• Digital Strategy & Creative

• Website Development & Maintenance

• Applications – Mobile & Web

• Search Engine Optimization &Marketing

• Social Media Management

• Email Marketing

• Online Media Planning

Services

Internet in India

Internetin India

Recent Projects

Case Study - eDM

SME mailer Campaign for a leading PSU bank in July 2012.

Activity connecting with 1 lac doctors pan Indiafor SME loans exclusively through e-mails

Advertising investment all inclusive – Rs. 3.38 lacs

Leads generated – 212

SME Loans disbursed – Rs. 2.46 crores

Cost per lead –

Cost per conversion -

Case Study - SEO

Client:Raheja Developers - Premium real estate developer in India

Objective:Move parent and project websites higher

in search engine results

Parent websites:Raheja Developers – www.rahejabuilders.com

Raheja Group – www.raheja.comProject websites:

Raheja Oma – www.rahejabuilders.com/pr-oma.aspRaheja Revanta – www.rahejarevanta.com

Challenges:

Outranking brokers, real estate consultants

Overtake duplicated project sites

Beat competitors taking advantage of brand’s project sites

Activity:

Meta data corrected and optimized

Strategic Link BuildingLink pyramid built

25 rahejabuilders.com URLsTier 1 – 635 wiki pages – PR8 to PR2

Tier 2 – 3183 wiki pages – PR3 to PR0

Extensive Social Bookmarking456 links for www.rahejabuilders.com251 links for www.raheja.com259 links for www.rahejarevanta.com

Website AuthorshipGoogle Authorship acquired and verified

Linked to all social media accounts

Results:

Moved up to a higher position in search results in Google, Yahoo & Bing

Higher social media integration led to better organic resultswith long-term benefits

Outranked brokers, real estate consultants and duplicate project websites

Improvement in Alexa Rank

On November 1st, 2012 By December 31st, 2012

www.raheja.com:

www.rahejabuilders.com:

www.rahejarevanta.com:

Other Projects

• Language created using beep sounds from digital watches• Used in activities on Facebook, Twitter and on ground activations• Social media program to create world’s first crowdsourced song using

beeps• Leverage trends and let the people use The Beep Lingo to interact

‘The Beep Lingo’ (A first of its kind, perennial social property)

• Wear a QR code on your wrist in the form of a wrist band• Hold it in front of your computer’s camera• Choose from a range of G-Shock watches• Virtually experience in 3D how the watch suits you

AR App - Wear it before you buy it

360 degree virtual tours

Website

I want to make my own

snowflake

Social Snowfall

Virtual Red Chief Tribe - Tattoo Application

Augmented Reality @ malls

Race toRed Chief

Red Chief shop

In-Mall Digital Activation – Race to Red Chief

The Chief rewards!Can you prove your worth?

Make it to the store under:•1 minute for a 10% discount•2 minutes for a 5% discount

ENTER

Race to Red Chief – Application screenshot

Online Marketing – Yahoo Road Block Ad

BACKBACK

Mobile Application – Vaastu Scorekeeper

Mobile Application » Smiling Hearts

Mobile Application

• Customers can book appointments• One-time communication device for salon and brand• Virtual stylist

WebsitesADD SCREENSHOTS

www.damacproperties.comwww.tmapaipolytechnic.com

www.sharadaresidentialschool.inwww.ssbch.orgwww.vgitl.com

www.mangalapowergears.comwww.mangalorelights.com

www.sparcinfotek.comwww.sagarganga.in

bluekites.sagarganga.inbluebay.sagarganga.in

Thank You