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4XFOUR: ONE HECK OF A JOURNEYSarah Lee (@LiveShareTravel)
@socialtrav ,#STM2012
MULTINATIONAL
#4xfour takes in four continents in four months – Africa, Asia, Australasia, and the Americas
@socialtrav ,#STM2012
MULTI-PLATFORM
#4xfour is a travel content project bringing together two online publications, television, social media and PR
@socialtrav ,#STM2012
MULTIMEDIA
#4xfour combines online content with a six-part TV series going to 200 million viewers in 20 countries
@socialtrav ,#STM2012
Cheryl Gibbs
Claire Proudfoot
Devising another TV concept on the world’s outstanding places to stay #4xfour
@socialtrav ,#STM2012
#4xfour will reach millions of viewers, readers, Facebookers, Tweeters, travellers and dreamers – inspiring their travels
@socialtrav ,#STM2012
DEPARTS: NOVEMBER 22FIRST STOP: CAPE TOWN
Follow #4xfour onLiveShareTravel, Traveldudes,
Facebook, Twitter and more.
#4xfour brings quality travel content to a global audience
@socialtrav ,#STM2012
Sarah [email protected]
0794 1022147@LiveShareTravel
#4xfour – online, and on a television near you, from November 22
With thanks to our partners