golden opportunities for the silver economy · 2018-04-03 · welcome to the first annual event of...
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Golden opportunities for the silver economyBrussel, 28 March 2018
Welcome to the first annual event of SEAS 2 Grow
SEAS 2 Grow – Silver Economy Accelerating Strategies To Grow
a European project (Interreg 2 Seas) between France, United-Kingdom,Belgium and Netherlands to boost innovation in Silver Economy thanks toinvolvement of all types of stakeholders, co-creation and experimentationsof products in real life
4 years project (2016-2020)
8 partners
800 stakeholders involved from the 4 countries
Welcome to the first annual event of SEAS 2 Grow
• Improve your knowledge about Silver Economy opportunities in France,Belgium, UK and the Netherlands and better understand innovation’s journeyand route in Silver Economy
• Learn more about what SEAS 2 Grow can offer to you thanks to paneldiscussions and testimonies
• Meet stakeholders from Silver Economy and develop partnerships andbusiness
open WiFi: Academie
Twitter:
#SilverEco#Opportunities @SEAS2Grow
Teaser : what can SEAS 2 Grow bring to you ?
Entusia, selected by our Accelerator
#silvereco #opportunities @seas2grow Open Wifi: Academie
Teaser : what can SEAS 2 Grow bring to you ?
Entusia, selected by our Accelerator
Program of the day
Panel discussions with stakeholders
- Testimonies from stakeholders involved in SEAS 2 Grow (companies, elderlyand health and care organizations, local authorities and commissioners) anddiscussions with them to understand what SEAS 2 Grow can bring to you
Workshops about innovation in Silver Economy in the 4 countries
- Finding opportunities in the booming international Silver Economy
- Designing your product for the Silver Economy market
Networking
- Pre-booked meetings
- Speed dating meetings
Program of the morning
9h30 – 11h Plenary session (Auditorium)
• Keynote by Zsuzsanna Bódi, Association Director at European Network of LivingLabs (ENOLL.org)
• Keynote by Dr Lorraine Morley, Project Lead Silver Economy Innovation at Allia Ltd
11h10 – 12h Panel discussion with innovators (Auditorium)
12h10 – 12h40 Panel discussion with elderly (Auditorium)
12h – 19h Exhibition (Atrium)
12h30 – 14h30 Lunch (Atrium)
13h – 14h30 Networking by topic (Atrium)
13h30 – 14h30 Speed dating (Atrium)
Golden opportunities for the Silver EconomyPaleis der Academiën
ATRIUM
MAIN BUILDING ENTRANCE
Auditorium: keynotes & panel discussions(groundfloor)
Cloackroom @ Auditorium entrance
Golden opportunities for the Silver EconomyMAIN BUILDING 1st Floor
1 - Coffee breaks (Marmeren Zaal)1 - Bilateral pre-booked meetings (Marmeren Zaal)5 - Workshops (Marie-Thérèse)
Workshops
Coffee breaks
Bilateral pre-bookedmeetings
Golden opportunities for the Silver Economy: ATRIUM
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Philippe Muyters, Flemish Minister of Labour, Economy, Innovation, Sport
Golden opportunities for the silver economy
Brussel, 28 March 2018
Welcome to the Conference from Philippe Muyters – Flemish Minister of Labour, Economy, Innovation and Sport
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Zsuzsanna Bódi, Association Director European Network of Living Labs
Golden opportunities for the silver economy
Brussel, 28 March 2018
OPEN INNOVATION: Bridging is the FutureZsuzsanna Bodi – ENoLLBror Salmelin - Adviser, Innovation Systems, DG CONNECTTuija Hirvikoski – PhD, ENoLL President
Innovation?
•Make things happen!
Science based linear innovation is NOT mainstream anymore!
• User-centric innovation
• Open innovation
• Systemic innovation
• Experimental mash-up
•Leadership with courage -> new management skills
ClosedInnovation
OpenInnovation
InnovationNetworksEcosystem
Centralizedinward looking
innovation
Ecosystem centric,cross-organizational
innovation
Externally focusedcollaborative
innovation
Paradigm change is REAL!
