©IGD2013

IndustryNutri3onStrategyGroupDecember2013

©IGD2013

Introduc)ontofoodlabelling

Whatisthepurposeoffoodlabelling?•  Provideconsumerswithinforma3onabouttheirfood,helpingthemtomake

informeddecisionsaboutwhichfoodtobuy•  Itisimportantthatthisinforma3onisaccurateandnotmisleading

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Introduc)ontofoodlabelling(con)nued)

WhoisresponsibleforfoodlabellingintheUK?•  Theresponsibilityforfoodlabellinglegisla3onandpolicyintheUKissplitacross

governmentdepartments:–  TheDepartmentforEnvironment,FoodandRuralAffairs(DEFRA)is

responsibleforlabellinglegisla3oninEnglandthatisprincipallynon-safety,andforthecoordina3onoflabellingpolicyacrossGovernment

–  TheFoodStandardsAgency(FSA)isresponsibleforlabellingandstandardsthatareprincipallysafety-based

–  TheDepartmentofHealthisresponsiblefornutri3onlabellingpolicyinEngland

ResponsibilityforfoodlabellingvariesacrossUKregions:•  ForScotlandandNorthernIreland,alldomes3clabellingandstandardslegisla3on

istheresponsibilityoftheFSA•  InWalesresponsibilityforgenerallabellingrequirementsrestswiththeFSAand

responsibilityfornutri3onlabellinglieswiththeWelshAssemblyGovernment

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Labellinglegisla)onFoodlabellingissubjecttostrictrequirementssetoutinEuropeanlegisla3on.Tocomplywithlegisla3on,basiclabellingprovisionsforpre-packagedfoodsmustinclude:•  Thenameofthefood(legalorcustomarynamenotthebrandname)•  Alistofingredients•  Quan3ta3vedeclara3onofingredients(QUID)mayberequirediftheingredient

usedismen3onedintheproductnameoremphasisedbyproductinforma3one.g‘chicken’inchickenpie

•  Theappropriatedatemark•  Anyspecialstoragecondi3ons,condi3onsofuseorprepara3oninstruc3ons•  Thenameorbusinessnameandanaddressorregisteredofficeofeitherorbothof

–(i)themanufacturerorpacker,or(ii)asellerestablishedwithintheEuropeanCommunity

•  Par3cularsoftheplaceoforiginorprovenanceofthefoodiffailuretogivethesemightmisleadapurchasertoamaterialdegreeastothetrueoriginorprovenanceofthefood

•  Theweightorvolumeofthefood

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Labellinglegisla)on(con)nued)

Ingredientlist

STOREINACOOLDRYPLACE

MadeintheUKbyTheManufacturer,CustomerServicesDepartment,FREEPOSTABC,PostcodeAB11AB

Storagecondi3ons

Nameandaddressofmanufacturer

500ge

Bestbefore:12Feb2011

WheatmealbiscuitsIngredients:Wheatflour(54%),PalmOil,WholemealWheatFlour(16%),Sugar,Par3allyInvertedSugarSyrup,RaisingAgents(SodiumBicarbonate,TartaricAcid,MalicAcid),Salt,DriedSkimmedMilk

Nameoffood

Weightoffood

QUID Datemark

Basicrequirementsforafoodlabel:

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Labellinglegisla)on(con)nued)Nutri)onlabelling

•  TheEURegula3onpublishedinOctober2011ontheprovisionoffoodinforma3ontoconsumers(FoodInforma3onRegula3on)ismandatoryandpre-packedproductsalreadyprovidingnutri3onandingredientinforma3onwillneedtoimplementthefollowingchanges.

–  Allpackswithanarea>25cm2willrequirenutri)oninforma)on

•  Wherenutri3oninforma3onisprovideditmustcomplywiththeregula3onandshallinclude:energy,totalfat,saturates,carbohydrate,sugars,proteinandsalt

•  Previouslynutri3oninforma3onwasprovidedaseither:i)energy,protein,carbohydratesandfat,(knownasa'Group1'or'Big4'declara3on)or

ii)energy,protein,carbohydrates,sugars,fat,saturates,fibreandsodium(knownasa'Group2','Big4+liKle4'or'4+4'declara3on)

Thetransi)onperiodforimplemen)ngthenewlabellingformatmustbecompletebyDecember2014

