Speed of LearningThe Fastest Learner Wins
Mick @liubinskas#startupspeed
Mick @liubinskas#startupspeed
Fast?
Mick @liubinskas#startupspeed
Slow!
Mick @liubinskas#startupspeed
My Challenge:24 hour Action
Mick @liubinskas#startupspeed
Corporate
Mick @liubinskas#startupspeed
1. Why I’m fast2. Startup Speed3. Corporate Speed
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Fast Life Story
Mick @liubinskas#startupspeed
Commodore: 64
Mick @liubinskas#startupspeed
16: Networks
Mick @liubinskas#startupspeed
IBM: 11 Months
Mick @liubinskas#startupspeed
.com: $35k
Mick @liubinskas#startupspeed
Kazaa: 300m Downloads
Mick @liubinskas#startupspeed
Orphans to school: 25
Mick @liubinskas#startupspeed
Zapr: 100m Fail
Mick @liubinskas#startupspeed
Tangler: $1.5m Fail
Mick @liubinskas#startupspeed
Pollenizer: 800 Startups
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Telstra: 5 Months
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Fastest Learner Wins
Mick @liubinskas#startupspeed
What startup is it?
Initial total addressable market of
20,000 &1 feature...
Worth billions?
Startup Science
Not like this
Startup Science
Startup Science
Mick @liubinskas#startupspeed
Speed?
10m changes
Mick @liubinskas#startupspeed
Fastest Learner Wins
Mick @liubinskas#startupspeed
“Faster failure!”
Paul McReady
Mick @liubinskas#startupspeed
Old school
• Big planning
• Big building
• Big launch
• Big fail
Mick @liubinskas#startupspeed
Guessing4
StartupNew product
/ biz
Customer Guess Known
Problem Guess Known
Solution Guess Guess
Customer demand
Guess Known
Mick @liubinskas#startupspeed
Mick @liubinskas#startupspeed
Mick @liubinskas#startupspeed
Fastest Learner Wins
Startup Science
Pain
/Need
Customer segments
FocusedCustomer
Startup Science
Core Supporting Crap
FocusedProduct
Startup Science
Speed Everywhere
• Building
• Marketing
• Measuring
Mick @liubinskas#startupspeed
How fast?
• First customer in 24 hours • 24 minutes
Mick @liubinskas#startupspeed
Speed Everywhere
• Building• Marketing• Measuring
Mick @liubinskas#startupspeed
ManualTest?
Mick @liubinskas#startupspeed
Mick @liubinskas#startupspeed
Speed is everything
Mick @liubinskas#startupspeed
Startup Speed For Corporates
Mick @liubinskas#startupspeed
Corporate Challenge
Startup Corporate
Risk Minimal Billions
Personal Benefit
Billions Minimal
Size Tiny Huge
Speed Fast Slow
Mick @liubinskas#startupspeed
Mick @liubinskas#startupspeed
Brand separationNo alignment
Infrastructure not equity
$40k for 6%6 month program
Mick @liubinskas#startupspeed
I’ll Help Corporates
You Help Startups
Mick @liubinskas#startupspeed
Fastest Learner Wins
Mick @liubinskas#startupspeed
What will you for a client in
next 24 hours?
Mick @liubinskas#startupspeed
FastEnough?
1 Minute Accelerator
Mick @liubinskas#startupspeed
Questions?
Mick @liubinskas#startupspeed
#StartupSpeedMick Liubinskas
[email protected]@liubinskas
Photo References:http://www.flickr.com/photos/dcassaa/http://www.flickr.com/photos/bjmccray/http://www.flickr.com/photos/25318921@N07/2461652609/http://www.flickr.com/photos/melyviz/160269050/http://www.flickr.com/photos/ihtatho/627226315/http://www.flickr.com/photos/statusfrustration/134388320/http://www.flickr.com/photos/buck82/7855198/http://www.flickr.com/photos/pazit/2400635021/http://www.flickr.com/photos/theopenseas/182775698/ http://www.flickr.com/photos/valeriebb/296470096/http://www.flickr.com/photos/54122508@N00/317904727/
