getting your boss to change
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Getting Your Boss To Change
by Doug Howardell
Symbiotic Solutions
You’ve just been to a conference, workshop or class. You’ve got all these great
ideas how you can improve things in your company. You can’t wait to tell your bosswhat you learned and what you want to do. On Monday morning you rush in to see the
boss and share your new insights. What response do you get? “We can’t do that. We’re
too (big, small, rich, poor, busy, slow.)” “ That will never work.” “Great theory but whoin our industry has really done it?” “They (corporate, owners, auditors, the union, or
customers) will never allow that.” Sound familiar?
What do you do now? Go back to your desk with your tail between your legs and
forget about it? Dream about what it could be like if you were the boss? Start updatingyour resume? All those work but if you’re willing to try to overcome that resistance, have
I got a plan for you! This article will explain why the boss resists change and will identify
specific ways bosses react when faced with threatening change. I’ll explain the specific
tools and techniques and tell you a story about how I used these methods in a realsituation.
Late in the year, I got an email from the controller of a company I had workedwith a couple of years before. It said, in effect, we’re finally going to make some of the
changes you suggested. Are you available to help implement them? I was and within a
week, we were deeply immersed in trying to change business practices and processes that
had been in use since the company was founded 30 years before.This company, who shall remain nameless for reasons that will be obvious, is
basically a distributor. They do a lot of configure-to-order assembly of standard
purchased subassemblies. There is no real manufacturing or complicated assembly goingon. Their yearly sales were in the 20-30 million range and they usually have about 2 - 3
million in inventory.It is a fact of nature that organisms only change when there is sufficient fear or pain. It is a fact of nature that companies only change if there is a significant emotional
event threatening to bring real fear or pain. For the controller, the significant emotional
event was the year-end physical inventory audit. The results hurt him in his most tender spot, his bottom line.
They had taken a net write off of over ten percent of the value of their inventory.
Never in their company history had such a loss have to be reported in the year end
financial statement. The weak profit that would have been reported was now going to bea loss. The controller had promised the president that it would not happen again next
year. That’s why he called me. Net dollar impact is a lousy measure of inventory
accuracy, yet it’s the only tangible number that most accountants understand. (Net dollar is the end result of netting the monetary value of the gains against the monetary value of
the losses.) The real value of their loss was much higher than they cared to recognize.
The situation with this company’s inventory was not complicated. From my previous work with them I knew that they had no controls over issuing of inventory.
When someone, anyone, wanted a part, they just took it, no paperwork, no data entry, no
authorization. It was a self-service inventory system. Theoretically, inventory would be
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relieved when the customer was invoiced, theoretically. It didn’t work for a variety of
reasons. It had never worked, but not everyone agreed that was a problem.
There were those who liked the current processes. It was easy to react quicklywhen a customer order had to ship in a hurry. In fact, it was the Director of Operations
who was convinced that everything was just fine. His argument was that the inventory
they could not for account was not walking out the door, was not really lost. It had beenreceived and it had been shipped. Yes, inventory wasn’t being accounted for but that was
accounting’s problem not operation’s problem. There was no need to change a thing.
The controller knew better but he had no power over his boss, the Director, whohad been with the company from the start. The controller had only been there a couple of
years. He was young and bright but knew he was going to run into stiff resistance to any
change.
Implementing change in an organization, any organization, is a challenge. It’s anundertaking that fails more than it succeeds. The difficulty comes from two areas, the
attempt to design a new process that is better than the existing process, and the attempt to
get people to accept and embrace the new process. Anybody who has attempted to
implement a new business process or new technology will tell you the latter, getting people to change, is the more difficult of the two. Often it’s the people at the top who are
the most reluctant to change. So, how do we overcome your boss’ and other people’sresistance to change? Three steps: Understand the nature of that fear; identify the
specific reaction to the fear; apply the tools that overcome the fear and get people
moving.
Step 1: UNDERSTANDING THE NATURE OF FEAR
Conventional wisdom says people fear change. That is not true. Most people like
variety in their lives. They wear different clothes every day. They buy new clothes eventhough the old ones still fit. Lots of folks rearrange their furniture just to introduce a little
variety in their lives. Many people like to go to new places on vacation. One time it’s
north to colder climates, next it’s south to some place warm. We like to go places thatare different from where we live everyday. If we live in the city, we may be likely to
vacation in the country. If we live in the country, we want to see the big city. Change in
everyday life is considered good. Why, then, do we believe that change in our work is bad?
