from idea to market in 48 hours - steven van bael - droidcon.be 2011
TRANSCRIPT
From idea to market in 48 hours
Steven Van Bael@vbsteven
Outline
Android and MeFrom idea to market in 48hours, an example3 reasons why you should rush your app to the marketWhat to remember from this talk
Android and Me
Steven Van BaelGraduated as a Software developer2009: First Android phone, First apps2010/2011: Employed by Mondial Telecom
Cherry by Mondial Telecom
Bridging Wi-Fi and GSM callsMonitors call qualityPublic test coming upmention @cherryandroid to be kept up to date
From idea to market in 48 hoursan example
Idea
User wants to save bookmarks from his phone to his desktop browser for later reading
Implementation
12.11.2010 : Initial feature request and brainstorm13.11.2010 : Hacking PoC on android, browser, server14.11.2010 : Finish functionality and market launch
ResultBookmark to Desktop
After 48 hoursWithin one week after launchAfter 2 months
3 reasons why you should rushyour app to the market
1. You force yourself to focus on important matters
Focus on getting your Proof of Concept out thereKISS - Keep It Simple and StupidDon't lose time on stuff that is not important nowAdd new features incrementally
2. Releasing early allows you to collect feedback faster
Users are eager to give feedback - allow them to do so!Listen to your users and adaptUsers might use their device in a different way
3. Releasing early helps spreading the word about your app
Start buzz as early as possibleUsers are proud to test new applicationsIncremental updates keep users interested
What to remember from this talk
Focus on functionality firstKISS - Keep It Simple StupidRelease early - Release oftenincrementally add featuresBe available for user feedbackReact based on user feedbackBe awesome!
Q&A
Twitter: @vbsteven
Blog: vbsteven.be
Github: github.com/vbsteven
Bookmark to Desktop: bookmarktodesktop.appspot.com
Full source for Bookmark to Desktop (app, extension, server) is available on my github profile