• Closed innovation Open innovation Open innovation 2.0
• Dependency Indepencency Interdependency
• Subcontracting Cross-licensing Cross-fertilisation
• Solo Cluster Ecosystem
• Linear Linear, leaking Mash-up
• Linear subcontracts Triple Helix Quadruple Helix
• Planning Validation, pilots Experimentation
• Control Management Orchestration
• Win-lose game Win-win game Win more-Win more
• Box thinking Out of the Box No Boxes!
• Single entity Single Discipline Interdisciplinary
• Value chain Value network Value constellation
3
Diversity means breakthrough probability
•
High low
Low
highV
alu
e o
f in
no
va
tio
n
Breakthrough
average
insignificant
Alignment of team members’ disciplines
20
Value Chain
collaborationprocess
Value Network
Dynamic Value
Constellation
mediationValue Chain
process
Value Network
New Business Structures
21
••• 22
Innovating together!
Open
Innovation 2.0
Citizens
and users
Application
Environments
Technology and
Infrastructure
Organisation
and methods
Expertise
Creative Commons; tools, IPR, practise, experience
Essential drivers for modern innovation policy
• connectivity
• openness
• interaction
• “organic” (OrganiCsations..)
• crowd resourcing
• catalytic IPR
• NON-controllable, only catalyzing possible
23
•
Requirements for the realisation of the Dublin Innovation declaration
Experimentation
Photo credits: www.respectserendipity.com
Discovery Learning
Embrace change Evidence-based policy-making
Orchestration
A
B
C
“I am going to use my idea in my field of use, and you are welcome to use it in your own field”
Bridger as new profession
10
Currator, orchestrator and systems designer
New innovation space
• New professions: Curators and Bridgers] Orchestrators and System Designers
• New types of ecosystems:• Self directed
• Real world prototyping and experimentation
• Common interest
• Open platforms
• Recognition beyond ordinary means
• Brings fast scale-ups
27
The year is 2030 - The Lab
“Open Science has become a reality and is offering a whole range of new, unlimited opportunities for research and discovery worldwide. Scientists, citizens, publishers,
research institutions, public and private research funders, students and education professionals as well as companies from around the globe are
sharing an open, virtual environment, called The Lab.”
3Os = Open Innovation, Open Science,
Open to the World
European Network of Living Labs and the 3Os Strategy
LIVING LABS,EXPLAINED
Living Labs are open innovation ecosystems based on a systematic user co-creation approach that integrates research and innovation activities in communities, placing citizens at the centre of innovation.
HOW LIVING LABSWORK
People can be involved in all phases of the innovation process thanks to Living Lab methods. From idea generation to building prototypes, from design to commercialization.
ENoLL Living Labs are in regular contact with 1,650,000 citizens for experimentation and testing purposes.
ENoLL Living Labs reach out to around 50 million citizens with their activities and active presence in local communities.
WHAT LIVING LABS HAVE IN COMMON?
QUADRUPLE HELIX MODELTO CO-CREATE FUTURE
The awarded Living Lab approach develops, manages and contributes to local ecosystems and inter-disciplinary teams thus fostering inclusion within urban and regional contexts. Multi-thematic: Culture ,urban innovation, cultural-heritage, well-being, ICT, sustainability, skills development and inclusion.