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Ingredientslist

Currentlegisla)onrequirespre-packedfoodtobelabelledwithalistofingredientsOrderofIngredients•  Ingredientsarelistedindescendingorderbyweight(withtheingredientpresent

ingreatestquan3tyfirst),asdeterminedatthe3metheywereusedintheprepara3onofthefood

Quan)tyofingredients•  Ifaningredientismen3onedinthenameofthefood(suchas‘chicken’inchicken

pie),orisemphasisedonthelabelinwords(e.g.‘madewithrealcream’)orpictures,orisusuallyassociatedwiththefood(aslambiswithshepherd’spie),theamountcontainedinthefoodwillbegivenasapercentage.Thisshouldappeareithernexttothenameofthefoodproduct,orinthelistofingredientsattherelevantpoint

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Ingredientslist(con)nued)

Addi)ves•  Anaddi3vewillbelistedbytheprincipalfunc3onitserves(e.g.emulsifier),

followedbyitsnameorEnumber•  Whereanaddi3vehasbeengivenanEnumber,thismeansthatithaspassed

safetytestsandhasbeenapprovedforuseintheUKandintherestofEurope.Thisincludessubstanceswhichoccurnaturallyinfoodsandareusedasaddi3ves.

Compoundingredients•  Whereaningredientismadeupofseveralotheringredients,alltheindividual

ingredientswillbegivenintheingredientslisteitherinsteadof,orinaddi3onto,thenameofthecompoundfood

Foodsthatdonotneedtoprovidealistofingredients•  Singleingredientfoodssuch,asbuierandflour,donotneedtogivealistof

ingredients,nordoalcoholicdrinks(above1.2%vol.)

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Ingredientslist(con)nued)

Quan3tydeclara3on(QUID)

Compoundingredient

IngredientsPork(70%),Water,Rusk(WheatFlour,Salt,RaisingAgent:AmmoniumBicarbonate).PotatoStarch,PorkGelatine,WheatFlour,Salt,Dextrose,GroundSpice(Pepper,Nutmeg),Emulsifiers:SodiumDi-andTripolyphosphate;Preservative:SodiumSulphite;Antioxidants:AscorbicAcid,CitricAcid;ExtractedSpice(Pepper,Capsicum,Ginger,Mace,Nutmeg,Coriander,Sage).Filledintoporkproteincasings.

Addi3ves

Exampleofatypicalingredientlist

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Allergenlabelling

•  Labellinghelpsconsumersavoidfoodswhichcouldprovokeanallergicreac3onorfoodintolerance

•  EUlegisla3on(EUDirec3ve2000/13/EC)requiresthat14allergenicfoodingredients,andderiva3ves,bedeclaredonprepackedfoods.Theseinclude:

*IncludesBrazilnuts,hazelnuts,almondsandwalnuts.Pinenutsandcoconutsarenotclassedasnutssotheyarenotlistedasallergens.Ifthesearepresentasaningredientintheproducttheywillbelistedintheingredientslist

•  Itisworthno3ngthatpeanutsarenottruetreenuts,somustALWAYSbedeclaredseparatelyfromtruetreenuts

• Cerealscontaininggluten • Molluscs

• Celery • Mustard

• Crustaceans • Nutsfromtrees*

• Eggs • Peanuts• Fish • Sesame

• Lupin • Soya• Milk(includinglactose) • Sulphites>10ppm

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Allergenlabelling(con)nued)•  Note:somehighlyprocessedingredientsthatnolongercontainallergenicproteins

areexempte.g.wheatbasedglucosesyrup,fullyrefinedsoybeanoil•  Wheremorethanoneingredientorprocessingaidisderivedfromthesame

allergene.g.skimmedmilkpowderandcaseinates(bothfrommilk),itwouldbenecessarytomakeitclearforeachingredientconcerned.

•  Allergenicingredientsshouldbehighlightedintheingredientlistinawaythatclearlydis3nguishesitfromtherestofthelistofingredients,suchasadis3nc3vefont,boldtypeorabackgroundcolour.

•  Iftheallergenisnotclearfromtheingredientname,thenamedallergenmustappearnexttotheingrediente.g.Casein(milk).Allergensarenolongerpermiiedinaseparateallergenbox.

