how to build a useful network of linkedin contacts more easily
DESCRIPTION
This 8-point PDF explains how to build a useful network of Linkedin contacts more easily. One of the best ways to do this is to encourage people to connect with you on Linkedin in all your marketing material. Once you're connected on Linkedin, you can help your engage your contacts by providing informative, entertaining or empowering content. If you or your B2B sales team would like help getting more leads from Linkedin in 3 easy steps, simply contact me on Linkedin, email [email protected], call +44(0)1926 678 920, visit www.tommallens.com or find me on Twitter @TomMallens.TRANSCRIPT
How to build a useful network of Linkedin contacts more easily
The average person sees 3,500 marketing messages a day. 99% of these messages are forgotten almost instantly.
3. So it makes sense to make it easy for people to learn more about you, your products and services, right?
First, let people know where they can find you on social media.
5. But most importantly, give them a reason to follow you! It might be useful information, entertaining content or practical learning to empower them.
6. Replicate that message across all your marketing material; including business cards, brochures, websites, email footers . . . and beyond.
7. Fairly quickly, your contacts on Linkedin – or other social networks –
will start to remember you for the informative, entertaining or empowering content you’re sharing about your B2B products and services.
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8. Helping you get more leads from Linkedin in 3 easy steps
W: tommallens.com E: [email protected] T: 01926 678 920 M: 07917 005 938 @TomMallens
If you’re in B2B sales, you’re actually a walking marketing message for your brand!
Which means you’re more likely to be in their thoughts when there’s a chance to refer business opportunities to you.