ENoLL LIVING LABS AROUND THE WORLD
LIVING LABSA THREE LAYER MODEL
Open Innovation:Knowledge transfers betweenorganizationsMACRO
MESO
Open & User Innovation:Real life experimentation, active user involvement, multi-method and multi-stakeholder
Source: Dimitri Schuurman
Living Lab constellation consisting of organised stakeholders (PPP-Partnership)
RESARCH PARADIGM
Living Lab innovation projects using Living Lab methodologies
Individual Living Lab research steps and activities linked to the stakeholders’ assets and capabilities
MICROUser Innovation: User involvement & contribution for innovation
DEFINITION
ENoLLAREAS OF WORK
ENoLL Members are active in the following thematic areas:*
* Percentages result from the members active in a specific field divided by the total number of living lab members (150)
ENoLL combines vertical specialization domains (health, smart cities, creativity, education) with horizontal and territorial specializations
Case Studies
EXAMPLEAfrican Living Lab ISEG/UNIDAF
• Key technology and services to promote digital communities and cities bridging the gap between technology and user appropriation.
• Training, E-learning and capacities building for young people• Digital media platform technology• EHealth and telemedicine
EXAMPLEimec: Gov-Lab
1) The Parkadvisor application: helping disabled people find a parking spot2) The Hi App: helping refugees to prepare for the job market3) Deel Mijn Data (share my data) and Digitale Vaccinatiekaart (digital vaccination pass)
Flemish civil servants ideate, co-create and test new services for citizens
EXAMPLE: WeLive H2020Laurea e-governance & e-participation
EXAMPLELiCalab: Zivver
An easy-to-use plug-in for MS Outlook which enables users to safely email,chat and share files tested and further developed in real-life situations incare institutions in Flanders and the Netherlands
EXAMPLELiCalab: CrossCare
Cross Care contributes to the development and implementation of careinnovations (product, service, concept) by offering a healthcare pilot and hasa fund that innovation can be supported
EXAMPLECforCare Living Lab: E-triage
EXAMPLELaurea Robots and the Future of Welfare Service
How homecare workers assess care robots in homecare?
What possibilities homecare workers see at care robots?
…the next step is to PILOT care robots JOINTLY WITH USERS AND OTHER STAKE-HOLDERS?
Technology Library and showroom with demovisits
• supports user's ability to learn how to use welfare technology
• support elderly people and their relative's independent living at home using different electric devices and digital social services
• develop our companies’ customer oriented product development
• encourage professionals and students welfare technology usage and commissioning
EXAMPLE Citilab Cornellà: Edutec, Opensurf, SeniorLab & Laurea: KYKY
• citizens learning computer programming and digital skills become active participant in the technology world
• empowerment of children and older people in technological skills
EXAMPLETransnational Care Living Lab
• CrossCare: succesful SME suport instrument using living labs
• Spinning Pilots Project: do you want to cooperate with us?
• SEAS 2 Grow: Silver Economy Accelerating Strategies To Grow
Take bolder collaborative business and research bets!
Mediator team as an enabler:
facilitating, brokering, bridging, curating,
interpreting, organizing, messaging, reflecting…
Departments responsible for Economic Development Public Procurement
Academia
Finance: public and private
Businesses
3rd sector
Public Sector:
CitizensClients
Use your city or region as a Living Lab:
• For market creating innovation,
• faster market access, renewing industries
and • to attract the needed
monetary intellectual capital
Hirvikoski, T., Lehto, P. ja Äyväri, A. (2016). Sosiaali-, terveys- ja hyvinvointipalveluiden kehittämis- ja kokeilualusta Kalasataman terveys- ja hyvinvointikeskuksen kontekstissa. Raportti Helsingin kaupungin ja Helsinki Business Hubin toimeksiannosta.
KEY BENEFITS OFLIVING LABBING
Recently, the ENoLL member iLab.o contracted IDEACONSULT, an independent research organisation to conduct an impact study on its living lab approach for SMEs. Overall, the results of the study showed that the majority of companies adapted their products prior to market launch based on insights generated by Living Lab activities.
KEY BENEFITS OFLIVING LABBING
OpenLivingLab Days 2018
WHAT: 3 day long summit of the worldwide Living Lab community including interactive sessions, “learning-by-doing” workshops, discussions, excursions and off-site visits.
AIM: Giving the participants a wider insight about models, theories and technologies related to Living Labs.
