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Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich, Editor of Y.FNsocioeconomic in Q21/13, [email protected] Joint ITU-T SG 13 and ISO/JTC1/SC 6 Workshop on “Future Networks Standardization” (Geneva, Switzerland, 11 June 2012)

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Page 1: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012

Socio-Economic Aware Design of Future Network Technology

(Y.FNsocioeconomic)

Martin Waldburger,University of Zurich,

Editor of Y.FNsocioeconomic in Q21/13,[email protected]

Joint ITU-T SG 13 and ISO/JTC1/SC 6 Workshop on

“Future Networks Standardization”

(Geneva, Switzerland, 11 June 2012)

Page 2: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 2

Outline

Socio-economic AwarenessDesign Goals and Objectives in Y.3001

Scope of Y.FNsocioeconomicProposed Structure

Tussle Evolution: Bandwidth SharingTussle Analysis Meta-method

Conclusions and RecommendationQ&A

Page 3: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 3

Socio-economic Awareness (1)

Technology layer

ISPsEnd-users ASPsRegulators

Socio-economic layer is governed by laws of socio-economics, while technology layer by laws of physics

RoutersLinks Switches

Network protocols

Network applications Firewall

s

Middleboxes

3G towers

Out-of-network socio-economic interactions

Stakeholders with varying socio-economic interests

Technology choices (including investments, configurations)

Technology outputs (connectivity, QoS, mobility, security, etc.)

Technology components

Servers

Socio-economiclayer

Page 4: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 4

Socio-economic Awareness (2)

Traditional engineering goals (technology design)

EffectivenessEfficiencyModularitySecurity

Technology will reach multiple stakeholdersDifferent interpretations of goalsDifferent incentivesDifferent choices

Understanding socio-economic aspectsComplete view on ecosystemAssess technology adoption and long-term success

Stakeholders engage in

Stakeholders engage in tussles

Page 5: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Design Goals and Objectives in Y.3001

„Future Networks: Objectives and Design Goals“Objectives

Service awarenessData awarenessEnvironmental awarenessSocial and economic awareness

Design goalsService diversityFunctional flexibilityVirtualization of resourcesData accessEnergy consumptionService universalizationEconomic incentivesNetwork managementMobilityOptimizationIdentificationReliability

... to reduce barriers to entry for the various actors involved in the

network ecosystem.... to reduce life

cycle costs in order for them to be deployable and

sustainable.... allow appropriate competition and an appropriate return

for all actors

... to reduce barriers to entry for the various actors involved in the

network ecosystem.... to reduce life

cycle costs in order for them to be deployable and

sustainable.... allow appropriate competition and an appropriate return

for all actors

FNs are recommended to be designed to provide a sustainable competition environment for solving tussles among the range of participants in the

ICT/telecommunictaion ecosystem

Rationale: Many technologies have failed to be deployed, flourish, or be sustainable because of

inadequate or inappropriate decisions of the architect, ...

Sufficient attention therefore needs to be paid to economic and social aspects such as economic incentives in designing and implementing the

requirements, architecture, and protocol of FNs in order to provide a sustainable competition

environment to the various participants

FNs are recommended to be designed to provide a sustainable competition environment for solving tussles among the range of participants in the

ICT/telecommunictaion ecosystem

Rationale: Many technologies have failed to be deployed, flourish, or be sustainable because of

inadequate or inappropriate decisions of the architect, ...

Sufficient attention therefore needs to be paid to economic and social aspects such as economic incentives in designing and implementing the

requirements, architecture, and protocol of FNs in order to provide a sustainable competition

environment to the various participants

Geneva, Switzerland, 11 June 2012 5

Page 6: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 6

Scope of Y.FNsocioeconomic

Y.3001 lists...Candidate technologiesBut no methods to achieve goals and objectives

„Socio-Economic Aware Design of Future Network Technology“

This Recommendation lists methods to achieve socio-economic design goals and objectives for Future Networks (FNs). When a candidate FN technology is provided, the methods listed provide a structured approach•to anticipate at technology design time the socio-economic impact of the technology taking into account the relevant set of stakeholders, tussles emerging among them, and the range of available choices,•to anticipate either a stable and incentives-compatible or an unstable outcome resulting from deploying the technology,•to identify potential spillover (unwanted) effects from the technology’s primary functionality to another functionality, •and to help design technology for Future Networks that is in-line with the respective socio-economic design goals and objectives.

