hacks by buffet’s partner - tctm.carrotenglish.kr
TRANSCRIPT
Core Global Competencies
Hacks by Buffet’s Partner
Charlie Munger
Warm-up Question
What is your opinion of Wisdom Nuggets? Do you find them wise, informative
and useful? Or are they mostly banal, useless and uninformative?
Today’s Article and Videos
Charlie Munger: American investor, author, philanthropist, and partner of Warren
Buffet. Munger and Buffett share a lot in common. One crucial similarity is their
dedication to sharing the advice they have garnered over the years.
Here are tips for success, as seen in this clip:
https://www.cnbc.com/2017/08/16/warren-buffetts-partner-charlie-munger-has-3-
rules-for-a-career.html
Admitting failure is a “wonderful trick to learn”
“I know I’ll perform better if I rub my nose in my mistakes”.
The power of reading
“In my whole life, I have known no wise people who didn’t read all the time – none,
zero. Bill Gates reads 50 books a year, and Buffett spends 80% of his day
reading.” Munger says his kids “think I’m a book with a couple of legs sticking out”.
A
B
“Knowing what you don’t know is more useful than being brilliant.”
“Stick with what you know when it comes to investing.”
Buffet only invests within his circle of competence.
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To get rich, “keep $10M in your checking account in case a good deal comes
along.” The golden rule of investing is to think long term. “The desire to get rich
fast is pretty dangerous.”
Munger also has much to say about the intersection of psychology and
economics. Highlighted are three tendencies that he tries to avoid while making
decisions.
Watch this clip:
https://www.cnbc.com/2017/06/27/3-psychological-habits-charlie-munger-warns-
can-hurt-your-career.html
Bias from envy and jealousy
He notes that these two feelings are common to anyone who has raised siblings
or tried to run a law firm, investment bank or a faculty. "I've heard Warren say a
half a dozen times, 'It's not greed that drives the world, but envy.’”
Accepting delusional beliefs
Munger describes a family friend who had an outstanding student-athlete son.
"[He] flew off a carrier in the North Atlantic and never came back. His mother,
who was a very sane woman, just never believed that he was dead. That's
simple psychological denial. The reality is too painful to bear, so you just distort
it until it's bearable. We all do that to some extent, and it's a common
psychological misjudgment that can cause terrible problems.“
Making closed-minded judgments about people
Munger argues that people like to stick to what is familiar, for better or for worse,
and calls this "liking distortion.“
He says it’s "the tendency to especially like oneself, one's own kind and one's
own idea structures." This makes someone "especially susceptible to being
misled by someone liked.“
Core Global Competencies
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On the flip side, he details disliking distortion as "the tendency not to learn
appropriately from someone disliked." For example, there are shown benefits of
keeping an open mind when communicating with someone you might dislike. This
can be a challenge to becoming a better communicator and overall person.
In closing…
Munger doesn’t mince his words. His advice is not just about investing, but about
understanding the complexities of human nature and learning how to make better
decisions.
1) You don’t have to be brilliant, only a little bit wiser than the other guys, on
average, for a long, long time.
2) The big money is not in the buying and the selling. But in the waiting.
3) Take a simple idea and take it seriously.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
hack wisdom nugget
banal
philanthropist to garner
to stick with something
circle of competence bias
to mince one’s words
to rub one’s nose in something
faculty
sane
denial distortion to stick to something
psychology bearable susceptible
Core Global Competencies
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to rub somebody’s nose in sth (exp.)
Whenever he won money from a bet, he would always rub
their noses in it by saying, "Thanks for the donation, suckers."
D
Make your own:
Example 1
I know I made a mistake, but you don’t have to rub my
nose in it.
Example 2
2. half a dozen (exp.)
“They’ve only won half a dozen times in the past eight years.”
Make your own:
Example 1
“I have told you half a dozen times we are doing the
research.”
Example 2
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Core Global Competencies
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Together with your coach, discuss the different meanings of the word
“hack”. Recommendation: make a word map on a clean sheet of paper.
2. Summarize the main message of this article in 1– 2 sentences.
3. Garnering such a wealth of knowledge and wisdom requires much time
for reading and contemplation. Discuss ideal times for doing these
things.
4. Which nugget resonates most deeply with you? Are there any you
disagree with?
5. Aiming for wealth and success can turn into an unhealthy obsession.
How does one maintain a healthy balance between enjoying life, letting
go, relaxing and working with untiring commitment?
Wrap Up F
Take notes on what you can recall from this topic.
Core Global Competencies
Relax! You’ll Be More
Productive
Warm-up Question
When are you most productive?
Today’s Article
More and more of us find ourselves unable to juggle overwhelming demands
and maintain a seemingly unsustainable pace. Paradoxically, the best way to
get more done may be to spend more time doing less. A new and growing body
of multidisciplinary research shows that strategic renewal — including daytime
workouts, short afternoon naps, longer sleep hours, more time away from the
office and longer, more frequent vacations — boosts productivity, job
performance and, of course, health.
Time is the resource on which we’ve relied to get more accomplished. When
there’s more to do, we invest more hours. But time is finite, and many of us feel
we’re running out, that we’re investing as many hours as we can while trying to
retain some semblance of a life outside work.
A
B
Although many of us can’t increase the working hours in the day, we can
measurably increase our energy. Science supplies a useful way to understand
the forces at play here. Physicists understand energy as the capacity to do
work. Like time, energy is finite; but unlike time, it is renewable.
Taking more time off is counterintuitive for most of us. The idea
is also at odds with the prevailing work ethic in most companies,
where downtime is typically viewed as time wasted. More
than one-third of employees, for example, eat lunch at
their desks on a regular basis. More than 50 percent
assume they’ll work during their vacations.
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In most workplaces, rewards still accrue to those who push the hardest and
most continuously over time. But that doesn’t mean they’re the most
productive.
Spending more hours at work often leads to less time for sleep and insufficient
sleep takes a substantial toll on performance. In a study of nearly 400
employees, published last year, researchers found that sleeping too little —
defined as less than six hours each night — was one of the best predictors of
on-the-job burn-out. A recent Harvard study estimated that sleep deprivation
costs American companies $63.2 billion a year in lost productivity.
The Stanford researcher Cheri D. Mah found that when she got male
basketball players to sleep 10 hours a night, their performances in practice
dramatically improved: free-throw and three-point shooting each increased by
an average of 9 percent.
Daytime naps have a similar effect on performance. When night shift air traffic
controllers were given 40 minutes to nap — and slept an average of 19
minutes — they performed much better on tests that measured vigilance and
reaction time.
Longer naps have an even more profound impact than shorter ones. Sara C.
Mednick, a sleep researcher at the University of California, Riverside, found
that a 60- to 90-minute nap improved memory test results as fully as did eight
hours of sleep.
MORE vacations are similarly beneficial. In 2006, the accounting firm Ernst &
Young did an internal study of its employees and found that for each
additional 10 hours of vacation employees took, their year-end performance
ratings from supervisors (on a scale of one to five) improved by 8 percent.
Frequent vacationers were also significantly less likely to leave the firm.
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As athletes understand especially well, the greater the performance demand,
the greater the need for renewal. The importance of restoration is rooted in
our physiology. Human beings aren’t designed to expend energy continuously.
Rather, we’re meant to pulse between spending and recovering energy.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
juggle overwhelming unsustainable
paradoxical multidisciplinary boosts
counterintuitive semblance prevailing
work ethic downtime accrue
predictors burn-out vigilance
profound renewal
Core Global Competencies
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. is at odds (exp.)
“His prediction and my experience are at odds. We are
trying to find the reason for the discrepancy before we
submit the proposal.“
D
Make your own:
Example 1
“After the wedding the husband and wife were constantly
at odds. They divorced after a year.“
Example 2
2. takes a toll on (exp.)
“Working under stressful conditions for a long time takes a
toll on your health.“
Make your own:
Example 1
“Uncertainty about the future takes a toll on his peace of
mind.“
Example 2
Core Global Competencies
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What forms of strategic renewal are discussed in the article?
2. How is energy different from time as a resource?
3. The author describes his method as paradoxical or counterintuitive.
Why does he use these words?
4. What is a good predictor of burnout?
5. Finish the expression: "The greater the performance demand, ..."
Wrap Up F
Take notes on what you can recall from this topic.
Core Global Competencies
Cross Cultural Small Talk
Is Tricky
Warm-up Question
Why do you think small talk is difficult for some and easier for others? Where
do you fit in?
Today’s Article
It was my first dinner party in France and I was chatting with a Parisian couple.
All was well until I asked what I thought was a perfectly innocent question:
“How did the two of you meet?” My husband Eric (who is French) shot me a
look of horror. When we got home he explained: “We don’t ask that type of
question to strangers in France. It’s like asking them the color of their
underpants.”
It’s a classic mistake. One of the first things you notice when arriving in a new
culture is that the rules about what information is and is not appropriate to ask
and share with strangers are different. Understanding those rules, however, is a
prerequisite for succeeding in that new culture; simply applying your own rules
gets you into hot water pretty quickly.
A
B
A good way to prepare is to ask yourself whether the new culture is a “peach”
or a “coconut”. This is a distinction drawn by culture experts Fons Trompenaars
and Charles Hampden-Turner. In peach cultures like the USA or
Brazil people tend to be friendly (“soft”) with new acquaintances.
They smile frequently at strangers, move quickly to first-name
usage, share information about themselves, and ask personal
questions of those they hardly know. But after a little
friendly interaction with a peach, you may suddenly get
to the hard shell of the pit where the peach protects his
real self and the relationship suddenly stops.
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Core Global Competencies
In coconut cultures such Russia and Germany, people are initially more
closed off from those they don’t have friendships with. They rarely smile at
strangers, ask casual acquaintances personal questions, or offer personal
information to those they don’t know intimately. But over time, as coconuts get
to know you, they become gradually warmer and friendlier. And while
relationships are built up slowly, they also tend to last longer.
Coconuts may react to peaches in a couple of ways. Some interpret the
friendliness as an offer of friendship and when people don’t follow through on
the unintended offer, they conclude that the peaches are disingenuous or
hypocritical. Such as the German in Brazil who puzzled: “In Brazil people are
so friendly – they are constantly inviting me over for coffee. I happily agree,
but time and again they forget to tell me where they live.” Igor Agapov, a
Russian colleague, was equally surprised to experience the pit of the peach
on his first trip to the United States: “I sat next to a stranger on the airplane for
a nine-hour flight to New York. This American began asking me very personal
questions: was it my first trip to the U.S., what was I leaving behind in Russia,
had I been away from my children for this long before? He also shared very
personal information about himself. He told me he was a bass player and
talked about how difficult his frequent travelling was for his wife, who was with
his newborn child right now in Florida.”
In response, Agapov started to do something unusual in Russian culture. He
shared his personal story thinking they had built an unusually deep friendship
in a short period of time. The sequel was quite disappointing: “I thought that
after this type of connection, we would be friends for a very long time. When
the airplane landed, imagine my surprise when, as I reached for a piece of
paper in order to write down my phone number, my new friend stood up and
with a wave of his hand said, ‘Nice to meet you! Have a great trip!’ And that
was it. I never saw him again. I felt he had purposely tricked me into opening
up when he had no intention of following through on the relationship he had
instigated.”
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Others are immediately suspicious. A French woman who visited with my
family in Minnesota was taken aback by the Midwest’s peachiness: “The
waiters here are constantly smiling and asking me how my day is going! They
don’t even know me. It makes me feel uncomfortable and suspicious. What do
they want from me? I respond by holding tightly onto my purse.”
On the other hand, coming from a peach culture as I do, I was equally taken
aback when I came to live in Europe 14 years ago. My friendly smiles and
personal comments were greeted with cold formality by the Polish, French,
German, or Russian colleagues I was getting to know. I took their stony
expressions as signs of arrogance, snobbishness, and even hostility.
So what do you do if, like me, you’re a peach fallen amongst coconuts?
Authenticity matters; if you try to be someone you’re not, it never works. So go
ahead and smile all you want and share as much information about your
family as you like. Just don’t ask personal questions of your counterparts until
they bring up the subject themselves. And for my coconut readers, if your
peach counterpart asks how you are doing, shows you photos of their family
or even invites you over for a barbecue, don’t take it as an overture to deep
friendship or a cloak for some hidden agenda, but as an expression of
different cultural norms that you need to adjust to.
Core Global Competencies
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Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
underpants prerequisite interaction
initially closed off intimately
disingenuous hypocritical follow through on
instigated suspicious taken aback
formality stony snobbishness
hostility authenticity counterparts
overture cloak hidden agenda
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to get into hot water (exp.)
“He got into hot water when he came home late. His wife
was angry.“
D
Make your own:
Example 1
“Speaking without thinking can get you into hot water.“ Example 2
Core Global Competencies
5
2. to be taken aback (exp.)
“I was taken aback by his harsh criticism.“
Make your own:
Example 1
“He was taken aback by the inappropriate request.“ Example 2
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What are some qualities of peach cultures?
2. How are coconut cultures different from peach cultures?
3. How do coconuts react to peaches?
4. How do peaches react to coconuts?
5. What advice does the writer give for people in foreign cultures?
Core Global Competencies
5 Tips for Presenting
Boring Technical
Information –
So It Isn't Boring
Warm-up Question
Have you ever experienced a great presentation? What was it that made it so
great?
