amplify your online presence - linkedin & twitter
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Post on 11-Aug-2014
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Amplify Your Online Presence
LinkedIn & Twitter
Katrina Collier Speaker, Trainer & Writer
Social Media in Recruitment
Your Online Presence Matters!
LinkedIn usually appears first
Twitter makes the top 5!
What Employers Do!
Katrina
Make Your LinkedIn Profile Shine!
Make A Statement
The most clicked item on LinkedIn is ‘who’s viewed your profile’
Use a descriptive headline and standout!
Be visible
Use | to create visual breaks
Be descriptive & include your name.
Use A Profile Pic That Sparkles
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Highlight ExpertiseWith Sections
Click the pencil to change the wording
Files Showcase Strengths
Beam With Endorsed Skills
Your Brilliance Recommended
Under Edit profile, click the pencil next to manage Recommendations.
Make Your Twitter Profile Star!
160 Characters To Blaze
Use SEO-rich key skillsInject personalityInclude your location
Of you not of a logoProfessional lookingAlso use it for LinkedIn
Use The Same Sparkling Profile Picture
Show your personality Highlight an achievement, be it personal or professional
Fire Up Your Cover Photo
Conversation = success Broadcasting = failureReply, RT & thankOffer help & be a connectorShare articles & insightsTweets are public!
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Twitter Etiquette
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Photographs & videosThought leadershipPersonality & authenticityIndustry news & articles LI Today
Content Attracts Attention
Increases followers Built in analytics let you know what interests your followers
Schedule And Shine
Images matter, hence the success of Pinterest & InstagramVisually show off your expertise & achievementsTry smartphone apps like Instagram, ColorSplash, Instaweather…
Show Off Your Talents
Try Instagram 15 or Vine 6 second videosAdd video to YouTube
Share Your Videos
Check In With Foursquare
Showcase your industry interestsTake your online offline
Number of people following backNumber of RTsClicks on linksKred or Klout scores (guide only!)Ask a Twitter expert for their assessment
Are you a Twitter Star?
Katrina CollierSpeaker, Trainer & WriterSocial Media in Recruitment & Job Search
Website: www.WinningImpression.com Email: [email protected] Phone: +44 7917 880 711
Twitter: https://twitter.com/WinningImpress LinkedIn: http://www.linkedin.com/in/katrinacollier Google+: https://plus.google.com/u/0/
107369558531297280036
More tips on the blog: http://www.winningimpression.com/blog/
Thank You!