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01 INTRODUCTION : DESIGN & ENGINEERING 01 CONTACT & COMPANY INFORMATION Corporate Office: 1021 International Dr. Fergus Falls, MN 56537 PH: (218) 998-3800 F: (218) 998-3801 Metro Office: 1620 Central Ave. NE Suite 152 Minneapolis, MN 55413 PH: (612) 789-9723 F: (612) 789-9725 President: James S. LaRue VP of Operations/COO: Craig Koefod Controller/CFO: Craig Grover Our mission at Excel Plastics is to design and produce inspiring retail displays and environments that will increase profits for brand owners and retailers. ABOUT EXCEL Incorporated in 2001, Excel Plastics is a custom fabricator specializing in point-of-purchase displays and store fixtures encompassing plastic, metal and wood components. Excel’s headquarters are located in Fergus Falls, MN. With 90,000 square feet of manufacturing space, we have the ability to handle any project you may have. We also have an office located in the Northeast Minneapolis Arts District which houses our design and development teams. With 20,000 square feet of space we are able to offer design consultations, high quality prototypes and turn-around times that far exceed today’s industry standards. Excel Plastics has performed work for the following retail clients: Target Corp., Best Buy, Benefit Cosmetics, SEPHORA, SEPHORA Inside JCPenny, Estée Lauder Brands, Bare Escentuals, Too Faced Cosmetics, Belkin, Honeywell, Philips, Netgear, Holiday Station Stores, MN Lottery, Aveda, Cabela’s, Gander Mountain WHY EXCEL? Excel designs and manufactures a wide variety of POP displays, navigation, signing solutions and consumer products. Our flexibility and out-of-the-box thinking make us a go to resource for projects requiring innovation and creative problem solving. From ideation and prototyping to high volume production we provide turnkey solutions to a wide variety of retailers and brand marketers. DESIGN & ENGINEERING SOFTWARE Below are some of the software programs Excel utilizes, but aren’t limited to, to design and engineer your project: SolidWorks (3D Rendering & Video) Form•Z AutoCAD Adobe Illustrator CC Adobe Photoshop CC Adobe InDesign CC Adobe Creative Cloud Programs (As needed) DESIGN & ENGINEERING ADDITIONAL ABILITIES Excel also specializes in the following areas: Material Selection Allows optimal performance while maximizing production efficiency Concept Development Detailed Shop Drawings Project Planograms Product Assembly & Instruction Bulletins DESIGN & ENGINEERING Excel is a full service provider, placing special emphasis on design and development. Our motto is “idea through fabrication”. We can take your project through all stages from design to prototype to cost effective rollout. Our fabrication and production experience helps us come up with great ideas for trend based solutions with realistic applicability. Our design and engineering departments are located at our Northeast Minneapolis office. With both on staff, Excel is able to help our clients visualize their projects through face-to- face conversation, conceptualization and ideation sketches, and 3D renderings yielding a successful cost effective solution that will prove to ease the manufacturing process. Excel’s design and engineering staff collaborates to discover firsthand exactly what our client’s vision is.

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Page 1: EXCEL_INFO-Intro_ELEC-020516 (TonyB)

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CONTACT & COMPANY INFORMATION

Corporate Office:

1021 International Dr.Fergus Falls, MN 56537

PH: (218) 998-3800F: (218) 998-3801

Metro Office:

1620 Central Ave. NESuite 152Minneapolis, MN 55413

PH: (612) 789-9723F: (612) 789-9725

President: James S. LaRue

VP of Operations/COO: Craig Koefod

Controller/CFO: Craig Grover

Our mission at Excel Plastics is to designand produce inspiring retail displays andenvironments that will increase profits forbrand owners and retailers.

ABOUT EXCELIncorporated in 2001, Excel Plastics is a custom fabricator specializing in point-of-purchase displays and store fixtures encompassing plastic, metal and wood components.

Excel’s headquarters are located in Fergus Falls, MN. With 90,000 square feet of manufacturing space, we have the ability to handle any project you may have.

We also have an office located in the Northeast Minneapolis Arts District which housesour design and development teams. With 20,000 square feet of space we are able to offer design consultations, high quality prototypes and turn-around times that far exceed today’sindustry standards.

Excel Plastics has performed work for the following retail clients:

Target Corp., Best Buy, Benefit Cosmetics, SEPHORA, SEPHORA Inside JCPenny,Estée Lauder Brands, Bare Escentuals, Too Faced Cosmetics, Belkin, Honeywell, Philips,Netgear, Holiday Station Stores, MN Lottery, Aveda, Cabela’s, Gander Mountain

WHY EXCEL?Excel designs and manufactures a wide variety of POP displays, navigation, signing solutions and consumer products. Our flexibility and out-of-the-box thinking make us a go to resource for projects requiring innovation and creative problem solving. From ideation and prototypingto high volume production we provide turnkey solutions to a wide variety of retailers andbrand marketers.

DESIGN & ENGINEERING SOFTWARE

Below are some of the software programs Excel utilizes,but aren’t limited to, to design and engineer your project:

SolidWorks (3D Rendering & Video)

Form•ZAutoCAD

Adobe Illustrator CCAdobe Photoshop CCAdobe InDesign CCAdobe Creative Cloud Programs (As needed)

DESIGN & ENGINEERING ADDITIONAL ABILITIES

Excel also specializes in the following areas:

Material SelectionAllows optimal performance while maximizing production efficiency

Concept DevelopmentDetailed Shop DrawingsProject PlanogramsProduct Assembly & Instruction Bulletins

DESIGN & ENGINEERINGExcel is a full service provider, placing special emphasis on design and development.Our motto is “idea through fabrication”. We can take your project through all stages from design to prototype to cost effective rollout. Our fabrication and production experience helps us come up with great ideas for trend based solutions with realistic applicability.