WHERE: Geneva, SwitzerlandWHEN: 22 – 24 August
Read the event report from 2017: https://issuu.com/enoll/docs/openlivinglab_days17_report
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Dr Lorraine MorleyProject lead Allia Ltd
Golden opportunities for the silver economy
Brussel, 28 March 2018
2 SEAS Region
Areas of Belgium, France, Netherlands and UKRegional conclusions: Flanders vs Belgium, England vs UK
A new market called the
Silver Economy
European silver economy
The biggest in the world96 million adults over the age of 60
Consumer spending amongst age 60+ rising fast
Some sectors will benefit significantlySmart Homes for independent living
Service robotics
Health including e-health
Wellness, safety, personal and autonomous transport
Financial products
Value created by SEAS2Grow Suite of free-to-access tools and materials
Stakeholder needs analysis
Market study
Route to market tool
Interactive online stakeholder map
www.seas2grow.com
Value created by SEAS2Grow Fit-for-purpose innovations
Involving end-users
A network of Living Labs
Some innovations tested so farCombined walking aid
Washable incontinence productSensor system to help track wellbeing
Digital app to help optimise informal care
Value created by SEAS2Grow A new brand for a lasting legacy
A new platformreaching out to…
Businesses with innovative goods and services
Organisations with challenges
Investors
Potential corporate sponsors
www.agetechaccelerator.com
Together, let’s make this world a better place in which to grow old
www.seas2grow.comwww.agetechaccelerator.com
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Panel Innovators: E-wear solutions, moveUP, Tante Louise, Walk with Path
Golden opportunities for the silver economy
Brussel, 28 March 2018
The project
Development of solutions based on operating physiological data obtained by seemless sensors integrated in « second skin » garments, to help senior people age well at different life period.
Specialist of wellness for 55+A historical know-how approved by 55+ for « second skin » textile
Enormous potential of IOT
•More than 30 Billion connected objects in 2020
•Unlimited potential of applications•…
Differentiation axes that are common to all solutions we are working on:
• Solutions are perfectly adapted to this specific target: senior people (ergonomy, wording, references, …)• Measures taken with great precision (better than watches or bracelets)• Sensors are seemless / wireless• Garments will benefit from the unbeaten know-how of Damart (comfort, style, morphological expertise)• Senior people trust in the brand « Damart »
Creation of E-Wear Solutions to enter a start-up mode to maximize chance of success
Strategy
Quickly establish a position on the connected senior market
Development of solutions inspired by use rather than tech-driven
Use the existing tech for initial use, then develop the solutions byadding tech features (versioning)
Co-creation: putting the target at the heart of the developmentprocess (before, during and after the development of the solution )
• "Problem" interviews• "Solution" interviews• POC test• Post-sprint testing• Activity tracking and customer feedback• Continuous improvement
Active, autonomous
Home-based
Well-being field
Prevention
General public
For the person wearing the garment
Young seniors
Decreasing autonomy
Home-based
High dependance
Specialized accomodation
4th age
Ageing better &
Dependance,
Tools for the medical staff
Keep track, prevent, assist
Well-being at home,
prevention and support
relatives and caregivers
Monitor, facilitate, reassure
Connected well-being
Inform, support, share
Our project’s scope
Medical field
Monitoring
Niche market
For the caregivers
The part of the project concerned by
Create a solution for dependant and elderly people’s accommodations, to improve residents’ monitoring:
o Support medical staff in their follow-up of residents and care-giving actions
o Make it more efficient, enabling an earlier detection of useful evolutions for residents’ care
o Anticipate some of the medical care, or the establishment of a special monitoring
o Give an alert in case of a major issue, not very predictable
SEAS 2 Grow services
o Sets up methodologies for co-creation sessions and experimentation
o Involves end-users (nursing homes’ staff, caregivers, etc.)
o Organizes co-creation sessions and experimentations
o Writes reports and analyzes key conclusions
Co-conception of the connected garment with nursing homes’ staffCo-creation sessions with nursing homes’ staff to explore current practices and needs from nursing homes, identify some unmet needs and get feedback about the prototype of connected garment
1 collective session in France
2 separate sessions with 2 other nursing homes
1 collective session in Belgium
6 months after
the selection by Seas2Grow
SEAS 2 Grow: a facilitator to better understand practises and needs in the Silver Economy
Thank You !
