increasing your presence on twitter
TRANSCRIPT
Increasing your presence on Twitter
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Latest update About Twitter
• 60% of Twitter users are female. • Twitter is now worth more than $11 billion. • The average Twitter user has tweeted 307 times. • 32% of all Internet users are using Twitter. • 9. 69% of follows on Twitter are suggested by friends. • The USA’s 141.8 million accounts represent 27.4% of all Twitter users.
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Latest update About Twitter
• 50% of Twitter users are using the social network via mobile. • 64% of consumers have made a purchase decision based on social
content. • There are 181,354 people on Twitter who use the term “social
media” in their bio. • 16% of customers use Facebook, Twitter and the other major
social networks to interact with businesses
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Twitter New strategy-Non user
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• Twitter ads Campaign • Paid ads
Twitter Ads campaign
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Twitter Profile
• Update twitter profile with attractive content on introduction
• Give link on twitter to download resource via tweet, retweet, blogs or introduction
• Post at least 2 content links or resources on twitter on regular basis.
• Use hashtag on introduction.
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Twitter Profile- Example
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Twitter Plugin
• Tweet/share mention Plugin on website and each blogs
• Blogs Plugin
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Direct Message (DM) to Follower & Poll Option
• Create a list of each segment
• Direct Message to individual user
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• Engage more audience by putting relevant question and post their result as well
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Optimize twitter profile
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• Participate on discussions, tweet or retweet on post. • follow 50-100 relevant people every day. • Unfollow same after 7-8 days those who don’t follow you back • If find good article on twitter than retweet or repost that blog. • Set a unique messaging for those who follow you and mention other social
channel like Facebook, LinkedIn. • Can also be used as company page • Your profile image (81 x 81 px) • Your header image (520 x 260 px)
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Twitter tools
https://blog.bufferapp.com/free-twitter-tools
There are many tools which help to analyze our follower or following
• Hootsuite • Twitter analytics
TweetGuru
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There are some tools for Direct mail to your following audience and you can send a mail as many as u can
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End of presentation
Thank you www.xenia-consulting.com
http://blog.xenia-consulting.com
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