Today’s Article
People often ask me some variant of the following question: OK, so I get the
idea that presentations should be interesting, and speakers should be
passionate. But I’m an accountant (or engineer, scientist, nuclear physicist,
doctor, etc) and what I have to present is highly technical and data-heavy. How
can I possibly make that interesting?
My answer always begins with one of the best college lecturers I ever
heard. Yes, he was a professor of accounting. He made profit and loss
fascinating by talking about the early days of the Wells Fargo company,
complete with cowboys, Indians, gunfights, and desperate men riding their
horses past human and equine endurance to get to safety. There
was plenty of passion, and interest, and I learned something about
double entry bookkeeping.
It can be done.
But seriously, my questioner will continue, how do you
make it interesting?
A
B
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It’s not easy. I’ll grant you that. But it is possible. What it takes is passion. If
you’re thinking to yourself that you have a whole bunch of dull stuff to get
across to the audience, then you’re already thinking wrong, and you need to
start differently. Here’s how you do it.
1. First, realize giving a presentation is all about persuasion, not
information. The first step is to figure out what you’re really doing. Summarize
that in one sentence – e.g., “I’m going to persuade the audience that double-
entry bookkeeping is essential to making modern commerce work, because it
allows us to measure, understand, and control what we’re doing.”
2. Ask yourself, what is the problem that the audience has for which my
information is the solution? Talk about that problem first, and I guarantee you
the audience will be interested. Then they’ll want to hear your solution.
3. Don’t give out information, give examples and case studies. Case studies
and examples bring dry information to life.
4. Use vivid metaphors and analogies. If your information is highly abstract
and you can’t figure out a way to turn it into a case study or an example, give
us a metaphor. What is it like?
5. If all else fails, turn the information into a contest for the audience. In the
90s I taught public speaking at Princeton. I had a certain amount of the history
of rhetoric from the ancient Greeks to get across, because I thought it was
important. I made the whole thing a Jeopardy contest and the students woke
right up. Just about everyone gets cranked up when there’s a competition
involved. It makes your information more memorable. Do remember to give
out prizes.
With a little creative thought, any topic – any topic – can be made riveting. I
guarantee it. Failure to make a presentation interesting is a failure of
imagination.
Core Global Competencies
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. I’ll grant you (v.p.)
“He took a risk, I’ll grant you. But, when you think about it,
the risk was pretty small.”
D
Make your own:
Example 1
“They do work hard, I’ll grant them that. But they still need
to improve their skill.”
Example 2
variant equine double-entry bookkeeping
dull persuasion commerce
dry metaphors analogies
abstract rhetoric
jeopardy
cranked up
memorable riveting vivid
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
Core Global Competencies
4
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Think about one of your recent or upcoming presentations. What is the
problem that the audience has for which your information is the solution?
2. For the same situation in question 1, about what are you going to
persuade the audience?
3. For the same situation in questions 1 and 2, what kinds of case studies
and examples can you use? Or, what kind of metaphors or analogies
can you use? Discuss them with your teacher.
4. Finally, for the same situation above, what kind of contest can you make
in your presentation? Have you ever done this kind of thing before?
5. Which tip did you think is the most valuable? Why?
2. a failure of (the) imagination (exp.)
“The report condemned the security forces for a failure of
imagination.”
Make your own:
Example 1
“In the 21st Century, the world is guilty of failure of the
imagination if we cannot remedy illness and poverty.”
Example 2
Core Global Competencies
HBR: Cultural
Differences Are More
Complicated than What
Country You’re From
Warm-up Question
How do you prepare before meeting people from different cultures?
Today’s Article
As part of doing business globally and operating across cultures, we often want
to predict how others are going to behave. Our typical heuristic, understandably,
is culture. We read a book, an article, or a blog post about cultural differences.
We learn about how Germans or Chinese or Italians are different from us —
how they think or act or even express emotions in a different way — and we
feel like we’ve done our homework. We feel prepared.
But we’re often surprised to discover that the person in question acts in a
completely different way from how we anticipated. Instead of being reticent,
our colleague from Asia is actually quite loud and confrontational. Instead of
behaving aggressively, our Israeli supplier is mild-mannered. And as
we encounter various other people who confound our expectations about
cultural differences, we wonder where we went wrong.
A
B
The problem comes from the questions we ask
ourselves. The obvious one is “What culture does this
person come from?” This question is not irrelevant.
National cultural differences do matter.
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The way you network in India does tend to be different from how you network
in the United States; the way you motivate employees in Japan is quite
different from how you do so in Canada. But thinking that national cultural
differences are all that matters is a mistake. Culture isn’t everything. It turns
out that if we ask ourselves a better, more focused set of questions, we’ll be
far more successful at anticipating how people will act and preparing
ourselves for these differences.
Question 1: What do you know about the region? Just as it is useful to learn
something about culture norms when diagnosing your situation, it is good
practice to learn something about region norms. For example, if you were
doing business in the United States and assumed that people from the
Northeast would be quite similar to people from the South or from the Midwest,
you might find yourself surprised.
Question 2: What do you know about the company or industry? Like
countries and regions, companies and industries also have distinctive cultures.
How you would interact with a boss at Google is quite different from how you
would interact with a boss at Microsoft or Intel.
Question 3: What do you know about the people? Finally, ask yourself what
you know, or what you might be able to find out, about the people you are
interacting with. Are you communicating with a 60-year-old senior executive or
a 20-something manager? People who are older are often more likely to
reflect the norms of the overall society. It would also be useful to know if the
people you are interacting with are locals, born and raised in that particular
setting and without extensive travel experience, or if they are cosmopolitans,
with extensive travel background.
Doing your homework before entering a new culture is one of the keys for
success. But unless you ask the right questions, you might end up mistakenly
overlooking the real differences that matter.
Core Global Competencies
3
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. all that matters (exp.)
“Despite all the mistakes along the way, we finished the
project on time. And, that’s all that matters.”
D
Make your own:
Example 1
“I hate to say it, but all that matters is the bottom line.” Example 2
heuristic reticent confrontational
mild-mannered to confound irrelevant
to network to tend to be
to diagnose norms
distinctive
a setting
cosmopolitan to overlook
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
Core Global Competencies
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. The article talked about people in the US coming from different ‘regions.’
How many different regions do you know about in the US? How many
are there actually?
2. The second key point talks about differences in company/industry
cultures. How would you expect to talk to someone from Google vs.
someone from Intel?
3. Do you have experience with other companies that have very different
cultures than the culture at your company?
4. Do you think the points the author makes about people are true – about
age and travel experience? Talk about your own experiences.
5. How do you think you can find out some of the information you need to
complete your preparation when meeting people from different cultures?
2. the keys to success (exp.)
“Nick said his keys to success were working hard, being
on time, and being extremely lucky.”
Make your own:
Example 1
“Warren Buffet’s key to success is to buy low and sell high.” Example 2
Core Global Competencies
Three Forms of
Networking
Warm-up Question
What kinds of people belong to your network?
Today’s Article
Networking—creating a fabric of personal contacts who will provide support,
feedback, insight, resources, and information—is simultaneously one of the
most self-evident and one of the most dreaded developmental challenges that
aspiring leaders must address.
Their discomfort is understandable. Typically, managers rise through the ranks
by dint of a strong command of the technical elements of their jobs and a nose-
to-the-grindstone focus on accomplishing their teams’ objectives. When
challenged to move beyond their functional specialties and address strategic
issues facing the overall business, many managers do not immediately grasp
that this will involve relational—not analytical—tasks. Nor do they easily
understand that exchanges and interactions with a diverse array of current and
potential stakeholders are not distractions from their “real work” but are actually
at the heart of their new leadership roles.
Operational Networking
All managers need to build good working relationships with the
people who can help them do their jobs. The number and
breadth of people involved can be impressive—such
operational networks include not only direct reports
and superiors but also peers within an operational unit,
other internal players with the power to block or support
a project, and key outsiders such as suppliers, distributors,
A
B
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Core Global Competencies
and customers. The purpose of this type of networking is to ensure
coordination and cooperation among people who have to know and trust one
another in order to accomplish their immediate tasks. That isn’t always easy,
but it is relatively straightforward, because the task provides focus and a clear
criterion for membership in the network: Either you’re necessary to the job and
helping to get it done, or you’re not.
Personal Networking
Once aspiring leaders awaken to the dangers of an excessively internal focus,
they begin to seek kindred spirits outside their organizations. Simultaneously,
they become aware of the limitations of their social skills, such as a lack of
knowledge about professional domains beyond their own, which makes it
difficult for them to find common ground with people outside their usual circles.
Through professional associations, alumni groups, clubs, and personal
interest communities, managers gain new perspectives that allow them to
advance in their careers. This is what we mean by personal networking.
Many managers question why they should spend precious time on an activity
so indirectly related to the work at hand. Why widen one’s circle of casual
acquaintances when there isn’t time even for urgent tasks? The answer is that
these contacts provide important referrals, information, and, often,
developmental support such as coaching and mentoring.
Strategic Networking
When managers begin the delicate transition from functional manager to
business leader, they must start to concern themselves with broad strategic
issues. Lateral and vertical relationships with other functional and business
unit managers—all people outside their immediate control—become a lifeline
for figuring out how their own contributions fit into the big picture. Thus
strategic networking plugs the aspiring leader into a set of relationships and
information sources that collectively embody the power to achieve personal
and organizational goals.
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Core Global Competencies
Operating beside players with diverse affiliations, backgrounds, objectives,
and incentives requires a manager to formulate business rather than
functional objectives, and to work through the coalitions and networks needed
to sell ideas and compete for resources.
The key to a good strategic network is leverage: the ability to marshal
information, support, and resources from one sector of a network to achieve
results in another. Strategic networkers use indirect influence, convincing one
person in the network to get someone else, who is not in the network, to take
a needed action. Moreover, strategic networkers don’t just influence their
relational environment; they shape it in their own image by moving and hiring
subordinates, changing suppliers and sources of financing, lobbying to place
allies in peer positions, and even restructuring their boards to create networks
favorable to their business goals.
self-evident dreaded aspiring
dint grasp rise through the ranks
breadth criterion nose-to-the-grindstone
domains lateral kindred spirits
lifeline embody fit into the big picture
affiliations coalitions leverage
marshal
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
3
Core Global Competencies
4
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to seek kindred spirits (exp.)
“He decided to attend the conference to seek kindred
spirits.“
D
Make your own:
Example 1
“It is difficult to know where to seek kindred spirits
outside of your workplace.“
Example 2
2. to fit in the big picture (exp.)
“It is discouraging working on something if you don’t know
how it fits in the big picture.“
Make your own:
Example 1
“As CEO he tried to develop a vision of how each new
product fit into the big picture of the company brand.“
Example 2
Core Global Competencies
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Why is networking uncomfortable?
2. Who are the members of an operational network? Why is this network
crucial?
3. What circles do the people of a personal network come from?
4. Why put energy into widening your personal network?
5. According to the author, what is the key to a good strategic network?
Wrap Up F
Take notes on what you can recall from this topic.
Core Global Competencies
What Does It Mean to
Be a Mentor?
Warm-up Question
Who supported you early in your career? How did they help you?
Today’s Article
What does it mean to be a mentor? At its core, being a mentor is being a
trusted advisor. It can mean a lot of different things, but it all boils down to
making yourself available to support and advise someone when they need it,
delivering that support in a way that makes sense to them, and always, always
keeping that person's best interests in mind.
A mentor/mentee relationship can last for years, or it can last one coffee date.
When you mentor someone long-term, you really get to know and understand
their personality, learning style, and goals, which can set you up to offer richer,
more relevant advice over time.
But mentorship doesn't have to be long-term. It can also be a one-off or short-
term relationship, like when someone needs help working through a specific
problem -- such as a career transition or a problem with a coworker or manager.
A
B
In an article for Harvard Business Review, Venture
Capitalist Anthony T. Khan wrote about three types of
mentors. Let's explore each one below.
1
Core Global Competencies
Peer Mentors
This one is more of an apprenticeship than a mentorship. Whether someone
is onboarding in a new job or simply at the early stages of their career, they
may benefit from having a peer mentor working at their same company to help
them settle in to their new job and climb the learning curve faster. A peer
mentor focuses on helping with specific skills, working toward specific goals,
and basic organization practices for how to get things done.
Career Mentors
When most people think of mentorship, they're thinking about career
mentorship. Career mentors are senior to their mentees at the same company
or a former company. Their purpose is to serve as a career advisor and
advocate, and to help reinforce how a mentee's job contributions fit into their
long-term career goals, and perhaps even how they fit into the bigger picture
of the company's goals.
Some companies have career mentorship programs built right into their
people development strategy. This seems to work best when it's not a
bureaucratic system, but instead more of a volunteer system where existing
employees volunteer to mentor newer employees. "It should be something
people know is embraced as part of the ethos of a firm," writes Khan.
Life Mentors
A life mentor is usually someone outside of their mentee's workplace. This
person can serve as an objective sounding board when that person finds
themselves faced with a difficult career challenge or is considering changing
jobs. Khan writes that life mentors shouldn't replace a peer or career mentor,
but "they are there to impart career wisdom."
Chances are, you'll be more than one of these types of mentors for multiple
people, and you may have a few mentees at a time.