Data driven personalised Patient Journey & Recovery
Member of
Sanny HanssensIr, MBA
Business Developer moveUP
InternationalisationFrom startUP to scaleUP
PatientOsteoarthritis -> Joint replacement
40% > 65y: osteoarthritis of the knee
80% of people with osteoarthritis have limitation of movement
25% decreased daily activities of living
Source: WHO: The Bone and Joint Decade
Oste
oarth
ritisP
atien
t
Surgeries per year Belgium22.800 Knee
28.670 Hip
moveUP©
Dissatisfied
Chronic Pain
After knee or hip replacement
moveUP©
30%Up to
2010, 2016
OvertrainingWound problem, DVTExpectations
Artificial In
tellige
nce
+ 24/7 medical team
+ Pre- and post-surgery
+ 100% Personalised
+ Daily management
+ Exercise
+ Medication
+ Activity
+ Coach
+ PROM
moveUP©
Medical Dashboard
1st line: Physical therapist2nd line: Surgeon, GP
mo
veU
P
marked
moveUPimproves outcome, satisfaction & cost
Mile
ston
es re
ache
d
Q4 2015 moveUP founded
Q1 2016 Minimum Viable Product, 30 patients
Q3 2016 Pre-clinical tests with 42 patients
Q4 2016 Mobile Health Call (INAMI AP19) selection – Health & care, MSD award
Q1 2017 App v1 - CE marking kick off
Q2 2017 kick off 200 patients trial in 3 hospitals
Q3 2017 Increasing team to 10 FTE
Q4 2017 CE marking (class I medical device) + First paying customers
3 pilots started, leads in 15+ centers in BE, NL, FR, UK
Q1 2018 8 pilots planned/ongoing, 3 fully prescribing surgeons.
Partial reimbursement and full reimbursement RIZIV announced
moveUP reached important milestones
moveUP©
Next Steps : Internationalisation, in European countries
startUP to scaleUPmore than sales
Focus groups Patient First
Prescription Surgeon is key stakeholder
Financials Who pays?Patient vs Public/Private Insurance
Scalability TeamProduct
moveUP©
Artificial In
tellige
nce
+ Test & Adapt our Value Proposition
+ Country-Specific Inputs from User Experience
+ Adapt our Go-to-Market approach and kick off!
moveUP©
mo
veU
P
Key Take-Away’sSeas2Grow for moveUP
Head Office moveUP cvba (BE 0643 795 235)
Parvis Sainte-Gudule 5, 1000 Brussels, Belgium
Offices Oktrooiplein 1, 9000 Gent, Belgium
Parvis Sainte-Gudule 5, 1000 Brussels, Belgium
Ward, Ir +32 478 39 14 58 [email protected]
Philippe , MD +32 477 78 79 14 [email protected]
Charles-Eric, Ir +32 496 97 97 42 [email protected]
Member of
Thank you
Bergen op Zoom – Steenbergen - Woensdrecht
The Netherlands
Mission statement tanteLouise
Providing best care possible
in a homelike environment
Best care possible
• Specialist in dementia
Together with:
• Partners in care and cure
• Hospitals
• Home care organizations
• General Practitioners
• Local goverments
Cooperation companies
• Nursing home facility:
• Vissershaven
• Technical partners: Consyst www.consyst.nl
Testing products
- For safe care - support staff
Augmented RealityGlasses
www.1minuut.com
Developing concepts of living in freedom
tanteLouise
Care Center705
Nursing homes533
RehabilitationCare198
Care in home situation
416
16 facilities
1890 employees
833 volunteers
446 interns100 trainees
Locations
Facilities
Participation in SEAS2Grow
• Knowledge and experience in the field of dementia
• Research into dementia in early stage
• Misunderstood behavior in the elderly
• Knowledge of other syndromes
Walk with PathLise Pape
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Panel Elderly Council: Kim (UK), Alida (BE), Laurent (FR),…(NL)
Golden opportunities for the silver economy
