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Country of Expertise: Taiwan
Student Name
Course Details: Name, Number and SectionProf. Ziad Swaidan
Date of the assignment
Country of Expertise: Taiwan 2
Table of Contents 1.2 – Executive Summary ........................................................................................................ 3
1.3 – Taiwan: An Introduction ................................................................................................ 4
2.0 – Environmental Analysis: Taiwanese Market ..................................................................... 4
2.1 – Political Environment, Rules & Regulations .................................................................. 4
2.2 – Economic Environment .................................................................................................. 6
2.3 – Society and Culture ........................................................................................................ 7
2.4 – Technological Environment ........................................................................................... 7
3.0 – SWOT Analysis: Taiwanese Market .................................................................................. 8
3.1 – Strengths ......................................................................................................................... 8
3.2 – Weaknesses ..................................................................................................................... 8
3.3 – Opportunities .................................................................................................................. 9
3.4 – Threats ............................................................................................................................ 9
4.0 – Bilateral Market Involvement – United States and Taiwan ............................................. 10
4.1 – Identification of United States of America-based MNCs Operating in Taiwan ........... 10
4.2 – Identification of Taiwan-based MNCs Operating in the United States of America ..... 10
4.3 – Identification of Other Major MNCs Operating in Taiwan .......................................... 11
5.0 – References ........................................................................................................................ 12
Country of Expertise: Taiwan 3
1.2 – Executive Summary Taiwan is an island nation in Southeast Asia located off the coast of China, which also
goes by the name “Republic of China” (ROC). The territory itself has a rich history dating back
to inhabitation by Taiwanese aborigines, but the most recent century has found the country
caught up in numerous bouts of wartime drama and challenges to sovereignty that have
ultimately led to differentiated answers when asking, “who exactly governs Taiwan?”. With a
prime location among the outer rim of Asia Pacific region, liberal views towards multinational
investment, and a well-educated workforce, Taiwan is an exceptional host country for companies
looking to internationalize.
A PEST analysis will be used to observe the Taiwanese macro-environment in an effort
to properly identify and account for factors which the MNC must consider prior to committing to
market entry. Through this process of due diligence, the firm may reduce their exposure to
components of risk as related to governance, economics, culture, and technology. Such research
allows the strategic manager to more accurately form their marketing mix for the country of
interest.
The SWOT analysis is a tool typically deployed towards making observations related to
an organization’s unique situation within an industry. In this section, however, we have chosen
to utilize the technique in reverse; essentially performing the SWOT analysis on the external
environment within the country of Taiwan and making observations related to its strengths and
weaknesses.
Taiwan has been viewed as a major center for U.S.-based Asia-Pacific FDI for several
decades now, and—although a portion of this investment followed favorable labor rates to China
roughly 20 years ago—the nation remains well positioned for innovation and R&D, and many
companies are returning to Taiwanese shores. Several of these businesses are outlined.
With a strong industry of integrated circuit R&D, Taiwan has established itself as a key
supplier of such components for U.S. manufacturing firms such as Apple’s relationship with
FoxConn. While this is the most significant contribution of Taiwanese products in foreign
countries and as such warrants identifying, these activities are not carried out by organizations
originating on Taiwan soil. To the contrary, the Taiwanese companies discussed here have direct
involvement with the United States market.
Many global companies have identified the Taiwanese market as a potential toehold
move for entry into the highly desirable market in China due similarities of consumer culture
and, accordingly, market mixes. Several companies are listed here for reference.
Country of Expertise: Taiwan 4
1.3 – Taiwan: An Introduction I chose to focus on Taiwan as my country of expertise after being fortunate enough to
visit the country last year during a University of Houston—Victoria study abroad trip; an
experience that was among my most memorable.
Taiwan is an island nation in Southeast Asia located off the coast of China, which also
goes by the name “Republic of China” (ROC). The territory itself has a rich history dating back
to inhabitation by Taiwanese aborigines, but the most recent century has found the country
caught up in numerous bouts of wartime drama and challenges to sovereignty that have
ultimately led to differentiated answers when asking, “who exactly governs Taiwan?”.
From a geographic perspective, the population is concentrated on the northern and
western portions of the island, as the eastern half of the island is composed of rough,
mountainous terrain. Taiwan and the small number of surrounding islands in its territory have a
combined total of 35,980 sq. km., which is slightly smaller than the states of New Jersey and
Connecticut combined. It is surrounded by 4 major bodies of water; the East China Sea to the
north, the Luzon Straight to the south, the Philippine Sea to the east, and the South China Sea to
the west-southwest. Taiwan’s climate is mostly tropical and somewhat similar to the Gulf Coast
of Texas, with much if the island experiencing frequent rain and hot, humid weather during the
summer months.
