experiential entrepreneurship education for engineering students

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    ExperientialEntrepreneurship

    Education forEngineering StudentsNick Such | Director of Labs |

    [email protected] | @aerosuch

    UK STEM Symposium 2011

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    Who am I?

    Grew up in the Midwest (Omaha, NE)

    Moved to KY at 16 (South Oldham HS)

    Mechanical Engineering at UK (2009) Solar Car, Tau Beta Pi, E-Club

    GE, Toyota, Budapest

    KSTC internship

    Founded Awesome Labs in 2009 Stanford MBA in September

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    What we do

    Take risks

    Promote role models

    Build support system

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    What we actually do

    Identify market opportunities

    Propose relevant projects to senior designteams

    Mentor student teams

    3-month program, meet weekly

    Incubate high-potential companies

    Space, funding, leadership, network

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    Example: AwesomeTouch

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    Timeline: AwesomeTouch

    Summer 2009: learned about NUI Group via UK VisCenter

    Fall 2009: submitted project proposals to UK EE & CS

    January 2010: started mentoring 1 EE, 2 CS teams

    April 2010: Business students & EE team place 2nd at IdeaStateU

    May 2010: Demo for Lexington CVB June 2010: Form AwesomeTouch, apply for KSTC funding

    July 2010: Win $1k from KHIC BIG Idea

    October 2010: Install first screens at CVB, LexArts during WEG

    November 2010: Awarded $30k from KEF December 2010: Pitch at VatorSplash NYC

    January 2011: Win $5k from KHIC BIG Idea

    March 2011: Sell 3rd screen to Lexington Hilton

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    Goals

    Take risks

    Small downsides, huge upsides

    Build awareness of role models At least 6 buildings on UKs campus are

    named after engineers entrepreneurs

    Build support structure

    Entrepreneurship is really hard

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    Influencers

    Steve Blank

    Customer development

    Eric Ries

    Lean startups

    Alex Osterwalder

    Business Model Generation

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    THE NEWS

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    were mostly talking about

    SOFTWARE

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    Start with software

    ElonMu

    skismyhero

    Then move onto the moredifficult engineeringchallenges

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    Similar programs

    NC State EEP SV trip, professors w/ startup

    experience

    http://www.engr.ncsu.edu/eep/ Stanford BASES

    Competitions, ETL speakers

    http://bases.stanford.edu/

    Seed-stage accelerators YCombinator & TechStars

    Funding, focus and mentorship

    http://www.engr.ncsu.edu/eep/http://bases.stanford.edu/http://bases.stanford.edu/http://www.engr.ncsu.edu/eep/
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    Lessons Learned

    Startups are really hard

    You cant teach entrepreneurship; it must beexperienced

    Culture matters Ideas dont

    Failure is good

    Engineers can make a great career out ofstarting companies

    KY needs more tech entrepreneurs

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    Resources in Lexington

    Awesome Inc Startup Weekend StartupDigest MobileX Conference

    In2Lex Startup Advantage April Is

    5 Across & Venture Club UK E-Club & Wildcat Investors Bluegrass Angels ICC & Von Allmen center KSTC & KHIC

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    Terminology

    Advisor or Mentor Someone with valuable skills or experience who help s startup founders, often without compensation

    Angel Investors High-net worth individuals who invest personal money in startups. See gamblers.

    Business Plan A lengthy document that is often wrong by the time it is completed. Requested by some investors.

    Bootstrapping startup Running off founder money, or customer money (not external investment)

    Co-founders People who start a company together

    Funded startup Running with angel or VC money. Typically involves trading an equity stake

    Mature company A startup that has achieved PMF and has a repeatable business model

    Product-Market fit The stage at which a startup begins to transition from experimentation to execution

    Project

    A defined course of action that a group decides to pursue Revenue

    Customer funding, the only sustainable (and most sexy) type

    Startup A company that has not yet found product-market fit

    Venture Capitalists Institutional investors (someone elses money)