websites…Delivering great experiences across every device a customer wants fuels complexity.” -Forrester Research, The State of Digital Experience Delivery, 2015, April 2015
Today’s enterprise landscape is evolving.
Company C
Company A
Company B
→ Multiple legacy systems Company AC
→ Acquisitions
→ Mergers
→ New technologies
What does Acquia Content Hub do?
Aggregation & Normalization Discovery
Robust content discovery tools
Full faceted search
Automatic subscription updates
Saved, customizable filters
Secure, cloud-based content repository
Integration into existing
technology footprint
Connectors and robust APIs
Syndication
Bi-directional content distribution
Automatic and curated re-publishing to any endpoint
Centralized or distributed
content models
Acquia Content Hub is a secure, cloud-based, content distribution and discovery service that enables customers to author, search and share content
throughout a complex network of sites and channels.
Content Discovery Full faceted search
Date, source, tag and status filters
Automatic subscription updates
Saved, customizable filters
Customer Use Cases → Share and discover content bi-directionally (Ivy League Medical University) ▪ Share relevant content across diverse departments, sites, teams - ie. physician
profiles, medical publications
→ Keep site experiences up-to-date (Global Financial Services Company) ▪ Information on latest news and product updates
→ Launch new sites faster and more efficiently (Global Financial Services Company)
▪ Spinning up new client and agent sites frequently ▪ Need rich content to efficiently populate new sites
Customer Use Cases (cont)
→ Migrate content away from legacy systems (Higher Education Services Company) ▪ Enable migration to new Drupal sites
→ Cross promote and share content (Big Three Music Publishing) ▪ Cross-sell products across diverse content sources - ie. merchandise, albums,
artist sites
“Clearly reducing time and cost by half at a minimum...”
“Tremendous amount of time saved, but also money saved...”
Thank You Visit us: www.acquia.com Email: [email protected]