A great deal of campaigning has been done during the past decade to bring new MNC
activity to the multiple technology parks that Taiwan has erected across the country. Taiwan’s
government is supportive of private industry, and many government-owned entities have recently
undergone privatization. The numerous typhoons and seismic events that take place here could
potentially pose threat to companies with a great deal of physical assets, or those that depend on
an extensive supply chain network. Despite this fact, many US-based companies have turned to
Taiwan for expansion; among them being such recognizable global names as Corning, Microsoft,
IBM, DuPont, 3M, Intel, and Hewlett-Packard.
With a prime location among the outer rim of Asia Pacific region, liberal views towards
multinational investment, and a well-educated workforce, Taiwan is an exceptional host country
for companies looking to internationalize.
2.0 – Environmental Analysis: Taiwanese Market A PEST analysis will be used to observe the Taiwanese macro-environment in an effort
to properly identify and account for factors which the MNC must consider prior to committing to
market entry. Through this process of due diligence, the firm may reduce their exposure to
components of risk as related to governance, economics, culture, and technology. Such research
allows the strategic manager to more accurately form their marketing mix for the country of
interest.
2.1 – Political Environment, Rules & Regulations Whereas a PEST analysis does not typically cover a particular country’s political history
in great depth, the situation in Taiwan warrants addressing these factors due to the ongoing
nature of their influence. The course of the past century has witnessed Taiwan come under the
control of both Japan and China (PRC). When the communist party led by Chairman Mao took
control of China during the 1949 Chinese Revolution, Nationalist party leader Chiang Kai-shek
withdrew to Taiwan with several million refugees (CIA, 2013). Since that time, the island has
Country of Expertise: Taiwan 5
recognized itself independently as the Republic of China; a fact that is disputed by mainland
China and its allies (including the United States). Taiwan claims to have full sovereignty over
PRC in addition to Taiwan, whereas PRC denies the independence of Taiwan and instead claims
it as its 23rd province. Although tensions remain high in the region, neither PRC nor ROC has
made significant militaristic threat against the other in recent years. The active government of
Taiwan is a democratic republic, whose current president Ma Ying-jeou was elected by popular
vote in May of 2008 (CIA, 2013).
The Taiwanese government has undertaken several initiatives to spur investment activity
in the nation, including the alignment of foreign investor rights and privileges with those of
domestic investors, as well as tax breaks intended to encourage investors to contribute funds to
R&D and human resource cultivation (HSBC & PWC, 2010). The country has been a member
of the World Trade Organization since 2002, and as of 2009 the WTO ranked “The Separate
Customs Territory of Taiwan” as the world’s 18th
largest trading entity (HSBC & PWC, 2010).
The World Bank’s Ease of Doing Business 2014 report ranks Taiwan 16th
overall out of
189 world economies observed. This relatively high ranking puts Taiwan in a strategically
sound position relative to their East Asia & Pacific peers, as only Singapore (1st), Hong Kong
(2nd
), Malaysia (6th
), and South Korea (7th
) achieved higher results on the scale. The 10
dimensions of the World Bank’s DB analysis as measured against conditions in Taiwan are
reflected in Table 1 below. As shown, Taiwan has made improvements in all but 3 categories
versus 2013 rankings.
Table1: Ease of Doing Business 2014: Topical Ranking Data for Taiwan
Topic DB 2014 Rank DB 2013 Rank Change in Rank
Starting a Business 17 15 -2
Dealing with Construction Permits 7 6 -1
Getting Electricity 7 6 -1
Registering Property 31 31 No change
Getting Credit 73 71 -2
Protecting Investors 34 32 -2
Paying Taxes 58 56 -2
Trading Across Borders 18 18 No change
Enforcing Contracts 84 85 +1
Resolving Insolvency 16 15 -1
(Source: World Bank, 2013)
Opportunity: Strong trade relationship with the United States. The United
States is Taiwan’s third largest trading partner. As of 2011, the country exported
10.8% of its net outgoing goods and services to the United States and accepted
10.1% of their total imports from same (U.S. Commercial Service, 2011).
