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Page 1: Focus! the mantra of successful business   business ideas

Focus! The Mantra of Successful Business

- Business ideas

The power of a focussed business is monumental. Are you asking

yourself the following questions?

What’s my Target Market?

What’s my Unique Selling Proposition?

Where should I spend my money and energy?

What business activities actually make money?

How soon after one project gets under way, can I add another?

How do I know if a project is really working?

It means you crave a sense of direction, which is good, but

don’t let it get you carried away.

Remember, you need to be focussed and tackle every issue as it

comes, one at a time. Lack of focus equals to low or sometimes

even absent productivity and is a profit killer.

Though there are n number of priorities in an organisation, your

focus should be on one thing at a time.

Trying to do too much with too little focus

Sounds familiar? We have all done this at some point in our

life. Even big businesses like Apple have fallen prey to this kind of

situation. The realization that they were doing too much led Apple

to eliminate 70 percent of the product roadmap. 70 per cent is a

huge number. The reasoning behind this was that a simpler

product line would be a better product line.

Page 2: Focus! the mantra of successful business   business ideas

Focus and vision are the key elements to the success of

any organisation

Almost everybody in the entrepreneurial world would agree that

Steve Jobs is the veteran leader when it comes to business. Not

only among entrepreneurs, but also amongst leaders, visionaries,

and teachers, his lessons on management and success have been

inspirational. His focus and vision were key elements of his

character as a leader. Following are the two lessons to be learnt

from him:

Are we clear about our vision – will your company have this

impact on the world?

Are we focused enough?—do you need to cut the amount of effort

that you and your team are doing and simply FOCUS on what is

important?

Both vision and focus goes hand in hand

A business without a vision is like a rudderless ship. A business

investing too much energy in multiple things will only result in

poorer business and lead nowhere. It will be going in circles.

Focus-Proven Strategy for better business

Having razor sharp targeted focus will only help your business be

better and bigger. It will also help you save money by cutting

Page 3: Focus! the mantra of successful business   business ideas

costs on the things you should not be spending like pointless

marketing activities in the wrong location. Having focus will help

you streamline your business better, and is a proven strategy to

monetize on available time and resources.

Power of One

Focus doesn’t mean you need to miss out on other items in your

list, rather, tackle one situation at a time. Do your business as

usual, but the “focus on one” will do the magic and produce the

desired result.

Strategy for success

Involving yourself too much into your business will only make you

lose focus. Instead, take a day off in a week to just plan and

focus. Do no business work; keep it as quality time for your

business.

Be sure to spend time with family, as this will help you reassert

why you are in business in the first place. Quality family time at

least once a week equals to better focus.

Write it down. Pen your activities for the day well in advance.

Make sure you enjoy what you do. Make sure you do something

you enjoy each day. Treat yourself.

Page 4: Focus! the mantra of successful business   business ideas

Be consistent and persistent.Don’t give up on something after

only a couple of tries. It can often take years of toiling away to

make you an ‘overnight success’.

Contact ourbusinessladder Market Research Consultant for more

about Focus! The Mantra of Successful Business.