•  Example:

Ingredients: Cooked egg pasta (water, Durum wheat, egg), Beef, Tomatoes, Cheddar cheese (milk) Single cream (milk), Carrot, Onion, Celery, wheat flour, Rapeseed oil, Butter (milk), oregano, English Mustard

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Allergenlabelling(con)nued)

Gluten•  Thecomposi3onandlabellingoffoodsforpeopleintoleranttoglutenisgoverned

byEUlegisla3on•  Theglutencontentofanyfoodlabelled“glutenfree”mustnotexceed20mg/kg•  Verylowglutenclaimscanbemadeonfoods,madefromwheat,rye,barleyand/

oroats(ortheircrossbredvarie3es),thatarespeciallyprocessedtoreducethelevelofglutento<=100mg/kg

•  Theserulesmeanthatthephrase'suitableforcoeliacs'canonlybeusedalongsidetheterms'glutenfree'or'verylowgluten'andcannotbeusedonitsown

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Datemarking

Therearetwotypesofdatemarking,‘bestbefore’and‘useby’:Bestbefore•  Usedformostfoodsandindicatestheperiodforwhichafoodcanreasonablybe

expectedtoretainitsop3mumcondi3onquality(egitwillnotbestale)•  Thebestbeforedateisshownastheday,monthandyearinthatorder

•  Alterna3vely:Ø  Forfoodexpectedtokeepfor3monthsorless,thebestbefore

datemaybeshownasthedayandmonthØ  Forfoodsexpectedtokeepformorethan3monthsbutno

longerthan18months,thedatemarkmaybeshownas‘bestbeforeend’followedbythemonthandyear

Ø  Forfoodsexpectedtokeepformorethan18months,thedatemarkmaybeshownas‘bestbeforeend’followedbythedateintermsofthemonthandyearortheyearonly

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Datemarking(con)nued)

Useby•  Theusebydateisforfoodsafety.Thesefoodshaveashelflifeofarela3velyshort

period,aterwhichtheirconsump3onwouldpresentariskoffoodpoisoning•  Theusebydateisthedateuptoandincludingwhenthefoodmaybeusedsafely

(egcookedorprocessedorconsumed)ifithasbeenstoredcorrectly–  Forexample,‘useby10May’meansusebymidnighton10May

•  Onceafoodwithausebydateonithasbeenopened,anyinstruc3onsforuseshouldbefollowed

–  Forexample‘eatwithinthreedaysofopening’

•  Theusebydateoverridesanyinstruc3ononuseofthefoodonceopened.–  Forexample,ifthefoodisopenedthe9May,andtheusebydateis10May,thefood

shouldnotbeconsumedbeyondmidnighton10Mayevenifitsaystoeatwithin3daysofopening

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Datemarking(con)nued)

Otherdatemarks•  Bestbeforeandusebyaretheonlyformsofdatemarkingrequiredby

lawandareforusebyconsumers•  Bestbeforeandusebydatesshouldnotbeconfusedwithretailer

markingssuchas‘sellby’or‘displayun3l’whichareinstruc3onstoshopstaff

Freezingfood•  Ifafoodcanbefrozen,itslifecanbeextendedbeyondtheusebydate•  However,anyinstruc3onsonthepackmustbefollowed.Forexample,

–  ‘freezeondayofpurchase’–  ‘cookfromfrozen’–  ‘defrostthoroughlybeforeuseandusewithin24hours’

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Frontofpacknutri)oninforma)on•  Nutri3oninforma3oncanbeprovidedonthefrontoffoodpackagingtogiveconsumers

aquickguidetothenutrientcontentoftheproduct.•  InOctober2011anEURegula3onontheprovisionoffoodinforma3ontoconsumers

(FoodInforma3onRegula3on)waspublished,sta3ngthatinaddi3ontomandatorybackofpacknutri3oninforma3on,frontofpacknutri3onlabellingmayalsobeused.

•  TwosystemsforfrontofpacklabellinghavebeeninexistencesincebeforedevelopmentoftheFoodInforma3onRegula3onThetwosystemsare:GuidelineDailyAmounts(NowreferredtoasReferenceIntakes)andtrafficlightcolourcoding.

Caloriesinonepor3onorservingofthefood

ThepercentageofyourReferenceIntakesofcaloriesthatapor3onofthisfoodgivesyou

GuidelineDailyAmounts(NowReferenceIntakes)• RIstellyoutheamountofcalories,sugar,fat,saturatedfat(saturates)andsaltapor3onofthatfoodprovides

• Theinforma3ongivenonthefrontofpackisthequan3tyingramsofeachnutrientprovidedbyapor3onofthefood,andthisquan3tyexpressedasapercentageoftheRIforthatnutrient

RIs are a guide, not a target, and are based on an ‘average person’. Men and women have different requirements. RIs are based on the requirements for an average woman

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Frontofpacknutri)oninforma)on(con)nued)•  TheDepartmentofHealthhastodevelopedaharmonisedfrontofpacklabellingsystem

withtheviewthatallcompanieswilladoptthisconsistentapproachtomakeiteasierforconsumerstomakehealthierchoices.