Threat: Delicate political relationship with China. The fact that China lays
claim to Taiwanese territory, coupled with the knowledge that not all nations
recognize Taiwan’s sovereignty is possible cause for concern. Should a firm
invest in ROC operations, the arrangements made with the government of Taiwan
could feasibly be nullified following a concerted effort made by PRC to reclaim
direct control over the territory. The possibility of PRC expropriation of
Country of Expertise: Taiwan 6
organizations erected without their influence and oversight should remain top of
mind for those wishing to conduct FDI in Taiwan.
2.2 – Economic Environment Taiwan has a dynamic capitalist economy primarily steered by robust capabilities around
machinery and technology manufacturing and export. The enormous growth undertaken in the
country during the latter half of the 20th century has been referred to as the “Taiwan Miracle”, as
it has catapulted its GDP to USD901.9 billion (2012; USD38,500 per-capita) making it ranked
20th
among all world economies (CIA, 2013). Although it has demonstrated its ability to create
and maintain industries capable of growing its economy, the fact that such a large portion of its
GDP depends on exports leaves Taiwan vulnerable to soft markets in international demand.
While the country has averaged 8% real GDP growth over the past 30 years, expansion slowed to
a mere 1.8% in 2012 due to lagging exports (CIA, 2013). Worth noting is the fact that Taiwan’s
trade surplus is enormous, and the country suffers from a low unemployment rate of 4.3% as of
2012.
As depicted in Figure 1 below, Taiwan’s percent change in annual GDP growth over the
past 3 years has remained for the most part positive. The country’s strong performance in GDP
growth puts the nation in a competitive position as an outlet for foreign direct investment, as
their ability to demonstrate consistency in economic expansion is reflective of the fortitude of
Taiwan’s economy.
Figure 1: Percent Change, Taiwan Annual GDP Growth Rate
(Source: tradingeconomics.com, 2013)
The country has long been a destination for contract and component manufacturing
processes, but some time ago global organizations began shifting many such activities to
mainland China to take advantage of comparatively lower labor costs. Fortunately for Taiwan,
however, rising costs in China in tandem with a recognizable supply of skilled workers has found
many operations moving back to the island. This year alone, the country planned to garner
USD5 billion of additional investment capital from organizations moving back to Taiwan
(BusinessWeek, 2013).
Opportunity: Admirable GDP per capita. Although Taiwan globally ranks 30th
in the GDP per capita comparison, the only three Asia-Pacific nations outranking
Country of Expertise: Taiwan 7
the country are Hong Kong, Brunei and Singapore (CIA, 2013). This puts Taiwan
in a strategically sound position for the introduction of consumer goods to the
Asian market(s), as the disposable income enjoyed by its inhabitants likens the
degree of product sampling.
Threat: Dependence upon PRC for economic solvency. The People’s
Republic of China represents Taiwan’s top ranked target for FDI activities. This
fact, coupled with the idea that China is ROC’s number one trading partner (29%
of total trade as of 2010) makes the country susceptible to severe economic
disruption should political relations with mainland China dissolve.
2.3 – Society and Culture The majority of Taiwanese citizens are of Han (Chinese) descent, and—although several
regional variations exist—Standard (or Traditional Mandarin) Chinese is the nationally
recognized language. Most practitioners of religion in the country follow Buddhism or Taoism
(68.1%), with the remainder of the country made up of I-Kuan Tao, Protestantism, and/or
Catholicism. The Taiwanese people are almost completely opposite from United States citizens
when analyzed using Hofstede’s Five Dimensions of Culture. They score high on the scale of
power distance, uncertainty avoidance, and long-term orientation, taking low marks for
individualism and masculinity. Their collectivistic culture finds them forging strong, life-long
bonds with both family and peers.
Opportunity: Societal appreciation for American goods. Having visited the
country in 2012, I was fortunate enough to witness the general appreciation for
goods from the United States and “Americanism” first-hand. A 2012 Boston
Consulting Group study concluded that Chinese consumers are willing to pay
premium prices of between 10 and 80% to consume American goods and—
although the observations were made of PRC consumption—similarities between
the two cultures allow researchers to draw similar conclusions for the ROC
market (Forbes, 2012).
Threat: Comparatively laggard adoption of new products. The collectivistic
nature of Taiwan’s people finds that early adopters are few, and aggregate
adoption of products newly introduced in the market requires proliferation of
recognized quality. This attitude typically originates with respected persons
within social circles (in-country early adopters) and propagates slowly. Market
entrants must accordingly remain patient with measurements of attach rate, which
can lead to sluggish return on investment.
