Download - SXSW_jreckseidler_march2010
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SXSWiAUSTIN, TX | MARCH 12-17 2010
WHAT DID I SEE?
WHAT DID I LEARN?
WHO DID I MEET?
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“WE ARE TEACHING THE WORLD TO BE USERS, NOT CREATORS” DOUGLAS RUSHKOFF
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“THE ABILITY TO ASK FOR ROI IS THERE. THE KNOWLEDGE OF WHAT TO MEASURE IS NOT”
BRIAN SOLIS
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“FROM CS LEWIS: WE STRIVE TO BE A PART OF ANOTHER SOCIAL CIRCLE. WE SHOULD BE STRIVING TO CREATE OUR OWN CIRCLES”
JULIEN SMITH
IMAGE COURTESY OF FLICKR / AFFILIATE SUMMIThttp://www.flickr.com
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“IT ISN’T ‘SOCIAL MEDIA‘ – THESE ARE ONLINE HUMAN NETWORKS” BRIAN SOLIS
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“WHAT CAN SOFTWARE DO FOR US, NOT WHAT CAN I MAKE IT DO?” DOUGLAS RUSHKOFF
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“WE ARE IN A FAVOR ECONOMY. THE REDUCTION OF FRICTION IS HURTING THE ABILITY TO CREATE PROFITABLE EFFORTS”
CHRIS BROGAN
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“PERSONAL BRANDS, AND THE BRANDS WE REPRESENT, ARE ON A COLLISION COURSE. BUSINESSES HAVE AN ILLUSION OF CONTROL”
BRIAN SOLIS
IMAGE COURTESY OF FLICKR / BRIAN SOLIS:http://www.flickr.com/photos/briansolis
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“DELL BARGAINS: THE TWITTER ACCOUNT HAS DEVELOPED $6.5M IN REVENUE”
JULIEN SMITH
IMAGE COURTESY OF HTTP://BLOGS.WAGGENEREDSTROM.COM
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“IT IS OUR JOB TO BE AUTHENTIC AND TRANSPARENT. IT IS NOT A STRATEGY ANYMORE”
BRIAN SOLIS
IMAGE COURTESY OF FLICKR / BRIAN SOLIS:http://www.flickr.com/photos/briansolis
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'BE AN INVESTOR' : INVEST IN YOUR HUMAN NETWORK, PEOPLE TAKE MORE ACTION WHEN YOU TAKE MORE INTEREST. INVEST IN CAPABILITY AND CAPACITY-REQUIRED FOR GROWTH.
CHRIS BROGAN
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“STRONG RELATIONSHIP BETWEEN CREATIVE AND TECHNOLOGIST HAS OPENED MANY DOORS FOR BRAND FICTION OP’S”
HELEN K. ROSS
IMAGE COURTESY OF ADRANTS.COM
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“CONSUMERISM. WE WANT THE COOL NEW STUFF. TV WILL ALWAYS SHOW IT TO US.”
DOMENIC VENUTO
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“YOU CAN TAKE THE SAME MONEY THAT YOU SPENT ON COMMAS AND SPEND IT ON DOING THINGS FOR PEOPLE AND HAVE THE SAME SUCCESS. ”
ADRIAN HO
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“IF YOU HAVE AN APP THAT IS A MICROSITE, IT IS A TOTAL FAILURE” SHIV SINGH
IMAGE COURTESY OF: HTTP://FLICKR.COM/PHOTOS/WALKINGEAGLE/2760103119/
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“WHEN DO YOU REALLY NEED TO CONSIDER AN LLC? WHEN YOU HAVE MORE THAN ONE PERSON WORKING ON YOUR BUSINESS”
LIZ STRAUSS
IMAGE COURTESY OF: HTTP://FLICKR.COM/PHOTOS/WALKINGEAGLE/2760103119/
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SXSWiAUSTIN, TX | MARCH 12-17 2010
JEFF RECKSEIDLERVP, DIRECTOR OF ENGAGEMENT STRATEGYTAYLOR WEST@JRECKSEIDLERHTTP://JRECKSEIDLER.POSTEROUS.COM