hindusthan unilever limted
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HINDUSTHAN UNILEVER LIMTED
INTRODUCTION TO HUL
Hindustan Unilever Limited (HUL) is India's largest Fast Moving Consumer Goods Company with a heritage of over 75 years in India and touches the lives of two out of three Indians.HUL works to create a better future every day and helps people feel good, look good and get more out of life with brands and services that are good for them and good for others.
With over 35 brands spanning 20 distinct categories such as soaps, detergents, shampoos, skin care, toothpastes, deodorants, cosmetics, tea, coffee, packaged foods, ice cream, and water purifiers, the Company is a part of the everyday life of millions of consumers across India. Its portfolio includes leading household brands such as Lux, Lifebuoy, Surf Excel, Rin, Wheel, Fair & Lovely, Pond’s, Vaseline, Lakmé, Dove, Clinic Plus, Sunsilk, Pepsodent, Closeup, Axe, Brooke Bond, Bru, Knorr, Kissan, Kwality Wall’s and Pureit.
The Company has over 16,000 employees and has an annual turnover of around Rs. 21,736 crores (financial year 2011 - 2012). HUL is a subsidiary of Unilever, one of the world’s leading suppliers of fast moving consumer goods with strong local roots in more than 100 countries across the globe with annual sales of about €46.5 billion in 2011-2012. Unilever has about 52% shareholding in HUL.
OUR VISION
Unilever products touch the lives of over 2 billion people every day – whether that's through feeling great because they've got shiny hair and a brilliant smile, keeping their homes fresh and clean, or by enjoying a great cup of tea, satisfying meal or healthy snack.
OUR MISSION
We work to create a better future every day
THE FOUR PILLARS OF OUR VISION SET OUT THE LONG TERM DIRECTION FOR THE COMPANY
We work to create a better future every day We help people feel good, look good and get more out of life with brands and services that are good for them and good for others. We will inspire people to take small everyday actions that can add up to a big difference for the world. We will develop new ways of doing business with the aim of doubling the size of our company while reducing our environmental impact.
PURPOSE & PRINCIPLES
o Always working with integrityo Positive impact o Continuous commitmento Setting out our aspirations o Working with others
MANAGEMENT COMMITTEE
The Management Committee is headed by Mr. Nitin Paranjpe and has functional heads as its members representing various functions of the CompanyMr. Nitin Paranjpe (49) joined the Company as a Management Trainee in 1987.
Mr. Nitin Paranjpe - CEO and Managing Director
Mr. R. Sridhar - Chief Financial Officer
Mr. Hemant Bakshi - Executive Director, Home & Personal Care
Ms. Geetu Verma, Executive Director, Foods
Mr. Harish Manwani - Chairman
Mr. Manish Tiwary - Executive Director, Sales and Customer Development
Mr Pradeep Banerjee - Executive Director, Supply Chain
Ms. Leena Nair - Executive Director, HR
Mr Dev Bajpai – Executive Director, Legal and Company Secretary
KEY FACTS
Number 1 Coffee brand in IndiaUnilever's only Coffee brand. Enjoys a rich heritage, came into existence in 1962 under the brand name Deluxe Green Label. Consistently offering better and newer products to the consumer through improved packaging solutions and innovative product formats. Enjoys a strong presence at various out of home locations .
Dove Color Rescue
Dove Intense Repair Range
New Dove Nourishing Oil Care
Dove Hair Fall* Rescue
Dove Dandruff-Care
Dove Dryness Care
Dove Daily Shine
KEY FACTS First launched in the US in 1957 One of the leading brands of Unilever globally Presence in 80 countries worldwide with a range of superior products from bar, lotions, body washes, face care and creams Leading bar brand in UK, US and Canada Fastest growing hair category brand in India
Axe Provoke
Axe Wild Spice
Axe Dark Temptation Body WashAxe Instinct Body WashAxe Twist Body Wash
AXEAxe offers guys a range of body sprays, shower gels and male grooming products – all designed to help them look, smell, and feel their best.
Became India’s Largest Premium ShampooBrand within the launch of 1 year.