2.4 – Technological Environment Taiwan is a recognized global leader in integrated circuit manufacturing, including
components and final products related to PCs, LCDs, LEDs, mobile phones, solar cells,
motherboards, and more. From a consumer perspective, their advanced telecommunications
networks and high proliferation of connected devices makes the country adequately situated for
targeting by technology firms whose service offerings depend on these platforms for
deployment.
Opportunity: High saturation of connectivity. The United Nations’
Telecommunication Development Sector estimated that the percentage of
Country of Expertise: Taiwan 8
Taiwanese people with internet access was 75.99% as of 2012 (ITU). For
comparison, the same research concluded that usage in the United States of
America sat at 81.03% for the same period (ITU, 2012). This widespread internet
accessibility permits the copious number of firms utilizing web connectivity to
deliver services a well-established audience of consumers in Taiwan.
Threat: Proliferation of copyright infringement. According to the U.S.
Commercial Service, American firms have remained cognizant of infringement of
intellectual property rights by Taiwan and its citizens for some time now, and
internet-based piracy by individuals, corporations, and educational institutions
alike continues to be problematic (2011). Although the situation continues to
improve, companies with electronic products that is easily replicated (e.g.
software and electronic books) should take the necessary steps to protect their IP.
The U.S. Commercial Service has outlined recommended procedures in their
publication “Doing Business in Taiwan”.
3.0 – SWOT Analysis: Taiwanese Market The SWOT analysis is a tool typically deployed towards making observations related to
an organization’s unique situation within an industry. In this section, however, we have chosen
to utilize the technique in reverse; essentially performing the SWOT analysis on the external
environment within the country of Taiwan and making observations related to its strengths and
weaknesses. These factors are taken into consideration as related to other countries, which
establishes the country’s position relative to other regions for consideration of MNC investment.
The framework is then used to analyze opportunities and threats in Taiwan as related to MNC
activity within its borders; the components of which are drawn from the PEST analysis.
3.1 – Strengths
1. Government-backed industrial clusters. The government of Taiwan has erected hosted
industrial parks across the country with the intention of attracting foreign investment,
each of which has varying focuses including ICT design and manufacturing,
biotechnology, metal processing, communications, precision machinery, and more.
These clusters permit firms to take advantage of integrated infrastructure, collocated
supply chain members, and various tax and production incentives.
2. Highly educated workforce. 43.7% of Taiwan’s workforce has obtained higher
education, which adequately positions the country for high quality R&D, innovative
product design, and sound support for other activities required of business proceedings.
3. Currency appreciation. The NTD has appreciated considerably versus the USD in
recent years, which has made goods from the United States become increasingly
attractive to Taiwanese consumers. This trend satisfactorily complements the society’s
appreciation for American goods as viewed by US-based firms wishing to bring products
to market in Taiwan.
3.2 – Weaknesses
1. Focus on electronics. While Taiwan has certainly achieved a name for itself in ICT
manufacturing, the global technological revolution and miniaturization of electronics
experienced in the last 10 years has afforded the country a comfortable economic position
Country of Expertise: Taiwan 9
due to their competencies being directly applicable to the trend. Should ICT
manufacturing be phased out due to innovative new approaches to computing, or if
another region supersedes Taiwan’s expertise, their ICT focus could impair their ability
to support further growth.
2. Aging population / slowing birth rate. As of 2012, 11.2% of Taiwan’s population was
over the age of 65 (CIA, 2013). This coupled with the world’s 171st ranked population
growth rate of 0.27% means that the country’s workforce may not be capable of meeting
future demands for labor.
3. Total addressable market (TAM). Taiwan’s total addressable market is comparatively
less than other countries in the region for firms looking to expand into Southeast Asia, as
their population of 23 million is globally ranked 52nd
. This puts the country at a
disadvantage to China, Indonesia, Vietnam, the Philippines, Thailand, South Korea, and
Malaysia for national TAM within the region.
3.3 – Opportunities
1. Admirable GDP per capita. Although Taiwan globally ranks 30th in the GDP per
capita comparison, the only three Asia-Pacific nations outranking the country are Hong
Kong, Brunei and Singapore (CIA, 2013). This puts Taiwan in a strategically sound
position for the introduction of consumer goods to the Asian market(s), as the disposable
income enjoyed by its inhabitants likens the degree of product sampling.
2. Societal appreciation for American goods. Having visited the country in 2012, I was
fortunate enough to witness the general appreciation for goods from the United States and
“Americanism” first-hand. A 2012 Boston Consulting Group study concluded that
Chinese consumers are willing to pay premium prices of between 10 and 80% to
consume American goods and—although the observations were made of PRC
consumption—similarities between the two cultures allow researchers to draw similar
conclusions for the ROC market (Forbes, 2012).
