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G.A.S. Geographical Auto-Delivery System CS 410 Orange Team Feasibility Presentation October 25, 2010 10/15/2010 CS 410 Orange Team 1

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CS 410 Orange Team Feasibility Presentation October 25, 2010. G.A.S. Geographical Auto-Delivery System. CS 410 Personnel. Dr. Stephan Olariu Consultant. Dr. Michele Weigel Consultant. Presentation Outline. Introduction and Personnel Problem and Characteristics - PowerPoint PPT Presentation

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G.A.S.Geographical Auto-Delivery System

CS 410 Orange TeamFeasibility PresentationOctober 25, 2010

10/15/2010 CS 410 Orange Team

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CS 410 Personnel

10/15/2010 CS 410 Orange Team

John Knox Project

Manager

Ryan SchoolPublic Relations

Database Specialist

Yousef AloumiForum

AdministratorAssistant

Webmaster

Ben Cawrse

Webmaster

Alvin FaganSoftware Engineer

Marrissa WebsterDocumentation

Specialist

Rebecca CooperAssistant PM

Domain ExpertDr. Stephan Olariu

Consultant

Dr. Michele Weigel

Consultant

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Presentation Outline Introduction and Personnel Problem and Characteristics Supporting Charts, Graphs and Statistics G.A.S. Customer Finances Competition Risk Analysis Team Collaboration Appendices References

10/15/2010 CS 410 Orange Team

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Problem

Traveling in unfamiliar places is troublesome and inefficient

Characteristics of Problem Amount of $ spent traveling Time on the road due to traffic No idea where anything is Distracted driving due to non-real time

apps10/15/2010 CS 410 Orange Team

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We’ve all been there!!!

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How much is spent while traveling?

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Travel Related Expenditures

Transportation

Food and Drinks

Lodging

Points of Interest

10 %

23%

23%

44%

Source: U.S Bureau of Labor Statistics

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Frequent Travelers and Trip Cost

“In 2008, the average U.S. household spends about $1,415 on transportation, lodging, food and drinks, and points of interest while on vacation and pleasure trips”

“U.S. travel Associations forecasts that there will be 450.9 million business trips in the U.S. and up to 480 million in 2012”

Sources: U.S. Bureau of Labor Statistics and U.S. Travel Association10/15/2010

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Trip Cost Cutting

“In 2009, National Business Travel Association states, in regards to travel management, among the top ten cost cutting measures, number 1 is reducing non-essential travel and number 10 is reducing prices of hotel bookings”

Source: National Business Travel Association

10/15/2010

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Wasting Everything

In 2007, wasted time totaled 4.2 billion hours

Total amount of wasted fuel topped 2.8 billion gallons

Overall cost based on wasted fuel and lost productivity reached $87.2 billion

SOURCE NEEDED!!!10/15/2010

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Distracted Driving

4 out of every 5 accidents are attributed to distracted drivers

In 2008 almost 6,000 people were killed and 500,000 were injured in crashes related to driver distraction

SOURCE NEEEDED!!!

10/15/2010

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Travel costs are increasing!!!

10/15/2010Source: U.S. Travel Association

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How can we fix this?

G.A.S.10/15/2010

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Goal

Alleviate frustration of traveler due to traffic, lack of knowledge of area, and expensive gas prices, hotels, and points of interest.

Provide user profile based real time updates of traffic updates, weather and road conditions, and specific points of interest within the current vicinity

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Solution-What is G.A.S.?

Geographical Auto-Delivery System An application that automatically

pushes information about traffic and weather conditions. The application will also inform the user when he/she is near a point of interest indicated in the user profile.

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Who can use this???

Primary Customer: Businesses Popular food chains Sit down family restaurants Well known hotel chains Attractions or Points of Interest

Secondary Customer: Travelers Less expensive gas prices Family dinner or quick bite to eat Fun stuff to do Avoid traffic and bad weather/road conditions

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Current Process Flow Diagram

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Start Trip

Stop For Dinner

Anger,Broke

Expensive Gas Prices

TrafficFrustratio

n, Behind/La

te

Stop For Gas

No idea where food

is

Road Rage Terrible Trip

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Objectives Utilize existing app technology Automatically inform traveler of road

conditions, traffic reports, and weather Use a server to push real time updates Configure GPS coordinates to user profile Define constraints of user profile Develop scenario based algorithm Cross application development for all smart

phones, ensure reliability and capability Market the product10/15/2010

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How G.A.S. Helps!

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Start Trip

Stop For Dinner

Avoid Traffic

Expensive Gas Prices

Traffic

Stop For Gas

No idea where food

is

G.A.S.

Cheap Gas

G.A.S.

G.A.S.

