economic cost
TRANSCRIPT
-
7/29/2019 Economic Cost
1/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
The Theory of the Firm
-
7/29/2019 Economic Cost
2/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Production Function
-
7/29/2019 Economic Cost
3/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Production Function States the relationship between inputs and
outputs
Inputs the factors of production classifiedas: Land all natural resources of the earth not just
terra firma! Price paid to acquire land = Rent
Labour all physical and mental human effortinvolved in production
Price paid to labour = Wages
Capital buildings, machinery and equipmentnot used for its own sake but for the contributionit makes to production
Price paid for capital = Interest
-
7/29/2019 Economic Cost
4/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Production Function
Inputs Process Output
Land
Labour
Capital
Product orservice
generated
value added
-
7/29/2019 Economic Cost
5/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysis of Production Function:Short Run
In the short run at least one factor fixed in supply
but all other factors capable of being changed Reflects ways in which firms respond to changes
in output (demand)
Can increase or decrease output using more or lessof some factors but some likely to be easier
to change than others
Increase in total capacity only possiblein the long run
-
7/29/2019 Economic Cost
6/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysis of Production Function:Short Run
In times of risingsales (demand)firms can increaselabour and capitalbut only up to acertain level they will be limitedby the amount ofspace. In thisexample, land is
the fixed factorwhich cannot bealtered in theshort run.
-
7/29/2019 Economic Cost
7/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysis of Production Function:Short Run
If demand slows
down, the firm canreduce its variablefactors in thisexample it reducesits labour andcapital but again,land is the factorwhich stays fixed.
-
7/29/2019 Economic Cost
8/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysis of Production Function:Short Run
If demand slows
down, the firm canreduce its variablefactors in thisexample, itreduces its labourand capital butagain, land is thefactor which staysfixed.
-
7/29/2019 Economic Cost
9/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysing the ProductionFunction: Long Run
The long run is defined as the period of time taken to vary allfactors of production
By doing this, the firm is able to increase its totalcapacity not just short term capacity
Associated with a change in the scale of production
The period of time varies according to the firmand the industry
In electricity supply, the time taken to build new capacitycould be many years; for a market stall holder, the longrun could be as little as a few weeks or months!
-
7/29/2019 Economic Cost
10/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Analysis of Production Function:Long Run
In the long run, the firm can change all its factors of production thusincreasing its total capacity. In this example it has doubled its capacity.
-
7/29/2019 Economic Cost
11/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Production Function
Mathematical representationof the relationship:
Q = f (K, L, La)
Output (Q) is dependent upon theamount of capital (K), Land (L)
and Labour (La) used
-
7/29/2019 Economic Cost
12/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Costs
-
7/29/2019 Economic Cost
13/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Costs
In buying factor inputs, the firmwill incur costs
Costs are classified as: Fixed costs costs that are not related
directly to production rent, rates,insurance costs, admin costs. They canchange but not in relation to output
Variable Costs costs directly relatedto variations in output. Raw materialsprimarily
-
7/29/2019 Economic Cost
14/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Costs
Total Cost -the sum of all costsincurred in production
TC = FC + VC Average Cost the cost per unitof output
AC = TC/Output
Marginal Cost the cost of one moreor one fewer units of production
MC= TCn TCn-1 units
-
7/29/2019 Economic Cost
15/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Costs
Short run Diminishing marginalreturns results from adding
successive quantities of variablefactors to a fixed factor
Long run Increases in capacity
can lead to increasing, decreasingor constant returns to scale
-
7/29/2019 Economic Cost
16/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Revenue
-
7/29/2019 Economic Cost
17/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Revenue Total revenue the total amount
received from selling a given output
TR = P x Q
Average Revenue the averageamount received from selling each unit
AR = TR / Q
Marginal revenue the amountreceived from selling one extra unitof output
MR = TRn TRn-1 units
-
7/29/2019 Economic Cost
18/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Profit
-
7/29/2019 Economic Cost
19/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Profit
Profit = TR TC
The reward for enterprise
Profits help in the process ofdirecting resources to alternativeuses in free markets
Relating price to costs helps a firmto assess profitability in production
-
7/29/2019 Economic Cost
20/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Profit Normal Profit the minimum amount
required to keep a firm in its currentline of production
Abnormal or Supernormal profit profit made over and above normalprofit Abnormal profit may exist in situations
where firms have market power
Abnormal profits may indicate the existenceof welfare losses
Could be taxed away without alteringresource allocation
-
7/29/2019 Economic Cost
21/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Profit
Sub-normal Profit profit belownormal profit
Firms may not exit the market even ifsub-normal profits made if they areable to cover variable costs
Cost of exit may be highSub-normal profit may be temporary
(or perceived as such!)
-
7/29/2019 Economic Cost
22/23
http://www.bized.co.uk
Copyright 2006 Biz/ed
Profit
Assumption that firms aim tomaximise profit
May not always hold true there are other objectives
Profit maximising output would be
where MC = MR
-
7/29/2019 Economic Cost
23/23
http://www.bized.co.uk
ProfitWhy?
Cost/Revenue
Output
MR
MR the additionto total revenue asa result ofproducing one
more unit ofoutput the pricereceived fromselling that extraunit.
MCMC The costof producingONE extra unit
of production
100
Assume output is at100 units. The MC ofproducing the 100thunit is 20.
The MR received from
selling that 100th unitis 150. The firm canadd the difference ofthe cost and therevenue received fromthat 100th unit toprofit (130)
20
150
Totaladded
toprofit
If the firm decides toproduce one more unit the 101st the additionto total cost is now 18,the addition to total
revenue is 140 the firmwill add 128 to profit. itis worth expandingoutput.
101
18
140
Added tototalprofit
30
120
Addedto totalprofit
The process continuesfor each successiveunit produced.Provided the MC isless than the MR it
will be worthexpanding output asthe differencebetween the two isADDED to total profit
102
40
145
104103
Reducestotalprofit bythisamount
If the firm were toproduce the 104th unit,this last unit would costmore to produce than itearns in revenue (-105)this would reduce totalprofit and so would notbe worth producing.
The profit maximisingoutput is where MR =MC