Our design and engineering departments are located at our Northeast Minneapolis office.With both on staff, Excel is able to help our clients visualize their projects through face-to-face conversation, conceptualization and ideation sketches, and 3D renderings yielding a successful cost effective solution that will prove to ease the manufacturing process.

Excel’s design and engineering staff collaborates to discover firsthand exactly what our client’s vision is.

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PROTOTYPING CAPABILITIES

Excel’s prototyping staff has the knowledge, skill, andcapability to produce fresh designs and systems.Below are some of the capabilities:

Stratasys 3D PrintingAllows for rapid prototypes and proofs of concept.

Prototyping Fabrication (MPLS Facility)CNC Milling, Welding, Press Breaks, Drill Press, Saw,Heat Bending, Edge Finishing, Bonding, Direct Printing

PROTOTYPING MATERIALS/SUBSTRATES

Excel works with a wide variety of materials for prototypes which include plastic, wood, metal, extrusions and injection molding.We’re open, willing, and experienced working with whateversubstrates are required to ensure your project’s success.

PROTOTYPINGExcel has a reputation for understanding our customers and providing great solutions totheir challenges. Our dedicated and highly skilled prototyping department works hand-in-hand with our design and engineering staff to make the concept a reality. Our prototyping craftsman have the experience to work with any material/substrate and continuouslyexceed the client’s expectations. A rapid prototype turn-around of 1–2 days is typical from our prototyping staff; without compromise of quality. With our in-house capabilities forfabricating plastic, wood, metal as well as other materials, Excel is sure to provide anexperience and product solution so compelling that you will want to return for more.

Excel’s prototyping staff is also located at our Northeast Minneapolis facility ensuring smooth transition from design and engineering to the prototype fabrication process.

CUSTOMER SUPPORT EXPECTATIONS

Below are highlights of what Excel’s Sales & Support Teamprovide while guiding customers through their project,start to finish:

Project ManagementExperienced team that manages your project, start to finish.(Pre-production planning, Order entry, On-time delivery, etc.)

Work-Back Calendars/Weekly Project Status UpdatesEliminates uncertainty of not knowing where and what phasethe project is in.

Client Hot LineBlanket Order Min/Max Inventory Level ManagementTo ensure product availability with red line reorder trigger quantities.

Collaboration

CUSTOMER SUPPORTExcel has a seasoned and extremely knowledgeable sales and support team that manages all aspects of your project. From consultation to project kick-off to pre-production planning to order entry to on-time delivery; Excel’s sales and support staff will be there to ensure your project runs smoothly and is completed on time. We do this through providing a work-back calendar and tracking reports so you know where and what phase your project is in during it’s duration. Our sales and support staff work with you on approvals, distribution, shipping and any additional questions or requests you may have. Excel’s sales and support team are constantly working with every department to ensure your project’s success.

PRODUCTION CAPABILITIES

Below are some of the production processes Excel can perform for you:

CNC Machining Laser Cutting & EtchingDie Cutting Vacuum FormingDrape Forming Line BendingSolvent Welding UV Light CuringEdge Finishing PaintingGraphic Application Direct to Substrate Printing

PRODUCTION EQUIPMENT

CNC Braille Engraving Weeke & Komo CNC Routers400W Single Beam Laser Holzma & Hendrick Panel SawsBrause Die Cutter Belt Feed OvensVacuum Forming Drape Forming

Dimension SST 1200ss 3D PrinterAnapurna M2540 Flatbed Printer

PRODUCTION & FULFILLMENTManufacturing, packaging, and logistics are handled through our Fergus Falls location.We believe our process is highly efficient and we have a good handle on keeping costsdown for our clients. With Excel’s ability to design, engineer, prototype and manufacture a wide spectrum of products in-house we can turn your project quicker and consistently atthe highest-standard.

Manufacturing since 2001 in our “state-of-the-art” 90,000 sq. ft. facility in Fergus Falls, MN, gives us a major price advantage over our competitors and our “hands-on” quality control assures that all of our manufacturing is up to exacting specifications. Excel is known for our detailed project management, offering clients a true Vendor Partner who is in-touch with their individual needs. Our distribution department is staffed with people who care. We know that our success will ultimately be judged by our products being received at your location in perfect condition - every time.

QUESTIONS?Any questions regarding Excel’s process, capabilities or what we can create for you basedon your project needs can be directed to:

Tony BroderickOFFICE: (612) 991-7721EMAIL: [email protected]

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PORTFOLIO SAMPLESBelow are a few images of work Excel has produced for Retail and Beauty & Luxury Clients.

BEST BUY Connected Home Displays

TARGET Branded Environment / Custom Display

MARC JACOBS CTU Display

SEPHORA Faces of Fashion Display

TARGET Branded Environment

GORGEOUS COSMETICS Product Trays

BEST BUY Connected Home Displays HONEYWELL Lyric Tent Display

TARGET Branded Environment

IMATION XtremeMac Display

BENEFIT ”They’re Real” Freestanding Unit

SEPHORA Inside JCP Towers & Trays

BON-TON Freestanding Signage

SEPHORA Product Towers

TARGET Navigational Signage

BENEFIT 2015 Holiday Tester Unit