Egnyte eBook Styleguide

Comparison Chart and Compare GraphicsUse icons that represent the company of what is being comparedExample: Orange fire for Egnyte, blue for box

Arrows and linesDashed lines and whimsical arrows can be used in graphics. Exception is the solid rule separating graphics and text in the InDesign file

IconsThese can be built as needed keeping in line with the color palette and solid shapes, less use of heavy gradients than in the past

Logo The logo should not be placed over any bitmapped image and preferably it is used with a white background

Color PaletteKeeping in line with the web site and existing Corp ID, this is still lively without being too much. Exception: when representing other companies in comparison

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Typography

Title Helvetica Bold 48ptA subtitle, Helvetica regular 24ptLeft side info in 16pt helveticaBody copy in 14pt helvetica

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Title pageEach eBook should have an original title graphic or photograph

TITLE PAGE EGNYTEA Subtitle or Description

ButtonsTypically there is only one button per white paper or eBook, this should be to a landing page or similar

Bullet ListsKeeping within the same feel of comparison charts these bullets can be used throughout with either in design standard bullets or sometimes a bit of color for pages with less text

Page numbersThey should be on every page except the title page

Egnyte eBook Styleguide - December 2012 | Designed by Open Marketing