This Recommendation lists methods to achieve socio-economic design goals and objectives for Future Networks (FNs). When a candidate FN technology is provided, the methods listed provide a structured approach•to anticipate at technology design time the socio-economic impact of the technology taking into account the relevant set of stakeholders, tussles emerging among them, and the range of available choices,•to anticipate either a stable and incentives-compatible or an unstable outcome resulting from deploying the technology,•to identify potential spillover (unwanted) effects from the technology’s primary functionality to another functionality, •and to help design technology for Future Networks that is in-line with the respective socio-economic design goals and objectives.

Page 7: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Proposed Structure

SummaryScopeReferencesDefinitionsAbbreviations and acronymsConventionsIntroductionSocio-economic Aware Deployment of Future Network Technology

Design for TussleTechnology Deployment CycleTussle Evolution

Tussle AnalysisStakeholder Identification MethodsTussle Identification MethodsTussle Impact and Tussle Evolution MethodsAppendix: Methods Overview

Tussle concept

Meta-method

Methods to implement stepsof tussle analysis

Geneva, Switzerland, 11 June 2012 7

Page 8: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Tussle Evolution: Bandwidth Sharing

Functionality: bandwidth sharing

ISPs throttle bandwidth of p2p applications by using DPI technology

p2p applicationsconfigured to perform traffic obfuscation

What if ISPs deploy congestion exposure technologies & congestion pricing schemes?

Functionality: VoIP service delivery

Regulator announces fines due to VoIP providers‘ complaints

p2p users get p2p users get disproportionate disproportionate bandwidth sharebandwidth share

p2p users configureapplications to open multiple TCP connections for thesame session

?

ISPs use DPI technology to degrade quality of rival VoIP services

?

no no discriminationdiscrimination

peer-to-peer (p2p) users

interactive users

interactive interactive users get users get

disproportionate disproportionate bandwidth sharebandwidth share

ISPs

ASPs

Regulator

ISP(neutral entity)

fairfairbandwidthbandwidth

sharingsharing

Tuss

le o

utco

me

Stak

ehol

ders

’ st

rate

gies

/pol

icie

sSt

akeh

olde

rs’

stra

tegi

es/p

olic

ies

Tuss

le o

utco

me

p2p applications motivate multiple TCP connections for the same session

Unstable outcome

Stable outcome Evolves

AffectsInitial state

Functionality

Geneva, Switzerland, 11 June 2012 8

Page 9: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Tussle Analysis Meta-method

Step 1: Identify all primary stakeholder roles and their characteristics for the functionality under investigation

Step 3: For each tussle assess the impact to each stakeholder and potential spillovers

Functionality I Functionality II

Step 2: Identify tussles among identified stakeholders

spillover new iteration

tussle tussle tussle tussle

Geneva, Switzerland, 11 June 2012 9

Page 10: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 10

Conclusions and Recommendation

Engineers need to...Be aware of socio-economic aspects of technologyConsider socio-economics in technology design

For the goal of...Long-term success by incentive compatibilityAssessment of adoption potentialSustainable competition environment

Recommendation Y.FNsocioeconomicMethods to achieve socio-economic goals, objectivesTussle analysis (meta-method)Several methods to implement tussle analysis

Page 11: Geneva, Switzerland, 11 June 2012 Socio-Economic Aware Design of Future Network Technology (Y.FNsocioeconomic) Martin Waldburger, University of Zurich,

Geneva, Switzerland, 11 June 2012 11

Find more information on socio-economics on http://www.seserv.org

Thank you for your attention!Questions?Comments?