It’s because many of us fear the unknown. We are afraid that the new system
may involve loss. We may lose power, prestige, or position. We may fear loss of our
ability to perform our assigned tasks. We may fear losing our place in the group, as anaccepted member of the community of our fellows. When we perceive this potential loss,
maybe even loss of our job itself, we feel threatened. It is this threatening change that we
fear.Test this idea in yourself. If you thought that some new way of doing business
was going to change your job in such a way that everything you learned in school or
through experience was no longer of any use, how would you feel? Everything you’vedone in the past is of no value to you now. THEY are giving you one week to learn the
new methods or else. Would you feel good about the change? Would you help
implement that change? Or would you do everything in your power to slow it down?
Now, how would you feel if the new method guaranteed you a promotion, a raise, a
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bigger office and more time off? Would you now help to implement that method? If
you’re like me and most other folks, in the first case you’d be afraid. Afraid for your job,
afraid for your lifestyle the job affords you, afraid for your sense of accomplishment andyou sure as heck wouldn’t help implement the change. In the second case you would feel
completely the opposite.
When we feel threatened, we resist change. We fight it as if our very lifedepended on stopping it. Change resisted is change delayed. Change delayed may be
change denied. While most changes we attempt to implement in the work place do not
have the clear, obvious consequences laid out in the above example, people will make uptheir minds about the change as if it were that straightforward. In the absence of clear
evidence of positive personal benefit, most people will assume negative consequences.
That is why so many people resist all change in their jobs. To be successful in
implementing new methodologies or any other change, we must understand the resistanceand know how to overcome it. It’s as simple and as vastly complicated as that.
Using this thinking, the controller and I sat down to strategize how to get new
inventory control processes implemented over the resistance of the operations director.
Step 1, understand the nature of his fear. We knew he must feel threatened but why. Thisis actually fairly easy to figure out.
The director had been with the company 30 years. He knew how to get productout the door using the current methods. As a matter of fact, he knew it so well that getting
product out the door on time was how he made it be a director in the first place. His
success was built on being the best at doing things the way they were always done. This
is true of most bosses. They got to where they are doing things certain way. They may bethe expert in that method. They definitely know how to manage the existing processes.
They know where to look for problems, know where to look for answers and know what
to do when something goes wrong. Putting in new processes would take that away fromthem. Bosses often think, “How can I manage if I don’t know how things work? If I’m
not the expert, what is my competitive advantage?”
We knew that our ops director was threatened but we needed to know more if wewere to be able to overcome his resistance.
STEP 2: IDENTIFY SPECIFIC REACTIONS TO CHANGEWhen we understand where fear of change comes from and how it manifests
itself, we are ready for the second step in overcoming resistance. In the second step we
learn to identify specific behaviors that are the reactions to pending change. There is a
continuum of reactions to change. These vary from specific styles of resisting to outrightembracing of change. Understanding these behaviors is critical so we can progress to the
third and crucial step where we address specific behavior using specific tools.
Reactions to change can be broken down into six specific behaviors.1. Flight
2. Fight
3. Doubt4. Explore
5. Accept
6. Embrace
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These reactions represent a continuum of behavior. We tend to start at the low
end and, with help and guidance, work our way to the higher level reactions. Each of the
reactions has typical behaviors that we can observe. Our job as the change agent is toobserve the behavior, classify the reaction and apply the corresponding tool that helps
people move up the scale.
We initially react in one of two ways when we feel a change threatens us. Thefirst position reaction to threatening change is Flight. People who resist through Flight
may just not show up. They miss meetings and appointments. They find all kinds of
excuses why something else is more important. If they do show up, they are late. Whenthey’re there, they are distracted. They may not pay attention, drifting to thoughts of
their own or doing other work when they should be focusing on the issues at hand. If they
are bosses, they may just say they don’t have time to work your idea. It may not be
obvious when we are dealing with Flight. Your boss won’t say he or she doesn’t want todeal with it. Your job is to figure out that’s what your running into.