3. High saturation of connectivity. The United Nations’ Telecommunication Development
Sector estimated that the percentage of Taiwanese people with internet access was
75.99% as of 2012 (ITU). For comparison, the same research concluded that usage in the
United States of America sat at 81.03% for the same period (ITU, 2012). This
widespread internet accessibility permits the copious number of firms utilizing web
connectivity to deliver services a well-established audience of consumers in Taiwan.
3.4 – Threats
1. Delicate political relationship with China. The fact that China lays claim to Taiwanese
territory, coupled with the knowledge that only a handful of nations recognize Taiwan’s
sovereignty is possible cause for concern. Should a firm invest in ROC operations, the
arrangements made with the government of Taiwan could feasibly be nullified following
a concerted effort made by PRC to reclaim direct control over the territory. The
possibility of PRC expropriation of organizations erected without their influence and
oversight should remain top of mind for those wishing to conduct FDI in Taiwan.
2. Proliferation of copyright infringement. According to the U.S. Commercial Service,
American firms have remained cognizant of infringement of intellectual property rights
by Taiwan and its citizens for some time now, and internet-based piracy by individuals,
Country of Expertise: Taiwan 10
corporations, and educational institutions alike continues to be problematic (2011).
Although the situation continues to improve, companies with electronic products that is
easily replicated (e.g. software and electronic books) should take the necessary steps to
protect their IP. The U.S. Commercial Service has outlined recommended procedures in
their publication “Doing Business in Taiwan”.
3. Dependence upon PRC for economic solvency. The People’s Republic of China
represents Taiwan’s top ranked target for FDI activities. This fact, coupled with the idea
that China is ROC’s number one trading partner (29% of total trade as of 2010) makes
the country susceptible to severe economic disruption should political relations with
mainland China dissolve.
4.0 – Bilateral Market Involvement – United States and Taiwan
4.1 – Identification of United States of America-based MNCs Operating in Taiwan Taiwan has been viewed as a major center for U.S.-based Asia-Pacific FDI for several
decades now, and—although a portion of this investment followed favorable labor rates to China
roughly 20 years ago—the nation remains well positioned for innovation and R&D, and many
companies are returning to Taiwanese shores. Several of these businesses are outlined below.
DuPont: DuPont formed their Taiwanese subsidiary in 1968, and has since grown to 3
manufacturing plants, 5 joint ventures, and 5 major enterprise groups. Its USD5 billion
investment to-date makes it the largest foreign participant in the Taiwanese economy
(U.S.TaiwanConnect, 2013).
IBM: IBM established a branch office in Taipei, Taiwan over 50 years ago in 1956.
Since that time, the country has fallen into their “Growth Markets Unit”, which is
expected to contribute 30% of global company revenue as a whole by 2015 (TaipeiTimes,
2011).
Corning: Corning rolled out operations in Taiwan in 1971with the formation of the
Pacific Glass Corporation. In the years since, the company has grown extensively with
new facilities and a renewed business focus on high-quality LCD substrates,
environmental technologies, cable systems, life sciences, and optical fiber. Its offices in
Taipei, Taichung, and Tainan employ over 1,000 people (Corning, 2013).
4.2 – Identification of Taiwan-based MNCs Operating in the United States of America With a strong industry of integrated circuit R&D, Taiwan has established itself as a key
supplier of such components for U.S. manufacturing firms such as Apple’s relationship with
FoxConn. While this is the most significant contribution of Taiwanese products in foreign
countries and as such warrants identifying, these activities are not carried out by organizations
originating on Taiwan soil. To the contrary, the following Taiwanese companies have direct
involvement with the United States market.
Formosa Plastics: Formosa Plastics Group is a globally recognized leader in the
petrochemical and plastics industries, and is one of Taiwan’s most successful firms. The
company established operations in the United States in 1978, and as of 2013 now
employs over 2,400 employees across 6 business units located in 4 states (Formosa
Plastics, 2013).
Country of Expertise: Taiwan 11
ACER: After acquiring United States PC manufacturer Gateway in 2008 for USD710
million ACER now boasts the fourth largest sum of PC shipments in the US having sold
6.1 million units during the first quarter of 2013, trailing HP, Lenovo, and Dell. (IDC,
2013).
ASUS: PC manufacturer ASUS has also had an excellent run in the United States, and as
of the first quarter of 2013 held 5.7% market share (IDC, 2013).
