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Dubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi 28 Feb - 4 Mar 2017 of maritime excellence

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Page 1: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

Dubai International Boat Show

SPONSORSHIP & BRANDING OPPORTUNITIES

Boatshowdubai.com

Organised by

Dubai International Marine Club, Mina Seyahi28 Feb - 4 Mar 2017

of maritime excellence

Page 2: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

A C H I E V E A L L YO U R K E Y E V E N T O B J E C T I V E S

*Relates to sponsorships targeting bothconsumers and businesses

INCREASE BRAND LOYALT Y

INCREASE VISIBILIT Y

CHANGE/REFINE IMAGE

DRIVE BUSINESS TRAFFIC

EXPERIENTIAL BRANDING

SHOWCASE A PRODUCT

LEAD GENERATION

*Reach of DIBS marketing campaign

P OT E N T I A LC L I E N T S

E N G A G E YO U R B R A N D W I T H M O R E T H A N

OF EXHIBITION ATTENDEES ARE MORE

LIKELY TO MAKE A PURCHASE FROM

SPONSORS

48M 59%

*APCO 2015

W H Y S P O N S O R ?

DUBAI INTERNATIONAL BOAT SHOWNow in its 25th year, Dubai International Boat Show (DIBS) is the region’s premier sales platform for the world’s finest boat builders, super yachts, marine equipment suppliers and luxury lifestyle brands.

“There is incredible potential in the Middle East and this is one show that drives astonishingly high net worth prospects from the region. As envisioned, it served as the perfect platform for our products and we’re already looking forward to the next show.”

Garagash Enterpreses, Wassim Derbi, Marketing Manager

Official CarMercedes-Benz

GLOBAL & REGIONAL LAUNCHES

BOATS ON DISPLAY

VIPs7,000 +

55

450

I N 2016

Page 3: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

PRE- SHOW

Y O U C A N C H O O S E B E T W E E N :Banners | Polls | Event Countdown | Exhibitor List Sponsorship | Trade Registration Form

Dubai International Boat Show sponsors don’t only get to interact with thousands of excited event visitors, but will also engage with millions of worldwide maritime enthusiasts during our extensive pre-show marketing campaign.

B O AT S H O W D U B A I .C O MOur website lies at the heart of our event marketing campaign and plays a crucial role in communicating directly with our thousands of exhibitors, visitors and worldwide media partners. By providing our sponsors with highly visible and fully trackable advertisements linked directly to their own websites, sponsors will achieve an unparalleled level of event exposure before, during and after the event.

Home page top bannerHome page side bannerAED 5,000/MONTH

Sub page top bannerSub page side bannerAED 3,500/MONTH

PollsEvent CountdownExhibitor ListTrade Registration FormPRICE ON REQUESTArtwork to be provided by the sponsor

76k new website visitors in 2016

Average session duration: 02:07m

(benchmark 30seconds)

Page 4: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

SMS Campaign Sponsorship

Engage directly with our exclusive database of 125,000+ (GCC based) marine buyers & enthusiasts. Increase stand visibility and onsite lead generation.SMS Campaign = AED 10,000Reach = 125,000 GCC database

DIBS APP Sponsor

Display your brand on our free to download mobile application and engage directly with thousands of event visitors as they search through essential event information, browse special offers and plan their meeting schedules. Speak directly to our event team to discover how your brand can become an essential part of all the most exciting show news and information.

Mobile Application Sponsorship available on request

DIBS E-Newsletter SponsorAlign your brand with the DIBS e-newsletter sent every week to our worldwide database of 150,000+. Announce your presence, promote your brand and gain market share with customisable branding options.1 x Newsletter Sponsor = AED 5,000REACH = 150,000 WORLDWIDE databaseSponsor may request for preferred week/month. Final newsletter distribution will be stipulated by DWTC.

P R E S H O W

Page 5: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

AT THE SHOWMake a direct impression with more than 28,000 visitors live from the show floor and have a direct impact on the experience, engagement and purchasing decisions of the world’s most passionate maritime enthusiasts.

