festive get-away proposal 2012 - bigtree.com.my · 2012 2013 july aug sept oct nov dec jan feb...

FESTIVE PACKAGE

15 June 2012

2012 2013

July Aug Sept Oct Nov Dec Jan Feb

Ramadan Hari Raya Malaysia Day

Hari Raya Haji

Deepavali& School Holiday Begins

Christmas New Year CNY

20 July -19 Aug

19 & 20 Aug 16 Sept 26 Oct 13 Nov 25 Dec 1 Jan 11 & 12

Feb

6 months + 2 weeks campaign

Festive Get-Away Campaign

The campaign period starts from Ramadan 2012 stretching all the way to Chinese New Year 2013 – covering all major festivities & holidays

Media No. of Sites Size Duration

(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)

COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013

Nationwide Coverage 4 Various6 months + 2 wks FOC

450,000 27,000 125,000 32,000655,208

Value Add• KL Sentral & KLCAT 4 6ft x 4ft 16,800 1,008 3,400 N/A

2012 FESTIVE PACKAGE SPECIAL RATE (RM) 228,000 13,680 83,400 24,920 350,000

TOTAL SAVINGS (RM) 305,208

INTEGRATED PACKAGE (FW‐01‐12)

NationwideCoverage Northern– PS0918 Central– EL0123 Southern– BT0413 EastCoast– 26‐1007&1008‐FS

Value-Add PackageKL Sentral & KL CAT Lightboxes

East‐LPT

Media No. of Sites Size Duration (mths)

Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


North-South Expressway• Northern x 3• Central x 1• Southern x 4

8 Various 6 months + 2 wks FOC 220,000 13,200 86,400 23,000 405,500



FREEWAY OHP PACKAGE (FW‐02‐12)

FreewayCoverage Northern– 3unitsOHP Central– 1unitOHP Southern– 4unitsV‐Series


(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


• Fed Highway (PU0013)• Sec 14 (PU0007)• Jalan Bangsar (PU0073)• Jln TAR (ST0552/53)• Jln Tun Razak (PL0005)

5 Various 6 months + 2 wks FOC 245,000 14,700 60,600 40,500

394,750

Value Add LRT Digital Screen

9 sets digital various 1 month 27,500 1,650 4,800 N/A



METROPOLITAN OHP PACKAGE (FW‐03‐12)

Value-Add PackageLRT Digital Screen

Media No. of Sites Size Duration (mths)

Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


North-South Expressway 15 10ft x 40ft6 months +2 wks FOC

150,000 9,600 60,000N/A 292,600Value Add

10ft x 40ft Billboards 5 10ft x 40ft 50,000 3,000 20,000

2012 FESTIVE PACKAGE SPECIAL RATE (RM) 138,000 8,280 41,720 N/A 188,000


FREEWAY PACKAGE (FW‐05‐12)

FreewayCoverage Northern– 11sites Central– 1site Southern– 8sites

Value-Add Package1040 x 5 sites


(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


Market Centres 19 10ft x 40ft 6 months + 2 wks FOC

342,000 20,520120,000

15,750

708,270Secondary Towns 11 10ft x 40ft 132,000 7,920 2,250

KKIA & KIA 16 63” 3 months 60,000 3,600 N/A N/A

Value AddStreet Lightbox 10 6ft x 4ft 6 months +

2 wks FOC FOC FOC 4,230 N/A

2012 FESTIVE PACKAGE SPECIAL RATE (RM) 254,500 15,270 70,230 FOC 340,000


REGIONAL PACKAGE (FW‐07‐12)

MainTownsCoverage Northern– 7sites Central– 8sites Southern– 2sites East– 2sites

OtherTownsCoverage Northern– 4sites Southern– 3sites East– 4sites

KKIA&KIACoverage KKIA– 8screens KIA– 8screens

KKIA

KIA

Value‐Add PackageStreet Lightboxes


(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


KLIA Expressway 1 20ft x 80ft x 1panel

6 months +2 wks FOC

60,000 3,600 16,000 7,000

375,800ERL• KLIA Terminal• KLCAT

10 various 120,000 7,200 35,000 -

KKIA & KIA• Glass stickers 2 various 100,000 6,000 21,000 -



INTERNATIONAL PACKAGE (FW‐09‐12)

KKIA + KIA

KLIA


(mths)Rental (RM)

6% GST(RM)

Production (RM) Lighting (RM)

Total (RM)

COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)

Kelana Jaya & AmpangLine Digital Screens- Based on 15 seconds*

9 various

6 mths + 2 weeks

F.O.C

165,000 9,900 8,800 -

224,140Kelana Jaya Line In-train Panels (12 units x 2 trains) 24 various 18,800 1,128 3,120 -

