hrmagazine .com · from hk$15,000 per blast *edm blasts can be segmented by job function, job...

9
hrmagazine .com.h k

Upload: others

Post on 30-May-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

hrmagazine .com.h k

Page 2: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

2Magazine Media Kit 2019-20

HR Magazine provides:

• Unparalleled reach to over 63,000 HR professionals

• Targeted distribution to HR leaders & practitioners

• Trusted editorial quality and integrity

• Multi-platform reach: print, online, eDM, direct mail, HR conferences, bookstores, distinguished clubs, HR breakfast briefings and HR events

• Regional focus in 19 countries throughout APAC plus global distribution

Why

Quality bookstores and distinguished clubs throughout Hong Kong

Direct mail to subscribers’ desks

Regular e-mail updates to subscribers

Top 0.1% of social media influencers in HR

HR conferences every quarter and additional HR events throughout APAC

HR Magazine distribution channels

Where

About HR Magazine

HR Magazine is the most widely circulated and respected independent HR publication in APAC. Providing quality editorial to the HR community, we also run regular HR conferences and events throughout the region.

What

COSMOS BOOKS

Read by regional heads of HR, VPHR, HROs, HRMs, HR professionals and C-suite executives

HR conferences

Who

Print circulation delivered directly to subscribers’ desks

12,000+

+ HR online daily updates

When

HR Magazine

06Sep

06Dec

21Feb

14May

Q1 Q2 Q3 Q4

2 0 1 9

Winter

2 0 2 0

Spring Summer Autumn

Page 3: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

3Magazine Media Kit 2019-20

VietnamBrunei

UK

Australia

Taiwan

Japan

South Korea

Philippines

Malaysia

Singapore

Indonesia

New Zealand

Thailand

India

Pakistan China

Hong Kong

USA

HR Magazine Conference location

HR Magazine subscriber circulation

HR event distribution

HR Magazine bookstore & club distribution

Macau

Our presenceMost widely circulated HR publication in the region. Distributed to subscribers across 19 countries globally.

HR conferences & HR events Extended reach face-to-face with HR decision makers

In addition to global distribution of HR Magazine + HR online, your message will also be distributed at all of our HR conferences and HR events globally.

• ANZ Summit• Remuneration & Reward Summit

• Shared Services & Outsourcing Malaysia Summit

• Asia Best Employer Branding Awards• HRO Summit• HRDMO Summit• Shared Services & Outsourcing Week

• HR Senate • Shared Services & Outsourcing

Conference

• HR Directors Forum Asia

• HR Directors Forum Asia • World HRD Congress• World CSR Congress

Australia

Malaysia

Singapore

Philippines Indonesia

IndiaHong Kong

China

• AmCham Human Capital Conference• Construction Technology Expo• Diversity & Inclusion Asia• Economist: Pride & Prejudice Conference• HRM Awards• HR Magazine Conference x 4• HR Tech Tank Hong Kong• HKMA Award for Excellence in T&D• IEA China Conference• Women Extraordinaire Forum• Community Business Conference

• HR Transformation & Service Delivery Summit China

• Shared services & outsourcing week China

Delegates receiving HR Magazine at regional events 9,200+ Print circulation to subscribers 10,000Total print circulation 19,200

+ Online subscribers 63,000+

Additional distribution in HK at quality bookstores including Bookazine, Commercial Press, Cosmos Books, Dymocks, Swindon and distinguished clubs including Hebe Haven Yacht Club.

Page 4: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

4Magazine Media Kit 2019-20

Targeted readership

Company breakdown by no. of employees

500 +51-100 101-500< 50

35%21% 39%5%

HR professionals subscribe to HR Magazine, print and online, bringing reach to over

of readers travel regularly for business

Ratio of male : female readers.

HR Magazine is read by a diverse audience of HR decision makers.

65,000+

57%

5 : 8

32 million

readers—principal purchasers in company

2 out of3

staff throughout the region.

Corporate readership profile by job titles

5%C-suite executives

12%Regional Heads / VPHR

22%HR Directors

5%L&D and T&D Heads

1%Government

11%HR Consultants

29%HR Managers

15%HR Officers

Page 5: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

5Magazine Media Kit 2019-20

Print media advertising rates

Double Page Spread420mm (W) x 297mm (H)

HK$34,000

Full Page210mm (W) x 297mm (H)

HK$21,000

Vertical 2/3

Page140mm (W) x 297mm (H)

HK$17,000

Vertical 1/3

Page70mm (W)

x 297mm (H)

HK$10,000

Half Page 210mm (W) x 148.5mm (H)

HK$13,500

1/3 Page 210mm (W) x 99mm (H)

HK$8,500

Enquiries | Tel: (852) 2736 6339 | Email: [email protected]

Page 6: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

6Magazine Media Kit 2019-20

Quantity Excludes printing

1,000 - 10,000(min) (max)

@ HK$2.10

We also offer insertions

200mm (W) x

287mm (H)

