2012 2013
July Aug Sept Oct Nov Dec Jan Feb
Ramadan Hari Raya Malaysia Day
Hari Raya Haji
Deepavali& School Holiday Begins
Christmas New Year CNY
20 July -19 Aug
19 & 20 Aug 16 Sept 26 Oct 13 Nov 25 Dec 1 Jan 11 & 12
Feb
6 months + 2 weeks campaign
Festive Get-Away Campaign
The campaign period starts from Ramadan 2012 stretching all the way to Chinese New Year 2013 – covering all major festivities & holidays
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
Nationwide Coverage 4 Various6 months + 2 wks FOC
450,000 27,000 125,000 32,000655,208
Value Add• KL Sentral & KLCAT 4 6ft x 4ft 16,800 1,008 3,400 N/A
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 228,000 13,680 83,400 24,920 350,000
TOTAL SAVINGS (RM) 305,208
INTEGRATED PACKAGE (FW‐01‐12)
NationwideCoverage Northern– PS0918 Central– EL0123 Southern– BT0413 EastCoast– 26‐1007&1008‐FS
Value-Add PackageKL Sentral & KL CAT Lightboxes
East‐LPT
Media No. of Sites Size Duration (mths)
Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
North-South Expressway• Northern x 3• Central x 1• Southern x 4
8 Various 6 months + 2 wks FOC 220,000 13,200 86,400 23,000 405,500
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 123,000 7,380 50,120 7,500 188,000
TOTAL SAVINGS (RM) 217,500
FREEWAY OHP PACKAGE (FW‐02‐12)
FreewayCoverage Northern– 3unitsOHP Central– 1unitOHP Southern– 4unitsV‐Series
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
• Fed Highway (PU0013)• Sec 14 (PU0007)• Jalan Bangsar (PU0073)• Jln TAR (ST0552/53)• Jln Tun Razak (PL0005)
5 Various 6 months + 2 wks FOC 245,000 14,700 60,600 40,500
394,750
Value Add LRT Digital Screen
9 sets digital various 1 month 27,500 1,650 4,800 N/A
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 146,500 8,790 38,960 33,750 228,000
TOTAL SAVINGS (RM) 166,750
METROPOLITAN OHP PACKAGE (FW‐03‐12)
Value-Add PackageLRT Digital Screen
Media No. of Sites Size Duration (mths)
Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
North-South Expressway 15 10ft x 40ft6 months +2 wks FOC
150,000 9,600 60,000N/A 292,600Value Add
10ft x 40ft Billboards 5 10ft x 40ft 50,000 3,000 20,000
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 138,000 8,280 41,720 N/A 188,000
TOTAL SAVINGS (RM) 104,600
FREEWAY PACKAGE (FW‐05‐12)
FreewayCoverage Northern– 11sites Central– 1site Southern– 8sites
Value-Add Package1040 x 5 sites
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
Market Centres 19 10ft x 40ft 6 months + 2 wks FOC
342,000 20,520120,000
15,750
708,270Secondary Towns 11 10ft x 40ft 132,000 7,920 2,250
KKIA & KIA 16 63” 3 months 60,000 3,600 N/A N/A
Value AddStreet Lightbox 10 6ft x 4ft 6 months +
2 wks FOC FOC FOC 4,230 N/A
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 254,500 15,270 70,230 FOC 340,000
TOTAL SAVINGS (RM) 368,270
REGIONAL PACKAGE (FW‐07‐12)
MainTownsCoverage Northern– 7sites Central– 8sites Southern– 2sites East– 2sites
OtherTownsCoverage Northern– 4sites Southern– 3sites East– 4sites
KKIA&KIACoverage KKIA– 8screens KIA– 8screens
KKIA
KIA
Value‐Add PackageStreet Lightboxes
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013
KLIA Expressway 1 20ft x 80ft x 1panel
6 months +2 wks FOC
60,000 3,600 16,000 7,000
375,800ERL• KLIA Terminal• KLCAT
10 various 120,000 7,200 35,000 -
KKIA & KIA• Glass stickers 2 various 100,000 6,000 21,000 -
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 168,000 10,080 50,920 6,000 235,000
TOTAL SAVINGS (RM) 140,800
INTERNATIONAL PACKAGE (FW‐09‐12)
KKIA + KIA
KLIA
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM) Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
Kelana Jaya & AmpangLine Digital Screens- Based on 15 seconds*
9 various
6 mths + 2 weeks
F.O.C
165,000 9,900 8,800 -
224,140Kelana Jaya Line In-train Panels (12 units x 2 trains) 24 various 18,800 1,128 3,120 -
Ampang Line In-train Panels (6 units x 3 train) 18 various 14,200 852 2,340 -
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 138,000 8,280 9,720 - 156,000
TOTAL SAVINGS (RM) 68.140
* Sexy Cubes at Masjid Jamek and KLCC, 4x1 at Hang Tuah (1), Bangsar (2), KL Sentral (2) and Masjid Jamek (2)
DIGITAL + IN‐TRAIN MEDIA
