fundraising top tips (appsjunction meetup)
DESCRIPTION
Gives key headlines on aspects to cover when fund-raising; in essence make sure you have not just a business story but an 'investment or deal story.' Also outlines how the app D RISK IT will fit into the early stage fundraising space and how it helps to test your deal before you take it out to investors.TRANSCRIPT
• Fundraising Top Tips •
“Getting entrepreneurs ready to talk to investors”
> Background <
1 EIS Investment & 2 ‘sweat’ equity Investments (but I’m not an angel)
‘Program’ accelerators (Founder Institute, Seedcamp, Oxygen)
WeKlik (broker/intermediary, investment ready, fundraising, NED)
Angel Groups (Networks & Clubs)
Keiretsu Forum (Angels, HNWs, Family Offices)
Beer & Young (growth / expansion corporate finance for £1m – 20m T/O)
“For every VC pitch meeting that results in an investment,
there are 399 others that conclude with the dreaded words,
“Thanks for coming in, we’ll get back to you if we’re
interested.” Given those odds, delivering a successful pitch
means that virtually everything needs to come together in
perfect harmony and any one misstep, no matter how small,
can derail the process.” (David
Rose, CEO of Gust)
• A Very BIG Problem •
• Key Concepts in Fundraising •
VALIDATION
TRACTION BENCHMARKING
- Talk- Interact- Results
Investment Ready
Deal Ready Fund Raising
DocsStory Access
Early Sales Bite
CredibleComparisons
• Some Turn Offs •
The information overload: “Here’s all our data (50 pages & 4 attachments), tell us what you think.”
The information drip feed: “Here’s the biz plan, finances will be ready next week.”
No start-up experience but plenty of blue chip CV.
Opportunity greatness overrides all other considerations.
Flowery, vague, over spun, hyped up, dressed-up and totally entangled with ‘marketing speak.’No acknowledgment of possible uncertainties or weaknesses.
No early chunky salaries (be exit motivated).
• Some Turn Ons •
Skin in the game (not sweat equity but actual receipts)
Scalability
Traction
Benchmarking
Burning lean
Past similar success
A ‘sales’king or queen.
• D Risk It - Overview •
Why ‘D RISK IT’?
A lack of good quality simple advice on how to prepare & configure a deal before taking it to angel investors
Nobody teaches you this stuff. You’re on your own for your first fundraise
Setting a valuation can be fearful territory for some. But DRI suggests a typical value from which you can haggle
• D Risk It •
FEATURES: 3 modules … Configurator (Investor ROI / Exit) Rate My Deal (7-Stage deal review – the MOT)
1) Market Validation 2) Progress & Traction 3) Other People 4) Your Experience & Commitment 5) ROI Predicted 6) Exit Development & Prep 7) Articulation of the Business Plan & Case Valuator (Valuation Tool)
BENEFITS:
Put your best foot forward by not talking too early
Maximise your chances of getting into a deal conversation
VIDEO …
> D Risk It < …Coming soon
A smartphone app for entrepreneurs
and company founders, to get their
investment fundraising on track
www.drisk.it
Crowdfunding (rewards) …
www.crowdbnk.com
• Contact •
Aristos Peters
Web: www.drisk.it
Twitter: @DRisk_App
Blog: http://weklik.wordpress.com
Email: [email protected]
Mobile: 07798 867756
‘D RISK IT’ is crowd funding
www.crowdbnk.com