The person who is in Flight has a plan or idea that they aren’t revealing. They have a
hidden agenda. They may want to stop the project all together or protect some sacred
cow. They work behind the scenes to impede progress. Look for someone whoseattitude is sullen, suspicious, or apathetic. Typically someone with a hidden agenda
would conspire with like minded others to bring about the results they desire. If it’s your boss, they might threaten you to go along with their ideas.
The second reaction to threatening change is Fight. The second position reaction
is overt and visible. People who Fight, resist at every opportunity. They disrupt
meetings. They are vocally negative to every idea. They may do whatever is opposite tothe direction of the change. They give you all kinds of reasons why ‘it’ won’t work.
We inhibit the ability of the change to go forward when we adapt either of the
first two positions. Whether we are resisting, we are not contributing. Our ability tolearn is greatly reduced or is nonexistent, and we are certainly not developing creative
solutions to the issues arising around the implementation of the new methods. When
resisting or running, we take no responsibility for producing positive results. Theimplementation of a new system or process will be delayed and maybe destroyed if even
one key person takes either of the first two positions.
When we get past Fight, we start to Doubt. When we are working our hidden agendaor when we are openly hostile, we are sure we are right and that we know what we’re
talking about. We start to Doubt that we have all the answers when we are willing to
admit that there might be a better way. This is a positive first step. If we admit we don’t
know, then we are open to other ways. But we can’t allow ourselves to get stuck with theuncertainty. We must move past this stage if we are going to be positive contributors.
People who Doubt that they know what to do are indecisive and act evasive. You can’t
get an answer from them. They tend to deflect questions and avoid making decisions.They infringe on others, asking for help or constantly questioning. People in the Doubt
stage are slowing down your efforts by not fully contributing to its forward progress.
If we can move past our Doubt, we begin to Explore the possibilities. When we startto Explore, we can see new ideas and new thoughts drift to the surface. We aren’t clear
yet so when we are in the exploring stage we may appear cautious or distant as we test
new ground. We require time to think about things before offering an opinion. This is a
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great improvement if we started in Flight or Fight, but we can move further along the
continuum and become more positive and productive.
To Accept change is the reaction of someone fully engaged in helping implement thechange. In this stage we appear cheerful and admiring of others who support the desired
ends. We are clear on what needs to be done and how to get there. We are productive.
We may even take a role in facilitating the change when we Accept the change.To Embrace change is the highest stage in our reaction to change. We welcome
change and are enthusiastic about it because we see the opportunities change brings. We
reach out to others and help them make the transition. We share what we know and whatwe learn. Feeling empowered by change ourselves, we seek to empower others.
It can be a long journey from taking Flight to Embracing change. We need to take it
one step at a time. If we are trying to make the journey ourselves, we would do well to
seek guidance and support from others. If we are trying to help others evolve, we need toknow what to do to overcome the obstacles that keep people locked in the lower ends of
the scale. Remember the first identify the reaction, then select and apply the
corresponding tool.
The Controller and I analyzed our resister. He wasn’t saying no way. He told thecontroller he could proceed but to minimize the impact and cost of the project. A couple
of times, the director called meetings of his staff when we had already scheduledmeetings with the same people. Based on the fact that he was not confronting him
directly and that he was making members of his staff unavailable, we decided he was in
Flight mode, the lowest level on the change continuum. He was resisting but he wasn’t
overtly fighting us, yet. Later we would wonder if moving him out of there to Fight wasreally such a good idea.
Step 3: APPLY THE PROPER TOOLSGood basic change management practices can help people start to move out of
their starting position. Overcoming inertia is critical in the early stages. If we want to
help people see the opportunity in the change, we have to explain why we’re changing,what we’re changing to and what the change process will be like.
