how to create your facebook business page...how to create your facebook business page page 6 step 7...

Step 1 - Log In To Your Personal Facebook PageWelcome to our step-by-step guide to creating a Facebook Business Page!

There are seven steps in total to get the essential parts of your Facebook page going, but there is anearly infinite number of ways you can use this platform to market your business and generateleads. A list of the other resources we have on this topic is on the last page of this guide.

To get started, go to http://www.facebook.com in any web browser.

How To Create Your Facebook Business Page


Step 2 - Go to http://www.facebook.com/pages/createAfter you log in to your personal account, open a new tab and go to http://www.facebook.com/pages/create.

There are several categories from which to choose. For your real estate business, you will use oneof three:

1. "Local Business or Place,"2. "Artist, Band, or Public Figure," or3. "Company, Organization or Institution."

In the next step, we'll explain how to decide which one is right for you.



Step 3 - Choose a ClassificationThe information in the screenshot below will help you pick a category.

Don't worry too much if your business doesn't fit solidly into one of these categories. You'll be able tocustomize your Facebook Business Page extensively no matter which one you pick!



Step 4 - Select a Specific CategoryYou will need to decide a specialization after you choose a main category. We've highlighted thebest specializations for each category below.

1. For "Company, Organization, or Institution," you will select "Community Organization."2. For "Local Business or Place," you will select "Real Estate."3. For "Artist, Band, or Public Figure," you will select "Businessperson."

Facebook will prompt you to fill out the rest of the fields before you can click the "Get Started" button.Don't forget to proofread what you type!



Step 5 - Write an "About Me"This step has several elements. You will need to fill in the following fields:

1. Add a basic description. This area should be only 2-3 sentences long, as it will appear onyour main page.

2. Website. Enter in your company website here. You can add other social media links in otherplaces on your page.

3. Choose a unique web address for your page. This should be the title of your business page,but remember to keep it as short as possible so you can post direct links to it later.

Click "Save Info" to move on to adding your Profile Picture.



Step 6 - Add a Profile PicturePreferably, your profile picture should be your company logo. Your page could be more easilyconfused with a personal profile if you choose a self-portrait.

This is arguably the most important part of your Facebook page, so use a high-quality photo!



Step 7 - Start Posting Content!Though ads will drive traffic to your page, only interesting content can keep them there. In thescreenshot below, we've outlined thirteen different post types for you use to engage your audience.

We hope that you've found this guide helpful. As always, if you have any questions, please [email protected]! Also, a list of the other materials you can use to learn more aboutFacebook is below:

1. "Facebook Ads for Real Estate" is the title of our January 22 coaching call, the recording ofwhich is located in the Resource Library.

2. On May 7th, we recorded a webinar called "Using Facebook in Real Estate." This is alsolocated in your Resource Library. Watch that webinar to get more information on the differentpost types.

3. Our written guide to using Facebook for real estate is located in the bonuses section of theMay 7th call in the Resource Library.

4. Our training program, "Facebook Marketing for Real Estate," is a comprehensive program onusing Facebook to generate leads. Coaching Club members get a special price on this item,so please email [email protected] if you are interested in learning more.



how to create your facebook business page...how to create your facebook business page page 6 step 7...

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