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vlts then and now A look at VLT performance since the replacement and modernization in 2012/13
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Welcome
Don White Manager, Gaming Account Services
Pat Langford Coordinator, Business Development
Alain Maisonneuve Vice President, Liquor Services
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Agenda
vlts then: • Why vlt replacement?
• vlt sales
• vlt modernization
vlts now: • vlt sales
• vlt commissions
• Takeaways
• and
beyond…
Alberta’s Liquor Review
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vlts - then
Why vlt replacement?
• Central system & communication network was coming to end of life
• vlts were obsolete/parts not available
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vlts - then
$0
$100,000,000
$200,000,000
$300,000,000
$400,000,000
$500,000,000
$600,000,000
$700,000,000
$800,000,000
$900,000,000
$1,000,000,000
Net Sales
-34%
vlt sales review
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2006/07 early planning
begins
2008/10 modernization
plan is developed
2011/12
modernization/replacement
begins
vlt modernization
vlts - then
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vlt - then
• Oct 2012 – pilot
• Jan 2013 - Aug 2013
full roll out
• 6000 vlts
• 900 locations
• $150 million reinvestment
Rosslyn Inn & Suites
St. Albert Inn
Modernization!
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vlt - then vlt - now
So how did
we do?
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vlt - now
$125,000,000
$130,000,000
$135,000,000
$140,000,000
$145,000,000
$150,000,000
$155,000,000
$160,000,000
$165,000,000
$170,000,000
$175,000,000
Jan-Mar Apr-Jun Jul-Sep Oct-Dec Jan-Mar Apr-Jun Jul-Sep Oct-Dec Jan-Mar
2013 2013/14 2014/15
Net Sales vlt sales performance
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vlt - now
$0
$20,000
$40,000
$60,000
$80,000
$100,000
$120,000
$140,000
$160,000
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
hotel non-hotel
vlt commissions
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vlt - now
ATI
IGT
Spielo
WMS
New vlts! • New brand
• Modern look/feel
• Enhanced graphics/sound
• New manufacturer
• New games
• Toppers
• Bases
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Takeaways
•Exciting new games! •Players have more choice! •Enhanced play experience!
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and beyond…..
•Innovative content •New game themes •New game denominations •Exploring Progressives AHLA Our Partners Matter!
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Alberta’s Liquor Review
What is it? A review of Alberta’s liquor legislation, regulation
and policies.
Benefits include:
Modernizing liquor laws;
Ensuring policies align with consumer and industry trends;
Keeping the model aligned with Albertans’ expectations; and
Further promoting social responsibility.
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Areas of Focus
Marketplace Dynamics
Red Tape Reduction
Partnerships
Alberta’s Liquor Review
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How are we going to accomplish all this?
Pre-meetings with key stakeholder associations
Phase 1
Public Consultation/Stakeholder Discussion Guides
Phase 2
Stakeholder Focus Groups
Phase 3
Interviews with Key Stakeholder Associations
Alberta’s Liquor Review
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Comments or questions?
Thank You!