•  Newlabellingwillincludethefollowinginforma3onpresentedconsistentlyperpor3onoffood:

–  Theamountofenergy-presentedinkilocaloriesandkilojoules(inequalprominence)–  fat–  saturatedfat–  salt–  sugar

•  Theinforma3onwillalsobepresentedasapercentageofanadult’s‘ReferenceIntake’-andwillshowhowmuchofthemaximumdailyintakeapor3onaccountsfor

•  Aconsistentcolour-codingsystemwillbeusedtodetermineifanutrientisred,amberorgreen(basedonper100gvaluesnotperpor3onexceptwheretheamountinapor3onexceeds30%oftheRI).Energywillnotbecolour-coded.

•  Thesystemwills3llbevoluntary,butcompaniesarebeingencouragedtosignuptotheschemeasitnowformsoneofthepledgesunderthePublicHeathResponsibilityDeal.

•  ExampleofHybridlabelling

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Backofpacknutri)oninforma)on

•  InOctober2011anEURegula3onwaspublished,sta3ngthatmandatorybackofpacknutri3oninforma3onmustbeprovidedonpre-packedfoods.

•  Productscurrentlynotdeclaringanynutri3oninforma3onmustimplementbyDecember2016andproductscurrentlyprovidingthisinforma3onmustimplementthenecessarychangesbyDecember2014.

•  Thenutri3oninforma3onpresentedonthebackoffoodpacksmustbeintheformofatablewherespacepermits.

•  Thisinforma3onwillalwaysbeinthesameorderandmustincludeenergyplus6furthernutrients.

•  EnergyisinkcalandkJper100g,allothernutrientsaregiveningper100gor100mloftheproductassold

Per 100g

Energy 1500kJ/356kcal Fat 7.4g

of which: saturates 1.1g

Carbohydrates 58.1g

of which: sugars 16.8g

Protein 9.9g

Salt 0.1g

Sodiumisnolongerpermiiedalthoughastatementcanbeaddedexplainingsaltcanbeduetonaturallyoccurringsodium.

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Backofpacknutri)oninforma)on(con)nued)

•  Inaddi3ontothisbasicrequirementsomelabelsmaycarryinforma3onperpor)on

•  Forproductsthatrequirefurtherprepara3onbutwithouttheaddi3onofotheringredientstheinforma3onasconsumedmaybepresentedifappropriatecookinginstruc3onsareprovidedwithinthehandlinginstruc3ons

•  Theamountofnutrientscanbedeclaredas%GuidelineDailyAmounts(GDA)*perpor3on.

Energyiscalculatedusingtheformula:

Kcals=(protein(g)x4)+(carbohydrate(g)x4)+(fat(g)x9)+(fibre(g)x2)

KJ=(protein(g)x17)+(carbohydrate(g)x17)+(fat(g)x37)+(fibre(g)x8)

Saltequivalentiscalculatedasfollows:

Sodiumx2.5

*GDA values are provided as Reference Intakes in the Food Information Regulation and the values differ slightly from UK GDAs.

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Backofpacknutri)oninforma)on(con)nued)

•  Othernutrientsmaybeaddedtothenutrientdeclara3ononavoluntarybasisincludingpolyols,starch,monounsaturates,polyunsaturates,vitaminsandminerals

•  ThenewFoodInforma3onRegula3on(FIR)guidancemustbeimplementedbyDecember2014andun3lthensomeproductsmaydisplaynutri3oninforma3oninthefollowingformat.SomeproductsmayalsolisttheReferenceIntakes*withthe%RIperpor3on.

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Nutri)onandhealthclaims

•  Nutri3onandhealthclaimsmadeonfoodsare3ghtlyregulatedtoensurethatconsumersarenotmisledbyunsubstan3ated,exaggeratedoruntruthfulclaims

•  Regula3onECNo.1924/2006defineshownutri3onandhealthclaimscanbemadeinlabelling,adver3sing,promo3onalcampaignsandothercommercialcommunica3ons

•  Theregula3onlaysdownrulesforthesubstan3a3onandcommunica3onoftheseclaims.

•  Fullnutri)oninforma)onmustbeprovidedonpackwheneveranutri3onorhealthclaimismade.

