how to enhance twitter parties & prolong brand engagement
TRANSCRIPT
Easier said than done!Gamification
UMMMM…
gamification: The use of game mechanics & rewards for non-game applications in order to increase engagement and loyalty
Introducing the World’s 1st Twitter Party Gamification Widget.
Pot Size: $500 Cards Left: 100AF Only ?
for every consecutive daily visit of !Modern Day Moms!
Earn $1 from Fresh Step
5 days 10:34:24 left
&
$1
UNTIL TODAY…
Pot Size: $500 Cards Left: 100AF Only ?
for every consecutive daily visit of !Modern Day Moms!
Earn $1 from Fresh Step
5 days 10:34:24 left
&
$1
1. Sponsor Chooses Reward:! Dollars, Points, Miles, or Stars.
4. Sponsor Chooses # of Cards to Give Away:!We recommend starting with 50 to 100 for best
winning odds & customer engagement.
5. Total Value of the Give Away!Sponsor’s Choice.
2. Sponsor Chooses Reward Value:! In this case, it’s $1 per visit, but could be more
OR any number of points, miles or stars.
3. Participants Visit Your Site DAILY to Load up their Reward Card:! We send them an email reminder in
case they forget!
Read F.A.QWe help you set it all up effortlessly!
HOW DOES IT WORK?
FOR BRANDS, THIS WIDGET WILL…
Pot Size: $500 Cards Left: 100AF Only ?
for every consecutive daily visit of !Modern Day Moms!
Earn $1 from Fresh Step
5 days 10:34:24 left
&
$1
• Drive In-Store Purchase & Product Trial !
• Prolong Brand Engagement over 5 days !• Amplify their Brand over Facebook & Twitter !
• Surprise & Delight their Customers!
FOR YOU, THIS WIDGET WILL…
Pot Size: $500 Cards Left: 100AF Only ?
for every consecutive daily visit of !Modern Day Moms!
Earn $1 from Fresh Step
5 days 10:34:24 left
&
$1• Increase Traffic and Loyalty to your Site • Give Participants Better Prize Odds • Add Anticipation & Excitement to the Party • Differentiate Your Twitter Parties from the Rest • Acquire Email Addresses for Future Campaigns • Effortlessly Launch in 5 minutes!
WE HELP YOU… • Set everything up • Report on the performance of the campaign • Deliver the results / winners list • Provide Support every step of the way
Sponsors give away dollars, points, miles, or stars to a Twitter Party audience via the Rewards Widget in order to
Acquire and Engage Customers.
IN A NUTSHELL
You Get More Traffic & Build Loyalty with Your Audience.
THE WIDGET APPEARS ON YOUR SITE
Pot Size: $500 Cards Left: 100AF Only ?
for every consecutive daily visit of !Modern Day Moms!
Earn $1 from Fresh Step
5 days 10:34:24 left
&
$1
1. Encourage brands/clients to incorporate a secondary prize give away to the party 2. Determine the prize size and denomination (dollars, points, miles, stars, etc.) 3. Get the brand’s logo and one background image for the widget 4. On the day of the party, we activate the widget on your site 5. At the end of the party, tell participants: “For a chance to win one of 50 - $5 Gift
Cards from XYZ Sponsor, visit http://yoursite.com & click on the widget! #hashtag”
EASILY GET STARTED
120pts
Pot Size: 300,000 pts Cards Left: 1,000AF Only ?
for every consecutive daily visit of !Huffington Post!
Earn 60 points from Scene
&
3 days 10:34:24 left
Scene is giving away 300,000 Scene Points to HuffingtonPost.com’s audience via ADfits’ Rewards Widget.
EXAMPLE #1 - POINTS
$2
Pot Size: $5,000 Cards Left: 1,000AF Only ?
for every consecutive daily visit of !Bloggy Moms!
Earn $1 from Pampers
&
3 days 10:34:24 left
Pampers is giving away a thousand $5 Gift Cards to BloggyMoms.com’s audience via ADfits’ Rewards Widget.
EXAMPLE #2 - DOLLARS
3 miles
Pot Size: 15,000 Miles Cards Left: 1,000AF Only ?
for every consecutive daily visit of !Globe and Mail!
Earn 3 Miles from Air Miles
&
3 days 10:34:24 left
Air Miles is giving away 15,000 Air Miles to GlobeandMail.com’s audience via ADfits’ Rewards Widget.
EXAMPLE #3 - MILES
2 stars
Pot Size: 5,000 Stars Cards Left: 1,000AF Only ?
for every consecutive daily visit of !The Guardian!
Earn 1 Star from Starbucks
&
3 days 10:34:24 left
Starbucks is giving away 5,000 Stars to TheGuardian.com’s audience via ADfits’ Rewards Widget.
EXAMPLE #4 - STARS
WIDGET SPECS
120pts
Pot Size: 300,000 pts Cards Left: 1,000AF Only ?
for every consecutive daily visit of !Vancouver Sun!
Earn 60 points from Scene
&
3 days 10:34:24 left
285px
375px
Publisher & Sponsor Logos !• Image size = 65 X 65 pixels
!Reward Denominations!
• Dollars • Points • Miles • Stars
!Pot Size & Cards Left!
• Determined by Sponsor Budget • 100 cards minimum !
Countries!• Canada • USA • UK
!Implementation!
• Direct tags
HOW TO GET STARTED
PUBLISHERSJOIN FOR FREE
• Generate new revenue streams! !• Instantly start a rewards program
for your audience that pays you !• Increase audience loyalty with more
visits & repetitive engagement !• Boost time spent on site and page !• Create audience re-targeting & re-
marketing opportunities !• Amplify across Twitter & Facebook !• Add your site(s) within 5 minutes!
JOIN FOR FREE
SPONSORSLAUNCH REWARDS
• Delight & surprise your customers with brand rewards !
• Acquire more customers, faster! !• Cut through the noise with repetitive
brand engagement !• Boost time spent with brand !• Create audience re-targeting & re-
marketing opportunities !• Amplify across Twitter & Facebook !• Launch rewards within 5 minutes!
CONTACT US