Brussel, 28 March 2018
Golden opportunities for the silver economyBrussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Program of the afternoon
12h – 19h Exhibition (Atrium)
12h30 – 14h30 Lunch (Atrium)
13h – 14h30 Networking by topic (Atrium)
13h30 – 14h30 Speed dating (Atrium)
13h10 – 13h55 Workshop 1 : Finding opportunities in the boominginternational Silver Economy (Room Marie-Thérèse)
14h40 – 15h25 Workshop 2 : Designing your product for the SilverEconomy market (Room Marie-Thérèse)
Program of the afternoon
14h – 16h Pre-booked bilateral meetings (Marmeren Zaal)
16h15 – 17h Panel discussion with commissioners (Auditorium)
17h – 17h15 Conference closing (Auditorium)
17h15 – 19h Reception (Atrium)
Golden opportunities for the Silver Economy: ATRIUM
Toilets & cloackroom
entrance
exhibition
Networking bytopic
Speeddating
LUNCH & RECEPTION
Golden opportunities for the Silver EconomyMAIN BUILDING 1st Floor
1 - Coffee breaks (Marmeren Zaal)1 - Bilateral pre-booked meetings (Marmeren Zaal)5 - Workshops (Marie-Thérèse)
Workshops
Coffee breaks
Bilateral pre-bookedmeetings
Golden opportunities for the silver economyBrussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Panel Commissioners: Tony Sanderson (UK), Carine Boonen (BE),Adam Prominski (FR), Mike Dorst (NL)
Golden opportunities for the silver economy
Brussel, 28 March 2018
BUILDING SILVER ECONOMY IN FRANCEHauts-de-France Regional Council
Adam PROMINSKI, Economic Partnerships DepartmentSeas 2 Grow, Brussels, 28.03.2018
BABY-BOOM -> PAPY-BOOM
• World : 900 millions +65 years old today vs. 2 milliards in 2050
• Europe : 96 millions +65 years old• 18,5% population in 2014 vs 28,7% in 2080
• France (+60 years old) :• 15 millions in 2015• 20 millions in 2030 and 24 in 2050
• Hauts-de-France :• 1,27 million in 2015 (21,3% pop. vs. 23,8% in Fr)
• and 432.000 seniors +75 years old
• 1,7 millions in 2030 (28% of regional population)• Oise = grow +40% seniors until 2030
5 IDEAS TO SHARE
1. National context and structuration of the silver economy in France
2. Regional declination through a regional steering comity
3. Actions and conducted projects : training and education, inovation, economic development, calls for projects, financing demonstrators, european projects…
4. The conditions of success : building a commonstrategy with the Departments & local authorities
5. Silver Economy = a complex conceptbetween economy, social and ethics issues
1. NATIONAL CONTEXT AND SECO IN FRANCE
• 2003 : first awareness, realization of the situation in France (heat wave)
• 2005 : creation of the Caisse nationale de solidarité pour l’autonomie(CNSA – www.cnsa.fr)
• 2012/2013 : mobilization of economic actors, economic lobbying
• Concretization of the national strategy in 2013 :• January : report of M. Luc BROUSSY
• July : creation of the national strategic Comity for SECO sector
• December : adoption of a national Contract for SECO sector
• Technical tools : France Silver Eco (www.france-silvereco.fr) andForum of Living Labs in health and autonomy (www.forumllsa.org)
2. A REGIONAL STEERING COMITY
• 2004 : creation of a regional steering comity
• The members are the State, the Region, the Department, Lille Metropolitan area, Eurasanté, other economic actors and territoriesinvolved in SECO…
• The regional steering Comity is supposed to be the regionaldeclination of the national strategic Comity for SECO sector