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Nutri)onclaims

Contentclaimse.g‘containscalcium’,etc•  Canonlybemadeiftheyareonalistin

theAnnextoregula3on1924/2006•  Onlythevitaminsandmineralslistedin

theRegula3onmaybeaddedtofoodsandmustbepresentinsufficientquan3tyinthefoodtohavebeneficialeffects

•  Nonutri3onorhealthclaimscanbemadeformicronutrientswithlevelslessthan15%RDAperserving‘asconsumed’

•  Nutri3onandhealthclaimsrela3ngtobeveragescontainingmorethan1.2%alcoholareprohibited,exceptthosewhichrefertoareduc3oninthealcoholorenergycontent

Compara)veclaimse.g‘increasedcalcium’,‘reducedfat’etc

•  Mayonlybemadebetweenfoodsordrinksinthesamecategorythataresimilarintermsofnutri3oncontentorarealterna3vesforconsump3on(e.g.spread/buier)

•  Acompara3veclaimmayonlybemadewithfoodwhichitselfcannotmaketheclaim

•  Anysuchclaim,mayonlybemadewherethereduc3onincontentisatleast30%(micronutrients10%difference;sodium/salt25%difference)

•  Nutri3onclaimsstatethatafoodhasbeneficialnutri3onalproper3es,e.g.‘lowfat’,‘noaddedsugar’,‘highinfibre’,etc

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Healthclaims

•  TheEuropeanFoodSafetyAuthority(EFSA)isresponsibleforverifyingthescien3ficsubstan3a3onofhealthclaims.TheEuropeanCommissionthendecideswhethertoauthorisetheclaim

•  Mosthealthclaimsaresocalled‘generic’healthclaims,whichmeansthattheyarescien3ficallywell-established,e.g.calciumandstrongbones.Thesemaybeusedprovidingtheproductmeetsthecondi3onsofuse

•  Allotherclaims,includingthoseforchildren’sdevelopment,andfordiseaseriskreduc3on,mustundergoaspecificauthorisa3onprocedure

•  Claimsthatafoodpreventstreatsorcuresadisease(‘Medicinalclaims’)areprohibited

•  Healthclaimsstatethathealthbenefitscanresultfromconsumingagivenfood,e.g.‘vitaminDaidscalciumabsorp3onforstrongbones’

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Nutri)onandhealthclaimscon)nued

Condi)onsfortheUseofNutri)onandHealthClaims•  TheEuropeanCommissionwilldevelop‘NutrientProfiles’withregardtolevelsof

saturatedfat,sugarandsodium•  Mee3ngthenutrientprofilewillbeacondi3oninordertomakenutri3onor

healthclaims

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Por)onsizeFindingpor)onsizeinforma)ononfoodlabels•  Por3onsize(alsolabelledasservingsize)isnormallygivenwiththenutri3ontable

onthebackofpack•  Iftheproducthasnutri3oninforma3ononthefrontofthepack,por3onsizemay

beshownheretooPor)onsizeinforma)onandlabellingregula)ons•  EURegula3onontheprovisionoffoodinforma3ontoconsumers(Food

Informa3onRegula3on)statesthatmandatorynutri3oninforma3onmustbeprovidedonpre-packedfoods.Nutri3oninforma3onmustbegivenper100gor100mlofproductandinforma3onmayalsobegivenvoluntarilyperpor3on.

•  Ifthepor3onsizeisstateditmustbequan3fiedonthelabelandthenumberofpor3onscontainedinthepackagemustalsobestated.

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Por)onsize(con)nued)

Por)onsizeguidancePor3onsizeinforma3onmayalsobegivenelsewhereonpackinaddi3ontothenutri3ontable.Examplesofpor3onsizeguidanceinclude:

•  Thispackcontains4servings•  Asaguidewerecommend

thisproductprovides2servings

•  1serving=2pieces

•  Suggestedserving=aquarterofapot

•  Atypicalservingis75g

Exampleofbackofpacknutri)oninforma)onshowingpor)onsize• Nutri3ontableforaproductina200gpot• Por3onsizeis50goraquarterofapot• Informa3onisshownper100g,asisthelegalrequirement,andforonequarterofapotpor3on

Per 100g One-quarter of a pot (50g) provides

Energy 1005KJ/245kcal 505KJ/125kcal

Fat 16.8g 8.4g

of which: saturates

2.0g 1.0g

Carbohydrates 13.3g 6.7g

of which: sugars

0.2g 0.1g

Protein 9.2g 4.6g

Salt 1.0g 0.5g

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