2
Core Global Competencies
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
mentor advisor at its core
mentee coffee date it all boils down to
one-off peer apprenticeship
onboarding settle in advocate
embraced ethos sounding board
impart
3
Key Vocabulary C
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. it all boils down to (exp.)
“The secret of real estate all boils down to location,
location, location.“
D
Make your own:
Example 1
“Creating a good work environment is not complicated. It
all boils down to the Golden Rule: treat others the way
you would like to be treated.“
Example 2
Core Global Competencies
2. to serve as a sounding board (exp.)
“Would you mind serving as a sounding board as I
practice my presentation?“
Make your own:
Example 1
“I really enjoy our brainstorming sessions, when I can
serve as a sounding board for your crazy ideas. We
came up with some good stuff!“
Example 2
4
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What is the advantage of a long-term mentorship?
2. Why does the author distinguish between an apprenticeship and a
mentorship? For the author, what do you think the difference is?
3. How is an advocate different from an advisor?
4. Why might it be important that a life mentor be someone outside the
mentee's workplace? If they are outside the workplace, can they still
give career wisdom?
5. In your experience, have you served as each of the three types of
mentor? Is there a type that you prefer?
Global Leadership
TED - Tony Robbins:
Why Do We Do
the Things We Do?
Warm-up Question
What things drive you to come to work every day?
What things drive you to achieve the things you have achieved?
Today’s Article
…When I get those calls about performance, that's one thing. How do you
make a change? I'm also looking to see what is shaping the person's ability to
contribute, to do something beyond themselves. Maybe the real question is, I
look at life and say there's two master lessons. One is: there's the science of
achievement, which almost everyone here has mastered amazingly. "How do
you take the invisible and make it visible," How do you make your dreams
happen? Your business, your contribution to society, money -- whatever, your
body, your family.
The other lesson that is rarely mastered is the art of fulfillment. Because
science is easy, right? We know the rules, you write the code and you get the
results. Once you know the game, you just up the ante, don't you? But when it
comes to fulfillment -- that's an art. The reason is: it's about appreciation and
contribution. You can only feel so much by yourself.
A
B
I've had an interesting laboratory to try to answer the real
question how somebody's life changes if you look at them
like those people that you've given everything to? Like all the
resources they say they need. You gave not a 100-dollar
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Global Leadership
computer, but the best computer. You gave them love, joy, were there to
comfort them. Those people very often -- you know some of them -- end up
the rest of their life with all this love, education, money and background going
in and out of rehab. Some people have been through ultimate pain,
psychologically, sexually, spiritually, emotionally abused -- and not always, but
often, they become some of the people that contribute the most to society.
So, the question we've got to ask ourselves really is, what is it? What is it that
shapes us? We live in a therapy culture. Most of us don't do that, but the
culture's a therapy culture, the mindset that we are our past. And you wouldn't
be in this room if you bought that, but most of society thinks biography is
destiny. The past equals the future. Of course it does if you live there. But
what we know and what we have to remind ourselves --= because you can
know something intellectually and then not use it, not apply it -- We've got to
remind ourselves that decision is the ultimate power. When you ask people,
have you failed to achieve something significant in your life? Say, "Aye.“
Thanks for the interaction on a high level there. But if you ask people, why
didn't you achieve something? Somebody who's working for you, or a partner,
or even yourself. When you fail to achieve, what's the reason people say?
What do they tell you? Didn't have the knowledge, didn't have the money,
didn't have the time, didn't have the technology. I didn't have the right
manager.
What do all those, including the Supreme Court, have in common? They are a
claim to you missing resources, and they may be accurate. You may not have
the money, or the Supreme Court, but that is not the defining factor. And you
correct me if I'm wrong. The defining factor is never resources; it's
resourcefulness. And what I mean specifically, rather than just some phrase,
is if you have emotion, human emotion, something that I experienced from
you the day before yesterday at a level that is as profound as I've ever
experienced and I believe with that emotion you would have beat his ass and
won.
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Global Leadership
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
invisible fulfillment appreciation
rehab psychologically therapy
to claim resourcefulness to beat (someone)
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to up the ante (id.)
“Although we started out by playing $5 per hand, Peter
quickly upped the ante to $20.”
D
Make your own:
Example 1
“With the longer jail terms, lawmakers have upped the
ante for potential smugglers.”
Example 2
3
contribution mindset biography
defining factor profound
Global Leadership
2. do something beyond oneself… (expr.)
“She didn’t think she would be able to complete the
marathon, but after achieving it, she felt she had really
done something beyond herself.”
Make your own:
Example 1
“After accumulating a fortune and retiring, Bill Gates
wanted to do something beyond himself and create a
foundation to improve health and education.”
Example 2
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What does Robbins say about achievement and fulfillment? Why?
2. What does he mean by the expression, “biography is destiny?”
Does he believe that?
3. What is the ultimate power, according to Robbins? Do you agree?
4. Regarding why we fail to achieve something, what is the defining factor
according to Robbins? And what drives that defining factor?
5. Talk about your own way to motivate – does it follow the same principle?
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Global Leadership
Hearing isn’t
Listening
Warm-up Question
When you listen to other people speaking, do you do anything special to help
the communication? What do you do?
Today’s Article
Many managers hear very well but don’t listen. Are you confused? Let me
explain. Hearing is merely picking up sound vibrations. Listening is making
sense out of what we hear. That is, listening requires paying attention,
interpreting, and remembering sound stimuli.
Effective listening is active rather than passive. In passive listening, you’re like
a recorder. You absorb the information given. Active listening, in contrast,
requires you to “get inside” the speaker’s head so that you can understand the
communication from his or her point of view… You also listen objectively
without judging content. Finally, as an active listener, you take responsibility for
completeness.
The following eight behaviors are associated with effective active-listening skills:
A
B
Make eye contact. How do you feel when somebody doesn’t
look at you when you’re speaking? If you’re like most people,
you’re likely to think the person is aloof or has a personal
problem.
Nod your head up and down and show appropriate facial
expressions. The effective listener shows interest in what is
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Global Leadership
being said. How? Through nonverbal signals. Affirmative head nods and
appropriate facial expressions, when added to good eye contact, show the
speaker that you’re listening.
Avoid distracting actions or gestures. The other side of showing interest is
avoiding actions that suggest that your mind is somewhere else. When
listening, don’t look at your watch, organize papers, or engage in similar
distractions. They make the speaker feel as if you’re bored or uninterested
and indicate that you aren’t paying attention…
Avoid interrupting the speaker. Let the speaker complete his or her thought
before you try to respond. Don’t try to second-guess where the speaker’s
thoughts are going. When the speaker is finished, you’ll know it!
Don’t overtalk. Although talking may be more fun and silence may be
uncomfortable, you can’t talk and listen at the same time. The active listener
understands this detail and doesn’t overtalk.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
merely to make sense out of
stimuli objectively to take responsibility for
aloof to show interest in distracting
to pay attention to
to engage in over talk
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gesture
Global Leadership
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to get inside someone’s head (expr.)
“To make a really effective presentation, you need to get
inside the heads of your audience.”
D
Make your own:
Example 1
“I had a coach in school that could really get inside the
players’ heads. He was really motivational and a great
coach.”
Example 2
2. to second-guess (v.p)
“We often need to second-guess our competitors’
strategies for the next year.”
Make your own:
Example 1
“Polls attempt to second-guess the actions that voters
will actually take on Election Day, but sometimes their
predictions aren’t very good.”
Example 2
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Global Leadership
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What do you think active listening is? What does it require?
2. Some behaviors like eye contact can be culture-specific. Are the
suggestions the author makes about eye contact and facial expressions
universal or not?
3. The original article has 8 suggestions for improving listening, but only 5
are discussed in your readings. Can you think of what the missing 3
suggestions might be?
4. One of missing suggestions is to ‘paraphrase’ what the speaker says.
What does this word mean? Is this a strategy you use when listening?
5. Of the 8 total suggestions, how many do you use in your personal
communication style? Which is the most important suggestion, do you
think? Why?
Wrap Up F
Take notes on what you can recall from this topic.
4
Global Leadership
Choose the Right
Communication Channel
Warm-up Question
What is your preferred method of communication (for example, by talking face
to face, or through email, or another means)? Why?
Today’s Article
Neal L. Patterson, CEO at medical software maker Cerner Corp., maybe likes
e-mail too much. Upset with his staff’s work ethic, he recently sent a seething
e-mail to his firm’s 400 managers. Here is a piece of that email:
“… As managers—you either do not know what your EMPLOYEES are doing;
or YOU do not CARE … You have a problem and you will fix it or I will replace
you … What you are doing, as managers, with this company makes me SICK.”
Within hours of this e-mail, copies of it had made its way onto a Yahoo! Web
site. And within three days, Cerner’s stock price had plummeted 22 percent.
While one can argue about whether such harsh criticism should be
communicated at all, one thing is certainly clear: Patterson erred by selecting
the wrong channel for his message.
A
B
Why do people choose one channel of communication over
another—for instance, a phone call instead of a face-to-face
talk? And is there any general insight we might be able to
provide regarding choice of communication channel?
Evidence indicates that channels differ in their capacity to
convey information. Some are rich because they have the
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Global Leadership
ability to (1) handle multiple cues simultaneously, (2) facilitate rapid feedback,
and (3) be very personal. Others are lean because they score low on these
three factors. For instance, face-to-face talk scores highest in channel
richness; it offers multiple information cues (words, postures, facial
expressions, gestures, intonations), immediate feedback (both verbal and
nonverbal), and the personal touch of “being there.”
The choice of one channel over another should be determined by whether the
message is routine or non-routine. The former types of messages tend to be
straightforward and have a minimum of ambiguity. The latter are likely to be
complicated and have the potential for misunderstanding. Managers can
communicate routine messages efficiently through channels that are lower in
richness. However, they can communicate non-routine messages effectively
only by selecting rich channels.
It’s not just coincidence that more and more senior managers have been
using meetings to facilitate communication and regularly leaving the isolated
sanctuary of their executive offices to manage-by-walking-around. They are
relying on richer channels of communication to transmit more ambiguous
messages. The past decade has been characterized by organizations closing
facilities, imposing large layoffs, restructuring, merging, consolidating, and
introducing new products and services at an accelerated pace—all non-
routine messages high in ambiguity. It’s not surprising, therefore, to see the
most effective managers expanding their use of rich channels.
2
Global Leadership
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
work ethic seething
harsh to err communication channel
insight cue lean
to plummet
posture gesture routine straightforward
ambiguity coincidence sanctuary
layoff restructuring consolidation
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. the personal touch (id.)
“The personal touch of the hotel staff made us feel very
welcome. They were always very considerate and
remembered our needs.”
D
Make your own:
Example 1
“You can win more sales by giving your customers the
personal touch.”
Example 2
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Global Leadership
2. manage-by-walking-around (expr.)
“Greg always believed in managing by walking around.
It earned him a lot of respect from the staff.”
Make your own:
Example 1
“Good project managers manage by walking around.” Example 2
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. Do you think Patterson’s action was appropriate? What should he have
done instead?
2. What is the definition of a ‘rich channel’? When do you think rich
channels of communication are suitable?
3. How would you rate the richness of a telephone call? How about for a
bulletin or report? And, finally, how about for email?
4. What was the recent trend the author talks about regarding
communication channels? What are some possible reasons for this
trend?
5. Have you ever made a mistake over a wrong choice of a communication
channel in the past? How did you fix it and what did you learn?
4
Global Leadership
The Case FOR Conflict
Warm-up Question
Do you think all conflicts at work are bad?
Is there any good type of conflict possible, in your opinion?
Today’s Article
Conflict isn’t necessarily always bad. There are three types of conflict: task,
relationship, and process. Task conflict is conflict about the content and goals
of the work. Relationship conflict focuses on conflicts in interpersonal
relationships. And process conflict relates to conflicts over how work gets done.
The evidence indicates that while relationship conflicts are almost always
dysfunctional in groups or organizations, low levels of process and task conflict
are often functional. We usually don’t think that conflict is positive, so, I will
show how conflict can be something constructive.
Conflict is constructive when it improves the quality of decisions, when it
stimulates creativity and innovation, when it encourages interest and curiosity
among group members, when it provides a way that problems can be talked
about and stress released, and when it builds an environment of self-evaluation
and change. Studies show that conflict can improve the quality of decision-
making by allowing all points, particularly the ones that are unusual or held by a
minority, to be weighed in important decisions.
A
B
Conflict is a solution for groups that might be tempted to
“rubber stamp” decisions. Conflict challenges the status quo
and therefore furthers the creation of new ideas, and
increases the probability that a group will respond to change.
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Global Leadership
For an example of a company that has suffered because it has had too little
functional conflict, you don’t have to look further than automobile behemoth
General Motors. It hired and promoted individuals who were “yes men,” loyal
to GM to the point of never questioning company actions. Managers were, for
the most part, conservative white Anglo-Saxon males raised in the mid-
western United States who were very convinced that what had worked in the
past would continue to work in the future. By sheltering executives in the
company’s Detroit offices, the company further insulated managers from
conflicting perspectives.
Evidence demonstrates that cultural diversity among group and organization
members can increase creativity, improve the quality of decisions, and
facilitate change by enhancing member flexibility.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
to relate to dysfunctional
points to weigh the status quo
to look further behemoth yes men
functional
to the point of Anglo-Saxon to be insulated from
diversity facilitate
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Global Leadership
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to rubber-stamp (id.)