HUL is upgrading Dove time to time to meet customer needs e.g. Dove Daily,Dove Dry Therapy, Dove Breakage Therapy& so on…
DOVE SHAMPOO
Clinic Plus Health shampoo was launched in India in the year 1987. It is India's largest selling shampoo, offering the five most important hair health benefits:
strengthens weak hair, prevents hair breakage, softens rough dry hair, shine for thick and healthy hair, contains anti-dandruff ingredient.
COMPETITORS OF HUL HAIR CARE
SUNSILK
CLINIC PLUS
DOVE
PANTENE
HEAD & SHOULDERS
L’OREAL, GARNIER
HUL ORAL CARE
Pepsodent, launched in 1993, was the first toothpaste with a unique anti-bacterial agent.
Pepsodent also includes a range of toothbrushes.
Closeup is the original youth brand of India.
The first brand targeting youth in the oral care market
Closeup was the first gel toothpaste to be launched in India and has led the gel toothpaste segment ever since.
COMPETITORS OF HUL ORAL CARE
PEPSODENT CLOSE UP
COLGATE DABUR RED ANCHOR
Lakme started in 1952 as a 100% subsidiary of Tata Oil MillsIn 1998 Tata sold off their stakes in Lakmé Lever to HULIt offered a range of cosmetics with nail polishes & lipsticks from the early 80’sIt has introduced a range of skincare products from 1987.Competitors : Revlon, Maybelline,L’Oreal
HUL LAUNDRY CARE
Pioneer in Indian detergent powder.
Constantly upgraded itself.
Surfexcel Blue, Quick wash
• Low priced detergent.
• Introduced in 1987 to compete with Nirma.
COMPETITORS
SURF EXCEL : ARIEL
WHEEL : NIRMA
RIN : TIDE
COMPETITORS OF HUL SOAPS
HUL BRANDS COMPETITORS BRANDS
LUX
REXONA
BREEZE
LIFEBUOY
SANTOOR, CHANDRIKA
CINTHOL, MYSORE SANDAL
GODREJ NO. 1, NIRMA
DETTOL
ANNUAL REPORT 2012141-122450
Creating a better future every day
We help people feel good, look good and get more out of life with brands and services that are good for them and good for others.We will inspire people to take small, everyday actions that can add up to a big difference for the world. We will develop new ways of doing business with the aim of doubling the size of our Company while reducing our environmental impact.
KEY FINANCIAL INDICATORS
Net RevenueRs.22,116 crores
Profit for the yearRs.2,691 crores
EPS (basic)Rs.12.46
EVARs.2,250 crores
Total Expenses (%)
•Materials 61•Advertising Costs 14•Employee Benefits Expenses 6•Carriage & Freight 6•Utilities, Rent, Repairs, etc 5•Depreciation 1•Other Expenditure 7
WINNING IN THE MARKET PLACEConsumers are at the heart of our business. We have a large base of consumers served through millions of stores. We are now reaching out with more stores, better stores and better standards of service. At the same time, we are making special efforts to reach out to the remotest corners of India, delivering products and services to people and places that were never served before.More stores: Faster spread, larger reach
WINNING WITH BRANDS AND INNOVATIONIn 2012, we launched Lifebuoy ‘Activ Naturol Shield’, providing breakthrough technology in germ protection.Two out of three Indians use our products, making our brands a part of every day life.
WINNING THROUGH CONTINUOUS IMPROVEMENT
Continuous improvement is an ongoing effort to improve products, processes and services. This leads to a step up in all round performance. Our focus on doing every small thing better every single day is bringing consumers and customers’ better quality ,service and accelerated growth.
RESEARCH DISCOVERIES
Drinking black tea may reduce your blood pressure
According to new research, drinking a cup of black tea three times a day may significantly reduce your blood pressure.
How the brain shapes the taste of food
Unilever R&D partnered the University of Manchester in a project to understand how a person’s brain shapes the taste of their food, and how consumers make and maintain healthy food choices.
Sound can change our perception of food
Background sound played during a meal can significantly affect how food tastes, according to research conducted by Unilever R&D in collaboration with the University of Manchester.
BY SONU SUBIN SUGANYA SUNDAR