4.3 – Identification of Other Major MNCs Operating in Taiwan Many global companies have identified the Taiwanese market as a potential toehold
move for entry into the highly desirable market in China due similarities of consumer culture
and, accordingly, market mixes. Several companies are listed here for reference.
Panasonic Group: Japan’s Panasonic Group expanded to Taiwan in 1962, and today the
firm posts NTD3.4 billion of annual capitalization. The firm’s product specialties include
audiovisual equipment, household appliances, electronic components, and
communications products (InvestTaiwan.org, 2013).
Sony: Also hailing from Japan, electronics manufacturer Sony established a subsidiary
with large scale operations in Taipei, Taiwan in 2000. Their investment in Sony Taiwan
Ltd. includes a component procurement project totaling USD10 billion, making it one of
the firm’s largest global investments (InvestTaiwan.org, 2013).
AZ Electronic Materials: AZ Electronic Materials, a Luxembourg-based manufacturer
of specialty chemicals and flat panel display materials, holds its largest Asia-Pacific
operations in its two Taiwanese facilities in Hsinchu County. Confident in the region’s
support of its line of business, the firm has embarked upon expanding the scope of its
operations in Taiwan as of 2012 (InvestTaiwan.org, 2013).
Country of Expertise: Taiwan 12
5.0 – References
BusinessWeek. (2013, June 25). Taiwan’s prodigal companies return as china costs rise:
Economy. Retrieved from http://www.businessweek.com/news/2013-06-25/taiwan-s-
prodigal-companies-come-home-as-china-labor-costs-rise
CIA. (2013, November 6). The world factbook: Taiwan. Retrieved from
https://www.cia.gov/library/publications/the-world-factbook/geos/tw.html
Corning. (2013). Corning taiwan faqs. Retrieved from
http://www.corning.com/tw/en/about_us/faqs.aspx
Forbes. (2012, November 30). Half a billion opportunities for u.s. businesses. Retrieved from
http://www.forbes.com/sites/helenwang/2012/11/30/half-a-billion-opportunities-for-u-s-
businesses/
Formosa Plastics. (2013). Corporate overview. Retrieved from
http://www.fpcusa.com/company/news/company_literature/FPCUSA_CorporateOvervie
w2013.pdf
HSBC & PWC. (2010, December). Doing business in taiwan. Retrieved from
http://www.hsbc.com.tw/1/PA_1_3_S5/content/taiwan_51/download_form/commercial/li
b_newsletter.pdf
IDC. (2013, April 10). Pc shipments post the steepest decline ever in a single quarter, according
to idc . Retrieved from http://www.idc.com/getdoc.jsp?containerId=prUS24065413
InvestTaiwan.org. (2013). Az establishes itself as the most important supply partner for
electronic materials in taiwan. Retrieved from
http://investtaiwan.org/eng/show.jsp?ID=5180&MID=5
InvestTaiwan.org. (2013). Maximizing resources: Collaboration on a new global platform.
Retrieved from http://investtaiwan.org/eng/show.jsp?ID=5188&MID=5
InvestTaiwan.org. (2013). Multidirectional product innovation gives panasonic taiwan an
unsurpassed competitive advantage. Retrieved from
http://investtaiwan.org/eng/show.jsp?ID=5205&MID=5
ITU. (2012). Percentage of individuals using the internet (by country). Retrieved from
http://www.itu.int/en/ITU-
D/Statistics/Documents/statistics/2013/Individuals_Internet_2000-2012.xls
Country of Expertise: Taiwan 13
TaipeiTimes. (2011, June 18). Taiwan’s hardware manufacturers face transformation: Ibm.
Retrieved from http://www.taipeitimes.com/News/biz/archives/2011/06/18/2003506040
tradingeconomics.com. (2013). Taiwan gdp annual growth rate. Retrieved from
http://www.tradingeconomics.com/taiwan/gdp-growth-annual
U.S. Commercial Service. (2011). Doing business in taiwan: 2011 country commercial guide for
u.s. companies. Retrieved from
http://export.gov/taiwan/static/TaiwanCommercialGuide2011_Latest_eg_tw_051449.pdf
U.S.TaiwanConnect. (2013). U.s. companies in taiwan. Retrieved from
http://www.ustaiwanconnect.org/US-Taiwan-Relations/Investment/U-S-Companies-in-
Taiwan
World Bank. (2013). Ease of doing business in taiwan, china. Retrieved from
http://www.doingbusiness.org/data/exploreeconomies/taiwan-china/