Tool # 1: The Kick Start. A good technique to help people appreciate why we’re
changing is to raise the level of discontent with the current methods or processes.Raising the level of discontent will help people want to change because you get them to
agree the current method isn’t perfect. You can start raising the level of discount by
clearly documenting the current process. A picture is still worth a lot of words, so a
process map is a great tool here. Call a meeting of key players from all the areas affected by the proposed change. Make sure you include all the people you expect to fight the
change. It is also critical that this group is cross-functional, representing all areas,
especially those that are known to have issues with each other. Use this group to create amap of the current process. At each step along the way write down on a flip chart
disagreements about how the current process works. These are the people who live this
process everyday. They can remember everything that ever went wrong. They knowevery time another department didn’t do their job and it affected them. Take advantage
of this knowledge and experience. After the initial draft of the process map is completed
go back through and ask the group what kinds of problems, reworks, delays or complaints
they have experienced for each activity in the process. Write these down on a flip chart
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also. When a page is filled, stick it on the wall and start a new one. Do not just turn it
over on the easel. The problems must be visible. Using this technique you can easily fill
a conference room’s walls with flip chart pages. When you’re all done, ask everybody tosit back and look around. All the problems are visible for them to see. The shear volume
of them will create some level of understanding why you’re changing. They will
probably agree that something must be done. Now, if it is known, you can identify the new process, new system or new
technique that you’re changing to. Explain, in as much detail as possible, what the
changed state is going to look like. Use specific examples, screen prints, reports or other appropriate visuals that help create a clear, tangible picture. Highlight how it’s going to
solve most of the problems they have identified. Pick some of major issues off the list
they’ve created and show how that problem is going to be resolved. If the new process or
system isn’t known, you can start to design it to solve the problems. It is critical that people understand what their world is going to look like when the transition is complete.
The more they have a clear vision of the proposed end state the less fear they will have.
The next step is to let people know what to expect during the transition. How will
we be making the change over? Who will be involved? How long will it take? Howmuch will it cost, if that’s appropriate to share. Let everybody know what the steps are
for getting us from the current state to the proposed state. Be clear about roles andexpectations. Identify what they can expect to come up as issues during the transition.
We all want projects to come in on time, on budget and with perfect results. Haven’t
seen one of any consequence yet that did all that. So admit up front where the risks are.
Use benchmarking to identify these risks. Surprise is the surest way of making peoplenervous. Strive to eliminate all surprises by sharing as much data as you can up front. If
you’ve done this, when the issues do arise they will not cause the same degree of
consternation they would have if they were surprises.We used the Kick Start tool very effectively to address our inventory problems.
We started by setting some high level objectives for making process changes. Our list of
objectives included things like improving customer service, and reducing cost. Notice wedid not say improve inventory accuracy. That’s the how. The Kick Start tool requires us
to explain the ‘why’ first. Having identified the ‘why’, we called together the people
who worked with the current process. We developed our process map and listed the problems. We created a list of 68 problems with the current process. We cross referenced
the problems to the objectives and prioritized the list so we could go after the big things
first. We, the controller and I, did not identify the 68 problems. We facilitated the people
who owned the current process to develop the list. And it was easy. They knew exactlywhat was wrong. They had never felt that anybody cared or wanted to change. All we had
to do to get this long list was ask and give them a method to organize what they knew.
The director of operations did not attend any of these sessions, his people did.Listing the problems with the current processes did a good job of raising the level of
discontent through out the organization. The boss certainly heard the rumblings. Next we
called an executive meeting. We had the president, top VP’s and all directors in themeeting. The controller showed the brass what we had done and the results. As a group
they were impressed. This meeting completed the last step in the Kick Start Tool, we
built a coalition. Building a coalition is particularly important when trying to get you boss
to change. You can try it on your own but that’s dangerous. Get all the people you can to
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join forces with you. Our coalition started with all the people who attended our process
mapping sessions. These people now understood the problem and the possible solutions.
Remember these people worked for our target. The company executives became part of the coalition after we presented to them at the status meeting. The target of our efforts,
the director of operations, did not say a word during the meeting but that meeting
unexpectedly moved him out of a Flight response. You know where he landed. He cameout swinging. We didn’t even have to use the tool designed to move people out of Flight
but I’ll explain it anyway so you have this tool in your tool box.
Tool #2 Idea Mining. Flight, not dealing head on with the threatening change,may be the most frequent reaction of people confronted with threatening change. People
in Flight have a issue, concern or an idea they’re not sharing. It could be an idea to make
something happen or to prevent something from happening. Whatever is unrevealed is
hidden. We need a tool to help reveal these hidden thoughts. The tool used to uncover hidden agendas is called Idea Mining. Idea Mining can be used by the person with the
hidden agenda who is looking for some way to reveal it or by someone who is trying to
discover the hidden agenda of another. Let’s use the example where I believe you have a
hidden agenda. I came to this conclusion by observing the way you react when we areworking on implementing the new system. The Idea Mining would work like this.
