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We have an app for that!
OLA Super ConferenceSession 429
February 3, 2011Tom Bentley, Brantford Public Library
Goodmorning
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Selection
Development
Features
Marketing & Monitoring
Raising apps for fun andprofit !
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BPL’s STRATEGIC PLAN“Enhance the customer
experience through service transformation”
“Enhance the user experience by offering an array of integrated electronic
resources”
“Broaden self-serve options for customers”
It’s allpart ofthe plan…
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BPL Technology PlanSOLS webinar on mobile
apps in April 2010Boopsie offered discount
to participantsSOLS grant to cover cost
of installation ($1,000)Seattle & Santa Clara
launched Boopsie apps to good reviews
So manyapps, solittle money
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Selected Boopsie BPL’s Strategic PlanDiscounts from Boopsie &
SOLS grantApp works on Blackberry,
Android & iPhone/iTouch2500 WLU Brantford
studentsGood reviews
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Cloud based processCreated Google Docs
account to enter, share and edit information between BPL and Boopsie
Cloudywith achance of apps
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Cloud based processCreated Google Docs
account to input
Cloudywith achance ofapps
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Horizon utility used to upload catalogue via FTP to BPL’s external web server
Entire catalogue uploaded weekly
Some catalogue records required clean-up
Utility caused crashes
Crashesareapp-alling
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Create graphicsGraphics for the app:
icons, banners, splash image, iTunes Store image
Graphics for app channels: catalogue, hours, location,events, Twitter, Facebook, etc.
Caution:Graphicimages!
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Caution:Graphicimages!
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Write promotional copyName your app: 10-12 charactersBlackberry/Android
promo copy: 80 characters
Blackberry/Android descriptive copy: 325 characters
iTunes App Store copy: 4,000 characters
To app,or notto app…
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Caution:Graphicimages!
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Caution:Graphicimages!
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Final Testing & LaunchBoopsie tested app to
ensure features worked
Boopsie submitted app to app stores
BPL to Go soft launch in November 2010
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Smart prefix searchLibrary accountHours & locationEvents calendarSocial media links
Stylin’&
Profilin’
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nh + wi = Wii NHL Slapshot
de + e-b = Dewey the library cat e-book
ju + bi + co = Justin Bieber compact disc
si + tr + pa + dv = Sisterhood of the Traveling Pants DVD
I’d like to buy avowel
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One to one contactPress releaseBPL Cover to Cover
newsletterBPL web pageBPL social media
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BPL to Go Usage Nov./Dec. 2010
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bpltogo.boopsie.com
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Nancy WolfManager of [email protected]
Paula Thomlison Manager of [email protected]
Lita BarrieCEO, Grimsby Public [email protected]
For moreinfo….
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Questions?ThankYou!