Favorite Restaurant

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Major Functional Component Diagram

Cell Phone

Server

Database

Source

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Design

Current Process

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Avoid Traffic Get Gas

Find Good Food

Get Directions

to Destinatio

nGO

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G.A.S. Provides

Real-time updates Traffic Weather GPS directions

Automatically delivered information Points of Interests

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G.A.S. Cannot Provide…

A stress free car rideCompletely prevent distracted

drivingFind businesses not located in the

databaseAutomatically make a user profileTell you if the point of interest you

are driving to is worth the trip10/15/2010

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Benefits to the Traveling Customer Quicker travel to locations Avoid traffic, bad road and weather

conditions Find places to eat easier including

quick bite to eat fast food chains and family sit down restaurants

Explore and enjoy popular attractions and points of interest within an unknown area

Less money spent on travel overall10/15/2010

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Benefits to the Business Customer Substantial increase in visitors to attractions and

points of interest in lesser known areas Increased profit for small gas station owners and

large chains alike due to competitive gas price market

Fast food chain and family restaurant profit increase due to more travelers knowing locations of favorite places to eat

Popular hotel chains increase profit by business trip travelers going to a hotel that they like more regularly rather than the one closest to the desired destination or to the interstate

10/15/2010

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Market Analysis Bilal Syed, RaceCoast gas station owner

stated wiling to pay $50 per month for service

Popular services which provide traffic updates, gas prices, weather reports, and news info MSN Direct : $29.95 Monthly XM Nav Traffic : $9.94 to $16.94 Monthly FM Traffic : $49.99 Monthly

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Hardware

Smart Phone (iPhone, Blackberry, Android)

ServerDatabaseRAM/CPU (Processing Power)Bandwidth

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Software

Apache PHP MySQL JavaME (Phone) (GPS) GUI (Interface for the phone) App Interaction

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Cost of Development

Database : $100,000Website for businesses : $5,000

Mobile Application : $20,000

Total Cost of Development$125,000

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Cost to Maintain

Customer Service : payroll of 5 people x $3000 a month = $15,000 a month

Database/Server maintenance : 3 x $5000 a month = $15,000 a month

Web Host : $1000 a month

Total Monthly Costs $31,000

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Cost ChartsComponent EstimateDatabase $100,000Website for businesses $5,000Mobile Application $20,000Total $125,000

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Component Breakdown EstimateCustomer Service 5 x $3,000 $15,000 / monthDatabase/Server 3 x $5,000 $15,000 / monthWebhost $1,000 / monthTotal $31,000 / month

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Pricing

$50 a month per business

61 are needed to cover monthly costs

$4.99 for each phone application

15,000 will cover cost of development10/15/2010

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Website Competition

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Websites GAS Gas Buddy Mapquest MSN Autos AAA

Autonomous x        

Real-Time X        

Gas Prices X X X X X

Map X   X X X

Traffic X   X   X

Points of Interest X   X   X

Phone Application X        

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App Competition

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AnDroid Apps GAS Where TripIt WeatherBug WazeReal-Time X X      Gas Prices X X      

Restaurants X X X    Traffic X X     XHotels X X X    

Points of Interest

X X      

Weather X X X X  

iPhone Apps GAS

AroundMe Cheap Gas

Yelp UrbanSpoon Google Earth

Real-Time X          Gas Prices X X X      

Restaurants X X   X x XTraffic X          

Points of Interest

X X       X

Hotels X X        

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Risk Types

These are the types of risks we may encounter during development.UserLegalFinancialTechnicalSchedule

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User Risks

Privacy/SecurityBusiness Fraud

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Legal Risks

Data mining/scrapingDistracted Driving

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Financial Risks

Business ParticipationNeed Businesses as investors

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Technical Risks

Server Load If the server is overloaded with

requests Existing Phone Applications

Applications add auto-delivery function

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Schedule Risks

Developmental Delay

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Risk Analysis

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Risk Matrix

Probability

  

Impact

  High Moderate Low Unlikely

Catastrophic     L1, F1 T2

Manageable L2   U2, T1  

Minimal     U1, S1  

Not likely        

Risk Matrix Legend

User  

U1 Privacy/Security

U2 Business Fraud

Legal  

L1 Data Mining/Scraping

L2 Distracted Driving

Financial  

F1 Business Participation

Technical  

T1 Server Load

T2 Existing Phone Applications

Schedule  

S1 Developmental Delay

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Risk Matrix Legend

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Risk Matrix LegendUser  

U1 Privacy/Security

U2 Business Fraud

Legal  

L1 Data Mining/Scraping

L2 Distracted Driving

Financial  

F1 Business Participation

Technical  

T1 Server Load

T2 Existing Phone Applications

Schedule  

S1 Developmental Delay

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Team Management

Meetings Full team once a week, Friday 4:300 CPI Room Individual member meetings Other groups guidance (web site design) Consultant Meetings and Boss Oversight

Tools Utilized Team Wiki (cs.odu.edu/~410orang/wiki) Team Forum (cs.odu.edu/~410orang/forum) Communication via E-mail, Text-Messaging,

and Facebook10/15/2010

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Team Wiki

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Team Forum

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Appendices A: Dr. Michele Weigel Interview B: Dr. Stephan Olariu Interview C: Group Survey D: Group Survey Statistics F: Asif Khan, Valero Gas Station Manager

Interview G: Bilal Syed, RaceCoast LOC Gas Station

Chain Owner Interview H: Charts, Graphs, and Statistics

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References

http://www.bls.gov/spotlight/2010/travel/

http://www.ustravel.org/sites/default/files/page/2009/09/ForecastSummary.pdf

http://www2.nbta.org/Lists/Resource% 20Library/NBTA2009Forecast.pdf 

10/15/2010