“School administrators were asked to rubber-stamp the
admission of Chung Yoo-Ra.”
D
Make your own:
Example 1
“Government case-workers felt the need to rubber-stamp
their approvals due to their work over-load.”
Example 2
2. yes-men (id.)
“The president didn’t want yes-men around him. He
needed to hear various opinions.”
Make your own:
Example 1
“She only wants yes-men in her administration.” Example 2
3
Global Leadership
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What are the three types of conflict that the author mentions? Which
type does he think is bad? Why is this type bad and the others
‘functional?’
2. What are the 5 ways that conflict can be constructive? Do you agree
with these ideas? Why or why not?
3. Why is “rubber stamping” decisions dangerous? How about ‘yes men’ –
is it good to have ‘yes men’ sometimes?
4. The author talks about the danger of having a company with too little
functional conflict. What seems to be the underlying reason for that
situation at GM?
5. The author states that cultural diversity can increase creativity, improve
the quality of decisions, and facilitate change? Why or how does this
happen?
Wrap Up F
Take notes on what you can recall from this topic.
4
Global Leadership
Beware of Groupthink
Warm-up Question
Have you ever had a different opinion about an important issue from the
majority at a meeting, but you never spoke up about your opinion?
If so, why did you decide not to speak up?
Today’s Article
If you’re like me, you’ve occasionally felt like speaking up in a meeting or group
setting but decided against it. Why didn’t we speak up? If what we wanted to
say didn’t fit in with the dominant views of the group, we may have been victims
of “groupthink.” This is a phenomenon that occurs when group members
become so focused on achieving concurrence that the search for consensus
overrides any realistic assessment of deviant or unpopular views.
We have all seen the symptoms of the groupthink phenomenon: Group
members act to reinforce the assumptions that the group has made, no matter
how strongly evidence may contradict those assumptions. Members apply
direct pressure on those who momentarily express doubts about any of the
group’s shared views. Members holding different points of view keep silent
about their misgivings. Finally, there appears to be an illusion of unanimity. If
someone doesn’t speak, it’s assumed that he or she sides with the majority
view. In other words, abstention becomes viewed as a “Yes” vote.
A
B
In studies of historic American foreign policy decisions,
groupthink symptoms were found to prevail when
government policy-making groups failed— for example, at
Pearl Harbor in 1941 and during the escalation of the
Vietnam War. More recently, the Challenger space shuttle
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Global Leadership
disaster and the failure of the main mirror on the Hubble telescope have been
linked to decision processes at NASA where groupthink symptoms seemed to
exist.
Groupthink seems to occur most often where there is a clear group identity,
and where members hold a positive image of their group that they want to
protect. So it’s a means for a group to protect its positive image. In the cases
of the Challenger and Hubble fiascos, it was NASA’s attempt to confirm its
identity as “the elite organization that could do no wrong.”
As a manager, what can you do to minimize groupthink? One thing you can do
is play an impartial role when you’re a group leader. Leaders need to actively
seek input from all members and avoid expressing their own opinions. Another
thing is to appoint one group member to play the role of devil’s advocate. This
member’s role is to openly challenge the majority position and offer divergent
perspectives. Still another suggestion is to make exercises that stimulate
active discussion of diverse alternatives without threatening the group. One
such exercise is to have group members talk first about dangers or risks
involved in a decision first before discussion of potential gains. By requiring
members to first focus on the negatives of a decision alternative, the group is
less likely to stifle dissenting views and more likely to gain an objective
evaluation.
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Global Leadership
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
phenomenon concurrence
to override deviant symptom
contradict doubt shred view
consensus
misgivings unanimity abstention
prevail escalation
elite impartial divergent
to stifle dissenting
fiasco
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. play (the role of) devil’s advocate (expr.)
“Could you play devil’s advocate with me for a bit? I
need to test an idea I had.”
D
Make your own:
Example 1
“I often played the role of devil’s advocate for my
colleagues in law school as they prepared their cases.”
Example 2
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Global Leadership
2. to be a means for something (v.p)
“Most people consider money to be a means for getting
other things that they want in life.”
Make your own:
Example 1
“Travel is a means to get to another place, but it is also
an end because the journey is also pleasurable.”
Example 2
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. Define “groupthink” in your own words. Have you ever experienced or
witnessed groupthink at work?
2. What are the typical symptoms of groupthink that the article mentions?
Have you ever seen these symptoms in meetings that you have
attended?
3. The article mentions several famous cases of groupthink causing
disasters or near disasters. Choose one of those cases or another case
you might know and discuss it with your teacher.
4. The article makes 3 suggestions to help deal with groupthink. What are
they? Which idea do you like best, if any?
5. Did the article cause you to reconsider the way you lead your own
meetings? Why or why not?
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Global Leadership
Six Leadership Styles
Warm-up Question
What was the leadership style of your most effective boss?
What is your leadership style like?
Today’s Article
Leadership is less about your needs, and more about the needs of the people
and the organization you are leading. Leadership styles are not to be tried on
like suits, to see which fits. Rather, they should be adapted to the demands of
the situation, the requirements of the people involved and the challenges facing
the organization.
In the book “Primal Leadership,” Daniel Goleman describes six different styles
of leadership. The most effective leaders can move among these styles,
adopting the one that meets the needs of the moment. They can all become
part of the leader’s repertoire.
VISIONARY. This style is most appropriate when an organization needs a new
direction. Its goal is to move people towards a new set of shared dreams.
“Visionary leaders articulate where a group is going, but not how it will get there
– setting people free to innovate, experiment, take calculated risks,” write Mr.
Goleman and his coauthors.
A
B
COACHING. This one-on-one style focuses on developing
individuals, showing them how to improve their performance,
and helping to connect their goals to the goals of the
organization. Coaching works best, Mr. Goleman writes, “with
employees who show initiative and want more professional
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development.” But it can backfire if it’s perceived as “micromanaging” an
employee, and undermines his or her self-confidence.
AFFILIATIVE. This style emphasizes the importance of teamwork, and
creates harmony in a group by connecting people to each other. This
approach is valuable “when trying to heighten team harmony, increase morale,
improve communication or repair broken trust in an organization.” But he
warns against using it alone, since its emphasis on group praise can allow
poor performance to go uncorrected. “Employees may perceive,” he writes,
“that mediocrity is tolerated.”
DEMOCRATIC. This style draws on people’s knowledge and skills, and
creates a group commitment to the resulting goals. It works best when the
direction the organization is unclear, and the leader needs the collective
wisdom of the group. Mr. Goleman warns that this consensus-building
approach can be disastrous in times of crisis, when urgent events demand
quick decisions.
PACE-SETTING. Here the leader sets high standards for performance. He or
she is “obsessive about doing things better and faster, and asks the same of
everyone.” But this style should be used sparingly, because it can undercut
morale and make people feel as if they are failing. “Our data shows that,
pacesetting often poisons the climate,” Goleman writes.
COMMANDING. This is classic “military” leadership – probably the style most
often used, but least often effective. Because it rarely involves praise and
frequently employs criticism, it undercuts morale and job satisfaction. It is only
effective in a crisis, when an urgent turnaround is needed. Even the modern
military has come to recognize its limited usefulness.
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Global Leadership
The Six Leadership Styles (Goleman)
Commanding Visionary Affiliative Democratic Pace-setting Coaching
The leader's
modus operandi
Demands
immediate
compliance
Mobilizes
people toward a
vision
Creates
harmony and
builds
emotional
bonds
Forges
consensus
through
participation
Sets high
standards for
performance
Develops
people for the
future
The style in a
phrase
“Do what I tell
you” “Come with me”
“People come
first”
What do you
think?”
Do as I do,
now” “Try this”
Underlying
emotional
intelligence
competencies
Drive to
achieve
initiative, self-
control
Self-
confidence,
empathy,
change catalyst
Empathy,
building
relationships,
communication
Collaboration,
team
leadership,
communication
Conscientiousn
ess, drive to
achieve,
initiative
Developing
others,
empathy, self-
awareness
When the style
works best
In a crisis, to
kick start a
turnaround, or
with problem
employees
When changes
require a new
vision, or when
a clear direction
is needed
To heal rifts in a
team or to
motivate people
during stressful
circumstances
To build buy-in
or consensus,
or to get input
from valuable
employees
To get quick
results from a
highly
motivated and
competent
team
To help an
employee
improve
performance or
develop long-
term strengths
Overall impact
on climate Negative
Most strongly
positive Positive Positive Negative Positive
Source: Goleman, Daniel, “Leadership That Gets Results”, 2000
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
repertoire take calculated risks
initiative backfire micromanaging
professional development undermine emphasize
one-on-one
harmony morale perceive
mediocrity tolerated
collective consensus building disastrous
sparingly undercut
commitment
turnaround
praise frequently employ
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Global Leadership
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. less about … and more about … (expr.)
“Personal growth is less about learning new lessons and
more about unlearning the bad habits.”
D
Make your own:
Example 1
“Nowadays, it is less about being inventive and more
about owning the royalties associated with your own
music.”
Example 2
2. take a calculated risk (v.p)
“Taking their dispute to arbitration was definitely a
calculated risk.”
Make your own:
Example 1
“The key to being successful in the long run is taking
calculated risks that minimize negatives and maximize
positive outcomes.”
Example 2
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Global Leadership
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What does the author mean by “Leadership styles are not something to
be tried on like so many suits, to see which fits”?
2. Consider your most admired leaders, what management style did they
prefer? Did you ever observe them change styles?
3. What are the factors which determine the right management style?
4. Why is the “consensus-building approach disastrous in times of crisis”?
5. Why is the “military” style of leadership “classic”. What does the author
mean with “probably the most often used, but the least often effective”?
Do you agree?
Wrap Up F
Take notes on what you can recall from this topic.
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Global Leadership
HBR - How to Preempt
Team Conflict
Warm-up Question
What kind of team members do you work well or not work well with?
Today’s Article
Team conflict can add value or destroy it. Good conflict fosters respectful
debate and yields mutually agreed-upon solutions that are often far superior to
those first offered. Bad conflict occurs when team members simply can’t get
past their differences, killing productivity and stifling innovation. Destructive
conflict typically stems not from differences of opinion but from a perceived
incompatibility between the way certain team members think and act.
The conventional approach to working through such conflict is to respond to
clashes as they arise. But this approach routinely fails because it allows
frustrations to build for too long, making it difficult to reset negative impressions
and restore trust.
In their research on team dynamics and experience working with executive
teams, Toegel and Barsoux have found a proactive approach to be much more
effective. In this article, they introduce a methodology that focuses on how
people look, act, speak, think, and feel. Team leaders facilitate
A
B
five conversations—one focused on each category—before
the team gets under way, to build a shared understanding of
the process, rather than the content, of work and lay the
foundation for effective collaboration.
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Global Leadership
Although unconsciously, people often judge one another by only first
impressions. Because first impressions are not always correct, this often
creates problems among team members. Using a proactive approach allowed
the teams to foresee possible problems that could arise based on personality,
work ethic, speech, dress, etc. This helped smooth the problems out before
they happened. It also helped team members be more understanding of each
other if a problem did arise.
This allowed team leaders to plan and avoid destructive conflict. Since conflict
is always going to arise at some point, this study can help managers facilitate
good conflict instead. As mentioned before, good conflict helps produce
solutions that are desirable. This kind of preemptive solution is thus attractive
to managers who want to focus on their project.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
foster stifling destructive
clashes proactive methodology
collaboration to foresee preemptive
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Global Leadership
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. get past their differences (expr.)
“When you work in a team, you need to get past your
differences and work together.”
D
Make your own:
Example 1
“Don't focus on the differences. Get past your
differences and find what you have in common.”
Example 2
2. to restore trust (v.p)
“After someone hurt her, it was hard for her to restore
trust in people.”
Make your own:
Example 1
“If someone tells one of your secrets, it will be difficult to
restore trust in that person later.”
Example 2
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Global Leadership
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. How can you apply these five conversations in a future project?
2. What are some ways people judge others when they first meet? What
about you?
3. If you were gathering a team of workers for a project, what would you
look for in your team members? (Example: creative, speaks their mind,
on time, etc.)
4. This study was done by a team from Harvard. Do you think teams work
together differently based on cultural backgrounds?
(Example: a team from Korea and a team in Europe)
5. Do you agree that addressing problems preemptively (before they
happen) is better than waiting until problems arise? Give reasons.
Wrap Up F
Take notes on what you can recall from this topic.
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Global Leadership
HBR - Leading the Team
You Inherit
Warm-up Question
Do you remember the very first time you became a manager?
How did you like the team you had to work with at the beginning of your job as
a manager?
Today’s Article
Most leaders don’t have the luxury of building their teams from scratch. Instead
they’re put in charge of an existing group, they need guidance on the best way
to take over the organization. Watkins, an expert on transitions, suggests a
three-step approach to improve performance:
1. Assess.
Act quickly to size up the personnel you’ve inherited, systematically gathering
data from one-on-one chats, team meetings, and other sources. Reflect, too,
on the business challenges you face, the kinds of people you want in various
roles, and the degree to which they need to collaborate.
2. Reshape.
Adjust the makeup of the team by moving people to new positions, shifting their
responsibilities, or replacing them. Make sure that everyone is aligned on goals
and how to achieve them-you may need to change the team’s
A
B
stated direction. Consider also making changes in the way
the team operates (reducing the frequency of meetings, for
example, or creating new subteams). Then establish ground
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Global Leadership
rules and processes to sustain desired behaviors, and revisit those
periodically.