• The difficulties : governance organization and coordination betweenRegion, Departments and local authorities
• Regional level has no direct competences on health and social issues
Luc BROUSSY report
Creation of the national Comity for
SECO sector
SECO national contract
2013 2014 2015 2016 2017 2018
CREATION OF THE REGIONAL SECO COMITY
1st strategic study
Elections and regional reform
2nd strategic study2 CFP « Silver Surfer » with Eurasanté
EXP. CAMPUS FOR QUALIFICATIONS H.A.L.*Creation of the Cluster SeniorStart Up WE Silver Eco
1st national fair Ageing Fit in Lille1st meetings between Region and Departments
Interreg project « Seas to grow »4 living labs 3rd CFP « Silver Surfer »Demonstrators in territories 1st technical contacts in Picardie
SECO CESER report
ADOPTION SRDE2IDynamique « GENERATION S »
ADOPTION CPRDFOP AND REGIONAL SFSS
Meetings aroundtraining and formation
Communication GENERATION S
B. MAUROY report
France Silver Eco
Living Labs Santé Autonomie by CGE,
Ministère de l’Économie
*HAL – Health, Autonomy and Longevity
Mission B. MAUROY
3. WHAT WAS ENGAGED IN HAUTS-DE-FRANCE ?
4. THE CONDITIONS TO SUCCESS
• The 5 Departments engage together 500 m€/year for elderly and disabled people in HDF region
• Personal services (and esp. services for seniors) represent around 110.000 jobs
• Region is competent and responsible for economic development, innovation and for social and sanitary formations
• The local authorities (municipalities, urban/rural communities and metropolitan areas) are the closest partners to the silver demand
• SECO can not be considered only as a market or a simple economic opportunity !
5. MANAGING THE COMPLEXITY OF THE SECO
POLITICAL COORDINATION
TECHNICAL COORDINATION
ObservatoryInternet
ressources
Ethic / scientificcomity ?
Home adaptation
TourismCulture
Social inclusion
Clinicalresearch
EthicSolvability
Segregation…
Caregivers(aidants in F)
PreventionFooding
Innovation& incubation
Training formation & job
opportunities
Re-educationRe-adaptation Personal
servicesMobility
NATIONAL LEVEL
INTERNATIONAL
PUBLIC AND PATIENTS OTHER RÉGIONS
5. MANAGING THE COMPLEXITY OF THE SILVER ECONOMY SECTOR
C
C
C
C
C C
C
C
C
C
C
5. MANAGING THE COMPLEXITY OF THE SECO
PROXIMITY,TERRITORIAL APPROACH
INNOVATION,EMPLOYMENT AND ECONOMIC
OPPORTUNITIES
INTERGENERATIONNAL APPROACH
Health
Kindness
Isolation
Pain
Ethic
Dependency
Utility
End of life
Mobility
Inclusion
Social life Autonomy
Uprooting
Well getting old
Meaning
Enjoy
Self esteem
Death
Loss of bearings
Mourning
Other’s look
Adaptation
VulnerabilitySolvency
Withdrawal
Widowhood
Good treatment
Fragility
Insecurity
Modesty
Dignity
Marketing, trade, services, products, design, solutions, prices, rentability…
Breaking
Reality of issuesfrom the demand side
(patients and institutions)
Silver economy opportunitiesfrom the market offer side
DespiteLack of understanding
Do you have an innovative product in Silver Economy ?
Apply to the AgeTech Accelerator from SEAS 2 Grow before 25th April (wave 3) or before end October (wave 4)
To get co-creation sessions with end-users, experimentations of your productin real life, and business support.
www.agetechaccelerator.com
#silvereco #opportunities @seas2grow Open Wifi: Academie
Brussel, 28 March 2018
#silvereco #opportunities @seas2grow Open Wifi: Academie
Thank you for your participation
Golden opportunities for the silver economy
Brussel, 28 March 2018