Getconnected

getJOBa

kennyharper

tommyhobin

#digiteam

properlyconnect

700 Billionminutes per month

COMBINED

use

Fortune100

70 of the

460,000DAILYnewaccounts

on

do

strategydevelop

how are youportrayed?

investTIME

what are you trying to achieve?

GOALSSET

audiencefind your

KEEP TRYING

GetCre_tive@

success

don’t

automate

violatetheterms

callyourselfGURU

techniques

crosschannels

RockMyFacebook.com

editorialcalendar

useapps

real quick

Plan your social media strategy holistically including which channels to use, and what messages to communicate.

Use custom Facebook pages to help promote business.

Cross pollinate across channels to build overall social media presence.

Build an editorial calendar.

Take Aways

thisisimportantstuff

content?relevant *this picture is not relevant

sparingly

promote

specializedchannels

monitor

stand out

#digiteam

Tweet relevant content. Don’t Tweet about marketing one day and the KFC Double Down sandwich the next.

Update regularly with relevant and valuable content that is no more than 20-25% about business promotion.

For businesses, build several different accounts to focus the feeds on what is important to the audience

Take Aways

GET

job seekers

job leads

TIPS

PROFILE

usehi-resphoto

makerecommendations

SPYprofileson other

Research other profiles and see which ones match your expertice/personality best.

Get a 100% profile. Make sure that it covers all the goals you have set before you build it.

Upload a professional picture and use hi-resolution.

Take Aways

Questions