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM) Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
Kelana Jaya Line Horizontal Lightboxes / Adtracks
3 5’ x 10’
6 mths + 2 weeks
F.O.C
45,000 2,700 5,400 -
164,016
Ampang Line Horizontal Panels 5 5’ x 10’ 36,000 2,160 5,000 -
KL Sentral & ERL Vertical Lightboxes 2 6’ x 4’ 14,400 864 1,700 -
Shopping Malls (KLCC, The Curve, Alamanda & The Spring)
4 5’ x 3’ 43,200 2,592 2,600 2,400
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 75,000 4,500 14,100 2,400 96,000
TOTAL SAVINGS (RM) 68,016
RIDE + BUY PACKAGE
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM) Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
KL Monorail Line (2 car train) 1 various
6 mths + 2 weeks
F.O.C
160,000 9,600 40,000 -
551,850
Kelana Jaya Line Train(4 Car Train) 1 various 80,000 4,800 50,000 -
Ampang Line Train(6 Car Train) 1 various 60,000 3,600 50,000 -
Kelana Jaya & AmpangLine Digital Screens 9 various 3 mths 82,500 4,950 6,400 -
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 180,000 10,800 140,000 - 330,800
TOTAL SAVINGS (RM) 221,050
DIGITAL + TRAIN SPONSORSHIP
* Sexy Cubes at Masjid Jamek and KLCC, 4x1 at Hang Tuah (1), Bangsar (2), KL Sentral (2) and Masjid Jamek (2)
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
Plaza Rakyat Station Domination 1 Various 6 mths +
2 weeks F.O.C
130,000 7,800 72,000 N/A231,008
Value Add• KL Sentral & KLCAT 4 6ft x 4ft 16,800 1,008 3,400 N/A
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 108,000 6,480 60,520 - 175,000
TOTAL SAVINGS (RM) 56,008
BALIK KAMPUNG PACKAGEValue-Add PackageKL Sentral & KLCAT
• Dominate Plaza Rakyat station targeting the “balik kampung” crowd.
• Plaza Rakyat station is the closest station to the Puduraya Bus Terminal and is also a popular stop for commuters heading to shop around Petaling Street.
• Ridership at this station increases by 20% - est. 466,800/month during the festive season.
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM)
Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
Jalan TAR (C8,C9,C10) 3various
6 mths + 2 weeks F.O.C
282,750 16,965 65,500 13,650
412,815
Jalan Hang Tuah(K11,K12,K13,K14) 4
Value Add LRT Digital ScreenBased on 15 seconds*
9 sets digital various 1 month 27,500 1,650 4,800 N/A
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 185,000 11,100 61,900 - 258,000TOTAL SAVINGS (RM) 154,815
FESTIVE SHOPPING PACKAGE Value-Add PackageLRT Digital Screens
• Target key entry points into KL City Centre reaching heavy traffic during the festive season.
• Enhancing the “Festive Shopping” mood amongst the urbanites as they prepare for the joyful celebrations.
• Jalan Hang Tuah & Jalan Tuanku Abdul Rahman are used by 3.4 million motorists monthly.
Media No. of Sites Size Duration
(mths)Rental (RM)
6% GST(RM)
Production (RM) Lighting (RM)
Total (RM)
COMMENCEMENT: 15 JULY 2012 - 31 JAN 2013 (6.5 MONTHS CAMPAIGN)
Kelana Jaya & AmpangLine 9 various
6 mths +2 weeks F.O.C
165,000 9,900 8,800 -
481,140
Suria KLCC Escalator Lobbies (14 units) & The Curve Retail Floor (10 units @ 5 standee)
24 various 144,000 8,640 8,800 -
KKIA & KIA Baggage Halls(16 units) 16 63” 120,000 7,200 8,800 -
2012 FESTIVE PACKAGE SPECIAL RATE (RM) 250,000 15,000 10,000 - 275,000
TOTAL SAVINGS (RM) 206,140
GO DIGITAL
NOTES TO ADVERTISER: ‐
• “Festive Get-Away 2012” is valid for incharge date not later than 1 September 2012.
• Availability of sites/packages are based on first come first serve basis and subjectto confirmation at the time of booking.
• Big Tree reserves the right to offer alternative media as value-add in the event ofnon-approval from the authorities or non-availability of media at time of booking.
• Package rate is not applicable for renewal/extension. Renewal will be based onnew rate.
• Production cost is based on inkjetprint and does not include specialeffects/protrusions. Additional cost shall apply for such design. Inkjetprint materialscan last for period of 8-10 months.
Payment Terms• Rental & Lighting – Two (2) equal payments in advance.
• Production – 1st 50% prior to commencement of production, balance payable uponinstallation.
• Big Tree reserves the right to vary terms and conditions.