Visitor LanyardEnsure that your brand is worn with pride by more than 28,000 visitors with our exclusive event lanyard sponsorship. With every visitor required to wear their lanyard at all times during the show, imagine the impact that thousands of mobile advertisements of your brand will make to the crowds of exhibitors, visitors, VIPs and media present at the show.

VISITOR LANYARD (Exclusive to one company)

AED 30,000(Sponsor to provide 20,000 lanyards)

Visitor BadgesDirectly link your brand to the visitor experience of more than 28,000 maritime enthusiasts at Dubai International Boat Show. With your logo displayed prominently on every visitor badge as they are collected on site and worn at all times by every visitor, exhibitor, VIP and media outlet, ensure you’re one of the first and last brands everyone sees when they come to the region’s biggest maritime event.

VISITOR BADGE (Exclusive to one company)

AED 25,000

RegistrationBe the first brand that more than 28,000 visitors, exhibitors, VIPs and media see when they arrive at Dubai International Boat Show with your logo displayed prominently across the event’s main registration area. In addition, our exclusive sponsor will be able to distribute direct marketing information to every visitor as they enter the show as well as providing branded uniforms and scarves to all the registration staff to ensure your brand and products are as prominent as possible.

REGISTRATION DESK BRANDING AED 15,500(Includes COP & installation)

SCARVES FOR REGISTRATION STAFF AED 7,500(Exclusive to one company)

T-SHIRT FOR REGISTRATION AVAILABLE ON REQUEST(Exclusive to one company)

COMPANY FLYER AT REGISTRATION DESK AED 10,000

EXCLUSIVEEXCLUSIVE

EXCLUSIVEEXCLUSIVE VIP Invites

Engage directly with the region’s biggest spending boat buyers and government officials by associating your brand with the Dubai International Boat Show VIP campaign. Guarantee your brand is seen by the customers who matter the most on this exclusive and personalised invitation which directly targets the most vital VIP visitors and high-net-worth individuals. With 99% of our VIP visitors planning to return in 2017 make sure that you sail away with more high-value contacts than anyone else.

VIP INVITES AED 50,000(Exclusive to one company/industry)

Page 6: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

Link Area BannersBe the essential link between all of Dubai International Boat Show’s most exciting activities and display your brand prominently to every visitor as they navigate the event.

AED 12,500/BANNER/SIDE(Size: 10m X 2m - Includes COP &

installation)

FlagsFly your brand proudly across Dubai International Boat Show with a series of sponsored event flags leading thousands of visitors directly to your stand and all the most exciting activities.

AED 5,000/FLAGS - 28,500/ 6 FLAGS - 40,000/ 10 FLAG

Size: 1m X 4m (Includes COP & installation)

Event BagsMaximise your company’s exposure throughout Dubai International Boat Show and beyond with prominent branding across all event bags distributed to every visitor as they enter the event.

AED 10,000 (Exclusive to one company)

(Sponsor to provide minimum of 25,000 carrier bags)

Fencing BannerMake sure your brand is seen wherever our visitors look with a highly customisable fencing banner produced and installed by our expert event team.

(OPTION 1) AED 6,000/BANNERSIZE: 3M X 2M

(Includes COP & installation)

(OPTION 2) AED 1,000/SQMMINIMUM SIZE: 10 SQM

(Includes COP & installation)

AT T H E S H O W

Marina Pile BrandingPosition your brand at the very foundation of Dubai International Boat Show and show off your brand to every visitor as they explore the displays of the most exciting boats and watersport equipment.

AED 10,000/10 PILES(Size: 1m X 1m - Includes

COP & installation)

EXCLUSIVE

Page 7: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

Floor Guide GraphicsBe the brand which guides every visitor around Dubai International Boat Show and points them directly to all the most exciting event features and straight to your event stand.

AED 6,000/6 PIECES

Railing BannerPut your brand on prominent display as a frame around all of Dubai International Boat Show’s most exciting exhibits and visitor activities.

AED 5,000/BANNER(Size: 1m x 3m -

Includes COP & installation)

Event WIFIBecome the official sponsor of the free Wi-Fi at DIBS 2017 and have your website seen first whenever every visitor logs in as well as capture priceless user and visitor data.

WI-FI SPONSORSHIP AVAILABLE ON REQUEST

Media CentreWith hundreds of international journalists present at Dubai International Boat Show ensure your brand is the first seen by the International Media.

