from playtime to primetime - mark turpin, business yogscast

9
Mark Turpin Business Development Manager Yogscast Ltd

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Page 1: From playtime to primetime -  Mark Turpin, Business Yogscast

Mark Turpin

Business Development Manager

Yogscast Ltd

Page 2: From playtime to primetime -  Mark Turpin, Business Yogscast
Page 3: From playtime to primetime -  Mark Turpin, Business Yogscast

8 Channels within the Yogscast Family:• 5,931,439 total subscribers• 1,881,953,488 total video views• 13 million monthly unique viewers• YouTube.Com/Yogscast is the 2nd most viewed

page on YouTube

Page 4: From playtime to primetime -  Mark Turpin, Business Yogscast
Page 5: From playtime to primetime -  Mark Turpin, Business Yogscast

• Our audience likes to see us play creative games with open narratives

• Serial episodes allow audience to help shape future content through feedback and suggestions

Page 6: From playtime to primetime -  Mark Turpin, Business Yogscast

• In Game• Live action• Personality driven content throughout• Commitment to quality – Only takes one bad

video to loose Audience attention

Page 7: From playtime to primetime -  Mark Turpin, Business Yogscast

• YouTube Likes• Social Media shares• Reddit.com Upvotes• Forum Feedback

All allow us to shape our future content…

Page 8: From playtime to primetime -  Mark Turpin, Business Yogscast

• Be Attentive– Listen to your Audience’s feedback

• Be Reactive– Give them more of what they like as soon as you

discover it• Be Associative

– With both Entertainment and Quality. Ensure your Audience enjoy interacting with you and want to return

Page 9: From playtime to primetime -  Mark Turpin, Business Yogscast

Please feel free to get in touch:

Mark TurpinBusiness Development ManagerYogscast Ltd