incremental design

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Post on 06-Dec-2014

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Describes an approach to improving existing software through a practical design approach.

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  • 1. Enterprise Application Design Approach & Strategy Russell Wilson Director of Product Design, NetQoS User Experience Network (UXnet) Ambassador Interaction Designers Association (IxDA) Representative Principal, Dexo Design
  • 2.
  • 3. Challenges to World Class Software Design:
  • 4. Challenges to World Class Software Design: (1) Everyone is a designer
  • 5. Challenges to World Class Software Design: (1) Everyone is a designer (2) Who makes the final decision?
  • 6. Challenges to World Class Software Design: (1) Everyone is a designer (2) Who makes the final decision? (3) Difficulty in justifying designs to critics
  • 7. Challenges to World Class Software Design: (1) Everyone is a designer (2) Who makes the final decision? (3) Difficulty in justifying designs to critics (4) Design is a nice to have
  • 8. The Incremental Approach
  • 9. Textbook design process does not apply for most enterprise applications Concept Design Build Test
  • 10. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
  • 11. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
    • Too costly and just not viable to start over
  • 12. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
    • Too costly and just not viable to start over
    • Pressure to deliver value fast
  • 13. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
    • Too costly and just not viable to start over
    • Pressure to deliver value fast
    • It is more difficult (if not impossible) to do user research at the concept phase for enterprise applications
  • 14. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
    • Too costly and just not viable to start over
    • Pressure to deliver value fast
    • It is more difficult (if not impossible) to do user research at the concept phase for enterprise applications
    • Must consider the current teams emotional involvement
  • 15. Why?
    • Most applications already exist in some state before a true designer is brought in POCs, R&D, GA
      • few paper-napkin opportunities to start with
    • Too costly and just not viable to start over
    • Pressure to deliver value fast
    • It is more difficult (if not impossible) to do user research at the concept phase for enterprise applications
    • Must consider the current teams emotional involvement
    What you want What you get
  • 16.
    • The solution:
    • An incremental approach focused on delivering value quickly and continuously, while providing the foundation for evolving a World Class product!
    Level 1 Level 2 Level 3
  • 17. Incremental Design for (Existing) Enterprise Applications
  • 18. Level 1
  • 19. Level 2
  • 20. Level 3
  • 21.
  • 22. Deliverables & Benefits
  • 23. Deliverables & Benefits
  • 24. Deliverables & Benefits
  • 25. Deliverables & Benefits