Step 1: I get clear about what I need from you. I think through my needs, andwhy I need these things. I form a clear, mental picture of what I want and what it
is worth to me. I plan out what I’m going to say to you so that when we talk I’m
clear and concise.
Step 2: In a completely non-threatening manner and place, I tell you what I need.I reveal my agenda to you. I take the first step. I show you an example of how
agendas may be revealed. This sets up the opportunity for you to reveal your
agenda to me. People are always more comfortable being the second one to openthemselves up. I go first showing you that I’m being honest and open.
Step 3: I ask you what you need or want to fulfill my need or support my idea. I
listen very carefully, without interrupting, to your response. I use active listening,repeating back to you what you said you need or want. When you say I need ‘X’,
I say, “So to support my idea you need ‘X’. Is that right? Is there anything else?”
I listen again repeating the cycle until you have stated everything you need or want. When you say there is nothing else, I repeat back one more time the
complete list. “If I provide all of this then you will help me with what I need
from you?”
Step 4: If it is in my power to do everything you asked for and I judge that it isworth it to me, I agree to provide what you need. If I must go get permission or
the support of others then I tell you that’s what I’m going to do and promise to get
back to you by a certain time or date. Either way, your list of needs and wantswere your hidden agenda. I now know what the issues are. Your agenda is no
longer hidden!
There are many variations of what to do given the response of the other person inthis scenario. Given the limited length of this article, I can’t cover them all. What’s
important are the first three steps. Whether you are trying to reveal another person’s
hidden agenda or trying to reveal your own needs and wants, these steps are the same. It
is in the handling of the response where the variation comes in.
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Like I said, we didn’t need to use Idea Mining. After the meeting with the
executives, the director came out swinging. He started his offensive by calling the
controller into his office for a little chat. The controlled related to me later that we wastold in the strongest possible language that the director of operations did not appreciate
the controller and I telling the VP’s and the president what we were going to do to change
the way operations worked. “I’m the Director of Operations! I decide what and howthings run,” he said. After that face to face, the director called me into his office for the
same kind of chat. That was my opportunity to use the tool designed to deal with resistors
who are in the Fight stage.Tool #3 Beach Ball Communication. The most visible technique of resisting
change is to Fight. We all have seen countless examples of people in this stage of
resistance. A boss in the Fight stage seeks to destroy the perceived threat because of his
or her own fear of loss. The person who is Fighting may appear to on the offensive but isreally defending the status quo. Effective communication is impossible. The Fighter isn’t
listening. He or she is formulating rebuttals as you speak. Conflict exists because there is
a position and an opposite position. Resolution can occur when the parties see a
possibility that includes both positions.Visualize two people facing each other with a multicolored beach ball between
them. They are arguing about the color of the ball. One person can only see the red andwhite colors on the ball. The person sitting opposite can only see the blue and yellow
colors.
They are both arguing that they know what is right. It’s plain to see if you just
look at the facts. From their perspective, from where they sit, they are right and the other is wrong. Using this analogy, we use the tool called Beach Ball Communication to
overcome adversarial resistance to threatening change. We use Beach Ball
Communication to remove the threat by communicating in a way that includes all positions.
Step 1: Move off your position. Try to see things they way the other person sees
them. Using the beach ball analogy, get up and move around to their side of the beach ball to see what they see. You may learn a lot. Remember what Steven
Covey says in his book, The Seven Habits of Highly Effective People, “Seek first
to understand then to be understood.”Step 2: Help them feel that you understand their position. You can do this by
duplicating what you hear from them. Repeat what they say with the same
emotion they feel. This is not agreeing or giving in. It is re-creating their position
so you understand it and so they know you understand it. Many times a good partof the problem is that the other person does not feel anybody is listening to or
cares about his or her issues. Many times we dismiss our adversary without really
understanding them.Step 3: Repeat the process of receiving, duplicating and feeding back what they
are saying until they acknowledge they have been heard. Half the battle is over at
this point. They agree that you understand them. By listening and duplicatingtheir position you have gained new information that may change your own view.