3. Accelerate
Set your people up for some early wins. Initial successes will boost everyone’s
confidence and reinforce the value of your new operating model, thus paving
the way for ongoing growth.
Executives almost always give trustworthiness the most weight. That’s
because they view it as a sign of inherent character-not something that can be
strengthened with good management. However, leaders do think they can
help team members improve their focus and energy.
Quality Description
Competence Has the technical expertise and experience to do the job
effectively
Trustworthiness Can be relied upon to be straight with you and to follow
through on commitments
Energy Brings the right attitude to the job (isn’t burned-out or
disengaged)
People skills Gets along well with others on the team and supports
collaboration
Focus Sets priorities and sticks to them, instead of veering off in
all directions
Judgment Exercises good sense, especially under pressure or when
faced with making sacrifices
Table 1 - What qualities are you looking for?
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Global Leadership
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
reshape transition
systematic reflect collaborate
subteam shift align
inherit
frequency revisit periodically
accelerate initial
reinforce articulate commitment
disengage
boost
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. veer off (v.p)
“The tire blew out, and the car veered off the road.”
D
Make your own:
Example 1
“They were expecting the hurricane to hit the South
Carolina coast, but it veered off and didn't hit until Virginia.”
Example 2
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Global Leadership
2. pave the way for (expr.)
“The procedure helped pave the way for successful open
heart surgery using the heart-lung machine.”
Make your own:
Example 1
“Scientists hope that data from this expedition will pave
the way for a more detailed exploration of Mars.”
Example 2
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. After reading the article, has your idea of team or employee evaluation
changed? If so, how has it changed your view?
2. Do you agree or disagree to the steps provided in the article for
transition? Give reasons.
3. Do you have any other qualities you would like to recommend when
observing qualities of your employees?
4. Would you consider following the guidance provided in this article and
implement them in your team?
5. Have you ever been part of a team where there was a drastic change in
leadership? How did the leader handle the situation? What advice would
you give someone in that situation?
4
Global Leadership
How Elon Musk Builds
Organizations that
Can Achieve Anything
Warm-up Question
What do you know about Tesla and SpaceX? What makes these organizations
so special?
Today’s Article
Innovation Leader: How can big companies with long-established business
models apply Musk’s principles?
One of his first principles is think everything from the ground up; pick your ideal
product and then try to build it. When someone says this isn’t the way we do it,
it’s, “Why do you do it that way?” Or someone says it can’t be done, it’s, “Why
can’t you do it?” He gets all the way down to if physics is the reason you can’t
do something, he’ll accept that. Other than that, he says, “I want to make it the
way it should be made.”
He’s had the luxury of starting from scratch in one industry that was 100 years
old and another that was 60. The automakers are still grossly underestimating
what’s happening. It’s not like the electric car is that [advanced], but it’s really
the software inside the car that’s light years ahead of Detroit.
A
B
The aerospace guys are all of sudden afraid and have tried
to respond. These companies are not built to respond to this
challenge; they’re completely structured on government deals
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Global Leadership
that are so bloated, and they’re not built to operate lean.
Innovation Leader: How is he able to bypass internal bureaucracy?
Vance: He does run a very flat structure. You can contact anyone, including
Elon, without a problem. The biggest thing with both companies is that they
build everything in the same building – complete integration. SpaceX makes
about 90 percent of their rockets themselves, whereas Lockheed and Boeing
contract among like 12,000 suppliers to build their rockets. There are cases
where the other guys buy a radio for $100,000, and SpaceX builds their own
for $5,000.
…The engineers have to physically sit on the manufacturing floor. At SpaceX,
in the middle of the manufacturing floor, there’s this giant glass cubicle office
building. The people have to walk through the floor to get to their offices; they
have to look at everything that’s going on. At Tesla, it’s the same. All these
people have no choice but to communicate with each other.
With traditional aerospace companies, they have their software guys in L.A.
because that’s where the talent is, and then they build the rockets in like
Georgia or Alabama, where labor is cheaper. Elon is manufacturing in Silicon
Valley and L.A. at a time when we’re being told that’s impossible. He believes
all this has to be integrated – to move fast and do things cheaper. … It’s funny
because all these industries started out this way. He’s a throwback. He’s doing
what Henry Ford used to do.
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Global Leadership
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
long-established from the group up physics
to start from scratch bloated to be light years ahead
integration cubicle
lean bypass the bureaucracy complete
labor
throwback
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to build from the ground up (expr.)
“The company was built from the ground up by two very
creative people.”
D
Make your own:
Example 1
“He designed the house from the ground up; she learned
the family business from the ground up..”
Example 2
3
Global Leadership
2. to start from scratch (expr.)
“She baked the cake from scratch using only fresh
ingredients and her mother’s recipe.”
Make your own:
Example 1
“My laptop crashed and I lost all my work. I had to rewrite
the paper from scratch.”
Example 2
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What can companies learn from the way Musk runs his companies?
2. What are some ways that companies run by Musk operate differently
from longer-established ones?
3. How does Musk ensure that different departments communicate with
each other?
4. In what way is Elon Musk like Henry Ford?
Does that mean that his companies are like traditional companies?
5. What do you think Musk values?
How do his companies reflect those values?
4
Global Leadership
Four Job Design Actions
that Will Make Employees
More Productive
Warm-up Question
When you assign tasks to your subordinates, do you follow special rules to try
to get more productivity out of your workers? What are those rules?
Today’s Article
In spite of the reality that there are no ideal job designs, there is substantial
evidence that most people seem to have four common characteristics they
prefer in a job. To the degree that you enrich jobs in your firm by encompassing
these characteristics, you increase the probability that people will like their jobs
and be motivated to generate high productivity in those jobs.
The following suggestions specify the types of changes in jobs that are most
likely to lead to improving their productivity potential.
Combine tasks. Managers should seek to take existing and fractionalized tasks
and put them back together to form a new and larger module of work. This
allows employees to do a greater variety of tasks, display more of their talent
and skills, and form an identifiable and meaningful whole. It also increases
employee “ownership” of the work and improves the likelihood
A
B
that employees will view their work as meaningful and
important.
Establish client relationships. The client is the user of the
product or service that the employee works on. Wherever
1
Global Leadership
possible, you should try to establish direct relationships between workers and
their clients. This makes the job more interesting and diverse, allows the
employee to get direct customer feedback on his or her performance.
Expand jobs vertically. Vertical expansion means giving employees
responsibilities and control that were formerly reserved for management. It
seeks to partially close the gap between the “doing” and the “controlling”
aspects of the job, and it increases employee autonomy. The use of self-
managed teams has been effective in increasing verticality. At the L-S
Electrogalvanizing Co., in Cleveland, the entire plant is run by self-managed
teams who do many of the tasks that used to be reserved for management.
The teams do their own hiring, scheduling, rotate jobs on their own, establish
production targets, set pay scales, and fire coworkers.
Open feedback channels. By increasing feedback, employees not only learn
how well they are performing their jobs, but also whether their performance is
improving, deteriorating, or remaining at a constant level. Ideally, this
feedback about performance should be received directly as the employee
does the job, rather than from management on an occasional basis. For
example, mechanics at General Electric’s aircraft engine plant in Durham,
North Carolina, get immediate feedback on how they’re performing.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
job design enrich encompass
fractionalized module identifiable
autonomy feedback channel
ownership meaningful diverse
to deteriorate
mechanic
2
Global Leadership
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to close the gap (expr.)
“After introducing our expanded product line, we’ve
managed to close the gap between ourselves and our
largest competitor.”
D
Make your own:
Example 1
“In the last match, we really closed the gap to the next
team.”
Example 2
2. to be reserved for (v.p)
“This table is reserved for the Bradley party.”
Make your own:
Example 1
“The design tasks are reserved for our foreign design
team.”
Example 2
3
Global Leadership
Discussion & Debate E
Share your thoughts on the following discussion questions.
1. What are the four main suggestions the author makes to improve “job
design”? Do you agree with the author?
2. Which of the suggestions is the most interesting to you? Why?
3. Have you ever tried to use any of these suggestions with your own
subordinates before? Do they work?
4. Do you think vertical expansion of jobs would work, or can it only work
in certain situations and jobs?
5. Discuss the idea of immediate feedback. How can an organization
implement it?
Wrap Up F
Take notes on what you can recall from this topic.
4
Global Business Trends
A
B
The Brilliant Drone
That’ll Deliver Medicine
Warm-up Question
Have you ever played with a remote controlled vehicle?
Did you ever use it to deliver something?
Today’s Article
WHEN MOST PEOPLE hear the word “drone” they either think of uncrewed
military aircraft or those multi-rotor mini-copters that could one day deliver
packages to your doorstep. But what if the package is the plane? That’s the
idea behind the Aerial Platform Supporting Autonomous Resupply Actions
(APSARA) drone, a cardboard glider that carries about two pounds of cargo.
“It looks like a pizza box that’s been shaped into a wing,” says Star Simpson,
an engineer at San Francisco robotics company Otherlab. Her team designed
and built APSARA with funding from DARPA , which challenged them to
develop a single-use delivery vehicle for emergency scenarios. But, DARPA
being DARPA, there was a twist: The drones had to not only carry a small
payload and land where you told them to—once they were on the ground, they
had to disappear.
Cardboard was an obvious choice. It’s cheap, lightweight,
and can decompose in a matter of months. Plus, the
material has a proven track record among drone hobbyists.
The APSARA advances cardboard-drone design with
something Simpson calls origami thinking; her team’s
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Global Business Trends
three-foot-wide drone is made of scored and laser-cut cardboard sheets that
take about an hour to fold and tape together. Simpson calls it the world’s most
functional paper airplane.
Cardboard is the first step on the path toward drones that degrade quickly and
completely. The APSARA’s final design actually calls for a mushroom-based
material called mycelium, which Simpson says should decompose in a matter
of days, not months. The next trick: Make the drone’s electronics disappear.
Today, the APSARA uses a GPS unit and two wing-flap motors to bring it
within 50 feet of a preprogrammed landing spot, but Darpa has another
project devoted to ephemeral electronics that could soon allow it to leave
almost no trace.
That’s important. The APSARA is designed to be deployed by the hundreds or
thousands, to deliver supplies during a humanitarian crisis, or in a battle’s
aftermath. For security and ecological reasons alike, the last thing anyone
wants is a landscape covered in drone bits.
Now an Otherlab spin-off company called Everfly is hoping to refine the
prototype for use by humanitarian groups like the Red Cross or MSF .
Simpson thinks Everfly can scale the design to carry a 22-pound payload
(that’s about 120 Clif bars). While it may not be as sexy as a whirring drone
carrying your UPS package, we bet anyone in dire straits would be more than
happy to see a mushroom wing full of energy bars gently floating in for a
landing.
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Global Business Trends
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. with a twist (expr.)
“The movie ‘Her’ is a love story with a twist. The twist is
that the “her” the man falls in love with is his OS.”
D
Make your own:
Example 1
“A punchline is often a common situation with a twist.” Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
drone uncrewed multi-rotor
mini-copters autonomous glider
decompose proven track record
single-use scenario payload
hobbyist
origami degrade devoted
aftermath spin-off
ephemeral deploy humanitarian
prototype
scale whirring rethink
3
Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What makes this drone different from conventional drones?
2. Who funded the drone? Do you know of any other projects funded by
this organization?
3. What are the next steps for the APSARA project?
4. Does this drone have a commercial function?
5. What do you think of “ephemeral electronics”? Is it possible to make
electronics components that biodegrade quickly? What sorts of
applications would single-use electronics have?
2. in dire straits (id.)
“The earthquake and the drought left the region in dire
straits for a long time.”
Make your own:
Example 1
“I’m really in dire straits. I have no money and I have no
place to stay.”
Example 2
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Global Business Trends
A
B
Activist Sues Korean,
Chinese Authorities over
Air Pollution
Warm-up Question
What do you do to protect yourself from microdust?
Today’s Article
An environmental activist and a lawyer filed a compensation suit against the
governments of Korea and China, Wednesday, claiming their inaction on fine
dust puts people's health at greater risk.
In the complaint lodged with the Seoul Central District Court, Choi Yul,
president of the Korean Green Foundation, said, "The extent of air pollution
caused by fine dust has reached unbearable levels. As a member of the
international community, China bears responsibility to keep air pollutants under
control. But, it has failed to do so.“
Lawyer Ahn Kyoung-jae said he has fallen victim to fine dust. In the complaint,
Ahn said he began suffering from asthma after hiking Mount Bongui, March 27,
2017, when the fine dust level was high.
They also criticized the Korean government.
"The Korean Constitution states every man has the right to
pursue happiness, and the air pollution issue is
demonstrating the government is failing to deliver
that to the people," they said.
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Global Business Trends
Five other individuals also joined Ahn and Choi in the suit. They are each
demanding 3 million won ($2,669) in compensation.
The legal action comes when Korea's air pollution is at its worst. Spring is a
bad time for fine dust, and the Ministry of Government says the majority of
particulate matter comes from China.
The move could resume a debate over whether China is to blame for fine dust
in Korea. While acknowledging China's contribution, many don't agree Beijing
should be solely held responsible.
