Social Media 101: Building a Social Media Strategy Audience: _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ Goals: _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ Posting Ideas: Idea # 1 _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ Idea # 2 _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ Idea # 3 _________________________________________________________________________________________________________ _________________________________________________________________________________________________________ Things to Remember:
• Post consistent content and engage with audience • #EKUPeople, #EKUPlaces, and #EKUPrograms are key topics for University strategy • Set and track goals using social media analytics
Feedback: http://cm.eku.edu/socialmedia Contact: Matt Schumacher Jessica Holly Brandon Moore [email protected] [email protected] [email protected] @schumacherm @jessicadholly @brandon_moore
