imago cuttings october 2015
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Conference News online
6th October 2015
http://www.conference-news.co.uk/2015/10/group-interaction-key-to-success-of-face-to-face-
according-to-new-study/
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Conference News Website
15th October 2015
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http://www.conference-news.co.uk/2015/10/training-for-excellence/
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3 The Lensburys new training facilities win praise from New Zealand All Blacks New Look Logo for Vilnius CVB Group interaction key to success of face to face meetings, reveals imago
Other stories ...
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Mr Leicester (/mrleicester)
Richard III's reinterment among the nominations for best tourismexperiences in Leicestershire
By PA_Warzynski (http://www.leicestermercury.co.uk/people/PA_Warzynski/profile.html) | Posted:
October 17, 2015
The reburial of King Richard III at Leicester Cathedral is up for Tourism Experience of the Year
Comments (1)
Dozens of hotels, visitor attractions, restaurants and pubs have shortlisted for this year's Leicester
and Leicestershire Excellence in Tourism Awards 2015.
The 38 finalists will compete in 11 categories with the winners being revealed at a ceremony at the
Mercure Leicester The Grand Hotel, which is also one of the contenders, on November 5.
It will be the fifth time the competition has been held and includes nominations for the National Space
Centre, Bosworth Battlefield Heritage Centre, Melton Mowbray Victorian Fayre and Charnwood
Museum.
Restaurants and pubs in contention for an award include the Foxton Locks Inn, Kilworth House Hotel
and The White Peacock, in the city centre.
Related content
Historic England: 51 Leicestershire heritage sites on at risk register(/8203-Historic-England-51-Leicestershire-heritage/story-28013051-detail/story.html)
The reinterment of King Richard III, which took place at Leicester Cathedral in March this year, is also
up Tourism Experience of the Year.
Richard III's reinterment among the nominations for best tourism experi... http://www.leicestermercury.co.uk/Richard-III-s-reinterment-nominatio...
2 of 13 20/10/2015 10:40
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The awards will be hosted by Leicester Shire Promotions and are part of the Leicester Business
Festival 2015.
Martin Peters, Chief Executive of Leicester Shire Promotions, said: "The quality of applications
received this year was of a particularly high standard and judges were faced with a significant
challenge to select the finalists in each category.
"The finalists represent the cream of the local tourism industry and we wish the best of luck to all
finalists for the awards ceremony on November 5."
The shortlisted finalists in each category are:
Access for All Attenborough Arts Centre, Charnwood Museum, National Space Centre
Accommodation Provider of the Year - Kilworth House Hotel, College Court, The Link Hotel, Best
Western Plus Ullesthorpe Court Hotel & Golf Club, Mercure Leicester The Grand Hotel, Days Inn
Leicester Forest East, Badgers Mount Hotel
Business Tourism - College Court, imago
Holiday Park/Self-Catering Holiday of the Year - Eye Kettleby Lakes, Dandelion Hideaway
Large Visitor Attraction of the Year - King Richard III Visitor Centre, Curve, National Space Centre,
Bradgate Park, Leicester Cathedral
Small Visitor Attraction of the Year - Bosworth Battlefield Heritage Centre, Stoneywell, The
Boilerhouse, Wistow Maize, Melton Theatre
Sustainable Tourism - Eye Kettleby Lakes, Horseshoe Cottage Farm
Taste of England - 34 Windsor Street, Melton Promotions, The Grey Lady, National Space Centre,
The White Peacock
Tourism Event of the Year - Melton Mowbray Victorian Fayre, Foxton Locks Festival, Haunted
Heritage
Tourism Experience of the Year - Hawkwise Falconry, Cocoa Amore, Market Bosworth, King Richard
III Reinterment
Tourism Pub of the Year - Foxton Locks Inn, The Belper Arms
Richard III's reinterment among the nominations for best tourism experi... http://www.leicestermercury.co.uk/Richard-III-s-reinterment-nominatio...
3 of 13 20/10/2015 10:40
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Travel Daily News Network About Us Our Team RSS Feeds Our eNewsletter Contact Us Tuesday, 20 October 2015 17:32
You are here: News Regional News Europe
Hotels
imago rebrands The Link Hotel
Tatiana Rokou - 20 October 2015, 08:27
As The Link Hotel looks to build on this success, the property has re-positioned its branding to
focus on its locality and outstanding customer service.
The Link Hotel, part of imagos award-winning portfolio of venues, has re-positioned itself as part of
an on-going business strategy.
Located on the outskirts of Loughborough, The Link Hotel has undergone significant investment in
infrastructure and staff training - 2 million over the last five years, which has been critical in
increasing sales. The hotel has seen an increase in business from all of its core markets, resulting in
growth of 16% year on year.
