Download - What Your Company Has To Blog
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Why Your Company HASto Blog
By HubSpot
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2 SOURCE: EMARKETER, AUGUST 2010
More than half of all Internet users read blogs at least monthly.
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3 SOURCE: THE NIELSEN COMPANY, NOVEMBER 2010
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Blogging More Often Drives Results
Source: State of Inbound Marketing Report - http://bit.ly/aewfHr
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5
57% of businesses have acquired a customer through their company blog.
SOURCE: HUBSPOT, 2011
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Blogging Brings Social Media Success
Source: Data from over 2,000 businesses - http://bit.ly/a6SrWh
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Companies that blog get
website visitors.
7 SOURCE: HUBSPOT, 2010
55% more
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Blogging Attracts More Links
Source: Data from over 1,500 small businesses - http://bit.ly/XDkQV
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Create Great Content by Blogging
Source: Data from over 1,500 small businesses - http://bit.ly/XDkQV
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Leads by Indexed Web Pages
Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
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Blogging and B2C and B2B Leads
Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
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# Blog Articles By Leads Generated
Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
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13 SOURCE: HUBSPOT, 2011
2/3 of marketers say their company blog is “critical” or “important” to their business.
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In Closing
14
How important is your blog to your business?