Ampang Line In-train Panels (6 units x 3 train) 18 various 14,200 852 2,340 -

2012 FESTIVE PACKAGE SPECIAL RATE (RM) 138,000 8,280 9,720 - 156,000

TOTAL SAVINGS (RM) 68.140

* Sexy Cubes at Masjid Jamek and KLCC, 4x1 at Hang Tuah (1), Bangsar (2), KL Sentral (2) and Masjid Jamek (2)

DIGITAL + IN‐TRAIN MEDIA


(mths)Rental (RM)

6% GST(RM)


Total (RM)


Kelana Jaya Line Horizontal Lightboxes / Adtracks

3 5’ x 10’

6 mths + 2 weeks

F.O.C

45,000 2,700 5,400 -

164,016

Ampang Line Horizontal Panels 5 5’ x 10’ 36,000 2,160 5,000 -

KL Sentral & ERL Vertical Lightboxes 2 6’ x 4’ 14,400 864 1,700 -

Shopping Malls (KLCC, The Curve, Alamanda & The Spring)

4 5’ x 3’ 43,200 2,592 2,600 2,400



RIDE + BUY PACKAGE


(mths)Rental (RM)

6% GST(RM)


Total (RM)


KL Monorail Line (2 car train) 1 various

6 mths + 2 weeks

F.O.C

160,000 9,600 40,000 -

551,850

Kelana Jaya Line Train(4 Car Train) 1 various 80,000 4,800 50,000 -

Ampang Line Train(6 Car Train) 1 various 60,000 3,600 50,000 -

Kelana Jaya & AmpangLine Digital Screens 9 various 3 mths 82,500 4,950 6,400 -



DIGITAL + TRAIN SPONSORSHIP

* Sexy Cubes at Masjid Jamek and KLCC, 4x1 at Hang Tuah (1), Bangsar (2), KL Sentral (2) and Masjid Jamek (2)


(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


Plaza Rakyat Station Domination 1 Various 6 mths +

2 weeks F.O.C

130,000 7,800 72,000 N/A231,008

Value Add• KL Sentral & KLCAT 4 6ft x 4ft 16,800 1,008 3,400 N/A



BALIK KAMPUNG PACKAGEValue-Add PackageKL Sentral & KLCAT

• Dominate Plaza Rakyat station targeting the “balik kampung” crowd.

• Plaza Rakyat station is the closest station to the Puduraya Bus Terminal and is also a popular stop for commuters heading to shop around Petaling Street.

• Ridership at this station increases by 20% - est. 466,800/month during the festive season.


(mths)Rental (RM)

6% GST(RM)

Production (RM)

Lighting (RM)

Total (RM)


Jalan TAR (C8,C9,C10) 3various

6 mths + 2 weeks F.O.C

282,750 16,965 65,500 13,650

412,815

Jalan Hang Tuah(K11,K12,K13,K14) 4

Value Add LRT Digital ScreenBased on 15 seconds*

9 sets digital various 1 month 27,500 1,650 4,800 N/A

2012 FESTIVE PACKAGE SPECIAL RATE (RM) 185,000 11,100 61,900 - 258,000TOTAL SAVINGS (RM) 154,815

FESTIVE SHOPPING PACKAGE Value-Add PackageLRT Digital Screens

• Target key entry points into KL City Centre reaching heavy traffic during the festive season.

• Enhancing the “Festive Shopping” mood amongst the urbanites as they prepare for the joyful celebrations.

• Jalan Hang Tuah & Jalan Tuanku Abdul Rahman are used by 3.4 million motorists monthly.


(mths)Rental (RM)

6% GST(RM)


Total (RM)


Kelana Jaya & AmpangLine 9 various

6 mths +2 weeks F.O.C

165,000 9,900 8,800 -

481,140

Suria KLCC Escalator Lobbies (14 units) & The Curve Retail Floor (10 units @ 5 standee)

24 various 144,000 8,640 8,800 -

KKIA & KIA Baggage Halls(16 units) 16 63” 120,000 7,200 8,800 -



GO DIGITAL

NOTES TO ADVERTISER: ‐

• “Festive Get-Away 2012” is valid for incharge date not later than 1 September 2012.

• Availability of sites/packages are based on first come first serve basis and subjectto confirmation at the time of booking.

• Big Tree reserves the right to offer alternative media as value-add in the event ofnon-approval from the authorities or non-availability of media at time of booking.

• Package rate is not applicable for renewal/extension. Renewal will be based onnew rate.

• Production cost is based on inkjetprint and does not include specialeffects/protrusions. Additional cost shall apply for such design. Inkjetprint materialscan last for period of 8-10 months.

Payment Terms• Rental & Lighting – Two (2) equal payments in advance.

• Production – 1st 50% prior to commencement of production, balance payable uponinstallation.

• Big Tree reserves the right to vary terms and conditions.

festive get-away proposal 2012 - bigtree.com.my · 2012 2013 july aug sept oct nov dec jan feb...

Documents