MEDIA CENTRE SPONSORSHIP AVAILABLE ON REQUEST

ACCESS MORE THAN 450 JOURNALISTS FROM ACROSS

30 COUNTRIES

AT T H E S H O W

EXCLUSIVE

Page 8: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

Event FeaturesBecome an essential part of the most exciting event features and associate your brand with our visitors’ favourite activities to ensure your brand is seen across all marketing and media material.

VIP Lounge

Give your brand an exclusive platform to engage, network and negotiate business deals with the region’s most elite clientele and maritime enthusiasts in an exclusive luxury atmosphere.

Marine Talks

Located at the Outdoor Display Area, the Dubai International Boat Show Marine Talks will entertain thousands of visitors with essential tips, trends and tricks from a range of experts in fishing, diving, sailing and watersports.

Rendez-Vous

Take part in a range of bespoke events appearing alongside the event through partnerships with key luxury and lifestyle companies targeting high-net-worth individuals from across the region.

THE BEACH

Become an exclusive partner of the Dubai International Boat Show’s sunniest event as thousands of visitors enjoy our private beach to sample the sun, sand, live music and entertainment as well as a range of international food and beverages.

AT T H E S H O W

To discuss these sponsorship solutions

please contact our team on +971 (0) 4 308 6204 or

[email protected]

BESPOKE SPONSORSHIP OPPORTUNITIES

Page 9: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

Middle East Yachting Conference

110+ DELEGATES IN 2016

Be an exclusive partner of the one day Middle East Yachting Conference as it brings together some of the world’s leading maritime industry experts, boat manufacturers, marina operators, authorities, construction companies and international distributors to educate and entertain an audience of passionate delegates.Put your brand front and centre of one of the most exciting event highlights and gain immediate recognition as a true industry leader by becoming an essential partner of the region’s leading Maritime Conference.

If you are interested in sponsoring the Middle East Yachting Conference, call Riju George on +971 (0) 4 308 6623 or email [email protected]

P O S T S H O WVISITOR SURVEYS

Gain access to the region’s largest collection of consumer and maritime industry data by being a part of the official Dubai International Boat Show event survey and include your own exclusive question to a targeted sector of visitors, exhibitors, trade partners and VIPs.

POST SHOW EMAILDisplay an exclusive advertisement within the official Dubai International Boat Show post-show report email as it delivers the highly anticipated Dubai International Post Show Report and engages directly with more than

For more information about Post Show sponsorship opportunities contact

Sunita Khatri on [email protected] or call +971 (0) 4 308 6204

BESPOKE SPONSORHIP

Page 10: Dubai International Boat  · PDF fileDubai International Boat Show SPONSORSHIP & BRANDING OPPORTUNITIES Boatshowdubai.com Organised by Dubai International Marine Club, Mina Seyahi

dibshow

DubaiBoatShow

Dubai International Boat Show

DubaiBoatShow

@dubaiboat

DON’T MISS OUTTake advantage of the number of exclusive marketing and sponsorship opportunit ies to gain maximum exposure at Dubai International Boat Show 2017.

Make sure you increase your company’s impact at Duba i Internat iona l Boat Show 2017 wi th the he lp of our ded icated event team and let us work w i th you to ach ieve a l l of your most important event ob ject ives , budget requ i rements and exc i t ing ideas .

Contact usCONTACT SUNITA KHATRI

+971 (0) 4 308 [email protected]

B O A T S H O W D U B A I . C O M

The Dubai International Boat Show (DIBS) is professional ly managed by the Dubai World Trade Centre (DWTC) - an event organiser with over three decades of experience del ivering world-class events in the Middle East, featuring local, regional and international exhibitors with unmatched expertise and market knowledge.

The extensive portfol io of leading trade and consumer brand events include GITEX Technology Week, Gulfood, Dubai International Jewellery Week, World Art Dubai and Dubai International Motor Show.

SEE YOU AT THE SHOW 28 FEB - 04 MAR 2017

2016 SPONSORS

Official VIP MajlisSponsor

Official CarSupporting Partner Supporting Partner Official VIP

Majlis SponsorOfficial CarOrganised by