firestarter introduction
TRANSCRIPT
B2B Sales Growth
Lead Generation
Go to Market Delivery
Business Analytics
Real World Sales Tools
Leadership & Direction
Project Execution
Optimised Sales Propositions
Organisational Transformation
Ignite the focus and drive to
deliver growth and profitability,
whatever your business.
Common problems our clients face
New energy and focus needed…
“Sales are flat; we just can’t get beyond a certain level”
“The business is all about 1 or 2 key people”
“Sales efforts are ad-hoc, not systemised, no real process”
“’Selling’ is not necessarily the natural skill set of the business
leaders”
“There’s too much going on to get any clarity of thinking”
“The business could benefit from some ‘big hitters’, but that’s too
expensive”
“Our organisational shape is stale – not positioned for the future”
“Margin lines are static – ‘we always do what we’ve always done’”
“Business analytics are poor – we don’t actually ‘know the
business’ that well”
“Ultimately our goal is to ‘exit’, to sell our business, but we’re
nowhere near ready”
Firestarter Leadership Team
“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion”
Chris O’Riordan
Leading teams from 2 – 300 for over 15 years, Chris has always driven fast impact and results through leadership and systematic execution of principles, processes and deployable tools.
Key Attributes: Expert in B2B sales Maximises revenue and profit Develops business leaders Creates high performing teams Makes things happen
Matt Wheeler
Matt is a proven commercial marketing specialist with over 15 years’ experience in planning, commercialisation, implementation and relentless delivery of sales and marketing initiatives.
Key Attributes: Expert in commercial marketing Optimises sales propositions Drives ‘go to market’ strategies Delivers real sales tools Gets the job done
Liza Bewick
Liza specialises in organisational change management using over 20 years’ high level leadership experience to build high performing, sustainable teams quickly and effectively. Key Attributes:
Transforms businessesDrives organisational changeIdentifies, & develops key peopleChallenges conventionBrings the best out of people
The Firestarter Values
“We are what we repeatedly do. Excellence, therefore, is not an act but a habit.”
2Sales Closing and
New Customer Acquisition
Structured Approach with sales people ‘doing the right things at the right time’
4Customer Base Fulfilment and Management
Commercially driven tactical activities at different customer
lifecycle stages
3Project Execution
Systematic and centrally controlled,
with defined processes
1Marketing and
Lead Generation
Regular, rhythmic input of leads from
various sources
The Growth ContinuumThe Firestarter Growth Continuum
Rolling our sleeves up….
“The only way to predict the future is to create it”
Super-Charge your sales performance for positive impact
Sales Engines Project Execution Leadership & Direction Sales Tools Growth & Profit
Lead Generation
Optimised Sales Propositions
Sales Team Deployment and Performance
Sales Training & Coaching
Sales Toolkit
Sales Growth
Go to Market Delivery
Detailed Execution Planning
Tactical Activities
Specialist Service Deployment
KPI Measurement
Process Implementation
Business Rhythm& Rigour
Organisational Change
Strategic Direction
Tailored Recruitment
Training and Mentoring
Performance Management
Process Implementation
Optimised Sales Propositions
Business Analytics
Commercial Marketing
Sales Productivity
Operational Consistency
Go to Market Delivery
Maximise Revenue& Profit
Recurring Monthly Revenue
Business Performance Monitoring
Sales and Growth Initiatives
CommercialGrowth Continuum
Progress & Achievement
Igniting the fire, getting going…
“If you want to get somewhere, start walking”
Next stage: The Firestarter Exploration Meeting
Possibly the most important 2 hours you will ever spend thinking about
your business
Facilitated definition of “what you are actually trying to do with
your business (& life)”
Definition of headline goals and situational analysis of each one
Crystallisation of the 5 Key Areas that your business needs to focus on
Delivery of a detailed, line by line Execution Plan (examples available)
Taking the first steps in a Partnership that will really make things
happen!
JUST TRY IT, YOU WON’T LOOK BACK!Note: The Firestarter Exploration Meeting is free of charge, is best done when
fresh, without interruptions and should involve the really key stakeholders in the
business.
Thank You
Firestarter Business Solutions LimitedFirestarter People Solutions LimitedFestival House, Jessop Avenue, Cheltenham GL50 3SH
E: [email protected]: www.firestartersolutions.co.uk