"Most of the pollutants come from our living environment but the government
has been blaming cars, China and even cooking mackerel fish for years," Prof.
Kim Dong-sool at Kyung Hee University told the Financial Times recently. Kim
told The Korea Times that his school's research team found China is to blame
for only 30 percent of the fine dust.
Experts say a big portion comes from Korea's coal-fired power plants and
factories that emit particulate matter without being thoroughly regulated, a
failure on the part of the government. They insist the government should shut
down coal-fired power plants that are old, and be actively engaged in finding
renewable energy sources to reduce fine dust emissions.
The lawsuit is also a reflection of public anger against the government in
handling air pollution. Last weekend, people staged a protest in downtown
Seoul, demanding the government act more swiftly and decisively. Another
gathering is scheduled for June.
Prof. Kim said the lawsuit has scored a meaningful achievement. "Although
the suit is a symbolic act and it is not likely to draw attention from any country,
it reminds people of the importance of air quality and gets people to do
something."
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Global Business Trends
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. file a (law)suit against (v.p)
“The plaintiff filed a lawsuit against the defendant,
seeking monetary damages for stealing trade secrets.”
D
Make your own:
Example 1
“The former worker filed a suit against his former
employer claiming discrimination.”
Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
activist compensation suit
inaction lodge victim
mackerel coal-fired
asthma particulate pollutant
emit
renewable emission staged
symbolic
3
Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Who is at fault for the bad air quality in Korea?
2. Who filed the suit? What is their goal in filing this suit?
3. Do you think that the lawsuit will change anything?
4. What do you think can be done to improve the situation? What kinds of
measures can be taken? Distinguish the measures between short-term,
mid-term, and long-term.
5. How do you think the lawsuit will be resolved?
2. to fall victim to (expr.)
“Several people fell victim to the murderer.”
Make your own:
Example 1
“Every year, thousands of people fall victim to this scam.” Example 2
4
Global Business Trends
A
B
Will the Rise of AR
Mean the End for
Smartphones and TVs?
Warm-up Question
Do you prefer having physical books and records or virtual books and albums
on the cloud?
Today’s Article
At this year's F8 conference, taking place this week, Zuckerberg doubled down
on the company's ambitious 10-year master plan, which was first revealed in
2016. According to this timeline, Facebook expects to turn artificial intelligence,
ubiquitous internet connectivity, and virtual (VR) and augmented reality (AR)
into viable parts of its business over the next decade.
To accelerate the rise of augmented reality, Zuckerberg unveiled the Camera
Effects platform — basically a set of tools for outside developers to build
augmented-reality apps that you can access from the existing Facebook app's
camera. That would theoretically open the door for Facebook to host the next
phenomenon like "Pokémon Go.“
While this announcement seems pretty innocuous, make no mistake —
Facebook is once again putting itself into direct competition with
Google and Apple, trying to create yet another parallel
universe of apps and tools that don't rely on the
marketplace of smartphones.
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Global Business Trends
This time, Facebook is also declaring war on pretty much everyone else in the
tech industry, too. While it'll take at least a decade to fully play out, the stuff
Facebook is talking about today is just one more milestone on the slow march
toward the death of the smartphone and the rise of even weirder and wilder
futures.
Figure 1. The Facebook 10 Year Roadmap
"We don't need a physical TV. We can buy a $1 app 'TV' and put it on the wall
and watch it," Zuckerberg told USA Today ahead of his keynote. "It's actually
pretty amazing when you think about how much of the physical stuff we have
doesn't need to be physical.“
But it's not just TVs. This philosophy could extend to smartphones,
smartwatches, tablets, fitness trackers, or anything else that has a screen or
relies on one to work. Zuckerberg even showed off a street art installation
that's just a blank wall until you wave the Facebook camera app over it to
reveal a mural.
For Microsoft, which has already dipped its toe in this area with its HoloLens
holographic goggles, this is a foregone conclusion. HoloLens boss Alex
Kipman recently called the demise of the smartphone the "natural conclusion"
of augmented reality and its associated technologies.
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Global Business Trends
Even Zuckerberg acknowledges it's a long road ahead. That said, this Camera
Effects platform, should it succeed in attracting a bunch of users, could go
down as a savvy move. The apps that are built for the Facebook Camera
today could wind up as the first versions of the apps you'd use with those
glasses.
In the short term, Facebook's play for augmented reality is going to look a lot
like competing with Snapchat — and in a meaningful way, it is. Facebook
needs developer and user love, so it needs to keep offering fun and funny
tools to keep people from moving away from using its apps.
In the long term, though, this Facebook versus everybody else battle will
usher in a new kind of computing age — and pretty much every tech company
out there will get caught in the crossfire, as Apple, Google, Microsoft, and
more rush out their responses to this extremely existential,
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
double down on ubiquitous viable
innocuous parallel universe declare
milestone keynote extend
street art mural foregone
demise savvy caught in the crossfire
existential
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Global Business Trends
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. double down (id.)
“Failing several times did not stop him. He just doubled
down until he succeeded.”
D
Make your own:
Example 1
“The administration needs to double down on the call for
political reform.” (from the Washington Post)
Example 2
2. get caught in the crossfire between (expr.)
“The soldier was wounded when he got caught in the
crossfire between the enemy and his fellow marines.”
Make your own:
Example 1
“Children sometimes get caught in the crossfire when
parents argue.”
Example 2
4
Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. If Facebook achieves its goals, what kind of effect do you think it will
have on our lives in the future?
2. Beepers, mobile phones and mp3 players were all replaced by the
smartphone. Do you think that the smartphone will be replaced soon?
3. What do you think of Zuckerberg’s roadmap for Facebook? If tech
development actually follows this roadmap what effect will it have on the
industry?
4. In the article Zuckerberg suggests that owning physical objects is
unnecessary if we can have virtual ones. Which physical objects do you
treasure? Which objects would you prefer to have virtually?
5. Do you have a Facebook account? How engaged is your life with social
media such as Facebook?
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
Silicon Crumble:
Intel on the Outside
Warm-up Question
Do you have any experience working with machine learning recently?
Did you use any specialized hardware for that?
Today’s Article
“WE ALMOST went out of business several times.” Usually founders don’t talk
about their company’s near-death experiences. But Jen-Hsun Huang, the boss
of Nvidia, has no reason to be coy. His firm, which develops microprocessors
and related software, is on a winning streak. In the past quarter its revenues
increased by 55%, reaching $2.2bn, and in the past 12 months its share price
has almost quadrupled.
A big part of Nvidia’s success is because demand is growing quickly for its
chips, called graphics processing units (GPUs), which turn personal computers
into fast gaming devices. But the GPUs also have new destinations: notably
data centers where artificial-intelligence (AI) programs gobble up the vast
quantities of computing power that they generate.
Things were straightforward when Moore’s law, named after Gordon Moore, a
founder of Intel, was still in full swing. Whether in PCs or in servers (souped-up
computers in data centers), one kind of microprocessor, known
as a “central processing unit” (CPU), could deal with most
“workloads”, as classes of computing tasks are called.
Because Intel made the most powerful CPUs,
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it came to rule not only the market for PC processors (it has a market share of
about 80%) but the one for servers, where it has an almost complete
monopoly. In 2016 it had revenues of nearly $60bn.
This unipolar world is starting to crumble. Processors are no longer improving
quickly enough to be able to handle, for instance, machine learning and other
AI applications, which require huge amounts of data and hence consume
more number-crunching power than entire data centers did just a few years
ago. Intel’s customers, such as Google and Microsoft together with other
operators of big data centers, are opting for more and more specialized
processors from other companies and are designing their own to boot.
Nvidia’s lucky break came in the midst of one of its near-death experiences
during the 2008-09 global financial crisis. It discovered that hedge funds and
research institutes were using its chips for new purposes, such as calculating
complex investment and climate models. It developed a coding language,
called CUDA, that helps its customers program its processors for different
tasks. When cloud computing, big data and AI gathered momentum a few
years ago, Nvidia’s chips were just what was needed.
And GPUs are only one sort of “accelerator”, as such specialized processors
are known. The range is expanding as cloud-computing firms mix and match
chips to make their operations more efficient and stay ahead of the
competition. “Finding the right tool for the right job”, is how Urs Hölzle, in
charge of technical infrastructure at Google, describes balancing the factors of
flexibility, speed and cost.
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. be on a winning streak (expr.)
“The Cubs have been on a winning streak recently; they
appear to be unstoppable.”
D
Make your own:
Example 1
“Apple has been on a winning streak ever since Steve
Jobs rejoined the company as CEO.”
Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
near-death experience to gobble up souped-up
rule the market unipolar world a lucky break
hedge funds gather momentum
the right tool for the right job
to boot
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What are the reasons for Nvidia’s recent success, according to the
article?
2. Do you think Nvidia can sustain its recent performance?
3. Have you heard how Google and Microsoft are designing their own
solutions? Can you name and explain them?
4. What do you think will be the outcome of this story? Will Intel disappear
and Nvidia become dominant, or do you see another outcome? Please
discuss it with your teacher.
5. Do you know of any company that is struggling or going under? What
were they like in the past? Why are they struggling now? Give your
reasons.
2. in full swing (v.p)
“Summer is really in full swing these days; so many
people are away on vacation and the beaches are really
busy.”
Make your own:
Example 1
“By 10PM, the dance was in full swing. The dancehall
was full of people and there weren’t any free tables or
chairs available.”
Example 2
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A
B
Will London Fall?
Warm-up Question
If you were a British citizen, would you have voted for or against Brexit?
Today’s Article
Brexit has thrown into disarray this great experiment in tolerance. Nobody can
predict what the city will look like in 10, 20, or 30 years. If spontaneous travel
between Europe and Britain no longer seems so simple, neither does the easy
exchange of people, capital, jobs, businesses and languages. Perhaps more
significant, it is no longer clear that these are meant to be admirable things,
here or anywhere.
“London is a weird place at the moment,’ said the writer Nikesh Shukla whose
book “The Good Immigrant” is made up of essays by nonwhite Britons about a
country from which they feel increasingly alienated. He lives in Bristol now but
grew up in London, and “The city,” he says, “feels like a uniquely encapsulated
version of what Britain means to me.”
“The government says it’s trying to get the country back, but in the process it’s
losing the heart of its people in London,” Mr. Shukla said. “People feel uneasy
because there are a lot of futures at stake. These are people who live in the city
who contribute to society, who have families, social structures and financial
commitments, whose future are now in doubt.”
What happens next? No one really knows. Pro-Brexit
Britons are happy, of course, even if headaches will follow.
This is probably the noisiest and most complicated divorce
in modern European history. London is still busy,
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the Tube is still packed and the pubs are still full. But it is a weird moment.
The certainties that sustained a great city are no longer certain.
“You can’t live in an island and call it your oasis,” said Shirley Watkins, 83. “I
think it’s sad that we’re pulling out.”
People have complicated feelings about what might happen to London. “A lot
of people my age are not happy — are they going to have to move back to
France?” said Antoine Nauleau, a dual French-American citizen who works
here for now. But he said he can see another side to the argument in the
country in general. “It seems that the U.K. is losing a lot of support, but also
kind of defining itself.”
Is London lost? Not in the slightest, say those who voted for Britain to leave
the European Union. They say that London is reclaimed.
It is strange, the bustle. Construction crews are still putting up buildings --
monuments to London’s future -- as if nothing has changed. But you can hear
faint footsteps, too. Banks, investment firms and other companies are making
contingency plans to move elsewhere, if necessary. What then?
How do you define London? You don’t, really. “It’s an accordion breathing in
and out,” the Canadian author Craig Taylor wrote in “Londoners,” describing
its ever-shifting population.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
disarray alienated encapsulated
uneasy the ‘Tube’ reclaim
bustle contingency plans accordion
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. at stake (id.)
“People’s lives could be at stake.”
D
Make your own:
Example 1
The logical response is to give up, but there’s more at
stake than logic.”
Example 2
2. as if / as though (conj.)
“She behaved as if he weren’t there.”
Make your own:
Example 1
“They stared at me as though I was crazy.” Example 2
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Which industry will be most affected by Brexit and why?
2. What effect will Brexit have on the semiconductor industry?
3. What expectations do pro-Brexit people have for the future?
4. What age group are most unhappy about the UK leaving the European
Union?
5. How will Brexit change London after it is finished?
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
4th Industrial Revolution
Key for Profits
for Next Decade
Warm-up Question
If you could invest in five stocks right now, which companies would they be and
why?
Today’s Article
Imagine an investor had some cash and bought her five favorite stocks before
she boarded a plane for an overseas trip. However, the plane crashed in the
ocean, claiming all aboard but the one investor. She washed up on the nearest
uninhabited island. After being marooned and living like Tom Hanks in the
movie "Cast Away" for the next two decades, she was rescued and returned
home to find herself rich because of the stocks.
Warren Buffett, the renowned value investor, recommends investors choose the
"desert island stock" portfolio. A finance team surveyed investors, analysts,
researchers and economists about their top five or favorite stocks they would
invest in if they were in her place. Responses varied.
Based on a survey of 20 professionals who gave their five desert island stocks,
Samsung Electronics, Naver, LG Chem, SK Telecom and AmorePacific were
the top choices. The most interesting commonality to note of
the survey is that almost all of the stocks they picked were
in the tech sector ― the industry that will thrive in the Fourth
Industrial Revolution.