You still know the beach ball is blue and yellow on your side, but you now see the
red and white on their side of the ball as well.
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Step 4: Invite them to come around to see the view from your side of the beach
ball. Present your position along with the insights you got from hearing theirs.
The former adversary will be much more willing to listen and understand havingfirst felt heard and understood.
The conversation started the same way it had with the controller but without the
same degree of anger. (One of the benefits of being the outsider.) I was reminded whowas in charge. Then I started to use the Beach Ball tool. I asked him why he was
opposed to making the changes that his own people thought were necessary. That’s Step
1. He told me. I used active listening skills to make sure he knew I heard and understoodhis issues. That’s Step 2. I kept asking him if there was anything else until he said no that
was it. I recapped his issues one more time so I was sure I understood and he knew I
understood, (Step 3). In a nutshell, the director was concerned about the cost of making
the changes, including the cost of me, and that the changes would slow down theoperation, affecting customer service. It was now my turn to tell him how I saw things,
Step 4. I told him why I thought the changes needed to be made and addressed his issues.
I basically assured him that we would do everything we could to see that we kept the cost
down and did not impose overly restrictive controls. The end result was that he agreed the project could continue on those terms.
The Beach Ball tool had moved him out of Fight but we weren’t sure if he movedto Doubt or Explore. We need to wait and see what he did next. We had completed the
list of problems and had designed the new processes. It was in an all-hands meeting
where we were telling the company employees what we were going to do different that
we saw the boss’ reaction had changed. He let us complete the presentation. As we weregetting ready to close the meeting, he got up to speak to the group. He told his people
that we were allowed to implement the proposed changes to the business processes but
that all capital spending would have to come in later. Slowing sales had restricted thecompany’s ability to make investments. Our chief resistor now sounded like he was in the
Doubt stage and our job would be to move him further along the reaction continuum.
Tool #4 Goaltending: The person who is in the Doubt stage is unwilling to takeresponsibility for results. This person is usually afraid of failure and the disapproval that
will accompany that failure. They don’t act unless specifically directed to do so. They
won’t make any decisions unless they can blame the results on someone else. They lack a clear focus or purpose. To move past the Doubt, we have to get clear about what needs
to be done and how to do that. Goaltending is the tool to accomplish that end. Like all
the other tools in our toolbox, Goaltending can be self applied or applied by a mentor /
supporter.Step 1: Look at the current situation. See what needs to be done. Commit to
accomplishing a goal. This goal should be one that is a stretch, but not so difficult
as to appear impossible. The goal should be in the area of discomfort, for that’swhere the transformation must take place.
Step 2: Visualize that goal accomplished. Create a clear picture of what it will
look like when it’s complete. You may want to physically create this picture soit’s more tangible. Draw a picture; cut a picture out of a newspaper or magazine;
use computer graphics; do something to make it real. With a clear image of the
goal accomplished, now you need to add emotion. Imagine what it will feel like
when the goal is reached. Imagine and feel the joy, the satisfaction, and the pride
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you would expect to feel. See the picture and feel the emotion of the goal
completed.
Step 3: Now look backwards from the completion and see the steps it took to getthere. Write these down. Looking backwards is the key. Looking forward we
tend to see obstacles. Looking backwards from imagined completion we see the
step immediately proceeding success. Looking back from there we see the stepthat led to that. And so on backwards until we see the first step that must be
started.
Step 4: Turn this list of steps into a plan. Each action that must be taken is givena date we plan to accomplish it. Work this plan. “The universe rewards action,”
says Jack Canfield. It is through the work that we will accomplish the goal.
When the indecisive person sees that they can produce results in the area that they
were threatened by, they feel less threatened. Each new accomplishment lessens thethreat until they are confident and move out of the Doubt stage.
The Goaltending tool can be used on an individual to help them see that they can
succeed or a business process to prove that the business can succeed. We used the
business process approach. Step 1- we looked at what needed to be done. We saw that our goal was to make improvements in the inventory control processes with out spending
money on capital improvement. Step 2 – we visualized how we could issue inventorywithout actually building a storeroom. Step 3 - we actually visualized the actions people
who needed inventory would take by using the looking backwards technique. Step 4 – we
created and executed a plan. We proved that we could actually transact inventory
movements with out affecting operations too much by using backflushing.We went on making small improvements, one step at a time until we
accomplished all we could given the “no capital spending” restriction. In doing so we
were essentially using the next tool. Again we were apply the tool to the company asopposed to an individual. It works either way.
