The Definition of Event Management

  Event management is the process by

which an event is planned, prepared, and produced.

Event Manager The Event Manager is the person who

plans and executes the event. Event managers and their teams are often behind-the-scenes running the event.

Brand Management

Brand management is the application of marketing techniques to a specific product, product line, or brand.

Brand managers Brand managers are responsible for a

brand or brand family

What is Brand Elements?

Brand elements are used to identify and differentiate a brand.

1) Names 2) Logos 3) Symbols 4) Characters 5) Slogans & jingles

Features of brand Elements:

"Connecting People".

"Intelligence Everywhere“

"Be Inspired".

Creativity in Events Management Certainly, there are guidelines and

processes to follow when planning an event. Specific tasks must be completed; a venue must be found and booked, catering must be arranged, a budget must be produced, etc. However, to create a truly stunning event, there must be room for creativity…

You can be creative in the type of food served, the type of entertainment provided, the atmosphere and decor, or the chosen speakers/special guests at the event. The possibilities are endless!

Invitation Card  A written or spoken request

asking someone to spend time with you socially or to come to a social event.

Types of Invitation: 1) Handwritten 2) Genuine Engraved

3) Thermography4) Contemporary

5) Printed 

Marketing communications Marketing Communications are  

messages and related media used to communicate with a market.

Marketing communications is the "promotion" part of the "Marketing Mix" or the "four Ps": price, place, promotion, and product.

Those who practice advertising, branding, brand language, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales promotion and online marketing are termed marketing communicators, marketing communication managers,

Publicity Material

Definition for publicity: Information that attracts attention to

a company, product, person, or event.

The technique or process of attracting public attention to people or products etc ., as by the use of the mass media.

Publicity Material for Corporate Marketing & Campaigning Material For Corporate Events,    Conference & Seminar

Invitation Cards Tickets / Posters / Stage Banners T–Shirts Caps Badges for Participants / Organizers Flex Banners Hoardings Cut – outs Dealers' / Distributors' / Event Participant's Gift Certificates Trophy etc. & Many More as per requirements of Clients

Business Promotional Gift Items / Pop Items For Corporate Dealers' / Distributors' /   Event Gift As per Budget & Choice of Client

Conference / Seminar Bags Executive Bags Trolley Bags Pouches Diaries Desk Top Pen Stand / Mobile Stand with Clock Handicraft made Bags Money Purse Spare Wheel Covers Umbrella Dandiya Keychain Shopping Bags Acrylic / Wooden Moulded Articles

In shop Printing & Publicity Digital Printed Poster with Inkjet

Printing & Lamination One way vision Digital Printed Film

for Corporate Offices & Show rooms Digital – Printed Photo Gallery with

lighting for Exhibition, Corporate Events & NRI Marriages / Events

 

Brochures

Press Photos

Press Advertisements

TV Promo clips

Memento .

Something that reminds one of past events; souvenir

   Awards Name Plates Antique Furniture Crystal Awards Formation Signs Leather Products Keychain Gift Items Badges Medals Trophy Cups

Engraved Gifts Clocks , Drinks Sets , Hipflasks ,

Keyrings , Money Boxes , Ceramic Gifts Breakfast Sets , Message Cards ,

Mugs , Plates , Signature Plates Laser Engraving Flutes , Leather , Photo Frames ,

Trophies , Vases , Wooden

Event decoration

Event Decorating Ideas The type of décor you use for an event will

heavily depend upon the occasion. From choosing colors to arranging the decorations, you should consider what the event is being held for in order to achieve an impressive, appropriate look. Decorating events does not have to be expensive, and a variety of looks can be achieved without spending tons of money.

Wedding,Kid,s event,Formal parties

 BACKDROP Meaning:

Scenery hung at back of stage

1) Seamless Paper Photographic Backgrounds 2) Muslin background 3) Canvas Backgrounds

The most basic photographer backdrop is the seamless paper. Normally found in 53-140” rolls in a variety of colors, this basic easy backdrop costs about $20-30 per roll. Choice of colors is very individual and specific to the application. A portrait photographer is likely to want colors to set off the skin tones: white, grays and black are useful. For product photography, a color in contrast to the product is best.

Muslin Backgrounds

Muslins can easily be folded and brought with you to various locations. They have minute wrinkles naturally, any prominent fold lines or wrinkles can easily be steamed out. Do not Iron your muslin, ironing it may ruin your muslin and your iron.

All muslins are painted to be hung at approximately 10' (3 meters) . Most muslins are machine washable in cold water on a gentle cycle. It is easier sometimes to simply clean the Muslin using a damp cloth. Typically darker colors tend to fade slightly.

Canvas comes rolled in a tube the length of the backdrop. (i.e. a 10'X20' canvas will come rolled in a 10' tube. A 6'X8' canvas will come rolled in a 6' tube.) Before muslins, there were canvasesAll styles are printed or hand-painted on a poly/canvas. canvas backgrounds do need a suspension system. A motorized backdrop stand is the usual means, but there are background rollers that mount to the ceilings of larger studios

Arranging Sponsors 1) Draw up a list of companies and/or organisations. 2) Fact sheet providing information about your company 3) Figure out how much funding you will need 4) Outlining sponsor benefits and deliverables 5) Decipher sponsorship levels such as platinum, gold, silver or bronze. 6) provide the sponsors with additional publicity by sending out press

materials with information on their level of sponsorship. 7) You are limited only by your imagination when it comes to thinking of

items to have sponsored. there will be a promotional gift company that will be able to satisfy your needs.

8) Circulate a letter of introduction and a sponsorship form to your list of potential sponsors, making sure it looks professional and attractive.

9) Be totally honest about the expected number of delegates  10) Send a written sponsorship agreement, making it clear exactly what is

included in the package 11) It is essential that designs for your sponsored items are approved by

the company. 12) Send a thanks letter to the sponsors. 13) A letter of support from a politician will put your sponsor's mind at ease 14) Seek support for information and ideas with NGO networks and

coalitions - nationally and internationally