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The Business Mandate for Open Source Social Publishing Bryan House, Marketing Director. June 11th, 2009

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The Business Mandate for Open Source Social PublishingBryan House, Marketing Director. June 11th, 2009

Agenda

Business case for open source social publishingDrupal - social publishing platform of choiceAcquia - your Drupal guideNext stepsQuestions

Businesses Focused on Cutting Costs

Balanced with Need to Innovate

Considering an Open-Source Web Platform?

Opportunity

Zero software licensing costsFreedom from vendor lock-inGlobal community

Considering an Open-Source Web Platform?

Top Concerns

What’s the right technology?Will we save money?Who do we call for help?Are we sacrificing security?Where to get started?

2010 Future of Open Source Survey

!"#"$

Up & coming open source companies

Popular open source projects

2010 FOOS Survey @ http://futureofopensource.drupalgardens.com

2010 Future of Open Source Survey

!"#"$

Up & coming open source companies

Popular open source projects

2010 FOOS Survey @ http://futureofopensource.drupalgardens.com

Achieving Social Publishing Success

+Network

Choosing the Right TechnologyA Social Publishing Platform

Drupal “… is as much a Social Software platform as it is a web content management system.” CMS Watch, The Web CMS Report 2009

blogs /wikis

forums / comments

socialranking

social tagging

users

social networks

workflow

taxonomy

semantic web

RSS

content

analytics

ContentMgmtSystems

SocialSoftware

Tools

Business Imperative for Social Publishing

Your customers are talking. Are you responding?

Go Where People Connect

ExperimentationParticipationTransparencyEngagement

Bring People to Your Community

Nvidia

Bring People to Your Community

Intel

Bring People to Your Community

Sony Ericsson

Bring People to Your Community

Intuit

Enterprise Communities with Drupal

Reduce costs– Zero $$ software licensing– Reduced maintenance costs

Deploy capabilities faster– Modular architecture– Configurable, not custom

Address enterprise needs– Performance– Security– Innovation

Harness Drupal’s Momentum

Market Innovation Community

400k 4000+ 600ksites modules members

Improve Your Web Team’s Productivity

architects

Multisite architecture

Centralized infrastructure

Decentralized site administration

Improve Your Web Team’s Productivity

developers

Extensive API library

Modular platform

Powerful configuration options

Improve Your Web Team’s Productivity

contributors

End user site administration

Configurable page templates

Flexible publishing workflows

Communities, social networks and UGC

Acquia is Your Enterprise Drupal Guide

What modules should we install?

Where do we get professional support?

How do we keep our site up-to-date?

...Where do we start?

Packaged Collection of Drupal Essentials

On-ramp to Drupal

Create new sites fast

FREE

Drupal stack installers– Mac– Windows– Microsoft Web Platform– Ubuntu/Debian

Acquia Drupal

Acquia Network Subscription

FitnessDiagnosticsResponse

Drupal Support, When You Need It

20+ Drupal engineers on staff24x7 emergency availabilityDefined SLAsTicket tracking until satisfied resolutionAdvisory supportBest practicesHealth dashboards

Rapid Response to Security Issues

Stuff about Drupal SecurityStuff about Drupal SecurityStuff about Drupal SecurityStuff about Drupal Security

7 Acquia employees on Drupal security team

Core and module updates included in each Acquia Drupal release

Help customers define rapid response processes

The Acquia Big Picture

diagnostics

supportspam blocking

search

Network

hosting

fitness

Drupal + Acquia = Customer Success

The Drupal AdvantageRapid assembly approach reduces custom programmingModular, extensible architecture optimized for social publishingThriving development communityVast module libraryZero software acquisition costIndustry standard LAMP stackStrong security track record

The Acquia AdvantageFull lifecycle technical supportBest practices advisory supportDrupal essentials, conveniently packagedFitness & diagnostics via the Acquia NetworkOptimized Drupal hostingExtend sites with cloud-based servicesConfidence from an enterprise partner

Benefits

Engage your audience

Accomplish more with less

Harness community-driven innovation

Next Steps...

Acquia social publishing workshopAcquia JumpStart training for DrupalConnect with an Acquia partner

Questions

For more information, visit:– http://acquia.com– http://twitter.com/acquia

Contact us:– [email protected]

– 888.9.ACQUIA

Try Drupal 7 for free – Sign up for beta code at http://drupalgardens.com

Sign up for a free 30-day Acquia Network Trial

– http://acquia.com/trial

Recording of today’s event and slideswill be posted at:

http://acquia.com/community/resources/recorded_webinars