Tool #5 The Road Map To Achievement: We have dealt with Flight, Fight and
Doubt reactions to threatening change. We can now talk about what to do for people whoevolved past those stages and are emerging into the productive, proactive supporters of
the change. We use a tool called the Road Map To Achievement to help these people
move through Explore, up to Accept and beyond Embrace. The Road Map ToAchievement builds on what we did with Goaltending. We now give people a way to
duplicate the positive results they achieved. When they know they can be successful
accomplishing what needs to be done in any situation, their fear of change vanishes. The
Road Map To Achievement gives people a formula to achieve anything they want.Step 1: Build trust of self. Identify and acknowledge your strengths. Take an
inventory of what you have to offer the world. Write them down so you have a
permanent record of what you do well. Make a list of everything you haveaccomplished in your life. These are great documents to have around. Every time
you get scared, you whip them out, read all the good things you are and have
done. It’s like a shot in the arm.Step 2: Focus on your purpose. Companies typically have a vision and mission
statement and maybe a list of corporate values. People should too. Create a
personal mission statement. List the things that you value: self, family, religion,
Copyright 2001 Douglas Howardell [email protected]
626-836-9261 www.InventoryPerformance.com
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health, honesty, etc. These lists help you focus on what’s important to you. They
act as the stars that you navigate by.
Step 3: Emergence of ideas. Look around. What needs to be done? CaldwellWilliams says, “Everything that needs to be done is either labor, love or praise.”
What labor, love or praise is needed in your world? With your mission and values
to guide you, take initiative to discover what is needed. With your inventory of what you have to offer, discover your ability to provide.
Step 4: Commit to goals. Pick something worthy from the list of things that you
discovered need doing. Put together a plan to accomplish that goal. Use theGoaltending technique of seeing the steps backward from completion. Write
down the steps and give them a due date.
Step 5: Affirm and visualize your success. Create a word level and picture level
affirmation. The word level affirmation is a statement you write describing thecompletion of your goal. For example, “I feel great because I have reached my
sales quota every quarter in 1999.” The picture level is a visual image of the goal
accomplished.
Step 6: Take action. Execute your plan; get things done. Remember, “Theuniverse rewards action,” not good intentions.
Step 7: Respond to feedback. Remember when you were a kid playing the gamewhere somebody was trying to find something with their eyes closed and you told
them they were getting hotter or colder? You will receive the same kind of
feedback as you move toward your goal. Be open to it. Look for it. Respond to
the feedback you receive.Step 8: Persevere. Stick with your plan. Make modifications based on the
feedback but keep moving forward. Never give up.
Step 9: Acknowledge the results. Tell the truth about the outcomes. Did you dowhat you set out to do or did something change along the way? Thank your
sources. Who helped? Thank them and praise them. Treat yourself. Have a little
celebration. Your subconscious will remember the fun of the celebration and helpyou get there again next time.
The Road Map To Achievement helps people succeed. When they succeed, they
gain confidence. With confidence, fear shrinks. When fear shrinks, resistance isreplaced with cooperation. In the case of the director of operations, the controller’s boss,
we overcame his resistance by proving that we could accomplish our goals repeatedly
and regularly. We gained his confidence so his fear shrunk. Business never did get better
so we were never able to implement our original plan but next year there will not be thesame level of problem with inventory accuracy.
Overcoming resistance to change is a lot of work. Whether we’re overcoming our
own fear or helping others overcome theirs, we must go through the three steps:Understand the nature of fear; identify the specific reaction to that fear; apply the tool
that corresponds to the reaction. The work is worth it. People who evolve to the Accept
stage or beyond to Embrace are more productive. They learn new ideas and conceptsmore easily. They are proactive in contributing to the implementation. We can assure
success in implementing change if we can get everybody to move up the change
continuum.
Copyright 2001 Douglas Howardell [email protected]
626-836-9261 www.InventoryPerformance.com