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Samsung Electronics and Naver have the technological capability to further
sharpen their edge in the Fourth Industrial Revolution. Many say Samsung
Electronics has the potential to lead the tech revolution in the new age when
the market will see more robots and connected devices used in daily life.
With chips being essential elements for making robots come to life, Samsung
Electronics, the world's largest memory chipmaker, will benefit most from the
envisioned world. Samsung is at the forefront of tech companies leading the
Fourth Industrial Revolution.
Naver, the nation's largest search engine with a market cap of about 26 trillion
on, ranked second in the list of desert island stocks. The dominating internet
portal is the sixth largest on the KOSPI. Naver has been aggressive in
investing in artificial intelligence (AI). Given the majority of people here use
the portal, Naver is considered Korea's information gateway. With all the data
flowing through the search engine, Naver can provide information services via
data analysis aligned with the Fourth Industrial Revolution.
LG Chem also made the list because of its high potential in the business of
rechargeable batteries, which will be part of the crucial technologies of the
Fourth Industrial Revolution.
SK Telecom, the 13th biggest on the KOSPI, was highlighted for its efforts in
investing in next-generation technologies such as AI, big data and
autonomous driving. It has detailed plans to invest 11 trillion won in new
information and communication technology, including 5G telecommunication
networks for the future.
The survey also noted AmorePacific and its parent AmorePacific Group as a
company that not only has strength in cosmetics but also is looking to expand
into healthcare, another potential tech sector of the Fourth Industrial
Revolution. AmorePacific is the 15th-biggest cap on the stock market. Its
parent AmorePacific Group, which is also listed on the KOSPI, has a 35.4
percent stake in AmorePacific.
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. sharpen their edge (expr.)
“The company is cutting production costs in an attempt to
sharpen its competitive edge.”
D
Make your own:
Example 1
“I hope this English course will help me sharpen my edge
against other candidates during a company interview.”
Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
uninhabited marooned commonality
thrive envisioned forefront
market cap aligned
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. The Fourth Industrial Revolution has been discussed heavily as the
main industry that will thrive in this article.
Could you explain the meaning of the Fourth Industrial Revolution?
2. Were the five stocks that you have chosen in the warm-up question the
same companies as in the article?
Has your opinion changed after reading the article?
3. Out of the five stocks which were mentioned in the article, which do you
think has the most potential?
4. Other than the technology industry, what other industries do you think
will be successful in the future?
5. How do you think business will change in the future?
What kind of work do you think will be popular in the next 10, 20 years?
2. highlighted (for) its efforts (v.p)
“The chipmaker company has highlighted its efforts to
enter the automotive chip market in 2017.”
Make your own:
Example 1
“The public national university is highlighted for its
strategies to combat student loan defaults this year!”
Example 2
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A
B
How to Put Together
a Healthy, Happy Society
Warm-up Question
How can we make a happy society?
What are the essential ingredients, in your opinion?
Today’s Article
What does it take to make a healthy, happy society? How about a dose of
Norway? A smattering of Italy. And a dash of Canada. According to recent
reports, all three of these countries have strengths that make them great places
to live. And, good examples for other countries searching for health as well as
happiness.
Norway is the happiest country
This year Norway topped the United Nations’ World Happiness Report —
although it was in a statistical dead heat with Denmark, Iceland and
Switzerland.
All four countries ranked high for factors known to support happiness: caring,
freedom, generosity, honesty, health, income and good governance. They, and
the other top 10 countries, also scored well for longevity, strong social networks
and trust. The last one refers to an absence of corruption in business and
government.
Norway does have an advantage over some less-happy
countries — steady income from oil production and
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one of the largest sovereign wealth funds in the world. This allows the
government to fund programs that help keep Norwegians happy — like its
cradle-to-grave assistance programs.
Norway does have an advantage over some less-happy countries — steady
income from oil production and one of the largest sovereign wealth funds in
the world. This allows the government to fund programs that help keep
Norwegians happy — like its cradle-to-grave assistance programs.
But it may be how Norway handles its wealth that matters most.
Even when oil prices sag, Norway is still able to ride it out “by choosing to
produce its oil slowly, and investing the proceeds for the future rather than
spending them in the present,” says the report.
The United States, in spite of being known as an economic powerhouse, has
dropped in recent years. It landed in the 14th spot this year. The U.N. report
cites declining social support and an increase in corruption as eroding
America’s happiness.
Mental health drives happiness
Happiness also varies greatly within many countries. Unemployment and
income inequality account for some of these differences, especially in poorer
countries. But in all countries mental health, rather than physical health, is a
stronger factor for explaining why some citizens are happy and others are not.
In Western countries like the United States, “diagnosed mental illness
emerges as more important than income, employment or physical illness,”
write the authors of the report.
Health spending doesn’t equal health
Living in an unhappy country doesn’t always mean being unhealthy. Take Italy,
for example. It ranked 48th on the U.N.’s World Happiness Report, but it is
number one for health on the Bloomberg Global Health Index of 163 countries.
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Part of Italy’s health success stems from a Mediterranean diet rich in fresh
vegetables and fruit, and healthy fats like extra virgin olive oil.
Diet may even trump healthcare spending. Italy spends only 9 percent of its
gross domestic product (GDP) on healthcare. The United States spends 17
percent of its GDP but ranked 34th on Bloomberg’s list. This is due in part to
more than two-thirds of the adult Americans being overweight or obese, a risk
factor for heart disease, stroke and diabetes.
America’s fragmented healthcare system may also be depressing the
country’s health. Access to care and life-saving medications — things that
people in countries like Canada take for granted — can have a big impact on
health, especially with serious and chronic medical conditions.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
dead heat governance longevity
wealth fund cradle-to-grave to sag
powerhouse to cite to trump
obese stroke diabetes
fragmented chronic sovereign
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. to ride it out (id.)
“If families keep an emergency cash fund, then they
should be able to ride out economic troubles.”
D
Make your own:
Example 1
“We rode out the bad storm by staying at the hotel
instead of going out.”
Example 2
2. stems from (id.)
“The recent difficulties all stem from mismanagement.”
Make your own:
Example 1
“Most prejudice stems from fear and lack of
understanding.”
Example 2
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Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What are the main factors known to support happiness according to the
article?
2. Why did the US attain a lower ranking in happiness, despite it being a
much bigger economic powerhouse than Norway?
3. What is more important than physical health to explain differences in
happiness in Western countries? Do you agree with these findings?
4. Which things should we take ‘a dash of’ from each of Norway, Italy, and
Canada to make a healthy, happy society?
5. How about your own society? How can your own government make a
healthier, happier society?
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
What’s Behind the
Conflict Between
Google and Uber?
Warm-up Question
Do you enjoy driving? Would you like to have a car that drives itself?
Today’s Article
Travelling in self-driving cars will, eventually, be a common occurrence in cities.
The question is when. But a recent clash between Uber, the ride-hailing giant,
and Alphabet, Google’s parent company, has cast some doubts on the future of
self-driving technology and which company will profit from it.
Waymo, Alphabet’s autonomous car unit, has sued Uber for appropriation of
trade secrets and patent infringement. The result of the lawsuit could have big
implications both for companies and consumers. What is behind the dispute,
and which firm is likely to win out?
The problem can be summed up in one word: Ottomotto. Last August Uber
announced it had acquired a seven-month-old startup that specialised in
autonomous lorries, called Ottomotto, for around $680m. The young startup
was co-founded by Anthony Levandowski, a veteran of Alphabet’s self-driving
car efforts.
According to Waymo’s lawsuit, before abruptly resigning
from Alphabet and founding Ottomotto, Mr Levandowski
stole around 14,000 proprietary documents,
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which has helped Uber replicate Waymo’s lidar technology. Lidar users lasers
to scan surrounding objects and is employed in some self-driving cars. Uber
denies the allegations, says its lidar system is different than Waymo’s and
suggests that Waymo is using this lawsuit to try to thwart the innovation and
business of a rival.
Court battles, like divorces, rarely end with either party looking good. But in
this instance Uber stands to lose the most. The conflict reinforces Uber’s
reputation as a rough-and-tumble startup with a culture of winning at all costs.
Mr Levandowski was in touch with Uber and lined up a potential acquisition
before he even left Waymo, according to Waymo’s allegations, and Ottomotto
was acting merely as a shell company to funnel talent and intellectual property
to Uber.
Alphabet, which has been working on autonomous cars since 2009 and was a
leader in the field, has recently found itself in fierce competition with other
companies. If it wins the lawsuit, it could slow down Uber’s progress. Waymo
has asked the judge for an injunction, which would bar Uber from using lidar
technology until the case is resolved. The judge is expected to make a
decision on whether to grant an injunction soon.
But while a lot of attention will be paid to which company will win out in the
lawsuit, it is also worth asking what this means for consumers. The arrival of
reliable self-driving cars could herald a safer era for people, with fewer
accidents and newly found time to accomplish things during commutes that
were previously spent staring at the road. Having more companies than
Waymo work toward that future will bring about innovation and speed up the
pace of progress. Whatever the result, ideally it will be delivered quickly so
everyone can get back to work.
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1. to win out (id.)
“You can be sure that justice will win out in the end.”
Make your own:
Example 1
“Here is a chance for greengrocers to win out over the
supermarkets by selling local produce.”
Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
ride-hailing autonomous appropriation
infringement lorries abruptly
proprietary lidar
to thwart rough-and-tumble shell company
to funnel injunction to bar
allegations
to grant to herald
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions D
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2. to cast doubt on (id.)
“The prosecutor presented a strong enough case to cast
doubt on the ex-wife’s alibi.”
Make your own:
Example 1
“The severe recession has cast doubt on the company’s
continuing viability.”
Example 2
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Are you familiar with the new ‘lidar technology’?
How do you think this can change the future of driving in our lives?
2. After reading the article, which firm do you think is likely to win out in the
lawsuit eventually?
3. Do you agree with the statement that having more companies than
Waymo work toward that future will bring about innovation and speed up
the pace of progress?
4. Would you consider buying it for yourself or for any member of your
family? Would the safety of such technology concern you?
5. Mr Levandowski first worked on self-driving cars for Google and then
left to start his own company in the same industry. Do you think there
should be restrictions put on workers who leave a company and then
work for a competing company?
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A
B
Computer and Internet
Pioneer Robert Taylor
Dies at 85
Warm-up Question
How often do you use the Internet? What do you usually use if for?
Today’s Article
Robert Taylor, a computer scientist who was instrumental in the creation of the
internet and modern computer, has died. He was 85.
Taylor, who had suffered from Parkinson's disease, died Thursday at his home
in Woodside, California, his son Kurt told The New York Times.
While many people played a role in building the internet, few made as many
contributions as Taylor. As a researcher for the Pentagon's Advanced Research
Projects Agency (ARPA) in 1966, Taylor was frustrated that he had to use three
separate terminals to communicate with researchers through incompatible
computer systems.
His solution was ARPANET, a single computer network to link each project with
the others that would evolve into what we now know as the internet. Taylor
correctly predicted the network would one day become an efficient
and necessary utility for the public.
"In a few years, men will be able to communicate more
effectively through a machine than face to face,“
he wrote in a 1968 paper.
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In 1970, Taylor moved on to Xerox's famous Palo Alto Research Center
(PARC), where he oversaw design and creation of the Alto, considered a
pioneer in personal computers. The Alto was the first computer designed to
support an operating system based on a graphical user interface, a concept to
be copied by the operating systems that would follow.
Taylor's team also developed the networking technology Ethernet and a
WYSIWYG (what-you-see-is-what-you-get) word processing program called
Bravo that would become the basis for Microsoft Word.
Taylor also played a key role in the creation of the computer mouse. While
serving as a project manager for NASA in 1961, Taylor learned of research
into interaction between humans and computers being conducted by
computer scientist Douglas Engelbart at the Stanford Research Institute.
Taylor directed more funding to the research, leading to the creation of the
computer mouse, which became a key element of both Macintosh and
Microsoft Windows-based computers.
In the 1980s, Taylor formed and ran the Digital Equipment Systems Research
Laboratory in Palo Alto, which, among other technologies, developed the
AltaVista search engine in 1995 -- two years before Google was founded.
Taylor was born in Dallas on Feb. 10, 1932. He began attending Southern
Methodist University at the age of 16 but considered himself "not a serious
student." (PDF5) After serving in the US Navy Reserve during the Korean
War, Taylor returned to his studies, earning bachelor's and master's degrees
in psychology at the University of Texas at Austin.
In 1999, Taylor was awarded the National Medal of Technology and Innovation
"for visionary leadership in the development of modern computing technology,
including computer networks, the personal computer and the graphical user
interface.“
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In 2004, he and other PARC researchers were awarded the National Academy
of Engineering's Draper Prize for development of "the first practical networked
personal computers.“
Taylor retired in 1996.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
myriad instrumental Parkinson’s
terminal incompatible evolve
utility oversaw earn
award serve retire
to play a key role in graphical user interface (GUI)
what you see is what you get (WYSIWYG)
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. play a (key) role in (v.p)
“She played a major role in negotiating the deal.”
D
Make your own:
Example 1
“The president tried to take credit for achievements that he
played no role in.”
Example 2
2. while many did something, few did something else (expr.)
“While many want to be famous, few really make it.”
Make your own:
Example 1
“While most people take the shuttle bus, a few people
ride bicycles.”