Premium Position Loading for full page ad

Outside Back Cover Inside Front Cover Inside Back Cover Opposite Contents Page

Value-added ServiceGuaranteed position

HK$37,500 HK$31,500 HK$29,500 HK$25,500

+ 20% loading

Clear Space (15mm each side)Include trim & 5mm bleed

Digital Spec

Bleed area (5mm each side)Crop mark

Deadlines Issue Booking

DeadlineMaterial Deadline

Summer 2019 08 May 2019 15 May 2019

Autumn 2019 05 Aug 2019 05 Sep 2019

Winter 2019 08 Nov 2019 02 Dec 2019

Winter 2020 25 Feb 2020 21 March 2020

High resolutionResolution has to be in 300dpi and/or above

File systemWindows PC / Mac OS only

File formatPDF, JPEG or TIFF format only

Print coloursAll colours used should be CMYK

HR ClassifiedsService ListingsIntroduce your services to HR professionals, build your brand & grow your client base.(Company logo and contact information with up to 100 words description)

HK$ 3,600/4 issues

We can help you design & print insertions too —just ask!

AD AD

Page 7: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

7Magazine Media Kit 2019-20

Online advertising ratesHR Magazine website

eDM ServicesOver 65,000 current, named HR contacts

available (updated daily) from HK$15,000 per blast

*eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for details.

Digital Specs

File formatJPEG, GIF, PNG

or TIFF format only

File systemWindows PC / Macintosh OS

platforms only

File sizeFile size has to be

below 500 kb (kilobytes)

Screen coloursAll colours used should

be RGB

Full Banner Top Left468px (W) x 60px (H) HK$3,750 / month

Full Banner Top Right468px (W) x 60px (H) HK$3,750 / month

Full Banner Bottom Left468px (W) x 60px (H) HK$2,150 / month

Full Banner Bottom Right468px (W) x 60px (H) HK$2,150 / month

Square Banner250px (W) x 250px (H)

HK$2,650 / month

Enquiries | Tel: (852) 2736 6339 | Email: [email protected]

Fees quoted are for Run-Of-Site (ROS): max rotation of 3 ads per position

Fees for fixed (non-rotational) positionare 3 x quoted fees

Page 8: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

8Magazine Media Kit 2019-20

Social media shoutoutsNeed to demonstrate ROI on your marketing efforts? Then you need a professionally wordsmithed informative message marketed to the right target audience—making them want to actually read it!

HR Magazine social media shoutouts• Create innovative, informative angles on your products,

services and brand.• Copywriting, design and layout of cutting-edge editorial on

your brand within context of a timely and relevant HR topic. • Multi-channel reach: messages delivered via print, digital,

social and face-to-face platforms.• Targeted readership driven into thought leadership pieces

via innovative social messages and eDM campaigns.• Leveraging HR Magazine’s unrivalled print, online and

social presence globally (in the top 0.1% of social media globally on HR, Recruitment, Training, Management and Leadership; in the top 1.4% on Labour Law; and in the top 25% of all social media users globally—Source: KLOUT 2017)

• Clients using social media shoutouts gain preferential rates for sponsorship of HR conferences, advertising in HR Magazine (digital & print), eDMs and private HR events.

Klout scoreTop 25% globally of social media users

51Website views/month

Facebook engagement

Twitter followers

Linkedin followers

135K+99.3%

1K+8K+

HR Magazine social shoutouts

Top 25% of all social media users globally Network contribution

Social shoutout campaigns available from HK$ 23,000

Contact Aakash Ramesh: [email protected] or

Chris Seddon: [email protected] or

call (852) 27366339 and we’ll make sure you get noticed too.

Twitter 52%

LinkedIn 28%

Facebook 13%

Instagram 7%

Facebook

LinkedInInstagram

Twitter

Page 9: hrmagazine .com · from HK$15,000 per blast *eDM blasts can be segmented by job function, job title, location, company size & more. Please contact your account service manager for

EXCEL MEDIA GROUP LTDUnit 101 Fourseas Building208-212 Nathan Road Jordan, Kowloon, Hong Kong

Tel: (852) 2736 6339Email: [email protected]

www.excelmediagroup.org

THE FINE PRINT1. Rates quoted are for space only. If materials require design,

production and/or alternation, extra charge may occur.2. Colour proof (hard-copy) cannot be provided, only soft-copy availble.3. Advertisement space bookings/order are non-cancellable after

artwork deadline.4. Digital ad materials: all ads artwork must be supplied in a digital

format that meets Excel Media Group’s specifications for electronic output.

5. Excel Media Group will accept no responsibility for content or colour accuracy when no proof has been supplied.

6. Advertisers assume responsibility for proofing and accuracy of information on pub-set ads.

7. All ad materials should be sent to Excel Media Group Limited, 101 Fourseas Building, 208-212 Nathan Road, Jordan, Kowloon, Hong Kong or via email at [email protected].

8. The publisher will not be responsible for ad material(s) beyond 12 months after publication.

9. Agency commission: in order to be eligible for agency commission, such agency must be recognised by Excel Media Group. Commission rate is 15% of each rate.