As The Link Hotel looks to build on this success, the property has re-positioned its branding to focus on
its locality and outstanding customer service.
Emma Boynton, Head of Sales and Marketing at imago, commented: Many of the hotels in the area
are focused on specific markets, such as conferences or leisure guests. So there was a real opportunity
to reposition The Link Hotel and focus on its unique selling points to maintain the sales growth we have
been achieving year on year.
As part of our customer journey, we actively engaged with guests to seek their views on what was
important to them and their feedback has been integrated into our business strategy. The Link Hotel is
a highly versatile property and offers guests whether they are travelling around the country on
business or are visitors to Loughborough University all the facilities they need for a comfortable stay
and we hope to see its growth continue as we reposition it in the local marketplace.
The Link Hotel is situated half a mile from the M1 making it easy to reach by road, rail and air. Its
meetings facilities include six training and meeting rooms and break out areas all of which have high
speed Wi-Fi access - with a capacity of 200 people, as well as 95 en-suite bedrooms, lounge, bar and
dining facilities.
imago unifies Loughborough Universitys conference and events venues under one brand, offering high
quality meeting spaces, venues and accommodation along with excellent sports and leisure facilities.
20 October 2015, 09:07
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Industry News
imago rebrands The Link HotelPublished: 19 Oct 2015
imago rebrands The Link Hotel
The Link Hotel, part of imagos award-winning portfolio of venues, has re-positioned itself as part of an on-going business strategy.
Located on the outskirts of Loughborough, The Link Hotel has undergone significant investment in infrastructure and staff training - 2 million
over the last five years, which has been critical in increasing sales. The hotel has seen an increase in business from all of its core markets,
resulting in growth of 16% year on year.
As The Link Hotel looks to build on this success, the property has re-positioned its branding to focus on its locality and outstanding customer
service.
Emma Boynton, Head of Sales and Marketing at imago, commented: Many of the hotels in the area are focused on specific markets, such
as conferences or leisure guests. So there was a real opportunity to reposition The Link Hotel and focus on its unique selling points to
maintain the sales growth we have been achieving year on year.
As part of our customer journey, we actively engaged with guests to seek their views on what was important to them and their feedback has
been integrated into our business strategy. The Link Hotel is a highly versatile property and offers guests whether they are travelling around
the country on business or are visitors to Loughborough University all the facilities they need for a comfortable stay and we hope to see its
growth continue as we reposition it in the local marketplace.
The Link Hotel is situated half a mile from the M1 making it easy to reach by road, rail and air. Its meetings facilities include six training and
meeting rooms and break out areas all of which have high speed Wi-Fi access - with a capacity of 200 people, as well as 94 en-suite
bedrooms, lounge, bar and dining facilities.
imago unifies Loughborough Universitys conference and events venues under one brand, offering high quality meeting spaces, venues and
accommodation along with excellent sports and leisure facilities. For more information visit www.welcometoimago.com or call 01509 633030.
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imago rebrands The Link Hotel http://www.venuefinder.com/a4034/imago-rebrands-the-link-hotel
1 of 2 26/10/2015 11:48
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Home News Venues & Events Research shapes imagos event management service
Category: Venues & Events Created on Tuesday, 27 October 2015 10:30
Research conducted by imago is being used to help shape the way its event management team assists clients in delivering successful meetings.
Conducted in conjunction with Loughborough University and The Right Solution, the research asked event organisers, delegates, graduate and undergraduate
students what they felt were the main benefits of meeting face to face in a learning environment. The results found that the biggest benefits of attending a
meeting were to learn from industry experts and to listen to speakers who inspired new ideas, challenge the norm and initiate change in every day thinking.
imago is using the results from the research to ensure its event management service provides clients with all the resources and knowledge to deliver a return on investment
from their meetings.
The research also revealed there was a gap in the value event organisers and delegates placed on networking opportunities, both in terms of building relationships and
meeting peers in a similar field from other businesses. Event organisers (92%) ranked networking as the most valuable element of face to face communication, whilst it
ranked third for those attending events both from a delegate (84.4%) and student (74.6%) perspective.
Emma Boynton, head of sales and marketing at imago, commented: The research is having a real impact on the event management service we offer. The aim is to be able to
work alongside clients and provide them with all the tools they need for a successful event, not just sell them a meeting space. This includes working out how they can best
use their time so delegates get the most out of their day out of the office.
The research showed that delegates rated listening to speakers who inspire new ideas, challenge the norm and initiate change in every day thinking as the most valuable
element of face to face learning whilst students rated learning from industry experts first hand as most valuable. Through our links with Loughborough University we can
source speakers which will be of genuine interest for both event organisers and those attending. And it is interesting that networking was rated highly by event organisers but
not seen as such a valuable opportunity by those attending the event.
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