Example 2
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Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What role did Robert Taylor play in the development of computers?
What do you think his most important contribution was?
2. What kind of university degrees did Taylor have? Were you surprised at
what subject he studied at university? Do you think there was a
connection between his success and his major?
3. What organizations did Taylor work for? What inventions was he
involved in? (For example: PARC – Alto)?
4. How did frustration lead to the invention of the internet? Can you think
of any examples of inventions inspired by frustration? What most
frustrates you about your work today?
5. Is it fair to credit Taylor with so many discoveries? After all, these were
team projects. Do you think that he was just lucky to repeatedly “be in
the right place at the right time?”
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
Schools, Universities
Teach Students the Truth
About Fake News
Warm-up Question
Why is it important to know the difference between fake news and real news?
Today’s Article
In the past, most people received their news from newspapers, magazines and
broadcasters. But now, just about anyone can report and publish on the
Internet and share it as news through social media.
The problem: not all of the information is true and not all of the reporting is
trustworthy.
After the presidential election last November, many people even questioned
whether “fake news” had influenced the election results.
This has led Facebook to work with organizations to find out whether a
disputed story is true or false and educators to train students to become critical
readers of news.
What really is "fake news”?
The term “fake news” is complicated, because it is not
always clear what that means. People have used the term
to identify everything from news stories reporting false facts,
to stories reporting facts they disagree with.
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Howard Schneider, a former editor of the newspaper Newsday, started the
Center for News Literacy at Stony Book University in 2007. The center has
multiple projects, but the most visible is a course to teach News Literacy.
The course trains students to look for various details that may indicate the
validity of the story. Does the body of the story actually relate to the headline?
Are there a lot of overstated or extreme sentences? Are there facts in the
story and can they be proven? Is it written by a well-known journalist?
Richard Hornik is the Director of Overseas Partnership Programs for the
Center for News Literacy. He says the problem of fake news really has two
parts: stories with actual false information, and poor journalism in general.
“It’s not about spotting a bogus (or false) piece, it’s also about spotting a piece
that could have been better… to quote Daniel Patrick Moynihan, a former
senator from New York, ‘everyone is entitled to their own opinions but not
entitled to their own facts.’”
In some ways, Hornik says that Schneider anticipated the fake news crisis. He
says, “His [Schneider’s] insight was that there is no point in training quality
journalists if the public didn’t really know the difference between journalism
and something else…”
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
trustworthy disputed literacy
validity journalism bogus
anticipate
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. in some ways (expr.)
“In some ways, the new agreement with China could be
dangerous.”
D
Make your own:
Example 1
“The movie was good, but in some ways it seemed too
controversial.”
Example 2
2. there is no point in (expr.)
“There is no point in registering for a gym if you don’t
have time to exercise.”
Make your own:
Example 1
“There is no point in spending money on new clothes if
you’re never going to wear them.”
Example 2
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E Discussion & Debate
Share your thoughts on the following discussion questions.
1. Where do people get their news from these days?
How is this different from the past?
2. Why is it dangerous to get your news from an unknown source?
3. What are some ways the article suggested to help avoid “fake news”?
4. Why is quality journalism important in the fight against this “fake news”?
5. Why do you think is it important to check the validity of a story before
talking about it?
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
Sometimes It Pays to
Disobey
Warm-up Question
Are there any laws that you would change if you could?
If so, please give an example.
Today’s Article
Most people would say they disapprove of breaking rules. But one highly
respected university in America is offering a big prize for exactly that. The
Media Lab at the Massachusetts Institute of Technology in Cambridge will
award $250,000 to an individual or a group for breaking rules. One condition,
however: the disobedience must help society.
The MIT Media Lab is seeking nominations for candidates from all over the
world. The best candidates are doing or have done difficult and important work
that is not always recognized.
The award is open to people in all fields, including science, politics, law,
journalism, medicine and human rights. The Media Lab is looking for rule
breakers who have taken a personal risk to help society.
The award is the first of its kind at the school. Joi Ito directs
the Media Lab at MIT. He says, “You don’t change the world
by doing what you’re told.” But, he says he is not suggesting
people break laws or rules without reason. ”Sometimes we
have to go to first principles and consider whether
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whether the laws or rules are fair, and whether we should question them,” he
says.
Ito suggests that history shows disobedience has served society. “The
American civil rights movement wouldn't have happened without civil
disobedience. India would not have achieved independence without the
pacifist but firm disobedience of Gandhi and his followers. The Boston Tea
Party, which we celebrate here in New England, was also quite disobedient.”
Media Lab says the award will not support acts of violence, terrorism or
dangerous behavior.
Reid Hoffman is an entrepreneur and co-founder of the social network,
LinkedIn. He is donating the $250,000 in prize money. The nominating period
will be open until May 1. Anybody may nominate an individual or group for the
award. Self-nomination is not permitted. Nominations will be accepted on the
MIT Media Lab Rewarding Disobedience webpage.
Media Lab will present the winner or winners with the prize at a ceremony July
21. A short list of candidates will be announced before the event in
Massachusetts.
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
disobedience candidates principles
achieved pacifist New England
network
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. the first of its kind (expr.)
“The Supreme Court’s decision to oust the former
president was the first of its kind.”
D
Make your own:
Example 1
“The agreement between the two countries is the first of
its kind.”
Example 2
2. wouldn’t have happened without (expr.)
“This project wouldn’t have happened without the
support of the people in the city.”
Make your own:
Example 1
“WWII wouldn’t have happened without Hitler in power
in Germany.”
Example 2
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Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. How can breaking rules help society? How can it hurt society?
2. Who are some famous people that you know who have broken rules in
history? What rules did they break?
3. Joi Ito says, “You don’t change the world by doing what you’re told.”
Do you agree or disagree with him. Give reasons for your opinion.
4. Do you know of any out dated or irrelevant rules? How should they be
amended?
5. What do you think is the best way to advance society without bringing
chaos? Do you think this is possible? What stance should authorities
take?
Wrap Up F
Take notes on what you can recall from this topic.
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A
B
TED: How to Green
the World’s Deserts and
Reverse Climate Change
Warm-up Question
Do you believe that climate change is occurring?
If so, what do you think are the prime factors causing it, and how can we best
control it?
Today’s Article
“This picture is a typical seasonal grassland. It has just come through four
months of rain, and it's now going into eight months of dry season. And watch
the change as it goes into this long dry season. Now, all of that grass you see
above ground has to decay biologically before the next growing season, and if it
doesn't, the grassland and the soil begin to die. Now, if it does not decay
biologically, it shifts to oxidation, which is a very slow process, and this
smothers and kills grasses, leading to a shift to woody vegetation and bare soil,
releasing carbon.
To prevent that, we have traditionally used fire. But fire also leaves the soil bare,
releasing carbon, and worse than that, burning one hectare of grassland gives
off more, and more damaging, pollutants than 6,000 cars. And we are burning
in Africa, every single year, more than one billion hectares of
grassland gives off more, and more damaging, pollutants
than 6,000 cars. And we are burning in Africa, every single
year, more than one billion hectares of grasslands, and
almost nobody is talking about it. We justify
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the burning, as scientists, because it does remove the dead material and it
allows the plants to grow.
Now, looking at this grassland of ours that has gone dry, what could we do to
keep that healthy? And bear in mind, I'm talking of most of the world's land
now. Okay? We cannot reduce animal numbers to rest it more without causing
desertification and climate change. We cannot burn it without causing
desertification and climate change. What are we going to do? There is only
one option, I'll repeat to you, only one option left to climatologists and
scientists, and that is to do the unthinkable, and to use livestock, bunched and
moving, as a proxy for former herds and predators, and mimic nature. There
is no other alternative left to mankind.
So let's do that. So on this bit of grassland, we'll do it, but just in the
foreground. We'll impact it very heavily with cattle to mimic nature, and we've
done so, and look at that. All of that grass is now covering the soil as dung,
urine and litter or mulch, as every one of the gardeners amongst you would
understand, and that soil is ready to absorb and hold the rain, to store carbon,
and to break down methane. And we did that, without using fire to damage the
soil, and the plants are free to grow.”
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
grazing grassland to decay
oxidation to smother bare
hectare pollutants livestock
proxy herd predator
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The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions
1. bear in mind (id.)
“Bearing in mind that she’s a freshman and so has had
little experience; I thought she did very well on her first
report.”
D
Make your own:
Example 1
“Even though the advancement of gunnery was relatively
slow during the Middle Ages, it is well to bear in mind that
those people did not have science nor technology like we
do today.”
Example 2
2. do the unthinkable (id.)
“Luxury retailers have been so desperate lately that
they’ve done the unthinkable – they’ve lowered their
prices!”
Make your own:
Example 1
“He did the unthinkable – in the middle of his career, he
quit his job and sold his house and travelled the world with
his wife and young family.”
Example 2
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Global Business Trends
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. In your own words, in one or two sentences, try to describe Mr. Savory’s
proposal for how to properly manage the grassland in his presentation.
2. What do you think of his proposal? Did you notice any statements that
seem overly dramatic?
3. When you conduct your own scientific experiments, what is the general
approach you use?
4. Since the publication of this talk, there has been some controversy over
the claims that Mr. Savory makes in his presentation and his
experiments; Yet, since his appearance on TED, Mr. Savory has
acquired quite a bit of ‘star status’ among farmers. Is this good scientific
progress?
5. What do you think should be done to counter climate change? List some
of the actions you or your community have taken.
Wrap Up F
Take notes on what you can recall from this topic.
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Global Business Trends
A
B
How Can ASEAN Nations
Unlock the Benefits of
the Fourth Industrial
Revolution?
Warm-up Question
What does ASEAN mean? What do you know about ASEAN?
Today’s Article
The effects of previous industrial revolutions have been well documented. If we
go back to the very first one, manufacturing moved from homes to the newly
created factories. With the shift, some skills were carried over but most had to
be adapted to new working conditions. The second and third revolutions saw a
similar shift. With every industrial revolution there has been a requirement for a
skill change. We are seeing the same trend with the industrial revolution
occurring today - Industry 4.0.
However, this is perhaps the first time that countries and companies have had
to worry about how their manpower will keep up with the pace of change.
Previous revolutions were seen as job and growth creators; with Industry 4.0
there is a concern that it may eradicate jobs and lead to unemployment.
Disruptive technologies like artificial intelligence are
transforming global production systems. Factory processes
and the management of global supply chains are all being
impacted. This is creating a new wave of
competition among countries because,
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if adopted correctly Industry 4.0 can unlock a 30-40% increase in productivity.
However, a crucial factor to unlocking this potential is labor, which needs to be
upskilled to handle these technologies. We also cannot run away from the fact
that some jobs will be lost. The people doing these jobs need to be reskilled to
continue contributing.
As other nations lead the charge in embracing the Fourth Industrial Revolution,
ASEAN countries have so far failed to keep up. This is an issue as China,
already a manufacturing hub, has a clear plan in place.
Countries such as Vietnam and Thailand were slowly emerging as
manufacturing bases within their own right, partly due to rising costs in China.
But with China leapfrogging ASEAN with their “Made in China 2025” plan,
there is a risk that if labor issues and Industry 4.0 are not addressed quickly
by ASEAN, some of their manufacturing base will be relocated back to China.
In order to seize the opportunity that Industry 4.0 presents, workforces need
to be prepared and equipped with the right skills. In an ASEAN context, this
will represent unprecedented demands on workforces which need to be
addressed for the countries to remain competitive.
ASEAN countries have historically relied on low skilled labour as their source
of competitive advantage. For example, Indonesia, as one of the major
developing countries, still relies on basic manufacturing and its Manufacturing
Value Added rate is one fifth of the more advanced industrialized countries.
Thus, the global shift to automation is two pronged for ASEAN countries.
Firstly, it means that other countries will soon have low cost production
capabilities. Secondly, it means that a huge part of jobs in ASEAN will be
threatened by automation. This was recently demonstrated by the UN’s
International Labour Organisation declaration that Vietnam, Cambodia and
Indonesia face the highest number of workers at risk from automation.
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1. in their own right (expr.)
“Picasso’s wife Françoise Gilot was a great painter in her
own right.”
Make your own:
Example 1
“The famous director’s son wanted to be respected as a
director in his own right so he changed his name before
embarking on his career.”
Example 2
Key Vocabulary
Review the key vocabulary for this topic.
How are these words used in the article? What do they mean?
C
manufacturing shift eradicate
disruptive crucial upskilled
reskilled leapfrogging
within their own right labor issues relocated
unprecedented seize the opportunity low skilled labor
manufacturing hub
competitive advantage two pronged
The following are some useful expressions.
Review each expression and make your own sentence using them.
Useful Expressions D
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2. seize the opportunity (v.p)
“He decided to seize the opportunity and take the job
overseas.”
Make your own:
Example 1
“While you are here, seize any opportunity you have to
develop your skills.”
Example 2
E Discussion & Debate
Share your thoughts on the following discussion questions.
1. What are some pros and cons of previous industrial revolutions?
2. What does the article mention about China’s plan for Industry 4.0?
3. According to the author, how should the ASEAN countries prepare for
Industry 4.0?
4. Do you think that South Korea is a good model for ASEAN countries?
Assume that they succeed in following South Korea’s example, what
would the repercussions be?
5. What other international organizations do you know of? Share your
knowledge about their purposes and members.
4